In July we said we would be giving away substantial amounts of advertising to promote the new startups and products launching at TechCrunch50 on September 14-15.
Today I’m pleased to announce that four of our key partners will be giving an aggregate of $1 million in advertising to TechCrunch50 companies. Facebook, Google (Youtube), Microsoft (Bing) and MySpace are all participating with substantial donations. We expect more partners to join shortly.
One of the cooler additional ideas was proposed by the Bing team. They’ll make tshirts that say “Bing Loves [company/logo]” and Bing staff will wear these tshirts, each one promoting a different TechCrunch50 startup, to various events and conferences they’ll attend throughout the year. They promise that the team will be familiar with the startup/product they’re promoting on their tshirts and be ready to talk about it when people ask. Crazy idea right? I love it.
YouTube is offering in-video advertising, and MySpace and Facebook will give substantial advertising credits on their ad platforms. So there are lots of ways TechCrunch50 companies will get exposure even after the event is over.
Also, sponsor Perkins Coie (which is also our law firm) will be giving away free legal services to one of the winners.
Thanks to MySpace, Bing, YouTube and Facebook for helping these young startups get just a little more much-needed exposure.
Mad Men Image: New York Times









Wow. Suddenly I wish I had a start up idea.
I can give you one
I have two great ideas that would change the way we do our business online and have fun outside of work. Due to visa issues as i’m from india, i’m unable to meet investors and great guys from tech valley to hear what i have to say.
Yeah, yeah we all have heard that before, but i wont be stupid enough to go crazy and write this, even if i know there is only 1 in a million chance someone will pick up and make the idea a possibility.
Only regret i have is i do have a garage to work in and get extra publicity, too bad its not in US.
So guys, if you have a garage in US, please contact me, we will start from there.
Contact me if you from US and have some connection from VC’s or start up, Ycombinator guys etc
lavista4u@gmail.com
The “Bing Loves [company/logo]” is cool. But it is also a risky idea.
Risky because the wrong message for the startup may be inadvertently sent out (by the Bing employee).
Bravo! Great work guys.
If only there was an Australian TechCrunch 50 conference…..
there is. we just hold it in san francisco.
+1
Mike, could this perhaps also to TC50 alumni?…please
“Bing Loves [company/logo]”
License to print money……Rupees
Sounds great. The Bing initiative is awesome. Little things like that show how Microsoft is really devoted to the success of their search (or decision?) engine.
They seem to be taking the extra step whenever possible.
I’m looking forward to the event.
I’m on the fence with Bing but that’s a pretty damn clever marketing idea. Kudos to the Bing big thinkers.
Where did you find this Mad Men graphic? I want it as a poster.
me too.
isn’t this a rip off of the thing DEMO is doing? not very creative.
it’s not a ripoff, it’s a smack down.
@Mike: Seems you are in form today.
@Roman: He said it before it is a long story http://www.tech...ou-advertising/
This is a great idea. We have a startup so how/where do we enter the contest?
Don’t offer any free ad dollars to Loic. That would be a waste of time!
Free advertising will surely help these start ups get the word out.
I have an idea that could be as big as Google.. Wanna hear it????
Hey Mike, it’s great to see this. Do you Guys plan something like that for European startups in europe? I know there’s the “Leweb” from Loic in Paris, so you might actively team up and bring those sponsors on board as well, to do the same for european entrepreneurs or EMEA zone. From the BIG guys, I could list Google and Nokia/Ovi on the sponsor list and some others, I should fairly say I don’t know exactly what they offer to startups.
(beta comment, still improving my english)
Charly,
Would love to see that! (Giggle)
I think many people would prefer their start-up be “loved” by Bing by top search rankings. I’d love first position for a number of terms.
Bing’s results IMO seem still behind Google in quality.
Michael,
Do the two Demo Pit audience choice award winners voted to the stage get to share in this largesse?
absolutely.
I heart BING!
I hate BING!
I heart BING! more then Jonathan hates BING!
Love it, can we have the same in Europe please! Each of the big companies has a sub in the major countries which in most cases are legally separate companies, could this then not be an worldwide idea supported in each country bases on their types of startup and their local market places! Well done the Bing Team!
yes amazing work friends
http://live-point.net
We could run a banner rotation for the winners as well if you’d like? Not had our tax advice yet so cash-for-ads isn’t viable, so it’d be gratis.
“Also, sponsor Perkins Coie (which is also our law firm) will be giving away free legal services to one of the winners.” – any details on this offering you could share? “free legal services” could range across a hundred or so items…
Cool,
Can your guys wear “TechCrunch loves http://www.csssubmiter.com Web2.0 apps” T-shirts ?
What’s a submiter?