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	<title>Comments on: Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month</title>
	<atom:link href="http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Fri, 27 Nov 2009 16:47:42 -0800</lastBuildDate>
	
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		<title>By: Johnny Lawrence</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2991645</link>
		<dc:creator>Johnny Lawrence</dc:creator>
		<pubDate>Fri, 18 Sep 2009 12:31:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2991645</guid>
		<description>People are in love with their &quot;impressions&quot; and &quot;reach&quot;.. even when they consume huge amounts of $$ to stay in business and generate *NO* revenue.,</description>
		<content:encoded><![CDATA[<p>People are in love with their &#8220;impressions&#8221; and &#8220;reach&#8221;.. even when they consume huge amounts of $$ to stay in business and generate *NO* revenue.,</p>
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		<title>By: Johnny Lawrence</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2991641</link>
		<dc:creator>Johnny Lawrence</dc:creator>
		<pubDate>Fri, 18 Sep 2009 12:30:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2991641</guid>
		<description>Same as any widget company that claims huge #&#039;s of uniques.. when in reality, it is just something loading on the corner of a page, that nobody notices or uses.

All marketing.. sad really</description>
		<content:encoded><![CDATA[<p>Same as any widget company that claims huge #&#8217;s of uniques.. when in reality, it is just something loading on the corner of a page, that nobody notices or uses.</p>
<p>All marketing.. sad really</p>
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		<title>By: Photos Of Food &#187; What is a Widget, Anyway?</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2816916</link>
		<dc:creator>Photos Of Food &#187; What is a Widget, Anyway?</dc:creator>
		<pubDate>Tue, 23 Jun 2009 14:49:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2816916</guid>
		<description>[...]  Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month  (techcrunch.com) [...]</description>
		<content:encoded><![CDATA[<p>[...]  Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month  (techcrunch.com) [...]</p>
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		<title>By: Newsflash!: Widgetbox Is Still A Key Player In The Widget Space &#124; Widgets Lab</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2814750</link>
		<dc:creator>Newsflash!: Widgetbox Is Still A Key Player In The Widget Space &#124; Widgets Lab</dc:creator>
		<pubDate>Mon, 22 Jun 2009 13:35:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2814750</guid>
		<description>[...] the title is completely sarcastic. yet it looks like it is news worth of Techcrunch. news they give surprised as if somehow Widgets were doing bad just because they don’t dominate [...]</description>
		<content:encoded><![CDATA[<p>[...] the title is completely sarcastic. yet it looks like it is news worth of Techcrunch. news they give surprised as if somehow Widgets were doing bad just because they don’t dominate [...]</p>
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	<item>
		<title>By: Technology Links For 2009-06-20</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2813497</link>
		<dc:creator>Technology Links For 2009-06-20</dc:creator>
		<pubDate>Sun, 21 Jun 2009 14:59:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2813497</guid>
		<description>[...] The Web: Widgetbox Hits 500 Million Impressions a [...]</description>
		<content:encoded><![CDATA[<p>[...] The Web: Widgetbox Hits 500 Million Impressions a [...]</p>
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		<title>By: Jake Schmeerhorn</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2813306</link>
		<dc:creator>Jake Schmeerhorn</dc:creator>
		<pubDate>Sun, 21 Jun 2009 09:56:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2813306</guid>
		<description>&quot;While Widgetbox is seeing success as a startup...&quot;

Can we please start defining &quot;success&quot; as &quot;earning revenue at a rate and sustainability that will result in profitability at some point&quot;.    

The definition of success used in the article, which seems to be &quot;their widgets get lots of impressions&quot; is, while not quite meaningless, pretty close.  Are either the publishers or audience for those widget impressions every going to be willing to pay for them?  If so, how much?  How much revenue would these impressions then translate to?

I would have thought that one lesson learned from during the past year is that startups, with very few exceptions (Twitter) cannot continue to point to metrics such as &quot;reach&quot;, &quot;impressions&quot;, &quot;views&quot;, &quot;users&quot;, etc as being proof of their revenue model.  Yes, indeed, all you widget makers out there, it is time to &quot;show us the money&quot;.</description>
		<content:encoded><![CDATA[<p>&#8220;While Widgetbox is seeing success as a startup&#8230;&#8221;</p>
<p>Can we please start defining &#8220;success&#8221; as &#8220;earning revenue at a rate and sustainability that will result in profitability at some point&#8221;.    </p>
<p>The definition of success used in the article, which seems to be &#8220;their widgets get lots of impressions&#8221; is, while not quite meaningless, pretty close.  Are either the publishers or audience for those widget impressions every going to be willing to pay for them?  If so, how much?  How much revenue would these impressions then translate to?</p>
<p>I would have thought that one lesson learned from during the past year is that startups, with very few exceptions (Twitter) cannot continue to point to metrics such as &#8220;reach&#8221;, &#8220;impressions&#8221;, &#8220;views&#8221;, &#8220;users&#8221;, etc as being proof of their revenue model.  Yes, indeed, all you widget makers out there, it is time to &#8220;show us the money&#8221;.</p>
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		<title>By: Steven Marlin</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2813141</link>
		<dc:creator>Steven Marlin</dc:creator>
		<pubDate>Sun, 21 Jun 2009 05:22:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2813141</guid>
		<description>How about some quantities on these numbers??? 75 what? 9 what?</description>
		<content:encoded><![CDATA[<p>How about some quantities on these numbers??? 75 what? 9 what?</p>
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		<title>By: Tom Jones</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2813101</link>
		<dc:creator>Tom Jones</dc:creator>
		<pubDate>Sun, 21 Jun 2009 04:45:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2813101</guid>
		<description>That&#039;s a lot of widgets!</description>
		<content:encoded><![CDATA[<p>That&#8217;s a lot of widgets!</p>
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		<title>By: led panel</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2813016</link>
		<dc:creator>led panel</dc:creator>
		<pubDate>Sun, 21 Jun 2009 02:34:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2813016</guid>
		<description>wow ..</description>
		<content:encoded><![CDATA[<p>wow ..</p>
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		<title>By: Widgetbox Breaks 100m Monthly Uniques, Introduces Facebook Connect // RyanSpoon.com</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812930</link>
		<dc:creator>Widgetbox Breaks 100m Monthly Uniques, Introduces Facebook Connect // RyanSpoon.com</dc:creator>
		<pubDate>Sat, 20 Jun 2009 23:33:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812930</guid>
		<description>[...] Widgetbox reached a significant milestone in its three-year history: 100,000,000 monthly uniques (covered by TechCrunch here). Measured by Quantcast, our widgets are now seen by 100.5m unique users each month and served [...]</description>
		<content:encoded><![CDATA[<p>[...] Widgetbox reached a significant milestone in its three-year history: 100,000,000 monthly uniques (covered by TechCrunch here). Measured by Quantcast, our widgets are now seen by 100.5m unique users each month and served [...]</p>
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		<title>By: Balfor</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812767</link>
		<dc:creator>Balfor</dc:creator>
		<pubDate>Sat, 20 Jun 2009 20:48:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812767</guid>
		<description>I like LabPixies&#039; FloodIt mobile widget and I&#039;m addicted I&#039;m afraid to their sedoko web gadget!
The design is really flawless and we play it accross our office daily.

Here&#039;s the link - http://www.labpixies.com/gadget_page.php?id=53</description>
		<content:encoded><![CDATA[<p>I like LabPixies&#8217; FloodIt mobile widget and I&#8217;m addicted I&#8217;m afraid to their sedoko web gadget!<br />
The design is really flawless and we play it accross our office daily.</p>
<p>Here&#8217;s the link &#8211; <a href="http://www.labpixies.com/gadget_page.php?id=53" rel="nofollow"></a><a href='http://www.labpixies.com/gadget_page.php?id=53'>http://www.labp..._page.php?id=53</a></p>
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		<title>By: <fb:name linked="false" useyou="false" uid="632546872">Thom Kennon</fb:name></title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812626</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="632546872">Thom Kennon</fb:name></dc:creator>
		<pubDate>Sat, 20 Jun 2009 16:49:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812626</guid>
		<description>Hmmm... interesting choice for a little featurette of a platform that, along with the other competitor shouted out (when you look at the leader board in the piece) are  both clearly way back in the pack.   

Anybody else detect a faint whiff of &#039;paid placement&#039; to this dedicated choice of editorial inches?... just asking.  

We certainly need to continue to believe there remains a nice big fat bright line at TC between the ad and content side of your business.</description>
		<content:encoded><![CDATA[<p>Hmmm&#8230; interesting choice for a little featurette of a platform that, along with the other competitor shouted out (when you look at the leader board in the piece) are  both clearly way back in the pack.   </p>
<p>Anybody else detect a faint whiff of &#8216;paid placement&#8217; to this dedicated choice of editorial inches?&#8230; just asking.  </p>
<p>We certainly need to continue to believe there remains a nice big fat bright line at TC between the ad and content side of your business.</p>
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		<title>By: LC</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812611</link>
		<dc:creator>LC</dc:creator>
		<pubDate>Sat, 20 Jun 2009 16:38:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812611</guid>
		<description>Leena your link to quancast is wrong. Hope it&#039;s not the password :)</description>
		<content:encoded><![CDATA[<p>Leena your link to quancast is wrong. Hope it&#8217;s not the password <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: David</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812462</link>
		<dc:creator>David</dc:creator>
		<pubDate>Sat, 20 Jun 2009 12:08:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812462</guid>
		<description>Are you profitable?</description>
		<content:encoded><![CDATA[<p>Are you profitable?</p>
]]></content:encoded>
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		<title>By: Mike</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812461</link>
		<dc:creator>Mike</dc:creator>
		<pubDate>Sat, 20 Jun 2009 12:06:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812461</guid>
		<description>The table is obviously in K already you moron. Go back to your VBScript.</description>
		<content:encoded><![CDATA[<p>The table is obviously in K already you moron. Go back to your VBScript.</p>
]]></content:encoded>
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		<title>By: Ravikant</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812243</link>
		<dc:creator>Ravikant</dc:creator>
		<pubDate>Sat, 20 Jun 2009 07:13:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812243</guid>
		<description>Very impressive numbers and a cool service. Widgets are a great way of sharing rich interactive data on blogs and social networks. Now a days any blog I visit  I some kind of widget. Produle is one more company that makes shareable widgets.</description>
		<content:encoded><![CDATA[<p>Very impressive numbers and a cool service. Widgets are a great way of sharing rich interactive data on blogs and social networks. Now a days any blog I visit  I some kind of widget. Produle is one more company that makes shareable widgets.</p>
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		<title>By: doug wolfgram</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812227</link>
		<dc:creator>doug wolfgram</dc:creator>
		<pubDate>Sat, 20 Jun 2009 06:45:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812227</guid>
		<description>Oh, I get it. Roman numerals. 500M now means 500,000. Last time I checked we called that 500K in techy-land.</description>
		<content:encoded><![CDATA[<p>Oh, I get it. Roman numerals. 500M now means 500,000. Last time I checked we called that 500K in techy-land.</p>
]]></content:encoded>
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		<title>By: james</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812200</link>
		<dc:creator>james</dc:creator>
		<pubDate>Sat, 20 Jun 2009 06:16:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812200</guid>
		<description>In the case of Mochi Media, it&#039;s 100%!</description>
		<content:encoded><![CDATA[<p>In the case of Mochi Media, it&#8217;s 100%!</p>
]]></content:encoded>
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		<title>By: TechBuji.com &#187; Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812133</link>
		<dc:creator>TechBuji.com &#187; Widgetizing The Web: Widgetbox Hits 500 Million Impressions A Month</dc:creator>
		<pubDate>Sat, 20 Jun 2009 05:08:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812133</guid>
		<description>[...] Read More           Comments (0) Leave a comment [...]</description>
		<content:encoded><![CDATA[<p>[...] Read More           Comments (0) Leave a comment [...]</p>
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		<title>By: <fb:name linked="false" useyou="false" uid="1310743">Ryan Spoon</fb:name></title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812066</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="1310743">Ryan Spoon</fb:name></dc:creator>
		<pubDate>Sat, 20 Jun 2009 04:03:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812066</guid>
		<description>Thanks Tom!</description>
		<content:encoded><![CDATA[<p>Thanks Tom!</p>
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		<title>By: Jughead</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812052</link>
		<dc:creator>Jughead</dc:creator>
		<pubDate>Sat, 20 Jun 2009 03:45:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812052</guid>
		<description>Widgets man, whod&#039;a thunk?</description>
		<content:encoded><![CDATA[<p>Widgets man, whod&#8217;a thunk?</p>
]]></content:encoded>
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		<title>By: Tom McGovern</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812050</link>
		<dc:creator>Tom McGovern</dc:creator>
		<pubDate>Sat, 20 Jun 2009 03:40:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812050</guid>
		<description>Sound like Widgetbox is growing fast - 60MM users in April to 100MM for month to date June.  Congrats Widgetbox!</description>
		<content:encoded><![CDATA[<p>Sound like Widgetbox is growing fast &#8211; 60MM users in April to 100MM for month to date June.  Congrats Widgetbox!</p>
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		<title>By: Alex</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812028</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Sat, 20 Jun 2009 03:14:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812028</guid>
		<description>the #s don&#039;t mean shit, how many people actually use it, instead of ignoring it as an annoying useless &quot;feature&quot;.

its like the techcrunch crunchboard widgit, sure it might have millions of impressions, but the actual # of people actually &quot;using&quot; it is probably a few hundred people</description>
		<content:encoded><![CDATA[<p>the #s don&#8217;t mean shit, how many people actually use it, instead of ignoring it as an annoying useless &#8220;feature&#8221;.</p>
<p>its like the techcrunch crunchboard widgit, sure it might have millions of impressions, but the actual # of people actually &#8220;using&#8221; it is probably a few hundred people</p>
]]></content:encoded>
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		<title>By: <fb:name linked="false" useyou="false" uid="1310743">Ryan Spoon</fb:name></title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812025</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="1310743">Ryan Spoon</fb:name></dc:creator>
		<pubDate>Sat, 20 Jun 2009 03:08:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812025</guid>
		<description>500 million impressions and 100 million uniques as tracked by Quantcast (our internal monthly widget numbers are ~700m impressions). 

We actually broke the 100 million mark today!</description>
		<content:encoded><![CDATA[<p>500 million impressions and 100 million uniques as tracked by Quantcast (our internal monthly widget numbers are ~700m impressions). </p>
<p>We actually broke the 100 million mark today!</p>
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		<title>By: Wolfgang</title>
		<link>http://www.techcrunch.com/2009/06/19/widgetizing-the-web-widgetbox-hits-500-million-impressions-a-month/comment-page-1/#comment-2812020</link>
		<dc:creator>Wolfgang</dc:creator>
		<pubDate>Sat, 20 Jun 2009 03:04:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=74759#comment-2812020</guid>
		<description>&quot;Widgetbox, a widget creation and distribution platform, is reporting 500 impressions worldwide in the past month, according to Quantcast.&quot;

- 500...? ;)</description>
		<content:encoded><![CDATA[<p>&#8220;Widgetbox, a widget creation and distribution platform, is reporting 500 impressions worldwide in the past month, according to Quantcast.&#8221;</p>
<p>- 500&#8230;? <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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