Google’s Eric Schmidt On Magical Potential Of Mobile + Cloud
by Michael Arrington on October 28, 2009

I was sorting through my notes and video footage of the Google press event around the launch of Google Maps Navigation for Android 2.0 and saw this gem. It’s a minute or so of footage of Google CEO Eric Schmidt talking about the potential of today’s mobile platforms when combined with the cloud.

The mobile platforms, Android and the others, are so powerful now that you can build client apps that do magical things that are connected with the cloud. This is I think the most visually obvious example of that…don’t limit your imagination to this set of problems. Anything where you can produce this phenomenal customer benefit when you have a mobile device broadly defined connected to the cloud….Obviously we like the price of free because the consumers like that as well and we can figure out ways to use advertising to pay for it.

His words echo Arthur C. Clarke’s famous quote “Any sufficiently advanced technology is indistinguishable from magic.” Schmidt says that today’s mobile platforms are so powerful that when combined with a robust cloud service they can do “magical things.” And he encourages people not to limit their imaginations when thinking of new applications to serve people.

Inspiring stuff for people out there thinking up the future.

Advertisement

Comments rss icon

  • It will be interesting to see what happens when people start using Nvidia’s RealityServer (cloud computing for rendering) with smart phones. There could be big leap in the kinds and quality of interfaces we have seen for smart phones, if the real expensive CPU consumption part of graphics rendering is offloaded to a cloud service. The combination of high-res 3D graphics and smart phones could open up a whole new range of applications, and it will be interesting to see what game designers and augmented reality app developers make with it.

  • Google needs to innovate new search technology like semantic search engine Yebol.

    Http://yebol.com

  • Mobile platforms connected to robust cloud computing can really do magical things. This is a major leap on technological advancement that will define humanity.

    William Zeqiri

  • Giving freedom on a capable, scalable, open platform is THE future. With enough participants, a business model will emerge.

    Give value in the hands of people, and ‘magical’ things will happen. That is the new web (internet) after Web 2.0. That is how WE will define the 21st century.

  • Is it only me who finds Google’s OS and applications strategy somewhat inconsistent?

    On the one hand, they are pushing Android and its applications marketplace approach, applying very much the same methodology used for native OS X or Windows apps (or, if one is being honest, the iPhone). Yes, the programming language is Java, which is arguably “less native” than the various C flavours, but still provides the infrastructure for client, as opposed to browser/cloud, execution.

    On the other hand, they are working on the netbooks’ Chrome OS that supposedly does away with native applications in favour of browser-based web ones.

    One would expect Google to implement its vision first on the platform that includes always-on networking as one of its core capabilities, and suffers from limited local storage, CPU power, and other hardware limitations that make netbooks seem like supercomputers.

    • They simply shooting at all directions. They have so much money to spend that it actually make sense to shoot at all directions.

      • Biggest brand in the world shooting randomly in all directions? Please stop, I am laughing so hard my stomach aches.

        These are 2 different business strategies, which are targetted to attract more Google users.

        OS tries to lure users in using cloud services (which means more traffic for Google, since well, it is God of Internet) and did i mention it means less dominance of MS in OS and Office.

        Android is to put its OS (full of Google services as native apps) in as many phones as possible. Mobile market is groing crazy, soon Android will be holding very large market share, in turn millions of users using Google services.

        Repeat after me, the more users more money.

  • great to see this! endorses our business model ;-) and our faith on the Google cloud and Android platforms

  • How about the rest of the video?

  • Out of the three big Tech boys, Google is the main driver of a future Web O/S on a Mobile through the cloud.

    The other two big Techies -Apple & Microsoft, are either wrapped up in their iMacs, iPods & iPhones – or their Windows, Offices, Xboxes & Zunes.

    Apple should be able to give Google a run for its money in this new and exciting Mobile Cloud field, with its powerful iPhone & Apps Store Model.
    But they may have to invest a lot of their cash flow mountain into expanding their Web Services team or acquiring hot companies that are already in this field.

    Microsoft on the other hand looks as if it will be left at the back of the field, as Windows Mobile is miles behind Android and the iPhone.
    They could on the other hand use the billions that they saved on not buying out Yahoo completely and acquire both Facebook and Twitter at the same time – especially as both of those companies will be huge brand names in Mobile Cloud Networking.

    Right now Google is miles ahead in this exciting race to build the Mobile Web O/S.
    So what can both Apple and Microsoft do to stay in this race.

    Essential viewing indeed.

  • You just gotta love this guy (Eric Schmidt), and his ‘future talks’

    Google is on another level, they are simply thinking ahead of us all. No one knows exactly what they’re trying to do; Maybe take over the world? or Perhaps bring ‘The Future’ a bit more closer to reach.

  • Kool Aid Drinkers beware - October 29th, 2009 at 7:27 am PDT

    oh really now!!
    how bout this –
    MS comes & says 3 screens(phone + TV + PC) & cloud .
    Google says phone + cloud.
    Schidmt is a failure & a rat anyway .Even Ballmer could run Schidmt out of business. Both google & MS can try to con the public to drink their kool aid but its Apple who creates & drives the market -
    True Innovators on the desktop & the phone . When MS & GOOG are outdone copying everything from a Mac,PS,Yahoo Search,iPhone in the next 5 years Apple will be the best company in tech and in the world.It will take over the phone & the PC & clear the sky of clouds.

  • No doubt Google is foward thinking. But mobile and the cloud is here today. At MeetMoi (mobile dating service) we have built our business around the Xtify cloud platform. Their ability to give us access to the persistent location of our users allows us to push proximity notifications to applicable matches.
    Its our business model and Xtify has the technology platform today.

  • Whatever they want, they’re on right path…

  • I think Google’s ultimate goal is to (commercialize) A.I., but figured they can’t do it alone that’s why they need to further leveled the field (they need us) so the more sources of inputs the more profound the user experience becomes and its interfaces.

  • in the future.. all apps (on-demand gadgets) are stored in the cloud so it’s pretty much your mobile is base OS e.g. if you need a GPS just download it from the cloud.

    watch out for mobileGadget apps

  • I feel like an outsider with these mobile devices looking at those who, like the boy who loved his Pepsi so much, sucked themselves in…

    I loved my Sony Walkman in the 80’s and also love my Apple iPod Classic. But even though “Flick Fishing” is pretty cool on the iPhone/iTouch, and my mobile phone can play music, take pictures, and even call long distance, most things mobile (and there are many) are begining to make me wish I were a Midget.

    I get excited about huge LCD/Plasma screens, wide angles of view, 15.4″ LCD notebooks (Thinkpads), etc. Perhaps my fingers are too fat or my eyesight going, or perhaps it is because all things big cost much more and are beyond my budget. Or, perhaps it is because magic is, and will remain for me, that kingdom down in Orlando where I go to meet Mickey with my family, hanging out with friends, and doing what I can to get away from mobileBallNChain devices.

    I enjoy technology and wonder at the creative products produced by Microsoft, Google, Apple, etc. I’m just not a gadget person, I guess, but seem to be among the minority here.

  • How will these handhelds connect to the cloud? Right now Verizon’s top 3G plan is 5 GB/month (if you had an unlimited plan, you get to keep it), and then $0.25 per MB after that — that’s right, one more GB costs you $250. I’ve also read that there is a bandwidth shortage with all the handhelds now using data.

    Maybe Schmidt is thinking further in the future, and assuming this problem will be solved.

  • The future of mobile definitely fits with the cloud but not in the sense of pulling info…but being able to push data from reality to the cloud.

    Where the ‘magic’ of mobile rests is in the ability to push. The mobile device is not a laptop and it will never be. I have a camera, a GPS unit, email, phone, and connectivity in a single device…everyone will be their own big brother in the future….have fun with all that Data NSA.

  • It’s really amazing that we are seeing this vision play out with the release of the Motorola Droid and the wide variety of other Android phones coming to market. I am very very excited about the future of the cloud on mobile devices. I write a bit about this on my corporate blog

    http://www.upti...-for-the-storm/

Leave Comment

Commenting Options

Enter your personal information to the left, or sign in with your Facebook account by clicking the button below.

Alternatively, you can create an avatar that will appear whenever you leave a comment on a Gravatar-enabled blog.

Trackback URL
Short URL
bugbugbugbug
Techcrunch on Facebook