Hunch, the new startup from Flickr co-founder Caterina Fake, has launched and it’s beguilingly fun. After filling out 42 questions ranging from “Have you sky dived” to “Do you like it when the cabin crew cracks jokes on airplanes?” I was presented with a number of things I might be interested in (I chose which film directors I should watch: Tim Burton). I was hooked enough to fill out the profile page (you can get answers without logging in) and at this point it becomes clear: Hunch is a social network where the social object is sharing questions (and thus answers) which might be relevant to you. The more questions you answer the more your profile page become relevant to you. And you can of course share those questions around with a widget.









