Comments on: Facebook Click Fraud 101

By: Indian News

Indian News — Sat, 21 Nov 2009 17:11:11 +0000

I think this was the most salient part of this article was: “And like inflation and the government, a little click fraud is tolerated by Google and others. It keeps the dollars flowing.”

This has been my own personal experience as well in various PPC advertising mediums (getting ripped off like this). PPC buyer beware indeed…

By: Hayk

Hayk — Sun, 15 Nov 2009 09:53:45 +0000

It is really true, our website experiencing drop in conversion rates, while click are always there and same number. We had much better conversion rates with Facebook before, also when we pause facebook we get better results. The Facebook is fraud and it is a fact right now. They also ignorant and selfish, this will mark their end one day. We spending huge amounts on Facebook ads, but we will urgently seek other advertisement solutions.

By: Internet Users Accounting for clicks | Skill-Guru

Internet Users Accounting for clicks | Skill-Guru — Sun, 18 Oct 2009 16:30:41 +0000

[...] Now this data along with other news abut click fraud on face book , would not sound sweet to ears of those who are paying for google adwords or facebook ads. There was another story on techcrunch Facebook Click Fraud 101. [...]

By: Dave

Dave — Sun, 04 Oct 2009 02:04:56 +0000

I think it’s absurd for Facebook to ‘force’ new users to use a cell phone number to get a ‘username.’ I’ve tried to find a way to report this to them and can’t even find an area to report the problems that could be a potential problem to themselves.

These type of places that depend on “NON-help” pages to assist you should be shut down. It’s an invasion of my personal privacy to make me give them my cell phone number (What do you bet it’s not only used by them…But the number is sold to other ‘list’ solicitors) in order to finish setting up an account.

By: Ahebban

Ahebban — Tue, 18 Aug 2009 15:29:22 +0000

G – so right. With about 25% – 32% “registered” bots traffic on Twitter for example (that’s like unemployment figures — just double it to get a real number) one might assume we live in a world in which Indian tech slave labor + endless bots would glut the Net as a whole, not only Facebook, Twitter and such…

I work on a case study re: click fraud on Twitter and cannot believe my own eyes, even now, at study’s very early stages…

By: Sid

Sid — Fri, 24 Jul 2009 01:09:33 +0000

Like google, facebook realizes that click fraud is a decent chunk of their income.

And the technology makes it a bit harder to actually prove where’s fraud coming from and how it can be solved.

Of course facebook could do a better job eliminating the click fraud, but like google, they will ONLY address the problem, not really solve it.

By: JOLT Digest » RootZoo, Inc. v. Facebook, Inc. | Harvard Journal of Law & Technology

Mon, 20 Jul 2009 03:12:26 +0000

[...] and Google. RootZoo’s filing came only weeks after TechCrunch wrote a series of well-publicized articles on Facebook click fraud prompted by outraged advertiser posts on the marketing discussion board [...]

By: joe

joe — Tue, 07 Jul 2009 21:02:41 +0000

From 7/3 until today… bidding recommended cpc and cpm’s have yeilded zero impressions…. everyone check their ad board… 5 ads.. how does facebook expect to make money… and good luck contacting someone to ask if their ad servers are having issues… you just get canned responses

By: social media websites(twitter, facebook, etc) articles, 24jun-5jul2009 « Stefanm, my link collection

Tue, 07 Jul 2009 09:46:22 +0000

[...] techchrunch talks about the facebook click fraud; [...]

By: Stop Click Fraud

Stop Click Fraud — Tue, 07 Jul 2009 02:09:39 +0000

I can see click fraud decreasing for facebook. The same thing happend to Google and they were able to fight it and i believe that the same will happen to Facebook

By: Anon

Anon — Thu, 02 Jul 2009 17:55:33 +0000

FB only has advertisers…

By: Picogeek | Network King

Picogeek | Network King — Thu, 02 Jul 2009 06:55:13 +0000

[...] See again TechCrunch about Facebook click fraud. [...]

By: I want to be anonymous

I want to be anonymous — Wed, 01 Jul 2009 22:39:14 +0000

Anyone else notice that Facebook ads have been displaying/distributing a little wacky these past 2 days?

Recommended pricing jumps up and down (more up at least) to extreme levels.

Some PPC ads don’t display much (and don’t get clicks), they seem to freeze, while the CPM ads run more smoothly?

If you duplicate an ad, the PPC recommended pricing will be completely different.

By: Notes from the front lines: Facebook advertising metrics and benchmarks | go-Digital Blog on Digital Marketing

Wed, 01 Jul 2009 02:12:25 +0000

[...] Revision 6/30/2009: Facebook Click Fraud [...]

By: Internet Marketing, Strategy & Technology Links – June 30, 2009 « Sazbean

Tue, 30 Jun 2009 13:45:40 +0000

[...] Facebook Click Fraud 101 (TechCrunch) [...]

By: GA

GA — Mon, 29 Jun 2009 02:28:35 +0000

How sad that Facebook can work with their publishers and advertisers whereas the mighty Google Adsense can only work with advertisers and ignore and treat their (many) publishers as dirt?

Google Adsense team is not willing to reveal any information that would help the publisher to live in peace on why his account was disabled. How hard it would be for Google to notify the publisher if they notice some weird activity on (fraud) clicks? If they still see the same pattern for sometime and even after notifying the publisher then they have all the right in the world to disable the account but not when it comes to the pay time.

It’s just so sad to hear that Facebook can do it while Google can’t (not willing to)!

By: Jack

Jack — Sun, 28 Jun 2009 05:41:21 +0000

“productionhead” sounds like a bad ass.

By: Sst

Sst — Sat, 27 Jun 2009 22:52:08 +0000

You guys have got to be kidding. This article should have the headline – TC in the FB tank again. Who cares about FB fraud, a fraudulent company who enables its users to join in on the fraud.

Screw holding back info, publish the details, then maybe FB will start to clean up its act.

By: mrzod

mrzod — Sat, 27 Jun 2009 19:52:00 +0000

I think Facebook should do what Valve does for their software: don’t shut down these “fake” accounts, let them continue doing what they’re doing but refund the advertiser. Why? Because the fraudsters are wasting their time thinking they are succeeding but in reality, the advertisers are being refunded. It would even be more frusterating for the fraudsters if there was a delay in refund, say a random 2-4 weeks period so they can’t attribute their strategy to the Facebook defenses.

Also, why doesn’t facebook just implement a rule that goes along the lines of: if a user has X number of photos and Y number of wall postings, they are a “legit” user and any clicks are valid? I’m pretty certain those 2000 fake accounts are probably null and have close to zero contents in them.

By: Ferodynamics

Ferodynamics — Sat, 27 Jun 2009 17:06:10 +0000

Where is your server?

By: Picogeek « imnotbored.net

Picogeek « imnotbored.net — Sat, 27 Jun 2009 16:56:44 +0000

[...] See again TechCrunch about Facebook click fraud. [...]

By: Sandeep Chouhan

Sandeep Chouhan — Sat, 27 Jun 2009 11:29:23 +0000

The FaceBook Click Fraud is widely discussed on many forums. I was reading about it on one of the affiliate marketing forums and came here.

You article is really detailed and rest assured the advertisers that FaceBook will take care of all those who are clicking the ads.

thanks again,
Sandeep

By: paintless

paintless — Sat, 27 Jun 2009 07:39:10 +0000

Im an advertiser on FB, and I can tell you that probably most of the fraud clicks are not advertisers bombing each others ads, its scrapers mining data. These scrapers have to click the ads to get all the data…
Data miners and big advertisers use this data for competitive analysis.
FB isnt stupid..they know this to be true. And this can be stopped. But that would mean ALOT of lost revenue for FB…
Dont expect it to stop soon people..

By: Jono

Jono — Sat, 27 Jun 2009 05:49:18 +0000

Seems FB is on a nice little earner.
Many are reporting that they’ve received a refund of sorts. It’s not cash refunded to your bank account, but rather a time limited credit to your FB advertising account.
And the kicker is that FB are then banning many of the accounts. So in effect FB are giving with one hand then grabbing it all back with the other. Very shady….

By: Jason Kincaid

Jason Kincaid — Sat, 27 Jun 2009 02:55:41 +0000

Very interesting that despite three postings about this on the leading internet/tech blog, Facebook can’t even be bothered to have one of their employees actually comment on things. Shows how much they care.