TweetMixx Gets A Last Minute Stir As It Readies For Public Consumption
by MG Siegler on September 9, 2009

Screen shot 2009-09-09 at 12.46.34 AMBack in July, we wrote about TweetMixx, the new service from social voting site Mixx that allows you find relevant links on Twitter. Starting tomorrow, the service will be opened up to the public. And in anticipation of that, the service got a last-minute revamp this weekend to make sure it’s ready.The results are good, but there’s still a question of if TweetMixx can take off in an increasingly crowded field.

As we noted previously, once you log-in with your Twitter credentials via OAuth, the service scans the tweets of the people you follow for links. Rather than trying to make you decipher a long URL or worse, a short URL, to know what the content is, TweetMixx pulls out the title, to let you know what you’re going to click on in plain English (or whatever language the link is in). You can also easily retweet any item or see that link’s details on Mixx.com in this main TweetMixx stream.

On top of showing off the links from your friends, you can also view all the tweets (including those without links), just as you would on Twitter.com. And you can update your status from TweetMixx. As a straight-up Twitter client, it’s not a bad one, as it’s fast, and the plain-English link idea is a pretty nice one. There’s also an area to basically saved filtered searches for links you may be particularly interested in. Saved filtered searches are nothing new for Twitter clients, but the link angle is again, a nice one.

The problem will be getting people to use TweetMixx rather than the current favorite TweetMeme for Twitter link discovery. I think much of what TweetMixx offers is actually more compelling than TweetMeme (the personalized links on top of the popular links section), but TweetMeme controls the all-important retweet button right now across the web, and as such has the mindshare for links on Twitter.

And then there’s the wildcard that is gearing up to enter the race: Bit.ly. As the default URL shortener for Twitter, Bit.ly already has a ton of interesting link data that it will apparently soon use for some kind of link discovery site of its own.

Still, TweetMixx is definitely worth taking for a spin if you’re particularly interested in links your friends are sharing, or those for particular queries. And the fact that it can be used as a pretty nice looking Twitter client on top of a link aggregator is a bonus.

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Comments rss icon

  • Cheers…the article linked some good and useful apps.

  • My new home page!

  • Tweet mixx a new service in Twitter sounds good.Particularly TweetMixx will be useful to the persons interested in links and friends sharing and it is definitely worth taking for a spin.
    Can TweetMixx take off in an increasingly crowded field?

  • Finally TweetMixx enters the web world. Now refining the relevant links from retweets is very easy. But I doubt whether it will cope up with the social network with huge traffic? Sure the beta sessions would not have had that much traffic.

  • Seems the “Live Tweet Match” at http://urljar.com/ has most the features of Tweetmixx, and went further with real-time results by the minute, hour, day and week.

    A plus of “Live Tweet Match” is that no twitter signin is required.

  • I’m just a regular user of social media, not an “expert”, “guru” or “maven” by any means. I use it for news and fun.

    So I like the clean, streamlined design of TweetMixx, as well the “front page” look as opposed to columns I have to create, scroll through, sort out, filter, etc. I don’t have any use or need for things like analysis features; I just want to see what’s happening.

    My two cents.

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