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	<title>Comments on: Amazon Wants To Bully Amazee Into Changing Its Name</title>
	<atom:link href="http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Thu, 26 Nov 2009 16:17:08 -0800</lastBuildDate>
	
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		<title>By: nothing blog from outer space : &#8220;Amazeeng&#8221; oder &#8220;Amazoning&#8221;?</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2724040</link>
		<dc:creator>nothing blog from outer space : &#8220;Amazeeng&#8221; oder &#8220;Amazoning&#8221;?</dc:creator>
		<pubDate>Thu, 30 Apr 2009 16:16:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2724040</guid>
		<description>[...] ich erw&#228;hnenswert, dass in den Medien vor allem die Wortbedeutung der Marken diskutiert wurde. Amazee sei ein Wortspiel mit dem [...]</description>
		<content:encoded><![CDATA[<p>[...] ich erw&#228;hnenswert, dass in den Medien vor allem die Wortbedeutung der Marken diskutiert wurde. Amazee sei ein Wortspiel mit dem [...]</p>
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		<title>By: Episode 017: April 23, 2009 : Tech Gang Show</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2713536</link>
		<dc:creator>Episode 017: April 23, 2009 : Tech Gang Show</dc:creator>
		<pubDate>Fri, 24 Apr 2009 02:52:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2713536</guid>
		<description>[...] CEO steps down.. being replaced by Facebook COO Amazon Wants To Bully Amazee Into Changing Its Name Feel Like Shaking A Baby To Death? There’s An App For That. Skype Offering Country Unlimited Plan [...]</description>
		<content:encoded><![CDATA[<p>[...] CEO steps down.. being replaced by Facebook COO Amazon Wants To Bully Amazee Into Changing Its Name Feel Like Shaking A Baby To Death? There’s An App For That. Skype Offering Country Unlimited Plan [...]</p>
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	<item>
		<title>By: Does Amazon really need to beat up on Amazee? &#124; prodosh's blog</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2712139</link>
		<dc:creator>Does Amazon really need to beat up on Amazee? &#124; prodosh's blog</dc:creator>
		<pubDate>Thu, 23 Apr 2009 12:58:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2712139</guid>
		<description>[...] Amazon Wants To Bully Amazee Into Changing Its Name [...]</description>
		<content:encoded><![CDATA[<p>[...] Amazon Wants To Bully Amazee Into Changing Its Name [...]</p>
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		<title>By: Mathias Moeller</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2710162</link>
		<dc:creator>Mathias Moeller</dc:creator>
		<pubDate>Wed, 22 Apr 2009 13:34:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2710162</guid>
		<description>Thanks a lot everybody for your support, thoughts and criticism. We appreciate your input and are overwhelmed by the general response! Cheers!</description>
		<content:encoded><![CDATA[<p>Thanks a lot everybody for your support, thoughts and criticism. We appreciate your input and are overwhelmed by the general response! Cheers!</p>
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		<title>By: cartoonz</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709521</link>
		<dc:creator>cartoonz</dc:creator>
		<pubDate>Wed, 22 Apr 2009 04:01:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709521</guid>
		<description>Want to know what Brazil thinks of this?

Take a look at amazon.com.br (the Brazilian extension)

Yup.  The Amazon Corporation.
.... but NOT the same one!</description>
		<content:encoded><![CDATA[<p>Want to know what Brazil thinks of this?</p>
<p>Take a look at amazon.com.br (the Brazilian extension)</p>
<p>Yup.  The Amazon Corporation.<br />
&#8230;. but NOT the same one!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: jdau203</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709411</link>
		<dc:creator>jdau203</dc:creator>
		<pubDate>Wed, 22 Apr 2009 02:02:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709411</guid>
		<description>haha</description>
		<content:encoded><![CDATA[<p>haha</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Eric</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709269</link>
		<dc:creator>Eric</dc:creator>
		<pubDate>Wed, 22 Apr 2009 00:17:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709269</guid>
		<description>Dude, you already get a link in your name. Why do u keep leaving links back to your shitty site?</description>
		<content:encoded><![CDATA[<p>Dude, you already get a link in your name. Why do u keep leaving links back to your shitty site?</p>
]]></content:encoded>
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		<title>By: germany</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709200</link>
		<dc:creator>germany</dc:creator>
		<pubDate>Tue, 21 Apr 2009 23:30:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709200</guid>
		<description>yes.........</description>
		<content:encoded><![CDATA[<p>yes&#8230;&#8230;&#8230;</p>
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		<title>By: Joey Duncan</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709198</link>
		<dc:creator>Joey Duncan</dc:creator>
		<pubDate>Tue, 21 Apr 2009 23:29:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709198</guid>
		<description>WebTrends is Not a &quot;full trademarked brand name&quot;  It is merely descriptive and therefore probably not a protectable trademark in and of itself.  What is protectable is their logo artwork and that name attached to such artwork.  

Its like a restaurant trying to trademark &quot;awesome food&quot;   No chance, but create a logo that uses that phrase, and the logo is protectable even though you won&#039;t be able to prevent someone from using the that phrase elsewhere, even for an identical product.

If you want protection, name yourself something unrelated to your product.   &quot;Apple&quot; for computers, &quot;Amazon&quot; for books, or &quot;Sun&quot; for software

...or make up a name from thin air</description>
		<content:encoded><![CDATA[<p>WebTrends is Not a &#8220;full trademarked brand name&#8221;  It is merely descriptive and therefore probably not a protectable trademark in and of itself.  What is protectable is their logo artwork and that name attached to such artwork.  </p>
<p>Its like a restaurant trying to trademark &#8220;awesome food&#8221;   No chance, but create a logo that uses that phrase, and the logo is protectable even though you won&#8217;t be able to prevent someone from using the that phrase elsewhere, even for an identical product.</p>
<p>If you want protection, name yourself something unrelated to your product.   &#8220;Apple&#8221; for computers, &#8220;Amazon&#8221; for books, or &#8220;Sun&#8221; for software</p>
<p>&#8230;or make up a name from thin air</p>
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	<item>
		<title>By: komik</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709196</link>
		<dc:creator>komik</dc:creator>
		<pubDate>Tue, 21 Apr 2009 23:29:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709196</guid>
		<description>yes goodd..</description>
		<content:encoded><![CDATA[<p>yes goodd..</p>
]]></content:encoded>
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		<title>By: Chris Desouza</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709167</link>
		<dc:creator>Chris Desouza</dc:creator>
		<pubDate>Tue, 21 Apr 2009 23:06:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709167</guid>
		<description>Dave,
We all know how (IT) works. But, that&#039;s not the point. The argument is about right and wrong.

You wouldn&#039;t be posting in this manner had your TM not been granted.

These bullies in guise of a corporate entity need to be taught a lesson.</description>
		<content:encoded><![CDATA[<p>Dave,<br />
We all know how (IT) works. But, that&#8217;s not the point. The argument is about right and wrong.</p>
<p>You wouldn&#8217;t be posting in this manner had your TM not been granted.</p>
<p>These bullies in guise of a corporate entity need to be taught a lesson.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: pban02</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709166</link>
		<dc:creator>pban02</dc:creator>
		<pubDate>Tue, 21 Apr 2009 23:05:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709166</guid>
		<description>Goes to show how screwed up the system is. Where is the logic to laws that give a company exclusive rights to use the name of a river that has existed for ages?</description>
		<content:encoded><![CDATA[<p>Goes to show how screwed up the system is. Where is the logic to laws that give a company exclusive rights to use the name of a river that has existed for ages?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: pban02</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2709157</link>
		<dc:creator>pban02</dc:creator>
		<pubDate>Tue, 21 Apr 2009 22:59:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2709157</guid>
		<description>But where is the infringement?</description>
		<content:encoded><![CDATA[<p>But where is the infringement?</p>
]]></content:encoded>
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		<title>By: Deathmatch: Amazon vs. Amazee &#124; Blippitt</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708872</link>
		<dc:creator>Deathmatch: Amazon vs. Amazee &#124; Blippitt</dc:creator>
		<pubDate>Tue, 21 Apr 2009 20:01:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708872</guid>
		<description>[...] with Swiss startup Amazee, a social collaboration service - so much so that Amazon wants them to change their [...]</description>
		<content:encoded><![CDATA[<p>[...] with Swiss startup Amazee, a social collaboration service &#8211; so much so that Amazon wants them to change their [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: And it&#8217;s amazon once more &#124; The Bookkeeper</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708734</link>
		<dc:creator>And it&#8217;s amazon once more &#124; The Bookkeeper</dc:creator>
		<pubDate>Tue, 21 Apr 2009 18:31:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708734</guid>
		<description>[...] Amazon wants to bully amazee into changing its name at Techcrunch [...]</description>
		<content:encoded><![CDATA[<p>[...] Amazon wants to bully amazee into changing its name at Techcrunch [...]</p>
]]></content:encoded>
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		<title>By: Adrian</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708683</link>
		<dc:creator>Adrian</dc:creator>
		<pubDate>Tue, 21 Apr 2009 17:59:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708683</guid>
		<description>Amazon looks bad in this, especially since it&#039;s been TC&#039;ed. It&#039;s their fault.

Most corporates are the same, legal departments looking for something to do.</description>
		<content:encoded><![CDATA[<p>Amazon looks bad in this, especially since it&#8217;s been TC&#8217;ed. It&#8217;s their fault.</p>
<p>Most corporates are the same, legal departments looking for something to do.</p>
]]></content:encoded>
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		<title>By: Bob</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708633</link>
		<dc:creator>Bob</dc:creator>
		<pubDate>Tue, 21 Apr 2009 17:23:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708633</guid>
		<description>What do the Brazilians think of their river becoming a trademarked phrase? 
What if there was an &quot;Amazon bookshop&quot; on the &quot;Amazon&quot; in Brazil?</description>
		<content:encoded><![CDATA[<p>What do the Brazilians think of their river becoming a trademarked phrase?<br />
What if there was an &#8220;Amazon bookshop&#8221; on the &#8220;Amazon&#8221; in Brazil?</p>
]]></content:encoded>
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	<item>
		<title>By: Offbeatmammal</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708626</link>
		<dc:creator>Offbeatmammal</dc:creator>
		<pubDate>Tue, 21 Apr 2009 17:16:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708626</guid>
		<description>I get so confused every time I go to the Amazon website looking for pictures of lush jungle and untamed wilderness. they should change their name immediatly. someone should write to the United Nations about it or something.

what a waste of time - but we all get excited anyway!</description>
		<content:encoded><![CDATA[<p>I get so confused every time I go to the Amazon website looking for pictures of lush jungle and untamed wilderness. they should change their name immediatly. someone should write to the United Nations about it or something.</p>
<p>what a waste of time &#8211; but we all get excited anyway!</p>
]]></content:encoded>
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		<title>By: jon</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708594</link>
		<dc:creator>jon</dc:creator>
		<pubDate>Tue, 21 Apr 2009 16:58:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708594</guid>
		<description>They should take this as an opportunity to change their stupid name</description>
		<content:encoded><![CDATA[<p>They should take this as an opportunity to change their stupid name</p>
]]></content:encoded>
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		<title>By: cail</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708589</link>
		<dc:creator>cail</dc:creator>
		<pubDate>Tue, 21 Apr 2009 16:53:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708589</guid>
		<description>agreed. It&#039;s a blatant publicity stunt.

That startup should be ignored. And it will be forgotten tomorrow already.</description>
		<content:encoded><![CDATA[<p>agreed. It&#8217;s a blatant publicity stunt.</p>
<p>That startup should be ignored. And it will be forgotten tomorrow already.</p>
]]></content:encoded>
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		<title>By: ST</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708533</link>
		<dc:creator>ST</dc:creator>
		<pubDate>Tue, 21 Apr 2009 16:21:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708533</guid>
		<description>Many years ago I saw an advert link to amazon.com.
(Many years ago? Right? OK?)
I assumed it was just another themed porn website,
probably muscular women, probably not with bows
and a missing boob.</description>
		<content:encoded><![CDATA[<p>Many years ago I saw an advert link to amazon.com.<br />
(Many years ago? Right? OK?)<br />
I assumed it was just another themed porn website,<br />
probably muscular women, probably not with bows<br />
and a missing boob.</p>
]]></content:encoded>
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		<title>By: silicon valley dropout</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708472</link>
		<dc:creator>silicon valley dropout</dc:creator>
		<pubDate>Tue, 21 Apr 2009 15:38:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708472</guid>
		<description>amazon get a life . no way in hell they win this in a court.</description>
		<content:encoded><![CDATA[<p>amazon get a life . no way in hell they win this in a court.</p>
]]></content:encoded>
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		<title>By: <fb:name linked="false" useyou="false" uid="571872717">Robin Wauters</fb:name></title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708361</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="571872717">Robin Wauters</fb:name></dc:creator>
		<pubDate>Tue, 21 Apr 2009 14:09:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708361</guid>
		<description>They&#039;re trying to block the proposed trademark in the U.S., but they are also aiming to wipe Amazee&#039;s registered trademark in Switzerland from the list. Furthermore, they only made a move after the opposition period expired.

Hardly just fulfilling their legal requirements as a TM holder, if you ask me.</description>
		<content:encoded><![CDATA[<p>They&#8217;re trying to block the proposed trademark in the U.S., but they are also aiming to wipe Amazee&#8217;s registered trademark in Switzerland from the list. Furthermore, they only made a move after the opposition period expired.</p>
<p>Hardly just fulfilling their legal requirements as a TM holder, if you ask me.</p>
]]></content:encoded>
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		<title>By: Dave Taylor</title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708338</link>
		<dc:creator>Dave Taylor</dc:creator>
		<pubDate>Tue, 21 Apr 2009 13:57:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708338</guid>
		<description>Sorry, but you&#039;re all missing how trademarks work. Amazon, in fact, has a legal obligation to try and block any proposed trademark that has any chance at all of being even slightly confusing to the marketplace at large. 

I know from experience: I own the trademark for &quot;intuitive.com&quot; (yes, the domain name) and had to fight for two years with Intuit who kept claiming to the USPTO that it would cause confusion in the marketplace. Much $$ later I was finally granted the trademark, but that&#039;s how it works, y&#039;all. Amazon&#039;s not being &quot;mean&quot; or &quot;repressing a little company&quot;, it&#039;s fulfilling its legal requirement as a trademark holder.

You can learn a lot more about trademarks and these sort of issues at http://www.uspto.gov/</description>
		<content:encoded><![CDATA[<p>Sorry, but you&#8217;re all missing how trademarks work. Amazon, in fact, has a legal obligation to try and block any proposed trademark that has any chance at all of being even slightly confusing to the marketplace at large. </p>
<p>I know from experience: I own the trademark for &#8220;intuitive.com&#8221; (yes, the domain name) and had to fight for two years with Intuit who kept claiming to the USPTO that it would cause confusion in the marketplace. Much $$ later I was finally granted the trademark, but that&#8217;s how it works, y&#8217;all. Amazon&#8217;s not being &#8220;mean&#8221; or &#8220;repressing a little company&#8221;, it&#8217;s fulfilling its legal requirement as a trademark holder.</p>
<p>You can learn a lot more about trademarks and these sort of issues at <a href="http://www.uspto.gov/" rel="nofollow"></a><a href='http://www.uspto.gov/'>http://www.uspto.gov/</a></p>
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		<title>By: <fb:name linked="false" useyou="false" uid="571872717">Robin Wauters</fb:name></title>
		<link>http://www.techcrunch.com/2009/04/21/amazon-wants-to-bully-amazee-into-changing-its-name/comment-page-1/#comment-2708335</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="571872717">Robin Wauters</fb:name></dc:creator>
		<pubDate>Tue, 21 Apr 2009 13:54:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=58161#comment-2708335</guid>
		<description>huh? we&#039;re not talking about appealing a domain registration, we&#039;re talking trademark registrations!</description>
		<content:encoded><![CDATA[<p>huh? we&#8217;re not talking about appealing a domain registration, we&#8217;re talking trademark registrations!</p>
]]></content:encoded>
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