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Personera Connects With Facebook To Make Custom Print Calendars
by Daniel Brusilovsky on November 11, 2009

I don’t know about you, but I don’t know anyone other than my grandparents who use use print calendars any more. Launching today, Personera, hopes to bring print calendars into the Web Age by combining the old with the new. The company is offering the world’s first print calendar that is personalized with the birthdays of your Facebook friends, upcoming events, and photos.

Personera’s service allows people to use their Facebook accounts to log in through Facebook Connect, and make all of their social network content instantly available for product personalization. Users are able to choose a theme, automatically add their friends birthdays and events each day, and drag and drop their favorite photos into the monthly layouts.

A high quality 12-month, 32-page printed calendar then is delivered to their mailbox. The service itself costs $24.95, but that includes shipping to anywhere in the world.

Also, Personera is giving TechCrunch readers a 30% discount coupon off any products that they purchase from Personera. On the checkout page, enter the code “TCREADER” in the voucher box to claim your discount. The offer is valid for a week.

Personera has received $125K in funding from Vinny Lingham, Michael Leeman and Tomas Van den Berckt.

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  • Hey everyone,

    We are giving TechCrunch readers a 30% discount coupon off any products that they purchase from Personera.com. On the check out page, enter the code “TCREADER” in the voucher box to claim your discount. The offer is valid for a week.

    Cheers,

    Sheraan
    Co-Founder, Personera

  • Good concept, gonna try it now!

  • Really worth trying. Not sure if friends with hidden streams on FB will be featured on/in the calender

    Cheers,

    MM

    • Hi Mutimba, we actually do feature friends with hidden birthday info on the calendar. Their names don’t appear in the monthly layouts – they are presented in a list on the back page of the booklet where you have a chance to manually write down their birthdays for yourself to remember.

  • Very cool idea! But one question…I’d like to give this as a present to someone, and so could I get the calendar to print out “their friends’ bdays”?

    Or is this really a calendar that you print for yourself? Thanks!

    • Hi Michael

      We’re rolling out a feature next week where you will be able to buy a unique 100% voucher for someone else, and we send them the code (or you send it).

      We think privacy is really important, so unfortunately you won’t be able to select someone else’s list of friend birthdays.

      They can then login with their Facebook details, customize, plug in the voucher and get the product for free. It makes a great gift.

      Right now, if your friend is comfortable giving you their Facebook account details you could log in and order one on their behalf.

      • Thanks for the rapid reply Sheraan. I can imagine that this is going to be desired by many people, especially since getting into the holiday spirit. Hopefully the coupons will be available with vouchers! Thanks again

  • name sounds too much like PRISONERA… pls change it.

  • Nice thought.

    Thanks

  • This is a really good site. There is also another site pixable.com which does it amazingly well..

  • If you like printing your facebook content, especially your pictures, you should try out Pixable on http://www.pixable.com!
    You can create awesome photobooks extremely quickly and it’s very easy to use. I was pretty impressed by the quality of the final product and the web-based album creator.

    Cheers,
    Johannes

  • Great Idea! Links between web applications and printing solutions generate an amazing panel of new personalised products. I’m discovering new ideas online everyday: the wonders of creativity are endless!

  • Great idea. Tried it. Fantastic.

  • Facebook has terrible resolution photos and who really uses paper calendars anymore?

    • Hi FB – user

      I’m not part of personera or know how they do it, but despite the poor quality of Facebook photos, I personally have seen the final product and the picture from facebook, even blown up ones were just as clear as on screen and printed amazingly well.

      They obviously have some sort of built in enhancer that prints digital photos from FB better than if you save and insert onto a blank page or print it at kodak.

      And from a paper-calender perspective:
      Almost every single college student in the world has either a desk calender or hanging calender in their space – Made of Paper. You can do the math, not to mention almost every household out there and on corporate office desks. There is definitely value in their product.

      As you could see they are in Beta mode, which you should know, means that they will be coming up with who-knows-what product next that will make anything we touch soon be personalized.
      No.. this is not a trendy or techy band-wagon, its the new road to progress, as the company cleverly named it: the ‘personERA.’

  • Almost every house I’ve been in has a print calendar.

  • Congrats to Sheraan and Personera.

  • You should try http://www.pixable.com , much cheaper, and the album creator is unbeatable.

    • Hi Jack

      Pixable does have a nice album creator, but the sell photobooks only, not 12 month personalized calendars.

      Personera’s calendar product includes lots of Facebook photos, as well as friend birthdays and events in the relevant day of each month. Our product has substantially more pages in it and is larger, so direct product/price comparison doesn’t make sense. We’ve created something new, fun and highly useful. Once photos of our shipped print products start circulating, I think you’ll see why we’re so different.

      Cheers,
      Sheraan, Co-Founder

  • For a more affordable yet high quality approach to creating a calendar using your facebook photos, why not try Lulu.com, where you can create calendars for free, sell them, or buy them for prices starting from $12.49.

    For Techcrunch readers we’re offering 25% off when you use the coupon code TECHCRUNCH25 through December 31st

    • Lulu’s calendars are very different to Personera’s.

      You can’t automatically add your Facebook friends’ birthdays (very important to people like us!) or events to the calendar, and entering all of them manually would take hours. With Personera, integrating your important events happens with a single mouse click.

      Personera’s calendars come in beautifully designed themes, and products include a free year planner, removable double-page photo collage and cut-out birthday cards.

      It’s a premium quality product for people who want the best in personalized print and don’t have hours to spend playing around in complicated online editors.

  • Hey are you not bored of using the same outlook…..????? why dont u change…..?? Here is something colourful waiting for you…………..

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