Roi Carthy
by Roi Carthy on June 24, 2009

Some of you may be growing tired of hearing about companies described as the ‘Kayak of _____’ but if the analogy fits, we might as well abuse it to nausea. So without further ado, I give you DoNanza, the Kayak of online freelance project search. With 70,000 projects on offer, there’s high chance there’s something for you as well so you should consider giving it a whirl if you’re looking to make some extra money on the side in these tough times.

The one thing you have to keep in mind about DoNanza is that it keeps clear of offline gigs, so if you’re looking to for a babysitting job, DoNanza is not for you. It does however have 70K available projects on offer right now, with 30K new projects added each week, or about 4K a day. There are 12 main categories with more than 400 sub-categories. The most active in terms of user-interest are (in the following order): Writing, Web Development, Graphic Design, Virtual Admin. Support, Translation, Marketing, SEO, and Programming.

by Roi Carthy on June 14, 2009

The granddaddy of all venture capital funds, The granddaddy of all venture capital funds, Bessemer Venture Partners, keeps a tally of the mega-successes it passed on in a list known as the Anti-Portfolio. In it, renowned VC David Cowan is attributed for passing up on eBay:

“Stamps? Coins? Comic books? You’ve GOT to be kidding,” thought Cowan. “No-brainer pass.”

Good news David, lightening may in fact strike twice for you because here’s your chance to invest in Colnect, a community site for collectors of coins, banknotes, stamps, phone cards and bottle caps. And no, I’m NOT kidding at all.

by Roi Carthy on June 5, 2009

Yahoo’s purchase of FoxyTunes for a rumored $30M legitimized the add-on play as a product strategy for Israeli startups.

I see new startups in this category almost weekly. We’re bearish on add-on plays because the “get them to download, install and use” parts are tricky - and monetizing those users is nearly impossible. In recent months, though, SimilarWeb’s name keeps popping-up and the reason may be the technology it’s spent two years building out. Sequoia Capital Israel, we’ve heard, is spending extra time looking into it and your typical add-on play doesn’t normally make their cut. So what is it about this little company?

by Roi Carthy on June 3, 2009

my6sense is announcing it has raised $2 million in Series A financing from private investors. The company is pioneering ‘digital intuition‘, artificial intelligence designed to assist everyday users separate the signal from the noise. This is a problem that has grown in magnitudes of severity since the introduction of blogs and RSS into our lives, and compounded even further by the recent rise in popularity of streams (thank you Facebook & Twitter).

In my initial review I tested my6sense’s technology which they chose to apply on an iPhone web app that basically acted like an RSS reader with, well, a sixth sense. The magical part was not only that it worked, it required me to do nothing but consume the content (in my case, blog posts). I didn’t have to rate content-to-interest relevance or assist the application in any way. It took a couple of days to achieve what I described as my “A-Ha Moment”:

by Roi Carthy on May 27, 2009

Semantic ad technology provider Peer39 is announcing the closing of its Series C round to the tune of $10.5M, pushing the total amount of funding raised to over $22M. The round was led by Israeli VC Evergreen Venture Partners and was joined by the company’s existing investors Canaan Partners, Dawntreader Ventures, Silicon Valley Bank, and JP Morgan.

Since taking an in-depth look at Peer39 nearly a year ago, the company has shifted its focus from developing its own ad network to leveraging its semantic ad platform to transform publishers’ remnant ad inventory into a premium one.

by Roi Carthy on May 19, 2009

Tickets for our Star Trek screening in Tel-Aviv are now available, get em’ while they’re hot right here.

This Thursday the 21st at 7pm we’re taking over the main screen in the Globus Movie Theater in Azrieli Center for a screening of the new Star Trek flick. There are 320 seats to fill and hopefully you can be one of those joining us.

We’re taking care of the ticket cost, but there will be a $2 charge just to minimize no-shows.

by Roi Carthy on May 19, 2009

The fundamental shift we are experiencing in how the Web is consumed (streams vs. pages) is also impacting our ability to engage with those we thought were beyond our reach. Consider this anecdote: When I was a teenager there was no chance I would have been able to communicate with a Jordanian monarch, and the closest I got to my favorite rock band—Guns n’ Roses—was getting crushed in the first row of their concerts in Budapest and Vienna.

Seventeen years later I am able not only to reach out to Her Majesty Queen Rania of Jordan, I am also one of the 46 users followed by Duff McKagen (@duff64), Gn’R’s former bass player. What made these things possible was Twitter (of course). The piping for 140-character thought bursts is what today connects an everyday, common Israeli, with the Queen of Jordan and a rock star.

In a recent post we wrote about Her Majesty joining twitter (follow her handle @QueenRania). We followed up with an interview request to find out how she is using Twitter both personally and to help change the world, and she graciously accepted. “Of course, I tweet,” she says. But unlike most of us, she tweets about taking her family to meet the Pope and working to give every child an education.

by Roi Carthy on May 18, 2009

With our Silicon Valley screening a success, we’re looking ahead to where else we can spread our geekiness. TechCrunch Screenings is heading to Tel Aviv.

On Thursday the 21st at 7pm we’re taking over the main screen in the Globus Movie Theater in Azrieli Center for a screening of the new Star Trek flick. There are 320 seats to fill and hopefully you can be one of those joining us.

We’re taking care of the ticket cost, but there will be a $2 charge just to minimize no-shows. Keep an eye for a follow-up post tomorrow evening Israel time for the sign-up link. Thanks to Jay Yun from Trapster, we’ve got photos of the Screening and Meetup in Silicon Valley after the jump.

by Roi Carthy on May 1, 2009

Ask your average Israeli venture capitalist to name a few companies they’re keeping tabs on and Fixya usually makes the short list—so do Benchmark’s Conduit and Sequoia’s Kenshoo. If you haven’t heard of Fixya, the concept is real simple: It’s a post-sale tech support site. On the one side you have users who ask product support questions, and on the other are users who respond and help resolve said problems. In short, Fixya has managed to build itself up as a UGC powerhouse and is systematically milking the cow for all she’s worth. And now it’s adding yet another udder to milk—Product Recommendations and with that it’s delving into new territory, that of pre-purchase support. Not blown away are you? Understandable. That’s because you need to step back to appreciate just how big this here cow can grow and why VC’s are enamored with it.

Fixya’s site content now spans a staggering one million products, covering everything from electronics to baby strollers. The site is seeing 15M unique users (mostly English speaking) that generate 60M monthly page views. (ComScore shows half that, with 7.7M uniques visitors a month—see chart). 250,000 questions are asked and answered per month—75% of the answers are rated as ‘good’ or ‘excellent,’ with 50% answered within 5-6 hours of posting. Interestingly, most questions are about usability issues rather than technical ones.

by Roi Carthy on April 21, 2009

Israeli startup innerActive has been chosen by ICQ to power the service’s offering of free mobile content to its worldwide users, now amounting to 42 million. The content—videos, games and applications—will be subsidized using innerActive’s in-content ad injection technology.

Over the past year and a half, innerActive has been busy carving out a name for itself as a company aggressively pushing its monetization offering to mobile carriers and portals in Europe. The company’s core technology is the ability to dynamically inject advertising into mobile games, applications and video—content which has strong user engagement, but has yet to live up to its revenue generating potential (at least in the amounts players in the mobile industry hope for). The company has strategically chosen to stay clear of any attempt to monetize the mobile Web and focuses specifically on the monetization of content.

by Roi Carthy on April 10, 2009

Straight out of the “why didn’t they think about this before” department, comes VidPay whose entire premise can be summed up in a single sentence: A white label platform for sponsored video campaigns. There must be more, right? Wrong. VidPay is as dead simple to use as it is to comprehend. One more thing… It started generating revenue from minute one. What more could you ask for in a startup?

To appreciate my gushing enthusiasm over VidPay you must understand that one of the occupational hazards of writing for TechCrunch requires the deciphering of what startups actually do. Increasingly rare are startups like VidPay that offer straightforward value for its customers and have a CEO that knows how to intelligently communicate what the product actually does without overselling it or using tiring hyperbole. So let’s dive in:

The problem VidPay set out to solve is allowing small/mid-sized advertisers to promote their videos on sites such as Metacafe, Dailymotion and Vimeo. These sites usually don’t have dedicated sales teams to support such advertisers because they focus on larger, more budget-laden campaigns.

by Roi Carthy on April 8, 2009

In a recent post, Sarah Lacy posed the question of whether Israel has lost its mojo. It looks like AOL believes the mojo is still very much somewhere in the Holy Land, as evidenced by its tapping Avichay Nissenbaum as AOL’s first Country Manager for Israel.

Nissenbaum, considered by Israel’s startup community as “one of the good guys” is known for two startup successes:product lifecycle management company SmarTeam which was acquired by Dassault Systemes back in 1999, and most recently, Q&A site Yedda which was acquired by AOL in 2007.

by Roi Carthy on March 24, 2009

If there is one feature on Facebook which delivers “social utility” magic even to the most average of users, it’s Photos. In fact the feature is so popular that by Facebook’s own account 1 billion photos are uploaded every month—a staggering number that makes it the largest photo site on the Web. However, as with all good things, there are also drawbacks, and in this case discovery is high on the list. While Facebook makes it super easy to discover photos in which you were tagged, there is no chance that every one of those billion photos are tagged each month. And that leaves a big opportunity.

Let me put it another way: How many photos of you are there on Facebook that you’re completely unaware of? Israeli-based Face.com will help you find them with ‘Photo Finder,’ a Facebook app that uses facial recognition to help members locate untagged photos of themselves and their friends. We have 200 special access invites available to TechCrunch readers who will be granted first access to the app, as well as preference on the waiting list. Link after the jump…

by Roi Carthy on March 11, 2009

If you haven’t heard of Kutiman yet you’re about a week late on the latest music sensation to be incubated on the Web. Ophir Kutiel, aka Kutiman, is an Israeli musician and producer that released a project titled Thru You on the Web seven days ago. It has since garnered over a million views and generated a buzz both on the blogosphere and on Twitter.

The project consists of seven music tracks/videos that are made exclusively from video material found on YouTube. Kutiman spent 3 months in his bedroom splicing and dicing over one hundred videos for samples of singers and instruments—from guitars, pianos, drums and harps, to synthesizers, a bouzouki and even a cash register.

The resulting seven tracks which range in genres—from R&B, Funk and Reggae, to Jungle, Afro and Jazz—are quite impressive. The project as a whole is reminiscent of DJ Shadow’s Endtroducing….., a brilliant and seminal album created completely by the sampling of other albums (hear it here).

by Roi Carthy on March 9, 2009

Sometimes it’s nothing short of extraordinary to generate some monetization on the Web. Case-in-point, Israeli TicTacTi which employs image recognition to insert ads into casual gaming widgets.

The biggest obstacle in providing In-Game Advertising (IGA) is getting the actual ad into the game. What could be the problem in that you ask? Consider this: The “game” which is typically in Flash SWF format requires distribution by a publisher, which could be anything from an Oberon, to a HeyZap, to an online edition of a newspaper. Each publisher has its own quirks and demands when it comes to monetization—one wants to advertise pre-game, the other post, and the third between levels. And this is where the crux of the problem lies… All these quirks require alternative versions of the game source for the various publishers and advertisers.

by Roi Carthy on March 8, 2009

Social search engine Delver, which we placed on death watch a month and a half ago has been acquired by Sears in a last minute play right out of left field.

Israeli business media is reporting that as part of the deal, Delver CEO Liad Agmon will move to Chicago where he will hold a title of VP at Sears Holdings. Delver itself will become an R&D center for Sears and will continue to develop its social graph search engine, as well as additional products. It is not clear what Sears wants to do with Delver. Perhaps it will turn it into a social product search engine, or maybe it just likes the idea of buying an Israeli R&D team on the cheap.

The purchase price is unknown but it’s safe to assume it could not be very high considering the company was literally days from being shut down. The bright side of course is that Delver’s remaining 20 employees will not join the unemployed in Israel.

by Roi Carthy on March 2, 2009

Buying a ticket to a live event, be it sports, music, or theater, is a piece of cake on the Web. There are online services galore that help users find and purchase tickets at their desired price. But does the price you pay actually equate to the true value of the ticket? Put differently, could a ticket for a different location in the same venue for the same price (or even less) be the better one? Say hello to SeatKarma.com which believes that the true value of a ticket is a combination of its price and its location in the venue. The company’s tagline: “No two tickets are the same!”

SeatKarma’s search engine covers 99% of tickets available for purchase online by retrieving live ticket information from a couple of hundred secondary market ticket brokers. The cost comparison is then augmented with venue mapping available for approximately 1600 venues. 1300 of these are “live maps” which place a marker on the section where the seat will be located. The remaining 300 are small venues such as bars where seat mapping doesn’t apply. The company claims it now has more live maps than any other comparison engine on the market.

SeatKarma has a really cool feature where 140 venues in its system have actual “Court View” photos of the perspective you’ll have of the court or field from your desired seating location. These 140 venues include all the US professional sports venues for the NBA, NFL, MLB, NHL, as well as the some of the top NCAA football venues.

by Roi Carthy on February 24, 2009

plaYce which showcased at last year’s Techcrunch50 is today announcing the beta launch of its Game-Platform-as-a-Service, aimed at assisting game developers bring high-quality 3D game play right into the browser. Games in plaYce are based on 3D renderings of real cities such as San Francisco and New York.

500 private beta invites for both users and developers are available exclusively to TechCrunch readers here.

Casual games on the Web are quite bland when compared to “Tripple-A Games”—high budget titles typically produced by game studios such as EA. The type of games developed and/or distributed by the likes of Zynga, SGN, Kongregate or Oberon just don’t cut it for “real” gamers which are used to superior high-quality game play and graphics.

plaYce tackles this matter by allowing high-quality games to be streamed into the browser. The company claims it delivers quick-engagement by initiating play within a minute for games ranging from 300MB up to a few gigabytes in size.

by Roi Carthy on February 16, 2009

Many professionals I know are not project managers by profession and yet most at some point or another have had the dubious pleasure of battling it out with a project management (PM) application—MS Project typically the nightmare of choice. It begins with lofty ideals of planning and running an organized project (for once). Yet what usually happens is that they end-up managing the project management tool, rather than have it manage the project. Granted, PM tools have made progress in recent years, with Basecamp from 37Signals leading the charge with a Web-based subscription model that sports a user-friendly interface. The fact remains though that there’s a long way to go before non-project managers can put a hand on their heart and claim that the benefits of using a PM tool outweigh its overhead.

This was that I had in mind when Israeli startup Clarizen approached me, explaining theirs is a project management and collaboration tool specifically aimed at non-project managers. There’s no question Clarizen is a latecomer to the space, but they seem to have the right ingredients: A fairly convenient interface, a smidgen of unique differentiation, and friendly pricing to boot—and $15M in funding doesn’t hurt either, of course.

Clarizen is making two great offers available for TechCrunch readers:

by Roi Carthy on February 5, 2009

ClickTale is revving-up for its second round of financing by both rolling out a new email tracking feature and reporting that it’s making significant headway on the business front: Passing the 20K registered customer mark and a 500% revenue growth in the past 12 months.

For those of you unfamiliar with the company, here’s a short primer on ClickTale’s in-page web analytics: Requiring site owners to paste a bit of JavaScipt into pages, ClickTale is then able to capture a variety of user-centric data such as mouse movements, scrolls, clicks, and keystrokes. The data is used to provide a view of how users actually interact with websites by way of videos of users’ browsing sessions, and through aggregated reports—form analytics, heatmaps, etc.

by Roi Carthy on January 29, 2009

Google may be good at many things, but people search is not one of them. For that you’ll have to use a more specialized search engine. Spock and Wink (merged with Reunion.com) are the people-search destinations most TechCrunch readers could probably name off the top of their head. However, slowly but surely—and mostly, very quietly—a new player has been making serious headway in this search vertical, and it’s name is Pipl.com.

Going by ComScore’s December numbers, Pipl is leading in the US with 557K unique users to Spock’s 260K, but is trailing internationally with 1.35M uniques to Spock’s 2.38M. How has Pipl pulled this off? Matthew Hertz, the company CEO, tells me it’s mostly word-of-mouth. It’s a simple answer but it rings true. Just take it out for a spin and you’ll see why—it’s just good. In fact it’s so good it’ll probably scare some people’s pants off when they see what information it is able to—legally—drudge up.

by Roi Carthy on January 26, 2009

Calcalist is reporting (Hebrew only) that Modu has brought in another $7M in funding courtesy of Qualcomm which as part of the agreement will also manufacture the Modu “core”.

Modu has had a whirlwind of a year, first debuting to much fanfare at last year’s Mobile World Congress, where we had a chance to sit with the company’s CEO, Dov Moran, for a 1-on-1 for a demo. The company then went on to raise a whopping $100M round. Then in November Modu announced a 33%, 88-employee downsizing in November.

by Roi Carthy on January 21, 2009

Israeli startup Jogli, the music search engine we previously covered, is now making all of the 12M albums it streams easily embeddable, even on MySpace (example).

Beyond albums, the widget (embedded at the end of the post) also allows the embedding of playlists, artists’ best hits and radio stations. It’s color customizable (think YouTube’s player) and if you want to play with the embed parameters, its size can also be altered. Jogli makes heavy use of YouTube’s API to power its service.

I asked the for company’s perspective about all that has gone about lately with Project Playlist getting banned (here and here) and Warner pulling out of YouTube.

by Roi Carthy on January 5, 2009

Three years ago when Web 2.0 began proliferating, Israeli startups used eSnips as the poster child for their case that a successful social network could be founded in Israel. Based on the criteria in those days, eSnips was in fact delivering: It was able to convince top tier VCs to buy into an advertising-based business model, it leveraged user-generated content (the main activity is sharing personal media), used free storage as a hook, traffic was rising steadily, and it became a press darling domestically and internationally. As we say in Israel, “It was all honey”.

Now fast forward to Q4 2008. A shell of its previous self, eSnips is now a startup train wreck: Founders divorced and dismissed, threatened litigation courtesy of a record label and, with no possibility for further funding, the company was unloaded for approximately $750,000 to the Logia Group.

In the past three months I have spoken to a number of sources close to the company and have managed to reconstruct the circumstances that brought the company from its zenith, to its nadir.

by Roi Carthy on December 31, 2008

Deloitte recently released the results of its VC Indicator Survey (PDF), conducted among Israeli VCs this past month. The complied results are so pessimistic they paint a warm and fuzzy aura around Sequoia’s Doom & Gloom presentation.

Participated by approximately 80 Israeli venture capitalists, the survey predicts 2009 will be an extremely painful year for the Israeli startup industry in most every respect.

Here are some of the highlights:

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