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	<title>Comments on: The Latest On ShoeMoney&#8217;s AdWords Lawsuit Against A Google Employee</title>
	<atom:link href="http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Fri, 27 Nov 2009 06:36:35 -0800</lastBuildDate>
	
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		<title>By: ShoeMoney Reaches Settlement With Google Employee by AdWords Violations &#124; Cellphone Ultra</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2904027</link>
		<dc:creator>ShoeMoney Reaches Settlement With Google Employee by AdWords Violations &#124; Cellphone Ultra</dc:creator>
		<pubDate>Thu, 06 Aug 2009 06:06:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2904027</guid>
		<description>[...] subsequently filed an affadavit stating he didn&#8217;t know that the term was trademarked and blamed a failure of Google&#8217;s text filters. In June, Farrell [...]</description>
		<content:encoded><![CDATA[<p>[...] subsequently filed an affadavit stating he didn&#8217;t know that the term was trademarked and blamed a failure of Google&#8217;s text filters. In June, Farrell [...]</p>
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	<item>
		<title>By: ShoeMoney Reaches Settlement With Google Employee Over AdWords Violations</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2903997</link>
		<dc:creator>ShoeMoney Reaches Settlement With Google Employee Over AdWords Violations</dc:creator>
		<pubDate>Thu, 06 Aug 2009 05:45:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2903997</guid>
		<description>[...] subsequently filed an affadavit stating he didn&#8217;t know that the term was trademarked and blamed a failure of Google&#8217;s text filters. In June, Farrell [...]</description>
		<content:encoded><![CDATA[<p>[...] subsequently filed an affadavit stating he didn&#8217;t know that the term was trademarked and blamed a failure of Google&#8217;s text filters. In June, Farrell [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Google Employee Countersues ShoeMoney For Defamation</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2790987</link>
		<dc:creator>Google Employee Countersues ShoeMoney For Defamation</dc:creator>
		<pubDate>Tue, 09 Jun 2009 02:00:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2790987</guid>
		<description>[...] in the ad copy for one of Farrell&#8217;s sites, which is against Google rules. Farrell has denied any wrongdoing, citing the fact that Google&#8217;s automated system should have caught the [...]</description>
		<content:encoded><![CDATA[<p>[...] in the ad copy for one of Farrell&#8217;s sites, which is against Google rules. Farrell has denied any wrongdoing, citing the fact that Google&#8217;s automated system should have caught the [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Clarkson</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2749022</link>
		<dc:creator>Clarkson</dc:creator>
		<pubDate>Thu, 14 May 2009 21:04:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2749022</guid>
		<description>Internal corruption ?  Duh, yes.  And BillyW, he said *corruption&quot;, not conspiracy.  Big difference.</description>
		<content:encoded><![CDATA[<p>Internal corruption ?  Duh, yes.  And BillyW, he said *corruption&#8221;, not conspiracy.  Big difference.</p>
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	<item>
		<title>By: Clarkson</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2749010</link>
		<dc:creator>Clarkson</dc:creator>
		<pubDate>Thu, 14 May 2009 21:02:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2749010</guid>
		<description>you clearly *don&#039;t get it*.  LOL frivolous... do some reading up, boy.</description>
		<content:encoded><![CDATA[<p>you clearly *don&#8217;t get it*.  LOL frivolous&#8230; do some reading up, boy.</p>
]]></content:encoded>
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		<title>By: Matt D.</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730898</link>
		<dc:creator>Matt D.</dc:creator>
		<pubDate>Tue, 05 May 2009 03:08:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730898</guid>
		<description>I&#039;m with Mojo.  I hope this fool wastes thousands of his own money on this frivolous lawsuit.</description>
		<content:encoded><![CDATA[<p>I&#8217;m with Mojo.  I hope this fool wastes thousands of his own money on this frivolous lawsuit.</p>
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		<title>By: billyw</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730281</link>
		<dc:creator>billyw</dc:creator>
		<pubDate>Mon, 04 May 2009 20:11:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730281</guid>
		<description>uggg...don&#039;t get me started on ringtones. I&#039;m sure most of the subscribers didn&#039;t realize they were subscribing. 

auctionads? what&#039;s that?

go away dude.</description>
		<content:encoded><![CDATA[<p>uggg&#8230;don&#8217;t get me started on ringtones. I&#8217;m sure most of the subscribers didn&#8217;t realize they were subscribing. </p>
<p>auctionads? what&#8217;s that?</p>
<p>go away dude.</p>
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		<title>By: Billy is a retard</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730263</link>
		<dc:creator>Billy is a retard</dc:creator>
		<pubDate>Mon, 04 May 2009 19:59:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730263</guid>
		<description>Billy What crack are you smoking?

ShoeMoney Created 

NextPimp-  700k members first ever ringtone sharing site on the internet

AuctionAds - Advertising network that sold to Media whiz.

And many other services. 

Get a clue retard</description>
		<content:encoded><![CDATA[<p>Billy What crack are you smoking?</p>
<p>ShoeMoney Created </p>
<p>NextPimp-  700k members first ever ringtone sharing site on the internet</p>
<p>AuctionAds &#8211; Advertising network that sold to Media whiz.</p>
<p>And many other services. </p>
<p>Get a clue retard</p>
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		<title>By: billyw</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730119</link>
		<dc:creator>billyw</dc:creator>
		<pubDate>Mon, 04 May 2009 18:51:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730119</guid>
		<description>I don&#039;t have a problem with marketers. 

I have a problem with affiliate marketers, specifically, those that pay for content to be written in areas they have no knowledge of. 

Hell, while i&#039;m at it, that google employee&#039;s site is ridiculous as well. I really wish could weed out content that is clearly made for the sole purpose of generating ad revenue. I understand people need to make a living, but guys like this go too far.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t have a problem with marketers. </p>
<p>I have a problem with affiliate marketers, specifically, those that pay for content to be written in areas they have no knowledge of. </p>
<p>Hell, while i&#8217;m at it, that google employee&#8217;s site is ridiculous as well. I really wish could weed out content that is clearly made for the sole purpose of generating ad revenue. I understand people need to make a living, but guys like this go too far.</p>
]]></content:encoded>
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		<title>By: SJC</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730094</link>
		<dc:creator>SJC</dc:creator>
		<pubDate>Mon, 04 May 2009 18:36:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730094</guid>
		<description>Your point seems to be that shoemoney is a turd. You say clearly why. My point is that your assessment expects too much from online marketing professionals who are not consultants, industry innovators, service providers or merchants. Marketing is marketing and that&#039;s what he does. Someone who has a problem with this seems to have a problem with marketing.</description>
		<content:encoded><![CDATA[<p>Your point seems to be that shoemoney is a turd. You say clearly why. My point is that your assessment expects too much from online marketing professionals who are not consultants, industry innovators, service providers or merchants. Marketing is marketing and that&#8217;s what he does. Someone who has a problem with this seems to have a problem with marketing.</p>
]]></content:encoded>
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		<title>By: billyw</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730074</link>
		<dc:creator>billyw</dc:creator>
		<pubDate>Mon, 04 May 2009 18:23:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730074</guid>
		<description>all caps could be done simply by using keyword insert {KEYWORD}, instead of {keyword}

I doubt there are any conspiracy&#039;s going on at google</description>
		<content:encoded><![CDATA[<p>all caps could be done simply by using keyword insert {KEYWORD}, instead of {keyword}</p>
<p>I doubt there are any conspiracy&#8217;s going on at google</p>
]]></content:encoded>
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		<title>By: billyw</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730055</link>
		<dc:creator>billyw</dc:creator>
		<pubDate>Mon, 04 May 2009 18:20:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730055</guid>
		<description>I think i wrote what my problem with him is.</description>
		<content:encoded><![CDATA[<p>I think i wrote what my problem with him is.</p>
]]></content:encoded>
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		<title>By: Can't Say</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2730039</link>
		<dc:creator>Can't Say</dc:creator>
		<pubDate>Mon, 04 May 2009 18:11:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2730039</guid>
		<description>There is another interesting aspect to this. Several times in the past few months I&#039;ve had to beat Google up because AdWords ads were showing up with &quot;ALL CAPS&quot;, &quot;SUPERLATIVES&quot;, and other instances of things that &quot;WE&quot; can&#039;t get into ads because of Google&#039;s automated mechanisms. I even went so far as to tell the rep that ONLY a Google employee could possibly be doing this -- internal corruption at Google?</description>
		<content:encoded><![CDATA[<p>There is another interesting aspect to this. Several times in the past few months I&#8217;ve had to beat Google up because AdWords ads were showing up with &#8220;ALL CAPS&#8221;, &#8220;SUPERLATIVES&#8221;, and other instances of things that &#8220;WE&#8221; can&#8217;t get into ads because of Google&#8217;s automated mechanisms. I even went so far as to tell the rep that ONLY a Google employee could possibly be doing this &#8212; internal corruption at Google?</p>
]]></content:encoded>
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	<item>
		<title>By: SJC</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729959</link>
		<dc:creator>SJC</dc:creator>
		<pubDate>Mon, 04 May 2009 17:35:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729959</guid>
		<description>What&#039;s your problem? Shoemoney does online marketing and has been successful. Yeah, he could be abrasive (for whatever reason) and maybe he hasn&#039;t made your life better. But he is clearly not an idiot and I think he has taken a very clever direction in this situation. 

Most are aware that trademark filters can suspend an advert and notify after a few days. The issue obviously goes deeper here.</description>
		<content:encoded><![CDATA[<p>What&#8217;s your problem? Shoemoney does online marketing and has been successful. Yeah, he could be abrasive (for whatever reason) and maybe he hasn&#8217;t made your life better. But he is clearly not an idiot and I think he has taken a very clever direction in this situation. </p>
<p>Most are aware that trademark filters can suspend an advert and notify after a few days. The issue obviously goes deeper here.</p>
]]></content:encoded>
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		<title>By: oldperfesser</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729831</link>
		<dc:creator>oldperfesser</dc:creator>
		<pubDate>Mon, 04 May 2009 16:23:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729831</guid>
		<description>I don&#039;t think he quite says that he never had heard of Jeremy Shoemaker or the term &quot;shoemoney.&quot; If you read it carefully, what he seems to be saying is that he never knew that &quot;shoemoney&quot; existed as a registered trademark until the lawsuit was filed.

That he didn&#039;t know it was a trademark is legally important, because that helps establish lack of intent to infringe on the trademark, which can matter in some but not all circumstances.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t think he quite says that he never had heard of Jeremy Shoemaker or the term &#8220;shoemoney.&#8221; If you read it carefully, what he seems to be saying is that he never knew that &#8220;shoemoney&#8221; existed as a registered trademark until the lawsuit was filed.</p>
<p>That he didn&#8217;t know it was a trademark is legally important, because that helps establish lack of intent to infringe on the trademark, which can matter in some but not all circumstances.</p>
]]></content:encoded>
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		<title>By: Gordon</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729818</link>
		<dc:creator>Gordon</dc:creator>
		<pubDate>Mon, 04 May 2009 16:10:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729818</guid>
		<description>the other part about this suit not mentioned here is that when the guy showed shoemaker his adwords account - he said it looked just like his - ie, same keywords, adgroups etc. This lawsuit isn&#039;t about some guy using his name in an ad - it&#039;s about a guy who he think was completely ripping off his ideas and his work....</description>
		<content:encoded><![CDATA[<p>the other part about this suit not mentioned here is that when the guy showed shoemaker his adwords account &#8211; he said it looked just like his &#8211; ie, same keywords, adgroups etc. This lawsuit isn&#8217;t about some guy using his name in an ad &#8211; it&#8217;s about a guy who he think was completely ripping off his ideas and his work&#8230;.</p>
]]></content:encoded>
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	<item>
		<title>By: billyw</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729689</link>
		<dc:creator>billyw</dc:creator>
		<pubDate>Mon, 04 May 2009 14:01:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729689</guid>
		<description>shoemoney is a turd. I give him credit for duping internet marketers all over the globe into buying his crap, but he&#039;s still a turd.

why is he a turd? Because he has a network of &quot;authoritative&quot; sites that are built stictly for generating ad revenue. He has no experience in these subjects, doesn&#039;t offer services in the subject area, and doesn&#039;t have any products to sell. 

But i guess if there is a market for idiots, people like shoemoney will be there to take advantage.

FYI, the trademark filters don&#039;t always catch trademarks when you first load them. I&#039;ve had this happen, where some tm&#039;s were in a batch of files, and it wasn&#039;t pulled until several days later.</description>
		<content:encoded><![CDATA[<p>shoemoney is a turd. I give him credit for duping internet marketers all over the globe into buying his crap, but he&#8217;s still a turd.</p>
<p>why is he a turd? Because he has a network of &#8220;authoritative&#8221; sites that are built stictly for generating ad revenue. He has no experience in these subjects, doesn&#8217;t offer services in the subject area, and doesn&#8217;t have any products to sell. </p>
<p>But i guess if there is a market for idiots, people like shoemoney will be there to take advantage.</p>
<p>FYI, the trademark filters don&#8217;t always catch trademarks when you first load them. I&#8217;ve had this happen, where some tm&#8217;s were in a batch of files, and it wasn&#8217;t pulled until several days later.</p>
]]></content:encoded>
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		<title>By: purposeinc</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729424</link>
		<dc:creator>purposeinc</dc:creator>
		<pubDate>Mon, 04 May 2009 09:18:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729424</guid>
		<description>I have a sneaking suspicion that there was more between Shoemoney and the guy than just three clicks.</description>
		<content:encoded><![CDATA[<p>I have a sneaking suspicion that there was more between Shoemoney and the guy than just three clicks.</p>
]]></content:encoded>
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		<title>By: Marah Marie</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729252</link>
		<dc:creator>Marah Marie</dc:creator>
		<pubDate>Mon, 04 May 2009 05:27:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729252</guid>
		<description>Yet he&#039;s coherent. I judge by coherence, clarity, and one&#039;s ability to get to the point. You&#039;re just a pompous ass.</description>
		<content:encoded><![CDATA[<p>Yet he&#8217;s coherent. I judge by coherence, clarity, and one&#8217;s ability to get to the point. You&#8217;re just a pompous ass.</p>
]]></content:encoded>
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		<title>By: Anne H</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729099</link>
		<dc:creator>Anne H</dc:creator>
		<pubDate>Mon, 04 May 2009 03:31:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729099</guid>
		<description>My take is that Google will start to (if they haven&#039;t already) audit AdWords accounts of employees like other industries. Brokerage firms request duplicate statements of employee accounts if they are handled outside of their firm or stipulate to the employee they must trade with their employer for compliance reasons. One intent is to prevent employees from benefiting from &quot;insider information&quot;.

I might see where the term &quot;shoemoney&quot; appeared as a keyword suggestion, as Danny Sullivan mentions above. However, I&#039;m not certain if the only tool used was &quot;Google suggests&quot;. There are many tools and I think Jeremy has one too.

Regardless, I don&#039;t see how the trademarked text appeared in an ad unless a keyword insertion tool was used or the user typed it in. Personally, I think using a headline of &quot;Shoemoney&quot; is dumb unless someone has done ROI analysis that proves otherwise. Then again, I would expect an AdWords employee to do testing;-)

I also know that we&#039;re only seeing the tip of the iceberg in terms of lawsuit information. At this point, I&#039;m not privy to the discovery docs that might answer some of my key questions. I was hoping the &quot;Related Docs&quot; icons above would show submitted Exhibits, but no such luck.  We&#039;ll just have to wait and see and filter out the noise. 

The other question I&#039;m asking is if the Google employee made 313K in one year from his site ( ad from previous TC story), why work at Google? I&#039;d be spending my time improving that site and ROI.</description>
		<content:encoded><![CDATA[<p>My take is that Google will start to (if they haven&#8217;t already) audit AdWords accounts of employees like other industries. Brokerage firms request duplicate statements of employee accounts if they are handled outside of their firm or stipulate to the employee they must trade with their employer for compliance reasons. One intent is to prevent employees from benefiting from &#8220;insider information&#8221;.</p>
<p>I might see where the term &#8220;shoemoney&#8221; appeared as a keyword suggestion, as Danny Sullivan mentions above. However, I&#8217;m not certain if the only tool used was &#8220;Google suggests&#8221;. There are many tools and I think Jeremy has one too.</p>
<p>Regardless, I don&#8217;t see how the trademarked text appeared in an ad unless a keyword insertion tool was used or the user typed it in. Personally, I think using a headline of &#8220;Shoemoney&#8221; is dumb unless someone has done ROI analysis that proves otherwise. Then again, I would expect an AdWords employee to do testing;-)</p>
<p>I also know that we&#8217;re only seeing the tip of the iceberg in terms of lawsuit information. At this point, I&#8217;m not privy to the discovery docs that might answer some of my key questions. I was hoping the &#8220;Related Docs&#8221; icons above would show submitted Exhibits, but no such luck.  We&#8217;ll just have to wait and see and filter out the noise. </p>
<p>The other question I&#8217;m asking is if the Google employee made 313K in one year from his site ( ad from previous TC story), why work at Google? I&#8217;d be spending my time improving that site and ROI.</p>
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	<item>
		<title>By: Numb</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2729077</link>
		<dc:creator>Numb</dc:creator>
		<pubDate>Mon, 04 May 2009 02:53:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2729077</guid>
		<description>The only truthful statement that they could make would have to admit guilt, better just keep quiet. And Google, please stop being so evil.</description>
		<content:encoded><![CDATA[<p>The only truthful statement that they could make would have to admit guilt, better just keep quiet. And Google, please stop being so evil.</p>
]]></content:encoded>
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		<title>By: Foo</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2728774</link>
		<dc:creator>Foo</dc:creator>
		<pubDate>Sun, 03 May 2009 19:18:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2728774</guid>
		<description>Greetings, Mr. Sullivan. 

May I make a polite suggestion that you familiarize yourself with the keys situated to the left of your keyboard? These symbols are known as &quot;punctuation&quot; and are useful for separating written sentences into distinct phrases or clauses.

I know this all must be strange and difficult for you. Once you grasp the notion of punctuation, we can try to tackle grammar, spelling, and coherent thoughts.

Then, after a long and arduous journey, you might one day graduate to being able to post comments online.

Thank you.</description>
		<content:encoded><![CDATA[<p>Greetings, Mr. Sullivan. </p>
<p>May I make a polite suggestion that you familiarize yourself with the keys situated to the left of your keyboard? These symbols are known as &#8220;punctuation&#8221; and are useful for separating written sentences into distinct phrases or clauses.</p>
<p>I know this all must be strange and difficult for you. Once you grasp the notion of punctuation, we can try to tackle grammar, spelling, and coherent thoughts.</p>
<p>Then, after a long and arduous journey, you might one day graduate to being able to post comments online.</p>
<p>Thank you.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Chris</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2728772</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Sun, 03 May 2009 19:12:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2728772</guid>
		<description>The old one was fake.  Shoemoney is a total scam.  I hope he loses.</description>
		<content:encoded><![CDATA[<p>The old one was fake.  Shoemoney is a total scam.  I hope he loses.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Subhankar Ray</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2728688</link>
		<dc:creator>Subhankar Ray</dc:creator>
		<pubDate>Sun, 03 May 2009 17:33:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2728688</guid>
		<description>Why did you say that?</description>
		<content:encoded><![CDATA[<p>Why did you say that?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Danny Sullivan</title>
		<link>http://www.techcrunch.com/2009/05/02/the-latest-on-shoemoneys-adwords-lawsuit-against-a-google-employee/comment-page-1/#comment-2728284</link>
		<dc:creator>Danny Sullivan</dc:creator>
		<pubDate>Sun, 03 May 2009 06:30:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=61333#comment-2728284</guid>
		<description>Most notable in the statement is how there is no explanation of how the word &quot;shoemoney&quot; ended up on his list. He says he didn&#039;t know of Shoemoney, yet that term ended up in the text of his ads -- and he says that he was relying on Google to have filtered it out.

Makes no sense. If you didn&#039;t know Shoemoney, then why would you have added that word to your list? 

The only exception would be if Google itself had suggested the term, and it entered into his list that way.

It&#039;s going to be interesting, because Google&#039;s stayed silent so far but won&#039;t be able to for long. Either or both sides are going to subpoena them for more info on what exactly happened.</description>
		<content:encoded><![CDATA[<p>Most notable in the statement is how there is no explanation of how the word &#8220;shoemoney&#8221; ended up on his list. He says he didn&#8217;t know of Shoemoney, yet that term ended up in the text of his ads &#8212; and he says that he was relying on Google to have filtered it out.</p>
<p>Makes no sense. If you didn&#8217;t know Shoemoney, then why would you have added that word to your list? </p>
<p>The only exception would be if Google itself had suggested the term, and it entered into his list that way.</p>
<p>It&#8217;s going to be interesting, because Google&#8217;s stayed silent so far but won&#8217;t be able to for long. Either or both sides are going to subpoena them for more info on what exactly happened.</p>
]]></content:encoded>
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