Diddit, a new site launching today to the public, is looking to help you check off all the things you’ve done with your life, and discover new things that you’d like to do. The site allows users to browse through thousands of activities in categories ranging from the bars you’ve visited to “Bizarre Retro Candies” you’ve eaten at one time or another. To coincide with the launch, Ludic Labs, the company behind Diddt, has also announced that it has closed a $5 million funding round led by Accel Partners with KPG Ventures also participating.
At first glance, the site seems a little pointless – I don’t particularly care if my friends know that I’ve eaten Pop Rocks during my lifetime or that I’ve visited AT&T park (though I should note that I had similar thoughts when I first discovered Twitter). But after exploring the site a little more thoroughly, I can see why it might become very addictive.
For one, it’s a great place to look if you’re trying to think of things to do during a day trip or a night out on the town. Interested in California’s Gold Rush? Check out the list of historic museums, parks, and landmarks that focus on just that. Want to experience Polynesian culture in the San Francisco Bay Area? They’ve got a list for that too.
But the site isn’t just focused on destinations – it has sections for just about everything you could have experienced, including books, movies, games, and foods. If you’ve discovered a new author you’re interested in, there’s a decent chance you’ll be able to find a collection of their best works, along with reviews from other users.
Every item in a list – be it a book or an amusement park – has its own profile, which offers a listing of user reviews, ratings, and other essential information (the profiles are very similar to those seen on Yelp). And while today is the site’s first official unveiling, it has quietly built up a user-base of 10,000 who have shared 750,000 items, so there’s plenty to read about.
Diddit shares many features in common with a number of other sites (for example, Yelp offers a huge library of user reviews and lists, as does Amazon). But its broad scope and already-thriving community may help it get a foothold, especially if it can acquire dedicated users who genuinely care about building up a list of their accomplishments (diddits) and To-Dos (wannados).
