BlogTalkRadio, the site where anyone can set up a podcast or “radio talkshow” over the web using phone calls, is playing in the enterprise space. The site, which has over 1000 live broadcasts per day, has been launching content partnerships with major publishers and media organizations over the past few months. PBS, Women’s Day Magazine and others are using BlogTalkRadio’s tools to create podcasts and shows, as well as syndicate content across the web. For example, PBS’s Worldfocus TV newscast is syndicated on the BlogTalkRadio.
The site is also creating branded private networks for major corporations like Wal-Mart, Harper Collins, and Sun Microsystems where the companies can create, syndicate and publish their own shows and podcasts. Even the government is trying to take part in this social media movement; the Pentagon has a web radio show on BlogTalkRadio. And the site has been able to monetize the partnerships by charging companies licensing and sponsorship fees for the branded channels. The companies can put their own ads in their shows, which can include banner, pre-roll audio/video or host spoken ads. The companies are also charged a fee if that they want live events streamed to their BlogTalkRadio channel or any website. The radio platform is also rolling out a set of premium services for both consumers and businesses so that hosts can use the advanced switch board, and upload other non-BlogTalkRadio produced mp3’s.
We’ve written about BlogTalkRadio’s unique platform before. Its of no surprise that the enterprise space is seeing this site as a possible place to add viral content. The site simply allows individuals and companies to use a phone to conduct a live broadcast via the web. Participants dial a phone number, enter the broadcast and then the entire conversation is streamed on air live through the BlogTalkRadio Web site. The site also archives all radio shows as podcasts, so they can easily be uploaded to iTunes and then shared on other blogs, sites etc. BlogTalkRadio’s founder and CEO, Alan Levy, says the site’s shows get on average 4,000,000 listens/downloads per month and close 1 million unique visitors to the site monthly.
Another similar site is TalkShoe, a web service that enables anyone to create, join, or listen to live discussions and podcasts, but TalkShoe’s interface is not nearly as comprehensi as BlogTalkRadio’s interface. Plus, BlogTalkRadio seems to have a more diverse set of content, both from consumers and brand partners.
Just when you thought that radio is going out, here comes the innovation. Great Stuff
TechFilipino
Interesting that BlogTalkRadio is moving with rapid speed. I find it inspiring that even the government, particularly Pentagon is taking advantage of it. This shows BlogTalkRadio is going to go places. Awesome. Thanks for sharing this.
It’s a great startup. I met them at an event in NYC. I think their biz dev guy is a former actor. I’ve seen him in uniform on a Law & Order episode. Nice guy. I think politicians and pundits have started using them. Anyone can start their own radio show.
I have a problem related to Radio. I pay $12 a month for XM Radio in my car.
Those bastards at XM have nuked Liquid Metal, channel 42 and replaced it with an old channel that used to play Metallica 24/7. The old channel 52 I think.
I ONLY paid $12 so I could get non-stop brutal metal in my car going to work. First they canceled Ward Cleaver and Cool guy and now they have taken away our channel completely because they are cheap. This after a massive bailout.
I am cancelling XMRadio after over a year of subscription service because of this.
Solve this problem and you WILL make money with internet radio.
Create a device that lets people stream internet radio through their car via 3g. Create a mobile phone adapter that let’s you do this with iPhone or Android.
There is an audio jack on these phones, so you just need to buffer the stream JUST right and get that working with QA.
Buffering audio streams is not my field of computer science, but I’m sure it’s somebody’s. Get this done people. We have no options left now that robots are running Sirius/XM. DJ’s are too expensive in the web 2.5(dotCrash()) era I guess?
BTW, We need somebody that can beat $1500/mo for 150MBPS burstable to 1GBPS.
http://www.calp.../bandwidth.html
We need this for next month so contact us now. You must be in Norcal or Socal. No limelight networks or other premium providers. The cheaper and low budget your area, the better. I personally don’t care if you don’t pay for cleaning, and I am in charge of choosing the provider.
I don’t care how run down your building, lack of free parking, dirty, ect…
We just need the bandwidth(we will be checking to make sure we have the full pipe in duplex). You should get the idea now if you are the provider or not.
I use my iphone to stream 3G in my car, through the aux jack. You can customize your Pandora station, and it’s free… can’t beat that.
and oh yeah, BlogTalkRadio is pretty awesome
BlogTalkRadio is wonderful—
wow! that’s a good news about BlogTalkRadio.
Sorry, but i think the audio podcast space is on the verge of death…
This is totally like 1998
I still think Talkshoe is the better solution – bigger podcast community.
I bet talkshoe cares about their community. Blogtalkradio only cares about walmart or whoever is paying them this week.
Great start up, I would Like to say Blog Talk Radio BTR as “Raido Renaissance” and a big step towards monetizing and optimizing your business using web 2.0 and also a tool for viral promotion.
aaa
God Post. Interesting that BlogTalkRadio is moving with rapid speed.
I’m in the process of launching one new program on BTR and helping with the launch of another. I am tremendously impressed with the capabilities and usability of the platform and the helpfulness of the BTR team.
with internet ,people start to respect the old technology like “web radio like this”they name is podcast or something to re-name the means of “radio recording”however since this is an old technology that is “repackaged”I doubt there presence can take a long time.I predict ” VideoTalk” will soon defeat this technology once it is invented and applied
I love blogtalkradio
http://onhit.net
1000MIKES (http://www.1000mikes.com) is the leading radio 2.0 platform in Europe. It provides a better audio quality than blog talk radio, broadcasting via phone and a much cleaner user interface. 1000MIKES is especially successful in Italy and Germany.
and i think Twitter is also thinking to start this kind of a service.
İt does not look like new and good.
Nice post! Check out my site as well at http://macmaniapodcast.com.
BlogTalkRadio has given me the ability to connect with my 521,000 members with my voice and not just with my Yahoo Group! My members love our two hour call in show and all the shows we have on our 24/7 Channel.
Come Join our Conversation!
FlyLady
unfortunatly though, your show sucks you redneck douchebag
why not tell everyone how blogtalkradio paid you to go to their trash service?
FlyLady is the real boss of BlogTalkRadio. Levy won’t listen to his own people but he’ll listen to the FlyLady.
BlogTalkRadio is more than just an online radio site and it’s more than sponsored content. It’s an online social radio community made up of hosts and listeners who are very supportive of each other. It’s been a pleasure and honor watching BTR grow – and it’s only getting started!
Deborah Ng
Community Manager
BlogTalkRadio
I checked it out and it seems really cool. I myself will use it a lot because I really want something like that to boost my traffic.
Mohammad Afaq
Free Website Traffic
I’ve listened to lots of shows on BlogTalkRadio and it’s home to tons of great, quality content. This seems like a natural progression for them and one that could bring in some solid revenue.
I started my show on blogtalkradio in October, 2008 and I was thinking about giving it up because I didn’t think the shows were doing me much good but I got a huge surprise when I did a Google search for CREDITWRENCH and found out that my shows were getting 1st page results. That really shocked me. I was being careless with my show descriptions up until I saw the tremendous value the shows have in my SERPS. I’m going to be working on finding more ways to enhance the shows and getting things to work better in the future. I’ve proven that having your own show on blogtalkradio.com is one of the most valuable assets a company can have. I’m certainly hoping to see them add more features for talkshow hosts in the future.
It is interesting to see how these kinds of sites are lingering into corporate world. I think the social networking space is just starting to get on the minds of execs at bigger companies. Over the next few years, I’d expect the younger generation to move in and lots of these sites will get used by bigger companies. It will be interesting to see if business models change to start accommodating bigger companies.
Alan Levy has an ego the size of Mt Rushmore. If it’s not about him he whines. He’s a slave driver. His staff works nights, weekends and holidays. If they don’t give up Thanksgiving or Saturdays they’re not team players.
Alan Levy and Philip Rechhia care more about making blog talk into a celebrity gossip site than about quality content. It has to be about money. He’s going to start charging $40 a month soon for “enhanced” services. Soon only people with money or celebrity guests will be able to use blog talk.
Go to talk shoe. They get it.
anal levy is nothing more than a capitlistic scumbag, and it’s the capitlists that got us in this global state of recession so this shows you what a bastard he is
he’s also started hosting keyloggers on the site so he can access the accounts of the people who visit his site honestly expecting it to be any good
go to talkshoe or nowlive; both are better, and neither of them are racist either, and won’t ban you if you question the 9/11 fairy-tale made up by the people who give anal levy and bob jewish money to ban such shows
and have you heard that flylady show; man she sounds like she had a stroke or something, unless all redneck hicks sound like that
it should also be stated that flylady is paid by anal levy to use their shitty service
she is called flylady because shes a tramp and has flies buzzing around her head
if it all goes to shit at least they can live off the shitty poetry of their resident racist john sweet
As a previous employee of the company I can say that the team is driven by passion, and the whole team has it. They work late because they want to. Alan is a smart & honest CEO and i wish him the best.
a passion to make money and shit on people’s freedom of speech mostly
alan levy is nothing more than an anti-american communist who probably pisses on the american flag whilst giving hookers abortions