Comments on: MTV Pulls The Plug On Embeddable Videos [Update]

By: jamillah

jamillah — Mon, 09 Nov 2009 17:57:07 +0000

wuz up what r we talking abount

By: Anton

Anton — Wed, 03 Jun 2009 23:44:28 +0000

Cool!

By: Equinox wins £2m MTV UK account « Consumer Media

Equinox wins £2m MTV UK account « Consumer Media — Thu, 12 Mar 2009 14:57:43 +0000

[...] MTV Pulls The Plug On Embeddable Videos (techcrunch.com) [...]

By: Fusicology News » Blog Archive » Carnivale, Ma Dukes & March Conferences

Mon, 23 Feb 2009 16:06:51 +0000

[...] MTV Pulls The Plug On Embeddable Videos [...]

By: watchfullepisodes.tv

watchfullepisodes.tv — Wed, 18 Feb 2009 15:33:01 +0000

Not surprising Theres many other sites to watch TV episodes online.

By: Loud.com News» Blog Archive » News Bits: MTV Quits Enabling, Pirate Bay Suit Underway, People Don’t Read Ads and Twitter Cashes In

Tue, 17 Feb 2009 03:18:31 +0000

[...] MTV Pulls The Plug On Embeddable Videos [...]

By: Business & Finance Blogs » Blog Archive » MTV’s Anti-Embedded Video Stance Isn’t as Crazy as It Sounds

Mon, 16 Feb 2009 16:04:06 +0000

[...] easy to call MTV’s decision to restrict third party websites from embedding videos as a media company thinking within the box, [...]

By: Economy affects online video « decabled

Economy affects online video « decabled — Mon, 16 Feb 2009 15:42:43 +0000

[...] read an interesting story on TechCrunch this morning about MTV pulling the plug on embeddable videos. While it turns out that this isn’t quite the case, MTVN representative Mark Jafar noted [...]

By: links for 2009-02-16 | Yostivanich.com

links for 2009-02-16 | Yostivanich.com — Mon, 16 Feb 2009 14:07:42 +0000

[...] MTV Pulls The Plug On Embeddable Videos [Update] Good job, stupid music industry. (tags: video copyright music viacom mtv) [...]

By: marcus

marcus — Mon, 16 Feb 2009 04:54:30 +0000

Its true, due to their deals MTV has to pay a fraction of a cent to the labels every time a video is streamed. To expose all their catalog videos through an API only to ultimately have to report and pay back on streamcounts really doesn’t make much sense from a business standpoint. Its not due to bandwidth issues. Blame the labels.

By: Jon

Jon — Mon, 16 Feb 2009 03:00:35 +0000

This is all I have to say…

http://veejay.t...-the-music-died

I really hope we can figure out how to keep the API alive!

By: YouMissedThePointNerd

YouMissedThePointNerd — Mon, 16 Feb 2009 01:29:17 +0000

Chris, this has nothing to do with CDNs. It has to do with paying the record label to play the video and not being able to sell ads that offset that expense. Business, not tech. Get it?

By: MTVがビデオ埋め込みを禁止（更新済）

MTVがビデオ埋め込みを禁止（更新済） — Mon, 16 Feb 2009 00:55:45 +0000

[...] [原文へ] [...]

By: HipMojo.com » Is MTV Doing the Smart Thing?

HipMojo.com » Is MTV Doing the Smart Thing? — Sun, 15 Feb 2009 21:10:59 +0000

[...] easy to call MTV’s decision to restrict third party websites from embedding videos as a media company thinking within the box, [...]

By: TC Reader

TC Reader — Sun, 15 Feb 2009 21:07:46 +0000

You’re the 40 year old virgin that flames people on techcrunch with inane comments on Valentine’s Day. Hope you had a good night sleeping in your mother’s basement. You should re-evaluate yourself man and try saying something constructive (sorry if this is harsh).

By: Once-Free MTV Online Music Video Archive’s API Restricted | Jeffzilla

Once-Free MTV Online Music Video Archive’s API Restricted | Jeffzilla — Sun, 15 Feb 2009 20:16:38 +0000

[...] TechCrunch is now reporting that MTV will be discontinuing API access to the embeddable video player. This means that any developers who were using the API to fetch [...]

By: MTV removing embeddable clips

MTV removing embeddable clips — Sun, 15 Feb 2009 19:59:07 +0000

[...] CEO of Viacom, will go to great lengths to pull videos off of YouTube – including lawsuits – hearing reports that MTV will pull the ‘embed’ codes off their players doesn’t surprise [...]

By: CommerceSecretaryNominee

CommerceSecretaryNominee — Sun, 15 Feb 2009 19:34:29 +0000

Viacom is a genius company creatively, but has been far less innovative with new technology and chasing new consumer behaviors. Bottom line, they are fearful (very) of the MSOs and as a result avoid any risk that might disrupt their current model. There is no cohesive strategy, each channel is left to go their own way. It’s a shame, they should be rocking it, they are the original disruptors, the talent there is second-to-none, they out-niched the broadcasters and are now being out-niched, by um….the broadcasters (who are really aggregating niches (in Hulu) and in doing creating leverage that viacom will ultimately have to succumb to). Yes, the economics of online video pale in comparison to TV, but new models will emerge and when they do Viacom will be poorly positioned to take advantage of them. They should either relent and join Hulu or buy a Joost, partner up and go head to head.

By: MM

MM — Sun, 15 Feb 2009 18:20:07 +0000

zzzzz idiots.

By: thesubjective

thesubjective — Sun, 15 Feb 2009 18:00:26 +0000

CDN cost are a factor but I think the drastic drop in CPM’s for video ad inventory is also to blame here. 2 years ago you saw $4-$6, now there is a glut of inventory available. Google Ad Sense for video is getting what, like $0.60?

By: Add

Add — Sun, 15 Feb 2009 17:32:53 +0000

It’s not their content. Its the labels content. When the labels wake up and realize that they dont need MTV to show off their shiny videos anymore MTV will look back and say “oops” Perhaps we should have embraces the web more.

Big corporations NEVER get the web. They always lose to some little nimble start-up who figures out how to do what the people want in a fast and cheap manner.

I put this into the who cares pile.

By: Chris

Chris — Sun, 15 Feb 2009 17:12:33 +0000

gauging should be gouging. I had a few vowel typos there. Sorry.

By: Chris

Chris — Sun, 15 Feb 2009 17:11:15 +0000

The point of all my comments is that you shouldn’t have to cut back on content, or make a choice between content and employees. People ALWAYS come first before anything else.

We are not robots after all.

If somebody’s gauging, you should cut out the cost bottleneck instead of cutting back.

Back in the 90s Microsoft was gauging for IIS and Zeus, ect….

Remember? What happened, Apache and Linux happened.

CDN’s are gauging costs with minimal maintenance fees. I know the owners of one of these CDNs personally and they told me they had 5-6 employees(they don’t even own a building, they do it all online as a team with a virtual business address) running millions of dollars in streams.

I mean? WTF? You know what I mean?

I’m all for making tons of money, but at some point you have to at least try to be smarter than they are to save yourself.

By: Chris

Chris — Sun, 15 Feb 2009 16:42:29 +0000

Somebody’s really good at sticking decals on low budget 1Us, and reselling them!
http://reviews....xmas-google.jpg

At any rate, another solution would be to have people in the industry fund a “non-profit” or NPO CDN.

They could then share the CDN services at cost minus the cost of the employees. Like the music industry funds the RIAA.

This would be an even more cost efficient and attractive solution, but would require industry collaboration to pull off.

It doesn’t have the DIY appeal.

By: Chris

Chris — Sun, 15 Feb 2009 16:36:45 +0000

Hey, I work with CDN every day. I see the tragedy, the complaints, the cache flushings, the humanity.

The QA team that just can’t tell whether somethings wrong, or whether it’s an old file in CDN.

CDN is a plethora of problems. Not just one brand, but any CDN brand including video CDNs.

The final solution is to use the power of cheap hardware, and free software and dump CDN once and for all.

Limelight and other providers will fool you with “Tier 1 backbones”

You don’t need them. Bridge your bandwidth together and load balance through multiple datacenters in different locations.

Set up fallback DNS entries and do it that way.

The best way to do it is to have a cluster that simply takes images of your production servers and updates the SQL and host entries.

If somebody could offer this as an easy solution they would totally make a fortune. Decal some chinese rack servers with your logo and load it up with clustering software and sell it as a “Akamai CDN killer”

instant fortune. This is actually part of my real job, so I won’t go further. No, I am not working on a commercial solution for CDN, but I certainly would find that interesting. Nothing on CL about that type of position though. LOL