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	<title>Comments on: Ex-MySpace Execs Prepping To Unveil Blue Rover Labs, Now Hiring</title>
	<atom:link href="http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Fri, 27 Nov 2009 09:22:55 -0800</lastBuildDate>
	
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		<item>
		<title>By: <fb:name linked="false" useyou="false" uid="570506883">Eric Fader</fb:name></title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2951172</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="570506883">Eric Fader</fb:name></dc:creator>
		<pubDate>Thu, 27 Aug 2009 06:19:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2951172</guid>
		<description>Potentially breaking news on what Blue Rover Labs is working on here:
http://www.trendslate.com/2009/08/26/blueroverlabs-insight-into-the-well-funded-startup/</description>
		<content:encoded><![CDATA[<p>Potentially breaking news on what Blue Rover Labs is working on here:<br />
<a href="http://www.trendslate.com/2009/08/26/blueroverlabs-insight-into-the-well-funded-startup/" rel="nofollow"></a><a href='http://www.trendslate.com/2009/08/26/blueroverlabs-insight-into-the-well-funded-startup/'>http://www.tren...funded-startup/</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: TrendSlate :: Technology &#124; Culture &#124; Design &#187; Blueroverlabs &#8211; Insight into the Well Funded Startup</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2951168</link>
		<dc:creator>TrendSlate :: Technology &#124; Culture &#124; Design &#187; Blueroverlabs &#8211; Insight into the Well Funded Startup</dc:creator>
		<pubDate>Thu, 27 Aug 2009 06:15:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2951168</guid>
		<description>[...] their positions within MySpace and have since started Blueroverlabs. Another blog broke the news, here: however we have done some sleuthing and think we may know what they are up [...]</description>
		<content:encoded><![CDATA[<p>[...] their positions within MySpace and have since started Blueroverlabs. Another blog broke the news, here: however we have done some sleuthing and think we may know what they are up [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: I know</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2839457</link>
		<dc:creator>I know</dc:creator>
		<pubDate>Mon, 06 Jul 2009 23:43:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2839457</guid>
		<description>Word... Deadpool.</description>
		<content:encoded><![CDATA[<p>Word&#8230; Deadpool.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship &#124; Spin Valley Post</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2830292</link>
		<dc:creator>The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship &#124; Spin Valley Post</dc:creator>
		<pubDate>Tue, 30 Jun 2009 19:27:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2830292</guid>
		<description>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</description>
		<content:encoded><![CDATA[<p>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship &#124; Stoth</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2830245</link>
		<dc:creator>The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship &#124; Stoth</dc:creator>
		<pubDate>Tue, 30 Jun 2009 19:02:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2830245</guid>
		<description>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</description>
		<content:encoded><![CDATA[<p>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2830199</link>
		<dc:creator>The MySpace Exodus Continues: SVP Engineering Allen Hurff Jumps Ship</dc:creator>
		<pubDate>Tue, 30 Jun 2009 18:42:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2830199</guid>
		<description>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</description>
		<content:encoded><![CDATA[<p>[...] and Steve Pearman, SVP Product Strategy. Kapur, Pearman, and Benedetto have teamed up to launch Blue Rover Labs, a still-mysterious venture funded [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: OOTheLibrarian</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2791702</link>
		<dc:creator>OOTheLibrarian</dc:creator>
		<pubDate>Tue, 09 Jun 2009 11:28:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2791702</guid>
		<description>lol php developers.</description>
		<content:encoded><![CDATA[<p>lol php developers.</p>
]]></content:encoded>
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	<item>
		<title>By: Dbag Chopra</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2788152</link>
		<dc:creator>Dbag Chopra</dc:creator>
		<pubDate>Sun, 07 Jun 2009 16:29:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2788152</guid>
		<description>Anything else would be outside their level of expertise. They follow hype,  it&#039;s very pavlog&#039;s dog, they just can&#039;t help it.</description>
		<content:encoded><![CDATA[<p>Anything else would be outside their level of expertise. They follow hype,  it&#8217;s very pavlog&#8217;s dog, they just can&#8217;t help it.</p>
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		<title>By: nun</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785675</link>
		<dc:creator>nun</dc:creator>
		<pubDate>Fri, 05 Jun 2009 22:48:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785675</guid>
		<description>it&#039;s a sad fact that all transplants with money try and locate towards the beach - thus tech companies and their employees with some money end up in santa monica, and the rest end up in the south bay.</description>
		<content:encoded><![CDATA[<p>it&#8217;s a sad fact that all transplants with money try and locate towards the beach &#8211; thus tech companies and their employees with some money end up in santa monica, and the rest end up in the south bay.</p>
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	<item>
		<title>By: sam</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785573</link>
		<dc:creator>sam</dc:creator>
		<pubDate>Fri, 05 Jun 2009 21:41:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785573</guid>
		<description>myspace spammed every one to get them signup...but after that they don&#039;t know what to do...that is the difference between facebook x myspace...facebook tricked every one to signup, now they know how to play the game

everyone says these guys are smart, but the reality is myspace is declining, declining fast...we wouldn&#039;t even think of myspace in one/two years...just like how we forgot yahoo to do search things!!</description>
		<content:encoded><![CDATA[<p>myspace spammed every one to get them signup&#8230;but after that they don&#8217;t know what to do&#8230;that is the difference between facebook x myspace&#8230;facebook tricked every one to signup, now they know how to play the game</p>
<p>everyone says these guys are smart, but the reality is myspace is declining, declining fast&#8230;we wouldn&#8217;t even think of myspace in one/two years&#8230;just like how we forgot yahoo to do search things!!</p>
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		<title>By: pedalpete</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785360</link>
		<dc:creator>pedalpete</dc:creator>
		<pubDate>Fri, 05 Jun 2009 18:25:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785360</guid>
		<description>Where do you see .net? everything looks .cfm to me</description>
		<content:encoded><![CDATA[<p>Where do you see .net? everything looks .cfm to me</p>
]]></content:encoded>
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		<title>By: Zach</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785328</link>
		<dc:creator>Zach</dc:creator>
		<pubDate>Fri, 05 Jun 2009 18:02:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785328</guid>
		<description>Not to mention that it is the a-hole of the earth and anyone with half a brain wouldn&#039;t want to live there.  And this is coming from a former resident of the Peoples Republic of Santa Monica.</description>
		<content:encoded><![CDATA[<p>Not to mention that it is the a-hole of the earth and anyone with half a brain wouldn&#8217;t want to live there.  And this is coming from a former resident of the Peoples Republic of Santa Monica.</p>
]]></content:encoded>
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		<title>By: Sanjay Sharma</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785323</link>
		<dc:creator>Sanjay Sharma</dc:creator>
		<pubDate>Fri, 05 Jun 2009 17:59:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785323</guid>
		<description>Who looks at ads?  I block every one of them.</description>
		<content:encoded><![CDATA[<p>Who looks at ads?  I block every one of them.</p>
]]></content:encoded>
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		<title>By: PC</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785314</link>
		<dc:creator>PC</dc:creator>
		<pubDate>Fri, 05 Jun 2009 17:53:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785314</guid>
		<description>&quot;rock-star product managers&quot; -- because rocking out on Guitar Hero almost makes you a &quot;rock-star.&quot;</description>
		<content:encoded><![CDATA[<p>&#8220;rock-star product managers&#8221; &#8212; because rocking out on Guitar Hero almost makes you a &#8220;rock-star.&#8221;</p>
]]></content:encoded>
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	<item>
		<title>By: Steve Knox</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785242</link>
		<dc:creator>Steve Knox</dc:creator>
		<pubDate>Fri, 05 Jun 2009 17:04:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785242</guid>
		<description>&quot;we all know the power of “My”. personalized natural language url location.&quot;

What does this mean?  Do you foolishly think that if you put &quot;my&quot; in front of a URL you have cracked the code on genius?  

So, if I put &quot;my&quot; in front of Facebook, it would be more useful.  How about MyGoogle?  Or I know, maybe MyMapquest.

Now you&#039;ve done it!  Each of these services now makes sense.  Thank you so much yet another brilliant post.

Now go away, idiot.</description>
		<content:encoded><![CDATA[<p>&#8220;we all know the power of “My”. personalized natural language url location.&#8221;</p>
<p>What does this mean?  Do you foolishly think that if you put &#8220;my&#8221; in front of a URL you have cracked the code on genius?  </p>
<p>So, if I put &#8220;my&#8221; in front of Facebook, it would be more useful.  How about MyGoogle?  Or I know, maybe MyMapquest.</p>
<p>Now you&#8217;ve done it!  Each of these services now makes sense.  Thank you so much yet another brilliant post.</p>
<p>Now go away, idiot.</p>
]]></content:encoded>
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	<item>
		<title>By: joebva</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785215</link>
		<dc:creator>joebva</dc:creator>
		<pubDate>Fri, 05 Jun 2009 16:50:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785215</guid>
		<description>I don&#039;t think he is publishing 8 articles per day. So, 

240 + 10 +  20 = 270, 180 - 270 = (90) 

Hmmm</description>
		<content:encoded><![CDATA[<p>I don&#8217;t think he is publishing 8 articles per day. So, </p>
<p>240 + 10 +  20 = 270, 180 &#8211; 270 = (90) </p>
<p>Hmmm</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 7p</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785050</link>
		<dc:creator>7p</dc:creator>
		<pubDate>Fri, 05 Jun 2009 15:20:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785050</guid>
		<description>I think Stealth Startup is overrated.

All you do is create an echo chamber and increase your chances of achieving failure.

Get a product out there asap, incorporate a customer feedback loop and run with it.

A talented team like this should have no problems leveraging this approach.</description>
		<content:encoded><![CDATA[<p>I think Stealth Startup is overrated.</p>
<p>All you do is create an echo chamber and increase your chances of achieving failure.</p>
<p>Get a product out there asap, incorporate a customer feedback loop and run with it.</p>
<p>A talented team like this should have no problems leveraging this approach.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tientien Li</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2785021</link>
		<dc:creator>Tientien Li</dc:creator>
		<pubDate>Fri, 05 Jun 2009 15:06:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2785021</guid>
		<description>The bio links on the BRL home page are exactly the same ones used in this TechCrunch post...  Is there a relationship between the two pages?</description>
		<content:encoded><![CDATA[<p>The bio links on the BRL home page are exactly the same ones used in this TechCrunch post&#8230;  Is there a relationship between the two pages?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: MyLocator.com</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784836</link>
		<dc:creator>MyLocator.com</dc:creator>
		<pubDate>Fri, 05 Jun 2009 13:32:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784836</guid>
		<description>whatever they are doing im sure it is already being done or could be executed in days by an established media player. 

choosing the rigt domain name may be the most important decision they will make. we all know the power of “My”. personalized natural language url location.

maybe i take myspac for granite but i dont see alot of creativity from the site. i did notice the creative ad financing payments from Googl.

it is very late in the game to launch a startup period. the market is bear and flooded. the end of digital media innovation is here (twitter anyone?).  we dont need another startup or website for anything.  we have enough to work with.  the current opportunity is in niche channel natural language social location and discovery.  3 guys and the right social media platform and the skys the limit.

TeamLocator.com - assembly required</description>
		<content:encoded><![CDATA[<p>whatever they are doing im sure it is already being done or could be executed in days by an established media player. </p>
<p>choosing the rigt domain name may be the most important decision they will make. we all know the power of “My”. personalized natural language url location.</p>
<p>maybe i take myspac for granite but i dont see alot of creativity from the site. i did notice the creative ad financing payments from Googl.</p>
<p>it is very late in the game to launch a startup period. the market is bear and flooded. the end of digital media innovation is here (twitter anyone?).  we dont need another startup or website for anything.  we have enough to work with.  the current opportunity is in niche channel natural language social location and discovery.  3 guys and the right social media platform and the skys the limit.</p>
<p>TeamLocator.com &#8211; assembly required</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Cereal Entrepreneur</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784812</link>
		<dc:creator>Cereal Entrepreneur</dc:creator>
		<pubDate>Fri, 05 Jun 2009 13:17:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784812</guid>
		<description>Michelle, sadly I don&#039;t believe it is about what is interesting anymore.  By my rough estimate, TC&#039;s articles are now 20% interesting true startup coverage, 20% Twitter, 10% Facebook, 10% Google, and 40% filler.

Why filler?  Because they know that the 20% that is interesting will carry the 80% that is ho-hum.  This isn&#039;t about being interesting, it is about driving pageviews and selling advertising.

So, TC has 12 ads on this page.  Some are probably CPM, some are probably fixed price.  Let&#039;s assume a blanket CPM of $5.  

$5 CPM * 12 ads on page = $60 Aggregate CPM

This article already has 30 comments.  Assume that readers outnumber commenters 100:1.  This means 3000 readers.

3000 pageviews * $60 CPM = $180

Jason is a good writer and is probably paid decently....let&#039;s say $60k/year or about $30/hr.  Let&#039;s give him the benefit of the doubt and say it took an hour to write -&gt; $30.  Tack on another $10 for infrastructure and another $20 for other overhead.

$30 + $10 + $20 = $60 cost

$120 profit on a $60 investment with almost immediate payback sounds pretty damn good to me in this economy.

Even assuming I&#039;m off by 50% on my ad estimates, we&#039;re still talking $30 profit on $60 investment.  Even that isn&#039;t too shabby.

While as a reader, I hate it, I have to admit that I would certainly be favoring volume over quality too.  This is exactly the problem when blogs try to become big business...they do it at the expense of their readers time and attention.

Just my $.02.</description>
		<content:encoded><![CDATA[<p>Michelle, sadly I don&#8217;t believe it is about what is interesting anymore.  By my rough estimate, TC&#8217;s articles are now 20% interesting true startup coverage, 20% Twitter, 10% Facebook, 10% Google, and 40% filler.</p>
<p>Why filler?  Because they know that the 20% that is interesting will carry the 80% that is ho-hum.  This isn&#8217;t about being interesting, it is about driving pageviews and selling advertising.</p>
<p>So, TC has 12 ads on this page.  Some are probably CPM, some are probably fixed price.  Let&#8217;s assume a blanket CPM of $5.  </p>
<p>$5 CPM * 12 ads on page = $60 Aggregate CPM</p>
<p>This article already has 30 comments.  Assume that readers outnumber commenters 100:1.  This means 3000 readers.</p>
<p>3000 pageviews * $60 CPM = $180</p>
<p>Jason is a good writer and is probably paid decently&#8230;.let&#8217;s say $60k/year or about $30/hr.  Let&#8217;s give him the benefit of the doubt and say it took an hour to write -&gt; $30.  Tack on another $10 for infrastructure and another $20 for other overhead.</p>
<p>$30 + $10 + $20 = $60 cost</p>
<p>$120 profit on a $60 investment with almost immediate payback sounds pretty damn good to me in this economy.</p>
<p>Even assuming I&#8217;m off by 50% on my ad estimates, we&#8217;re still talking $30 profit on $60 investment.  Even that isn&#8217;t too shabby.</p>
<p>While as a reader, I hate it, I have to admit that I would certainly be favoring volume over quality too.  This is exactly the problem when blogs try to become big business&#8230;they do it at the expense of their readers time and attention.</p>
<p>Just my $.02.</p>
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	<item>
		<title>By: CG</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784793</link>
		<dc:creator>CG</dc:creator>
		<pubDate>Fri, 05 Jun 2009 13:08:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784793</guid>
		<description>So they worked for Myspace. That&#039;s a reason not to give them money. It means they&#039;ll develop a popular product, then sit on their asses while competitors take them to the cleaners, watcth the product stagnate and then bail.</description>
		<content:encoded><![CDATA[<p>So they worked for Myspace. That&#8217;s a reason not to give them money. It means they&#8217;ll develop a popular product, then sit on their asses while competitors take them to the cleaners, watcth the product stagnate and then bail.</p>
]]></content:encoded>
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	<item>
		<title>By: Bill Heatherington</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784737</link>
		<dc:creator>Bill Heatherington</dc:creator>
		<pubDate>Fri, 05 Jun 2009 12:44:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784737</guid>
		<description>The super-secret &quot;stealth mode&quot; startup paradigm  should be taken out behind the garage and shot.

If you are building an anti-gravity device, fine.  If you are building yet another social network/real-time search/vanity microblogging service, then your super-secret mode is a bunch of bullshit so get real and cut out the &quot;we&#039;re so cool because we&#039;re *stealthy* crap.</description>
		<content:encoded><![CDATA[<p>The super-secret &#8220;stealth mode&#8221; startup paradigm  should be taken out behind the garage and shot.</p>
<p>If you are building an anti-gravity device, fine.  If you are building yet another social network/real-time search/vanity microblogging service, then your super-secret mode is a bunch of bullshit so get real and cut out the &#8220;we&#8217;re so cool because we&#8217;re *stealthy* crap.</p>
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		<title>By: <fb:name linked="false" useyou="false" uid="549948108">Michelle Alexandria</fb:name></title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784645</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="549948108">Michelle Alexandria</fb:name></dc:creator>
		<pubDate>Fri, 05 Jun 2009 11:34:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784645</guid>
		<description>Why is this a story?? There&#039;s no website, no product, the only thing I&#039;ve learned is some fat cat MySpace people are starting a new &quot;mystery&quot; project. What a half assed job of &quot;reporting.&quot; It&#039;s becoming more and more apparent that this site must be reporting on start-ups headed up by Friends and insiders.

As the first poster said, there are probably 100 startups that send you press releases every day that actually have a product that don&#039;t get covered.

So I&#039;d really like to know what your criteria is to get covered and featured beyond just being a Tech Insider.

These kind of posts doesn&#039;t do anyone any good, the old adage first impressions are important, I would have no further interest in anything this company has to offer because their &quot;website&quot; is pretty crappy.</description>
		<content:encoded><![CDATA[<p>Why is this a story?? There&#8217;s no website, no product, the only thing I&#8217;ve learned is some fat cat MySpace people are starting a new &#8220;mystery&#8221; project. What a half assed job of &#8220;reporting.&#8221; It&#8217;s becoming more and more apparent that this site must be reporting on start-ups headed up by Friends and insiders.</p>
<p>As the first poster said, there are probably 100 startups that send you press releases every day that actually have a product that don&#8217;t get covered.</p>
<p>So I&#8217;d really like to know what your criteria is to get covered and featured beyond just being a Tech Insider.</p>
<p>These kind of posts doesn&#8217;t do anyone any good, the old adage first impressions are important, I would have no further interest in anything this company has to offer because their &#8220;website&#8221; is pretty crappy.</p>
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	<item>
		<title>By: cease</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784643</link>
		<dc:creator>cease</dc:creator>
		<pubDate>Fri, 05 Jun 2009 11:34:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784643</guid>
		<description>we all see where myspace is heading , how come these guys couldn&#039;t innovate there.. I&#039;m skeptical.</description>
		<content:encoded><![CDATA[<p>we all see where myspace is heading , how come these guys couldn&#8217;t innovate there.. I&#8217;m skeptical.</p>
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	<item>
		<title>By: Think you know NY?</title>
		<link>http://www.techcrunch.com/2009/06/04/ex-myspace-execs-prepping-to-unveil-blue-rover-labs-now-hiring/comment-page-1/#comment-2784535</link>
		<dc:creator>Think you know NY?</dc:creator>
		<pubDate>Fri, 05 Jun 2009 09:25:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=70664#comment-2784535</guid>
		<description>LAMP Architects? I can screw in a light bulb damn well!</description>
		<content:encoded><![CDATA[<p>LAMP Architects? I can screw in a light bulb damn well!</p>
]]></content:encoded>
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