No, that is not a picture of Bob Dylan making out with Jeff Bezos in the back seat of a car on the cover of Dylan’s next album, Together Through Life, but it might as well be. Dylan is giving Amazon a big wet, sloppy kiss by giving it the exclusive video for the first single from the album, “Beyond Here Lies Nuthin.” The video features some great old photo of Brooklyn by Bruce Davidson. But the video cannot be embedded because Amazon either hasn’t yet mastered that technology or it simply wants you to watch the video on its site for easier one-click pre-ordering (the album comes out April 28).
Dylan and Amazon aren’t exactly going steady. You can pre-order the album on iTunes as well. But three albums ago, the video exclusive for Modern Times went to iTunes. Dylan switched sometime after that, doing the same marketing maneuver with Amazon for his last album, Tell Tale Signs. Amazon will be promoting the album on its home page until Wednesday.
Steve Jobs is a big Dylan fan, so it must hurt not to get Dylan’s undivided digital love. But all is fair in love and marketing.
Online exclusives didn’t make iTunes no matter how much press they get.
Dylan performed at AMZN 10 year anniv in 2005. Sucked and felt like he was forced to do it!
Is bob Dylan still making music? Are you sure he is still alive?
Sure it’s Dylan behind this and not the record labels who have been screwing Apple over since forever?
Does anyone know anything about the pictures in the video? Very interesting but strange. Good old Bob Dylan!
Good move Bob. Spread the love around.
video {seesmic_video:{”url_thumbnail”:{”value”:”http://t.seesmic.com/thumbnail/wMsmF3t8nc_th1.jpg”}”title”:{”value”:”video ”}”videoUri”:{”value”:”http://www.seesmic.com/video/aPU6TFki5Y”}}}
Why did that sound and look like a film projector with a bad bulb?
Kinda reminds of me how NBC (TV Shows) dropped out of iTunes a year ago.
And now they’re back but with higher prices. What bull crap.
>But the video cannot be embedded because Amazon either hasn’t yet mastered that technology or it simply wants you to watch the video on its site
Is there a reason why you don’t want anyone else on the Internet really to make money from ads except Google?
He going hard
Interesting stuff. Apple and Dylan have a long history of course. Remember the Think Different ads, the iTunes ad with Someday Baby, Apple’s Masked & Anonymous clips and No Direction Home film backing, the complete Dylan collection on iTunes etc. And of course, both SJ and BD *hate* pirates.
Dylan’s ‘people’ are very smart these days about marketing it seems.
I wrote a piece way back about Top 10 links between Steve Jobs and the other icon Bob Dylan here if anybody is interested:
http://www.thei...-with-bob-dylan
Nobody needs to see a Bob Dylan video…they all sound similar lately.