Many college students (but few others) will recognize the Risk-like game known as Turf that pits thousands of students against each other in a weeks-long online wargame that is similar to the board game Risk, but uses the college campus as the map.

What started off as a for-fun experiment by Yale student Gabe Smedresman in January 2007 resulted in a game that went on for over a month and involved over 3,300 Yale students (more than 25% of the student body).

But now that original game of Turf has spawned two separate and funded startups to push the game as a business. Smedresman joined with Harvard students Andrew Fong, Matt O’Brien, and Hugo Van Vuuren to found Kirkland North, a Y Combinator backed startup (screen shot of their game is above). Meanwhile, a rival company has launched that was founded by some of the players of Smedresman’s original game, called GoCrossCampus.

A New York Times article today written by Brad Stone profiles GoCrossCampus and suggested the founders invented the game and said “The game, a riff on classic territorial-conquest board games like Risk, may be the next Internet phenomenon to emerge from the computers of college students.” There was no mention of Kirkland North or Smedresman’s original work in that article.

Kirland North contacted the NYT, they say, to set the record straight. Stone then wrote a new article on the NYT’s Bits blog with the additional information supplied by Kirkland North.

The Kirkland North guys are obviously irate over what they see as a blatant rip-off of their idea. In a phone conversation, Van Vuuren said that the GoCrossCampus guys are not engineers and had to outsource the development of the game, using Turf as a guide. The code base is inferior, he said, and of the 20 games that have been run on the GoCrossCampus platform, half have had technical failures (GoCrossCampus has not yet responded to my request for comment) (Update: see below). Van Vuuren says their platform is stable and has had no problems in the six games they’ve run since last year. A recent Stanford game, he says, had 2,500 players, with more than 1/3 of undergraduates playing.

And there is yet more drama – the original NYT’s article on GoCrossCampus had a prominent quote from Google product manager Jonathan Rochelle, who “views it as similar to software like Google Calendar and Google Docs — tools that enhance real-world collaboration,” and “Next month, Google will bring GoCrossCampus to its New York office, pitting sales departments against engineering groups over a map of the company’s Manhattan campus.”

But it turns out that Gabe Smedresman is actually a full time Google employee. The fact that Google is planning to run his rivals’ game at their New York office must not sit well with him at all.

Of course, Hasbro, the owners of the original Risk game, will have something to say about the real inventor of the game, so neither company may have much moral ground beneath their feet.

See also our coverage of Kdice, a simple synchronous multiplayer version of Risk.

Update: I spoke to a somewhat bewildered GoCrossCampus co-founder Brad Hargreaves (who’s currently on spring break). He says that the GoCrossCampus code base was developed completely separately from the original Turf game, and that they made repeated offers to Smedresman to join their founding team, which he declined. He also says that at the time they spoke to the New York Times, which was last month, they had no idea Smedresman intended to start his own rival startup. Hargreaves also disputes KirklandNorth’s assertion that the GoCrossCampus founders aren’t engineers – two of the founders are engineers, he says. Finally, Hargreaves says that their technical hiccups were all in the first two games that they ran; all subsequent games, he says, have run smoothly.

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The fledgling startups listed below will present their ideas and initial products to investors at this spring’s Y Combinator Demo Day on March 18. Of the 19 companies in this batch, 10 have already launched and only one remains in stealth mode. Most of them have been in development for only three months.

Chatterous

Chatterous connects various forms of communication so that people can message each other regardless of the form they use most. Currently the service ties SMS, email, IM, and web together so that messages sent using one technology will be received by others using any of the other technologies. This works by setting up a group on Chatterous’s website and putting down all the ways your friends can be contacted. You can then start sending messages to them immediately, meaning that they don’t even have to change their own behavior all that much. Chatterous launched in public beta last week.

Addmired

Addmired provides the AddHer and AddHim social network widgets, both of which display two user profile pictures at a time and ask users to answer certain questions about them, such as “Who’s more popular?” The founders argue that their widgets are more appealing to social network owners than other widgets, because they help drive traffic within the social networks, not siphon traffic out of them. They look to establish service level agreements with some of the smaller social networks. We covered the service in February here.

Snaptalent

Snaptalent is an advertising network for job listings that uses IP detection to determine whether website viewers work or study at particular companies or institutions. It then displays listings from employers who want to attract workers from organizations known for their talent, such as Facebook or Harvard. See our review of the service from this week here.

RescueTime

RescueTime helps individuals and businesses track how they spend their time at the computer, and consequently, find ways to become more productive. The web-based dashboard charts application and website usage over long periods of time and shows you whether you’ve been reaching your goals. So far, 278 businesses have signed up for RescueTime for a total of 26,132 seats. See our review from last May here.

MightyQuiz

MightyQuiz is a user generated quiz destination and widget provider that we covered recently. Users are encouraged to answer trivia questions from a wide range of categories. They can also submit their own questions and embed them on their sites. The site is very sticky: the average session lasts 8 minutes (or 19 questions). As a comparison, the founders claim that Slate has an average session length of 4:22 and Wired has 3:34.

Tipjoy

Tipjoy is an easy micropayment system for the web. It has been designed to cut out the steps necessary for website visitors to leave small amounts of money for content publishers, such as bloggers. The Tipjoy button placed on a website asks for only an email address and by default registers a donation of 10 cents. The service is nearing 70,000 impressions per day and the founders are exploring different models for micropayments, such as employing them to finance high definition video on the web. We wrote about Tipjoy here.

8aWeek

8aweek promises to save you hours of time wasted each week on time-drain websites like Facebook and Drudge Report. The 8aweek browser toolbar will track your website usage, remind you of how much permitted time you have left on each restricted site, and even block you from particular sites once you’ve spent too much time on them. See our review from February here.

WebMynd

WebMynd provides a visual interface for reviewing your browsing history. The founders draw comparisons to Gmail – just as Gmail obviated the need to sort messages into folders by providing effective search and tagging, WebMynd renders it unnecessary to manually bookmark sites and organized them into folders because it’s easy to search and visually flip through the pages you’ve visited. WebMynd operates as a Firefox toolbar and has already indexed 8M page impressions. We wrote about them in January.

BaseShield

BaseShield will protect Windows PCs from malicious viruses and attacks by leveraging virtualization software. Its methods improve on existing anti-virus solutions by preventing all types of attacks, not just the recognized and documented ones. The service has yet to launch.

Insoshi

Insoshi is an upcoming white label social networking platform. It will differentiate itself from many of the other social networking platforms by taking a completely open source approach (think: WordPress of social networks). The software has yet to be released.

Mixwit

Mixwit describes itself as a combination of Slide and iTunes. While it has more ambitious long-term plans, it currently provides an easy way to make sharable mix tapes with songs found through the MP3 search engine Seeqpod.

Omnisio

Omnisio will help you annotate and share videos from any website. It will also add structure to the existing video content on the web. The service has yet to launch.

Deluux

Deluux aims to become a distributed Facebook, or an inverted Ning, by relocating the center of people’s online identities to their websites, which exist outside of any one social network. The service will facilitate the distribution of personalized content around the web and help drive traffic to these personal websites. It has yet to launch.

Wundrbar

Wundrbar wants to improve upon the search bar experience by providing users with powerful inline commands. The idea is reminiscent of YubNub but Wundrbar strives to appeal to a larger audience and to incorporate functionality that helps people manage their personal online accounts in addition to searching the web.

YumDots

YumDots wants to be the go-to mobile application for finding places to eat when out on the town. Its emphasis on using interactive maps to display information about local restaurants makes it more efficient than other mobile review services like Yelp’s. The service has yet to launch.

280 North

280 North will debut with a web-based PowerPoint clone called “280 Slides” that strives to mimic the desktop experience and features the ability to export presentations to PowerPoint format. The founders’ longer term goals consist of providing a JavaScript-based development framework for building desktop-like applications for the web. None of these services, however, have been launched yet.

Kirkland North
Kirkland North wants to take an infectious campus-wide game popular at Yale and Harvard last year and spread it to other campuses around the country. The Risk-like game pits sections of campuses against each other in a virtual battle for university-wide domination. While the founders have plans to roll out an integrated solution that can serve many institutions at once, they are currently rolling out individual versions of their online service, such as one for Stanford that launched only two weeks ago and already involves 20% of the campus.

Joberator
Joberator will help employers find developer talent by encouraging computer science students to refer their developer friends, of whom they have more intimate knowledge than any professional recruiter. Incentives for personal referrals are created by employers who list the bonuses they will pay to pay those who recommend candidates eventually hired. The service has yet to launch.

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