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	<title>Comments on: Greystripe Hits 140 Million Mobile &#8220;AdverGame&#8221; Downloads</title>
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	<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Thu, 26 Nov 2009 21:37:28 -0800</lastBuildDate>
	
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		<title>By: The Far Edge &#187; Blog Archive &#187; Ad Network Greystripe Receives $5.5 Million In Series C Funding</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2652009</link>
		<dc:creator>The Far Edge &#187; Blog Archive &#187; Ad Network Greystripe Receives $5.5 Million In Series C Funding</dc:creator>
		<pubDate>Thu, 12 Mar 2009 01:01:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2652009</guid>
		<description>[...] has capitalized on strong growth in its mobile content distribution and monetization business, particularly with the iPhone. [...]</description>
		<content:encoded><![CDATA[<p>[...] has capitalized on strong growth in its mobile content distribution and monetization business, particularly with the iPhone. [...]</p>
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		<title>By: Ad Network Greystripe Receives $5.5 Million In Series C Funding</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2651335</link>
		<dc:creator>Ad Network Greystripe Receives $5.5 Million In Series C Funding</dc:creator>
		<pubDate>Wed, 11 Mar 2009 13:10:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2651335</guid>
		<description>[...] has capitalized on strong growth in mobile content distribution and monetization business, particularly with the iPhone. Greystripe [...]</description>
		<content:encoded><![CDATA[<p>[...] has capitalized on strong growth in mobile content distribution and monetization business, particularly with the iPhone. Greystripe [...]</p>
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		<title>By: iPhone Keeping Lots of Companies Healthy &#171; Kid With Matches</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2647849</link>
		<dc:creator>iPhone Keeping Lots of Companies Healthy &#171; Kid With Matches</dc:creator>
		<pubDate>Sun, 08 Mar 2009 16:18:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2647849</guid>
		<description>[...] Today I read an announcement about greystripe.com and hitting more than 140MM downloads of its various apps, primarily iPhone based. I read about that in Techcrunch. [...]</description>
		<content:encoded><![CDATA[<p>[...] Today I read an announcement about greystripe.com and hitting more than 140MM downloads of its various apps, primarily iPhone based. I read about that in Techcrunch. [...]</p>
]]></content:encoded>
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		<title>By: Mobile Games Market a Fata Morgana &#124; Mobile Game Developer</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2613426</link>
		<dc:creator>Mobile Games Market a Fata Morgana &#124; Mobile Game Developer</dc:creator>
		<pubDate>Sun, 01 Feb 2009 22:47:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2613426</guid>
		<description>[...] week, Techcrunch reported that Gamejump hit 140 million downloads. We LOVE to hear these stories, where start-ups try to innovate the current business model and give [...]</description>
		<content:encoded><![CDATA[<p>[...] week, Techcrunch reported that Gamejump hit 140 million downloads. We LOVE to hear these stories, where start-ups try to innovate the current business model and give [...]</p>
]]></content:encoded>
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		<title>By: Is the Promising Projections of the Mobile Games Market a Fata Morgana in a Financial Fryland? &#124; Odd Ramblings from a Superfly Gaming 3.0 Start-Up</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2613145</link>
		<dc:creator>Is the Promising Projections of the Mobile Games Market a Fata Morgana in a Financial Fryland? &#124; Odd Ramblings from a Superfly Gaming 3.0 Start-Up</dc:creator>
		<pubDate>Sun, 01 Feb 2009 14:02:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2613145</guid>
		<description>[...] week, Techcrunch reported that Gamejump hit 140 million downloads. We LOVE to hear these stories, where start-ups try to innovate the current business model and give [...]</description>
		<content:encoded><![CDATA[<p>[...] week, Techcrunch reported that Gamejump hit 140 million downloads. We LOVE to hear these stories, where start-ups try to innovate the current business model and give [...]</p>
]]></content:encoded>
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		<title>By: Game Downloads</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2612152</link>
		<dc:creator>Game Downloads</dc:creator>
		<pubDate>Sat, 31 Jan 2009 15:02:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2612152</guid>
		<description>Not a very good stuff to bring things up.</description>
		<content:encoded><![CDATA[<p>Not a very good stuff to bring things up.</p>
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		<title>By: iPhone gives growth platform to Greystripe</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611368</link>
		<dc:creator>iPhone gives growth platform to Greystripe</dc:creator>
		<pubDate>Fri, 30 Jan 2009 17:47:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611368</guid>
		<description>[...] Ads supported games maker, Greystripe has hit 140 million ad-supported game downloads with major numbers from iPhone users. It got 30 million downloads from the fourth quarter of 2008 alone, reports TechCrunch. [...]</description>
		<content:encoded><![CDATA[<p>[...] Ads supported games maker, Greystripe has hit 140 million ad-supported game downloads with major numbers from iPhone users. It got 30 million downloads from the fourth quarter of 2008 alone, reports TechCrunch. [...]</p>
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		<title>By: MentalFresco &#124; iPhone Downloads Keeping Lots of Co&#8217;s Healthy</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611338</link>
		<dc:creator>MentalFresco &#124; iPhone Downloads Keeping Lots of Co&#8217;s Healthy</dc:creator>
		<pubDate>Fri, 30 Jan 2009 16:57:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611338</guid>
		<description>[...] Today I read an announcement about greystripe.com and hitting more than 140MM downloads of its various apps, primarily iPhone based. I read about that in Techcrunch. [...]</description>
		<content:encoded><![CDATA[<p>[...] Today I read an announcement about greystripe.com and hitting more than 140MM downloads of its various apps, primarily iPhone based. I read about that in Techcrunch. [...]</p>
]]></content:encoded>
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		<title>By: Mike</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611231</link>
		<dc:creator>Mike</dc:creator>
		<pubDate>Fri, 30 Jan 2009 14:26:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611231</guid>
		<description>I was a greystripe publisher and my eCPM was 3 cents - they suck!</description>
		<content:encoded><![CDATA[<p>I was a greystripe publisher and my eCPM was 3 cents &#8211; they suck!</p>
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		<title>By: james</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611125</link>
		<dc:creator>james</dc:creator>
		<pubDate>Fri, 30 Jan 2009 11:55:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611125</guid>
		<description>They have built a great distribution platform through their white label partners.  Maybe a mobile games publisher could buy them as a new channel for premium games?</description>
		<content:encoded><![CDATA[<p>They have built a great distribution platform through their white label partners.  Maybe a mobile games publisher could buy them as a new channel for premium games?</p>
]]></content:encoded>
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		<title>By: Jacek</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611117</link>
		<dc:creator>Jacek</dc:creator>
		<pubDate>Fri, 30 Jan 2009 11:33:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611117</guid>
		<description>In Poland you can find mobile ad network at http://www.mobiads.pl/</description>
		<content:encoded><![CDATA[<p>In Poland you can find mobile ad network at <a href="http://www.mobiads.pl/" rel="nofollow"></a><a href='http://www.mobiads.pl/'>http://www.mobiads.pl/</a></p>
]]></content:encoded>
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		<title>By: Greystripe Hits 140 Million mobile games Downloads with 50 percent from iPhone users</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611068</link>
		<dc:creator>Greystripe Hits 140 Million mobile games Downloads with 50 percent from iPhone users</dc:creator>
		<pubDate>Fri, 30 Jan 2009 10:13:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611068</guid>
		<description>[...] Source  addthis_url = &#039;http%3A%2F%2Fwww.letmedefine.com%2Fgreystripe-hits-140-million-mobile-games-downloads-with-50-percent-from-iphone-users%2F&#039;; addthis_title = &#039;Greystripe+Hits+140+Million+mobile+games+Downloads+with+50+percent+from+iPhone+users&#039;; addthis_pub = &#039;&#039;; [...]</description>
		<content:encoded><![CDATA[<p>[...] Source  addthis_url = &#8216;http%3A%2F%2Fwww.letmedefine.com%2Fgreystripe-hits-140-million-mobile-games-downloads-with-50-percent-from-iphone-users%2F&#8217;; addthis_title = &#8216;Greystripe+Hits+140+Million+mobile+games+Downloads+with+50+percent+from+iPhone+users&#8217;; addthis_pub = &#8221;; [...]</p>
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		<title>By: Andreas Borch Hansen</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611041</link>
		<dc:creator>Andreas Borch Hansen</dc:creator>
		<pubDate>Fri, 30 Jan 2009 09:32:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611041</guid>
		<description>There are other platforms than Iphone, you know. The European market is still dominated by Nokia, so maybe they should shift their geographical focus. Furthermore, their problem isn&#039;t necessarily ad inventory but rather that their revenue share model with the developers isn&#039;t sustainable. If they can convince the advertsers that the OTS (opportunity to see) and CTR is higher than banner ads and thereby make them pay more, they have a chance of major success.</description>
		<content:encoded><![CDATA[<p>There are other platforms than Iphone, you know. The European market is still dominated by Nokia, so maybe they should shift their geographical focus. Furthermore, their problem isn&#8217;t necessarily ad inventory but rather that their revenue share model with the developers isn&#8217;t sustainable. If they can convince the advertsers that the OTS (opportunity to see) and CTR is higher than banner ads and thereby make them pay more, they have a chance of major success.</p>
]]></content:encoded>
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		<title>By: Andreas Borch Hansen</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2611028</link>
		<dc:creator>Andreas Borch Hansen</dc:creator>
		<pubDate>Fri, 30 Jan 2009 09:21:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2611028</guid>
		<description>It&#039;s great to see a company challenging the current business model, and letting the indie-developers get a chance to get to market. The traditional mobile games market is controlled by the operators and aggregators and in the end the developers only get 10-20% - if they can even get on the operators deck. This means only 10% of mobile games are actually profitable.

The mobile games industry is tough.</description>
		<content:encoded><![CDATA[<p>It&#8217;s great to see a company challenging the current business model, and letting the indie-developers get a chance to get to market. The traditional mobile games market is controlled by the operators and aggregators and in the end the developers only get 10-20% &#8211; if they can even get on the operators deck. This means only 10% of mobile games are actually profitable.</p>
<p>The mobile games industry is tough.</p>
]]></content:encoded>
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		<title>By: tom</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2610946</link>
		<dc:creator>tom</dc:creator>
		<pubDate>Fri, 30 Jan 2009 06:27:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2610946</guid>
		<description>Greystripe will not make it into 2010 unless they can raise another round, they are burning through too much cash. 3 major problems for iphone distribution for them:

1) They don&#039;t control the distribution, only apple does and so they need games in the top 100 to get any amount of significant downloads and play.

2) Assuming they get a couple of games in the top 100, they don&#039;t have enough Ad inventory to fill the ads and hence the developers are much better off with Admob or some other ad network.

3) To fill their ad network, they will run inhouse ads, hence paying developers from the VC cash they have raised and at the end of the day, bringing them that much closer to shutting down.

Come on people, Google, Yahoo, MSN, facebook are having problems selling CPM ads these days.....do you really think that Greystripe can hire a sales force to convince advertisers to advertise on the iphone when CPM ads on facebook and myspace are at $0.50CPM. Even if they get their 5 advertisers to sign on, do you think it will justify their 20+ million valuation at last close in 2007. Granted if they raised 1-2 mill, had 10 employees, I can see this business making a decent chunk of change. Unfortunately its not going to happen, remember alladvantage people.......</description>
		<content:encoded><![CDATA[<p>Greystripe will not make it into 2010 unless they can raise another round, they are burning through too much cash. 3 major problems for iphone distribution for them:</p>
<p>1) They don&#8217;t control the distribution, only apple does and so they need games in the top 100 to get any amount of significant downloads and play.</p>
<p>2) Assuming they get a couple of games in the top 100, they don&#8217;t have enough Ad inventory to fill the ads and hence the developers are much better off with Admob or some other ad network.</p>
<p>3) To fill their ad network, they will run inhouse ads, hence paying developers from the VC cash they have raised and at the end of the day, bringing them that much closer to shutting down.</p>
<p>Come on people, Google, Yahoo, MSN, facebook are having problems selling CPM ads these days&#8230;..do you really think that Greystripe can hire a sales force to convince advertisers to advertise on the iphone when CPM ads on facebook and myspace are at $0.50CPM. Even if they get their 5 advertisers to sign on, do you think it will justify their 20+ million valuation at last close in 2007. Granted if they raised 1-2 mill, had 10 employees, I can see this business making a decent chunk of change. Unfortunately its not going to happen, remember alladvantage people&#8230;&#8230;.</p>
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		<title>By: Greystripeのモバイル「アドバゲーム」が1億4000万ダウンロード達成</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2610774</link>
		<dc:creator>Greystripeのモバイル「アドバゲーム」が1億4000万ダウンロード達成</dc:creator>
		<pubDate>Fri, 30 Jan 2009 01:47:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2610774</guid>
		<description>[...] [原文へ] [...]</description>
		<content:encoded><![CDATA[<p>[...] [原文へ] [...]</p>
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		<title>By: <fb:name linked="false" useyou="false" uid="505070242">Yasser Ismail</fb:name></title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2610764</link>
		<dc:creator><fb:name linked="false" useyou="false" uid="505070242">Yasser Ismail</fb:name></dc:creator>
		<pubDate>Fri, 30 Jan 2009 01:37:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2610764</guid>
		<description>Thier ads are innovative and they were one of the few who saw the potential in iphone ads. Any figures on how Admob is doing?

CoolestJobsOnline
http://tinyurl.com/7uj5ay</description>
		<content:encoded><![CDATA[<p>Thier ads are innovative and they were one of the few who saw the potential in iphone ads. Any figures on how Admob is doing?</p>
<p>CoolestJobsOnline<br />
<a href="http://tinyurl.com/7uj5ay" rel="nofollow"></a><a href='http://tinyurl.com/7uj5ay'>http://tinyurl.com/7uj5ay</a></p>
]]></content:encoded>
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		<title>By: Janes</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2610754</link>
		<dc:creator>Janes</dc:creator>
		<pubDate>Fri, 30 Jan 2009 01:27:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2610754</guid>
		<description>Who would have thought people would download ads! Well, interactive ads anyway!

http://kisalt.net/eq</description>
		<content:encoded><![CDATA[<p>Who would have thought people would download ads! Well, interactive ads anyway!</p>
<p><a href="http://kisalt.net/eq" rel="nofollow"></a><a href='http://kisalt.net/eq'>http://kisalt.net/eq</a></p>
]]></content:encoded>
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		<title>By: Sebastien</title>
		<link>http://www.techcrunch.com/2009/01/29/greystripe-hits-140-million-mobile-advergame-downloads/comment-page-1/#comment-2610691</link>
		<dc:creator>Sebastien</dc:creator>
		<pubDate>Fri, 30 Jan 2009 00:35:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=40184#comment-2610691</guid>
		<description>wow, Greystripe is going strong. Who would have thought people would download ads! Well, interactive ads anyway!</description>
		<content:encoded><![CDATA[<p>wow, Greystripe is going strong. Who would have thought people would download ads! Well, interactive ads anyway!</p>
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