Hulu has just posted the latest addition to its ads detailing its plans to “turn our chunky brain matter into creamy goo” and take over the world. Family Guy’s Seth MacFarlane has joined the cause, lending some of the show’s most well known voices to promote the popular streaming video site in the amusing ad embedded below.
Hulu’s ad campaign is funny, unique, and potentially very important to its long term success. The site is currently the clear leader in streaming full-length shows and movies, but as the same content becomes ubiquitous on sites like Sling.com and CBS’s TV.com Hulu is going to have trouble differentiating itself. Its slick interface has already been knocked off a few times, and it’s hard to add major new features to a site that is dedicated to primarily watching video. So they’re recruiting major stars to ensure that Hulu’s the first one you think of when you get the urge to rot your brain a bit. And it seems to be working.
Also be sure to check out the campaign’s first ad, featuring Alec Baldwin.
Great creative ad. I have used HULU to watch 24 and enjoy its easy use features.
This just affirms America’s edge over the rest of the world in creativity.
Oh non sequiturs…
I liked the ad, but the little thing coming out of his belly button there at the end was definitely overkill.
These ads were funnier before it turned out that the hulu guys are kind of dicks.
Hey, was looking forward to seeing that!
Unfortunately Hulu only streams to the US. Anyone outside (incl. myself) are not able to view this clip unless they have access to a US proxy server.
-Espen
can’t see the creative from Canada, any chance someone can post it on youtube for the whole world to see?
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I love that “we’re sorry you live in the wrong 9/10 of the world” message we’re getting on Hulu!
They don’t even let us watch ads? Priceless.
bye
Andraz Tori
The Youtube version of the video can be seen here:
Let’s try that again:
http://www.yout...h?v=8CMWkesiVD4
Thats genius. I want to hire them!
Oh ok… so outside US gets to see the ad but not anything else?
Hulu plan is to destroy the US, not the world.
these ads, while genius in technique, are worrisome because of their pushing of this supposed alternative to corporate tv, while having obvious ties to major networks. the worm was deliciously freaky, and i will still watch the simps on hulu, (not the ads) and nothing else.