Apple’s App Store policies have been under fire for months now. It looks like tensions are starting to thaw following a couple of emails from Apple Senior VP Phil Schiller to some vocal bloggers. But it seemed a bit odd that it was Schiller doing this after months of basically nothing on the issues from Apple’s PR team. But today brings a good sign: There is an App Store PR team, and they’re starting to communicate.
Now, to be clear, the email we’ve received has nothing to do with any App Store issues, and is instead just a pretty standard PR email promoting some iPhone/iPod touch apps for the upcoming NFL season. But the key here is that it came from someone in “App Store Public Relations”.
From what I’ve heard, the company fairly recently broke the iPhone PR team in two, with one side focusing on the hardware, and the other on the App Store, and this would seem to be proof of that. In the past, I’ve received similar emails, but they were always from the more general iPhone PR or Apple PR teams.
Of course, this doesn’t ensure that the App Store PR team will be any more responsive to inquiries about problems with the store, but it looks like it could be another positive step in the direction of more communication, which is good.
You’re assuming that PR is communication when in reality it’s actually just corporate spam.
How helpful. You really have progressed the dialogue with that comment. Do you just trawl news sites, searching for PR-related stories so you can give your ignorant, irrelevant opinion? Love people like you.
Ah… so you must be in PR.
Actually the point of that was that for us “normal” people (unlike you super important PR people) PR isn’t a great channel for “real” communication because it’s always spun according to the company and it’s public brand.
Think next time: short comments can have value too.
not holding breath
Why not let the users decide which apps should make it in? If Apple doesn’t allow certain apps, users will just make an underground app store. They probably already have.
There already is a 3rd party app store … which of course, doesn’t work nearly as good and requires jail breaking.
Letting users decide apps ? Part of the reason they are doing approvals is because they have contracts with the carriers that say they won’t allow sling box and what not to work over 3G. (which would kill the network)
Yes, I’d prefer to hear how Google Voice for the iPhone got rejected because AT&T said so from some hired mouth piece…yes it will make it easier to accept. Sure.
There is little chance we will hear much on this front for awhile. When you’re now having to respond to the government on something, their legal team will have everyone tight lipped until that is resolved.
Are they going to insist that all apps be suitable for seven year-olds? Fricking America.
in other news apple installs new coffee machine in building 2 first floor.
I generally read techcrunch on my phone and the RSS app doesnt display the author. But I am generally sure if its “Apple is good” post, its MG Siegler. I mean none of the the recent “positives” about the App store have actually addressed rela issue. So how are these good signs? or is it that you want to believe these are good signs and apple is angel company? I mean hold it till there is any real story to report. This change in sender’s name isn’t really anything till this purported “team” actually does something.
apple has a PR team? no shit, i always thought those app store commercials were made by fanboys
If anything, the current PR team has been a failure.
So what are those NFL apps??
what does PR, a company spinning there web of BS have to do with them actually fixing APP Store issues?
I love my iPod and i love Apple products ( I have several more ), but according to the rumors online, we need to know that Apple will take care of the exploding cases and take care about its users.
The game was made for these purpose, make Apple take a real action for the best of its Users.