The mobile version of Bing launched alongside the regular site this past summer worked well but lacked some of the bells and whistles that rivals like Google offer in their mobile experience. And with the mobile web becoming increasingly important, a focus on this area is crucial for a fledgling search engine. So today Bing has unveiled a new version of its mobile experience.
The main change is that Bing has been completely revamped for touchscreen smartphones and devices. Currently, this means the G1, the Verizon Imagio, the Samsung Omnia, the Zune HD, and yes, the iPhone. In its blog post, Bing even uses a picture to highlight how nice Bing Mobile looks on the Apple device.
The new interface is easy to navigate, offering tabs for different types of searches, and an easy way to clear old searches and start fresh. It also offers a nice, visual way of looking up movies. Visual search is one of the key things Bing has been focusing on to differentiate itself from Google.
For those users without these touch devices, Bing Mobile has some new features you can use as well. An easy-to-use flight status checker is nice, but the key new feature is the NFL search results. Now, with Bing Mobile, if you do a search for “Tom Brady,” you’ll get a player card at the top of the results with his picture, season stats, and previous and upcoming games this season. This is a nice feature for football season, and could actually drive some usage of Bing Mobile on Sundays.
Yebol has better iPhone search.
http://yebol.com
Does not work on the Pre.
Heh
I’d love to see Tom Brady use that to check out his stats during the game.
Btw, accessing http://m.bing.com is much easier than http://www.goog...ts&dc=mgcgo where as http://m.google.com/ redirects to some useless page.
Though, most likely google checks for the firefox and redirects to that useless page… But that is so annoying, why can’t it give me the google mobile search page and when it detects desktop gives a smaller link for that phone number crap. It is not always reliable to detect the mobile phone / small screen you know.
really strange.
Looks great but Bing mobile still sucks anywhere outside of the US! When is it this coming to Canada and the UK?
I’m sure a lot of people wnat to Bing Tom!
For the iPhone, check out:
bingGo – Bing™ Mobile Search Client
There is a review for this app at:
http://www.ithi...h-using-binggo/
Coool…would like to try Bing on my new HTC Touch Diamond 2 WinMo.