The second we laid eyes on Smule’s autotuning, pitch-changing iPhone app, I Am T-Pain, we knew it was going to be a huge hit – and it has been. We just got some details from Smule’s CEO, Jeff Smith, on how things are going so far.
In the first 3 weeks alone, the application has seen 300,000 downloads. The average user spends around 66 minutes within the application — an absolutely ludicrous number for any app, much less one out of the entertainment category. To date, 4.1 million performances have been recorded within the application. So, what’s the best way to celebrate making lots and lots of money? By adding new content – oh, and giving away lots and lots of money.









