February 26, 2008

MyPunchbowl Has Its Own Buzz: News Feed for Parties

Mark Hendrickson

10 comments »

Yahoo may have beat them to it with the launch of its Digg clone, but MyPunchbowl too wants to announce something called “Buzz”, this one a Facebook News Feed clone of sorts for party planning.

MyPunchbowl Buzz will give hosts and guests alike a way to keep track of what’s going on with the party scene as organized through the site. Initially it will consist of the onsite info stream shown below, but there are plans to expand its scope to include RSS, instant messaging, and SMS-based notifications as well. An API will eventually be provided for developers to leverage the Buzz data for whatever purposes they desire off-site.

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October 28, 2007

IMThere Joins MadeIt As The Most Recent Attempts To Crack The Event Nut

Michael Arrington

32 comments »

Any event based site is basically a social network - they are designed to allow interaction among friends to coordinate virtual or real world activities. The venerable Evite is still the king of online event coordination. None of the recent startups (renkoo, socializr, mypunchbowl and the deadpooled Skobee) have presented much of a challenge. And none of the event aggregators/search engines, including upcoming, zvents or eventful, have managed to dominate their space, either.

So there’s still room for the killer event site, and startups keep trying. A couple of weeks ago we wrote about MadeIt, a new site that not only allows users to create new events but also to add content before and after. Like the others, though, it centers on the invitation to an event and whether you are going or not.

St. Louis based IMThere, which I discovered on TechnicallySpeaking, is a little different, and joins MadeIt as the most recent startups to try to crack the event nut. IMThere is focused less on getting invitations to events out to friends and talking them into accepting. Instead, it allows users to upload events, focusing less on the private invitation stuff (parties, dinners, etc.). Instead, the site’s early content is mostly about public events like concerts, video game releases, TV premiers, movie releases, etc.

Other users can then add their own content, ranging from comments about the event to uploading pictures from mobile phones during the event itself.

The resulting content is more interesting to the public than those private dinner parties. And top level navigation allows browsing by person, venue, artist, etc. So you can see all the events your friends participated in, see all the past and future concerts at a local venue, and see all past and future album releases and concerts by a particular artist. Users can also search events by popularity, region, etc.

The result seems to be a compelling user experience that could result in real local communities springing up and interacting around stuff that’s happening around them. Mobile interaction is excellent, so heavy users will be accessing it from all of their devices regularly.

See the demo/overview video here. There’s no guarantee IMThere won’t be in the deadpool in six months, but if they can quickly grow a core set of passionate users, they could have a nice property on their hands. IMThere is the first project from parent company Ramped Media.

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May 21, 2007

MyPunchbowl: The Algorithm Schedules Your Event

Nick Gonzalez

28 comments »

eVite has been a target of several startups over the past year. Sites like Skobee or Renkoo have differentiated themselves by helping plan the casual outings for drinks or dinner. Socializr is taking a social networking approach.

MyPunchbowl is a later entrant that focuses on the details of planning your soirée. They’ve been building out tools for each step of planning a party: finding supplies, inviting friends, setting a date, and the after party. Today, MyPunchbowl has made setting a date that much easier through the help of an algorithm that recommends the best date for your party.

Previously, MyPunchbowl members picked a date by building consensus by talking on the invite’s bulletin board. The process is similar for the other event planning sites, except for Renkoo, which uses IM and a majority rules vote instead of bulletin boards. Now, with MyPunchbowl, you can avoid the bulletin board mess and find a date using the new “Pick-A-Date” feature, which recommends the best date from a set of dates supplied by the host. “Pick-A-Date” does this all in real time, giving greater importance to the schedules for the host and important guests. It’s best illustrated by checking out the video embedded below.

Now when you make an event, you can select multiple dates and times that work, specifying whether they are either “better” dates, or just “ok”. Since some events need key guests, MyPunchbowl also lets you pick VIPs, who have a greater effect on which date the algorithm recommends.

mypunchbowlpicksmall.pngAs RSVPs roll in, guests choose which dates don’t work, are ok, or are the best for themselves. After each RSVP the algorithm recalculates which date is best for the majority of the group, giving the greatest weight to VIPs. Real time feedback encourages the remaining guests to reschedule their calendars around the date that works the best for the majority of the group or the guest of honor. At any time, the host can choose a date for the event, using the recommended date as a guide without the hassle of long email or bulletin board threads.

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January 14, 2007

MyPunchbowl Joins the eVite Gunners

Nick Gonzalez

25 comments »

Just in time for the SuperBowl season, Boston-based MyPunchbowl is inviting everyone to check out their new eVite competitor. For a while eVite has been seen as a ripe target for competition as users continue to complain about constant reminder email turning the service into eSpam.

There’s a list of services already lining up to take on the dot com veteran in all their Ajaxy glory. Renkoo, Skobee, and Socializr are a few we’ve covered already. Renkoo and Skobee have diferentiated themselves by incorporating the pre-evite event planning stage, and MyPunchbowl has done the same.

MyPunchbowl has taken a more rigorous approach to party planning by creating a workflow model, providing a great amount of control at each step. Each party starts out as a save the date or full invite and is carried all the way through to the after-party info. Throughout the whole process you and your guests can chat on a party message board, send out updates to a few or all guests, re-edit any step of the process, and fully manage the RSVP status.

Save-the-Dates get the basic details about the event - what and where - out to your friends by email with a Plaxo-supported contacts importer. Invitations finalize the date/time and guest list including a map. Both of these invitations are customizable by color and event photo (with embedded Flickr photo search). Unlike other services, MyPunchbowl has personalized RSVP messages, allowing for a better-than-boilerplate way to invite your guests. It’s not as pretty as the other services, but that’s sure to change over time.

After you have your event mapped, a party store locator points out several chains of party stores. Like travel planning sites, monetization will most likely come through affiliate deals with stores and other party services.

The after-party stage allows members to share photos on static URLs and chat about the event. In the future, the after-party stage will also consist of ratings and recommendations that will inform other party-goers. The ability to not only plan a party, but learn from the experiences of other party planners will be an attractive feature in party planning and provide a strong reason to choose MyPunchbowl over the others.

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