Producing and editing compelling video is only half the work involved in publishing video content to the web. Once finalized, video needs to be formatted and converted to the proper version, or transcoded, to adapt content to the proper format.
Startup HD Cloud, a video encoding and transcoding business, wants to become the “the FedEx of web video” is offering automated, high-definition video encoding in the cloud for large-scale media firms. The SaaS allows video content owners to automatically encode and distribute videos, with HD resolution, to a range of web sites.
HD Cloud has also already signed on a big name customer, Magnify.net, a video publishing platform and social network. HD Cloud’s services will be used to transcode videos for Magnify.net’s 52,000 enterprise clients, including Weather.com, New York Magazine, Zappos.tv, LiveEarth, and BlogHer.com.
HD Cloud is part of the expanding trend of eliminating hardware services in favor of using server-based “cloud” services. In this case, the cloud server’s capacity helps clients run thousands of video encoding sessions at the same time. And HD Cloud then automatically distributes videos to a variety of desinations, including content management systems, local drives, and syndication sites.
HD Cloud has other encoding services utilizing the cloud, including Encoding.com, which also offers a cost efficient and scalable encoding service that leverages cloud computing.
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That is a perfect service. Maybe we can use that service. Thank you.
It’s amazing how ‘cool’ cloud services are today, and amazing how many small companies have been running their cloud services for some time before the media started hyping it.
We at https://Spideroak.com run our own managed cloud backup, storage, access, share and Sync service in house and have been doing so since 2007.
Thanks, Egitisim! and, um, good for you, spideroak?
Looks pretty interesting. Not much info on the website though (pricing/techno…)
fair points, Tim. Our list pricing starts at $2/GB (bits in plus bits out) – lower than encoding.com’s volume discount price.
Technologies include ffmpeg, on2, and a bunch of other stuff.
cool, Nicholas. What is your company?
I appreciate you trying not to be spammy, but you actually have a compelling price advantage, yet you didn’t mention your name. (oh … never mind, I see that you are hdcloud – by mousing over your name.)
You mention On2. How does this compare to http://www.flixcloud.com?
Kind of funny that this article came up the same day as On2’s press release. http://bit.ly/grRl
yes, and just how long does it take to upload uncompressed HD video for encoding? Oh, you forgot to mention that because you have no bloody idea what you’re talking about!
Emma, I’m not sure who you mean, but of course most folks are not going to push _uncompressed_ HD video to the cloud. Typically we recommend loading in 50-100Mbps mezzanine files as masters.
50-100Mbps? Speed?
bitrate.
I’m looking for more info about this, thanks for the announce.
Where can I find information about prices
see above – our starting price (off the street, no commit, no setup fee) is $2/GB (bits in + bits out).
Useful.
Dear Lenna,
Very smart and nice article.
But, I regret you never talk about HeyWatch (http://heywatch.com) when
you deal with Online Video Transcoding.
We have been here since 2006 and are a reference in Cloud Video
Encoding. We are working with many big companies and groups.
Many articles was written about Video Transcoding but HeyWatch has
never been mentioned. It is ashamed.
Besides, Michael Arrington loves HeyWatch -
http://www.tech...ideo-converter/
Has anybody thought of http://blip.tv ? They do the work for you: encode,host,distribute, multi format, allow download, and everything.
Cloud – Cloud – Cloud : When can I get off the cloud and realize this is a new way to make money by using buzz words that translate old method of doing something, to a new method of doing the same thing.
So let me get this straight. You want people to upload masters with a data rate of 100Mbps. And you’re charging customers $2 per GB transferred into your service.
If my math is correct, your customers will pay $7.32 just to upload a 5 minute video to your service. Sounds pretty expensive to me.
As some one who encode about 10,000 movies a year.
There are 3 major services that offer cloud based encoding.
FlixCloude.com
Encoding.Com
hdcloud.com
These service are grate if you want to encode very large volume in few days (I used encoding.com to encode around 1000 movies in 2 days)
But the market is changing. The encoding softwares that deal use NVIDA CUDA cards have made encoding very fast so we are mostly encoding in house.
Another issue you will find is that encoding from VOB files (DVD’s) is very hard and error prone.
what would be really nice is if the people @hdcloud actually responded to email inquiries
/mdkail
52,000 clients?
Hey – Mdkail – no wonder they don’t have time for your inquiries