RIM co-CEO Mike Lazaridis is slated to take the stage later today in Las Vegas at the CTIA show and all eyes will be focused on RIM’s answer to Apple’s App Store. While we wished that RIM had held off on the launch of BlackBerry App World until Lazaridis’ little talk, there’s nothing that could have prevented this announcement from hitting at midnight. So, ladies and germs, I present to you BlackBerry App World. Please ensure that you have a PayPal account, OS 4.2 or higher and a trackball or SurePress touch screen (aka Storm) BlackBerry before proceeding.

This guest post is written by Larry Chiang, a co-founder of Duck9 who also regularly blogs for for BusinessWeek. In this post, he discusses some of the pros of organizing events as a means to increase your own exposure and make connections.

My party mentor, Susan Roane, the author of ‘How to Work a Room‘, once told me, “Larry, there are two types of people in this world: hosts and guests”. She argues that hosting gets you more influence and adds value at a party. I believe her.

I took it a couple steps further because partying and social engineering intrigue me. I see how people in positions of power use parties to further grow their influence. In this post, I boil down my knowledge and reveal how hosting and producing events can boost your visibility, increase your deal flow and help you sway people.

Google AdSense is eliminating its video units feature, which allows publishers to show YouTube content and video ads on their pages. Google says that by the end of April, the feature will be fully eliminated for existing AdSense clients and that new clients of the revenue sharing ad program will no longer be given the option to place video ads on their pages through the program. Publishers can still display video content on their pages by pulling embed codes directly from YouTube.

Unsurprisingly, Google says it eliminated the video ads because of poor performance. It is difficult to figure out a sustainable ad model for video, which is why pre-rolls remain more common. But the problem with video ads may not be the ad unit itself but but the underlying content. Brand advertisers don’t want their names associated with random words spoken in videos. You simply cannot efficiently and consistently target ads based on three words in a video. For instance, if someone is watching a clip of “Snakes on a Plane,” it’s probably not the best place to put a travel ad. And search marketers can find better places to put contextual ads.

This is a guest post written by Carol Kravitz, a former fashion executive and the founder and CEO of Kravitz & Associates, an upscale and exclusive matchmaking service. Kravitz is working on a personal project with Michael Arrington and is enlisting TechCrunch readers for their help:

Finding that special someone is serious business (I know, I make a great living by finding lost souls and matching them with that special someone). But I’m not here to pitch my business today – we only take private referrals and frankly if it wasn’t for this terrific opportunity to help out TechCrunch founder Michael Arrington, I wouldn’t have agreed to expose my business to this much publicity. But the sheer volume of TechCrunch readers out there means there is a stastically relevant chance that one of you will know someone who might be willing to help.

To be blunt, we’re looking for your help in finding a wife, or at least a serious girlfriend, for Michael. Or even just a dinner date.

Michael hasn’t had a long term girlfriend in years. About six months after he started TechCrunch in 2005 his then serious girlfriend of four years dumped him hard. Apparently blogging for 20 hours a day doesn’t allow for much personal interaction with a significant other. Even today, a restraining order prohibits Michael from visiting parts of Los Angeles.

We’re in good ol’ Sin City, fresh out of a pre-CTIA 2009 meeting with HTC. While most of the hardware they brought to the party were things we’d seen at Mobile World Congress last month, they had one thing on the software end that was just out of the oven: the latest build of the Android “Cupcake” release.

The firmware build number we were playing with was 1.5/CRA79. We didn’t spot any major new features in this build – but we did see a good number of things we’d heard about previously get their first implementations. Oddly, we also noticed at least one thing missing since last time.

Twitter co-founder Biz Stone sent out an Email earlier this afternoon to a number of users who had previously enabled ‘autofollowing’, stating that the company is planning to shut the feature down. ‘Autofollowing’ allows users to automatically reciprocate whenever another Twitter user follows them. The feature has never been widely available to the public (at least not through Twitter’s site), and was only enabled by sending a request to Twitter support.

While Stone ackowledges that the autofollow feature does have some uses (such as for applications built on the Twitter API or simply to be polite), generally speaking most of these autofollows are disingenuous. Many of the more popular Twitter users who have autofollow enabled are now following tweets from thousands of people at a time, the vast majority of which they clearly aren’t paying attention to.

Music used to be so simple. You listened to it on the radio for free, but you didn’t get to say what would be played, and there were lots of commercials. If you went to a concert, you paid. And if you bought a record, tape or CD, you paid. People copied CDs to cassette tapes and passed them on to friends. That was just about as far as P2P music piracy got. Stealing music was when you shoplifted a CD or cassette from the record store, and it was pretty clearly understood that it was “wrong.”

Maybe that’s why so many people who are older than say 30 think that downloading music is ethically wrong. They remember that music is something that you pay for. They still download the music, of course. But they know they’re doing something they shouldn’t be doing.

But if you’ve discovered and come to love music in the last decade, I don’t see how you can be expected to know when listening to recorded music is ok, and when it’s wrong.

Let’s put the law aside for a moment – this post is about doing the right thing. We’ve been hammered with messaging from the government and the music labels that downloading or listening to music on the Internet is stealing, unless you pay for it. We see the video clips before movies at the cinema saying its wrong. We read about lawsuits against twelve year olds for downloading music from BitTorrent. Our government is even willing to threaten other sovereign nations over music piracy.

NextStart is the latest Y Combinator-esque startup incubator to emerge to support young entrepreneurs and their ideas. The Greenville, South Carolina-based organization is offering a summer immersion entrepreneur development program to attract promising entrepreneurs to the Carolina region.

The program works similarly to other incubators like Y Combinator and TechStars in providing seed money, VC connections, and mentoring to company founders to develop their ideas, incorporate their companies, and then help find funding for their startups. NextStart will give startups $5,000 to $10,000 in return for “founders stock” of 5 to 10 percent. The twelve week program will run during the summer in Greenville and will give entrepreneurs office space, internet access and other professional services. Startup teams will be immersed in a business planning program, FastTrac by the Kauffman Foundation, to develop a solid business plan and will also work with the Spiro Institute for Entrepreneurial Leadership at Clemson University.

Facebook will soon have its third chief financial officer in less than two years, the company announced today via a leak to the Wall Street Journal. Gideon Yu, the man who came back from Dubai empty handed, is out. The hunt for his successor is starting now.

Facebook says this is about getting a CFO with public company experience (“We have retained Spencer Stuart to lead our search for a new CFO and will be looking for someone with public company experience.”). Which is complete nonsense (and poorly thought out nonsense at that), because Yu, after a short stint at YouTube and an even shorter stint at Sequoia Capital, was the treasurer and SVP Finance at Yahoo. Which is very much a public company.

So why is he leaving? We have to speculate for now, but perhaps he’s not convinced the company can get another round of financing at the valuation the board wants to see. Or it could be any of a thousand other things. But it most certainly isn’t because he doesn’t have public company experience.

Less than two years ago Facebook CEO Mark Zuckerberg said of Yu “I consider it kind of a coup that we were able to recruit him here…He’s just excellent.”

I wonder why he didn’t add “I just hope for his sake that Facebook isn’t too successful, because if we IPO at some point, he’s out.”

We’ve confirmed that hi5, the third largest social network in the world, is laying off employees today. hi5’s VP of Marketing, Mike Trigg, wouldn’t say how many employees were being let go but we’ve received multiple independent tips that the social network laid off 50% of its staff. Previous to this round of layoffs, hi5 employed around 100 people. Trigg said the layoffs were due to a “realignment of the company” and that it was also a cost-cutting measure. Obviously, revenues were not keeping up with costs.

The social network recently went through a previous round of layoffs last October, letting go 10 to 15% of its staff due to another “restructuring.” hi5 gets about 63 million monthly unique visits worldwide but only 3.7 million of those are from the U.S., according to ComScore’s February stats. The site boasts close to 80 million registered users but apparently many of these users are just not in markets that advertisers find particularly appealing.

In news that seems to indicate that Blackberry’s App World is indeed launching tomorrow, we’ve learned that Networks In Motion (NIM) will be releasing a GPS application for the BlackBerry on Wednesday, which would make it the first (or at least, tied for first) GPS app available on the new storefront.

NIM has built a number of applications and services for its partners, including Verizon Navigator, but this is the first time it has sold an application carrying its label to end-users. The new GPS application takes advantage of technology built by TrafficGuage, which NIM acquired earlier this month. TrafficGuage’s technology will be used to offer users real-time traffic updates on the application. Other features in the app include the ability to locate nearby points of interest (like gas stations) and multiple viewing angles. NIM has not yet released exact pricing, but the application will be available on a subscription basis.

Facebook is losing its CFO Gideon Yu. The Wall Street Journal broke the news earlier today, and speculated that the reason could be that Facebook might want to make an early bid for an IPO and wants a CFO with public company experience (which is complete nonsense). Yu was previously the CFO of YouTube. At Facebook, he was key to raising money from Microsoft at the famous $15 billion valuation, but as the economy soured he was not able to find as many takers at that same price, despite Facebook’s voracious need for capital to keep up with its growth.

A Facebook spokesperson has confirmed Yu’s departure to us, providing the following statement.

Today, Mozilla Labs released the 0.3 version of Weave, its project that syncs multiple browsers in the cloud. Weave lets users sync their bookmarks, tabs, passwords, and histories in the cloud across Firefox browsers on different computers. With today’s release, you can also sync with Fennec, Firefox’s mobile browser, which unfortunately right now only works on one kind of phone: a Nokia N810 Internet Tablet. Yeah, I don’t have one of those either.

But the idea of syncing your browsers is a powerful one for anyone who uses more than one computing device on a regular basis. Originally launched in December, 2007, Weave is now faster and more reliable. In other words, now it actually works (or so I’m told).

The one thing Weave doesn’t sync is all of your add-ons. But that is planned for a future release.

It is going to take more than just an open search platform to take on Google. Wikia co-founder Jimmy Wales announced today that he is shutting down Wikia Search, the company’s experiment in creating better search results through crowdsourcing. Wikia Search attempted to port the Wikipedia model over to search by allowing anybody to modify results by including new links or moving natural results up the page. The initial launch last year was awful, but the experience improved over time. Still, it never really attracted anything more than a trickle of searchers. We are placing it in the deadpool.

Then Wikia Search got Googled when the search juggernaut launched its own Search Wiki feature, which lets you do pretty much the same thing on Google itself (move results up the page, block results, add comments—except it only affects your search results, not everyone’s). And so it goes. You cannot compete in search if your idea can be easily copied by Google.

MySpace and Citysearch are jointly announcing a new MySpace property this morning called MySpace Local. The site combines Citysearch business listings (including address, photos, menus, videos, maps and hours of location) from a thousand cities with the MySpace community. The site is launching into private beta this week, with a general U.S. launch next month.

The new site will eventually include listing information for all Citysearch businesses via small business listing pages. To start just restaurants, bars and “nightlife” listings are included. Users can rate and review businesses, which is shared via the MySpace activity feed.

Don’t just skip over that last sentence. This is good stuff – users will be able to see the restaurants, bars and other businesses that their friends are interested in, and how they rated those businesses. When you first visit MySpace Local, the first thing you see are reviews from friends.

Listings are grouped into city hubs for all major U.S. cities and include new local search functionality. And eventually, MySpace says, users will be able to make reservations and upload their own photos and videos. Features will also be built into MySpace mobile products.

Online financial trading platform eToro has secured $6.3 million in Series B financing from BRM Group, Cubit Investments and other unnamed investors. In 2007, the Cyprus-based startup raised $1.7 million in Series A funding from Cubit Investments, Chemi Peres, and other investors.

The financial trading company, which launched originally as an online foreign exchange trading platform, is small but growing with an average of 2,000 new accounts opened every month. eToro is also announcing the addition of commodities trading for its users as well as significant additions to its trading methods which will allow traders to conduct more long-term, lower-leveraged trades in both the forex and commodities markets. Jonathan Assia, eToro’s founder and CEO says that the funding will be used to hire additional staff to keep up with demand and it will allow the company to further extend its current platform into the commodities and stock index markets over the next two years.

Mozilla Labs is debuting new personas today – extensions that add lightweight themed skins to your Firefox browser – enabling you to personalize your user experience according to your mood without interrupting your browsing sessions. The Personas for Firefox add-on was first introduced in late 2007, but has now expanded to include hundreds of artist-created designs in a variety of categories, according to a blog post announcing the new sets.

I like custom skins / themes and the fact that Mozilla is taking steps to make it easier for people to adjust the look and feel of their browser according to their mood, but somehow the announcement made me cringe a little (much like this Labs experiment did). I would rather see Mozilla focus on improving the speed and usability of its browser than offering its users ways to add eye candy, particularly now that the browser wars are heating up again. Firefox needs more innovation, not decoration. But then that’s just me. Some people love eye candy more than speed.

SeeqPod, the popular “playable media” search service that many music sites use as the foundation for their core offering, has filed a petition for Chapter 11 yesterday with the U.S. Bankruptcy Court of the Northern District of California.

The company, which has raised $7 million in venture capital to date from undisclosed investors, is evidently doing this out of fear about the outcome of the multibillion dollar lawsuits it was slapped with by music labels like Warner Music, Capitol Records and EMI.

We reported earlier that SeeqPod has become quite the target of the music industry, which went so far as going after developers who merely leveraged the SeeqPod API. They silenced Songbeat and forced Streamzy to put itself up for sale on eBay as a result.

Micro-blogging is getting micro-payments. Tinker, the micro-blogging topic tracker from Glam Media which we covered in depth last night, is now live. The service tracks specific topics on both Twitter and Facebook, and allows these “event” streams to be republished as standalone widgets on blogs and other sites across the Web. I’ve embedded an example below showing the subsequent Tweets about our original article.

With the launch, Glam Media is also creating a professional micro-blogging network for journalists and bloggers who want to sign up to cover specific events or topics via Twitter or Facebook. It will be called the Tinker Micro-Bloggers Network. This will be a vetted subset of Tinker users who are advertiser-friendly. Glam is working on a micro-payments system to share revenues with approved micro-bloggers from ads in their associated widgets and Tinker streams.

Cellmania, a company that builds and licenses the software that drives many mobile phone stores, has launched a new platform called the Android Content Storefront for Android phones that will allow carriers and manufacturers to install their own, customized app stores on Android phones.

While Android phones already offer Google’s official app store, Cellmania CEO Ronjon Nag says that many carriers and manufacturers are looking for a way to offer their own stores, where they can feature localized content and sell media like music, ring tones, video, and graphics (none of which can currently be sold through Google’s store). The store also supports a variety of different payment plans, including subscriptions, charging purchases to the user’s phone bill, and ‘in-app’ purchases, which allow users to purchase virtual goods and other services from directly within the app.

As an added bonus to developers, Cellmania’s storefront includes software that can convert J2ME applications (which are common on many other mobile phones) into Android executables.