Comments on: MOG Music Network Pushes Back Affiliate Payments, Are They In Trouble?

By: MOG Music Network (MMN) back to net 60 day payout schedule for affiliates | Muztec.com

Sat, 10 Oct 2009 13:10:40 +0000

[...] some said that the MMN was having financial trouble due to adjusting their payment schedule from 60 to 120 [...]

By: summer festivals

summer festivals — Thu, 26 Feb 2009 16:59:06 +0000

my account from adify disappeared out of nowhere all of a sudden there is no more site in the drop down box, but they are happen to continue to display their ads on my highly targeted site

By: Jeff

Jeff — Fri, 02 Jan 2009 20:40:02 +0000

hmm, they responded to my email and said they are dealing with it– i’ll keep you guys posted on what happens. Let me know if anyone else is having this problem though.

By: Jeff

Jeff — Fri, 02 Jan 2009 09:53:36 +0000

I took this message lightly, not being in any serious economic situation myself, I didn’t mind that they were pushing things back an extra 120 days. I thought they might be running into some trouble, but from the way I saw things– it’s a contract, we are rightfully due the money, we’ll get it.

Anyway, now I’m starting to think something’s up. I woke up this morning to the site of sell through rates severely down, slashed eCPM and everything in the shitter for 2009 as of January 1st on my MOG account on adify. I emailed them to see what was up, no response yet, but I sure as hell hope it’s just a glitch, because the rates they’re currently giving me are sickening.

By: howe

howe — Wed, 31 Dec 2008 23:42:00 +0000

Mog is like the mid ’90s AOL for people who dont know how to start their own blog.

By: Steven Masur

Steven Masur — Mon, 29 Dec 2008 17:13:09 +0000

Ingham, push the loyal users out even further? Are you crazy? That’s the sort of behavior that has led the UK back to the economy that created the Sex Pistols.

David, as long as people are sticking their nose in your business, I’ll add my unsolicited advice. We’ve been through downturns before and we both know that some of these customers will be gone and leave you high and dry. Your announcement is fine for now, but going forward, maybe become a bit more nuanced. Take care of your users as best you can. Running scared from the advertisers doesn’t work. They just abuse you more roundly. Reward the customers who treat you well, and punish those who don’t, swiftly and brutally. This will not only be good for business, but will garner respect. Then you’ll have earned your moniker, Mogfather.

By: MOG Music Network Pushes Back Affiliate Payments

MOG Music Network Pushes Back Affiliate Payments — Wed, 24 Dec 2008 12:37:26 +0000

[...] READ THE FULL STORY [...]

By: Music Ally | Blog Archive » MOG changes affiliate payment terms, denies wider problems

Tue, 23 Dec 2008 12:41:51 +0000

[...] service MOG has been copping some flak this weekend, after changing the terms by which it pays affiliates in its MOG Music Network of [...]

By: Jonh Ingham

Jonh Ingham — Mon, 22 Dec 2008 16:23:07 +0000

Only 120 days? You ought to try some of the big UK companies. They spin their 90 days payments out over 6 months.

By: Moglover

Moglover — Mon, 22 Dec 2008 10:52:44 +0000

Somebody callin’ you a liar Mogfadda? Cause if they is I’ll break out the cement overshoes and put a contract out on their arse, teach ‘em that you don’t mess with the “family”….of course it might cost you an ad or two, preferably paid up front if you know what I mean

By: david hyman

david hyman — Mon, 22 Dec 2008 05:18:54 +0000

dada is owned by sony and others. i’ll stand by the letter we sent out.

By: MOG “Clarifies” New Affiliate Payment Terms - Bumpershine.com

MOG “Clarifies” New Affiliate Payment Terms - Bumpershine.com — Mon, 22 Dec 2008 04:36:28 +0000

[...] was also an interesting article posted on TechCrunch over the weekend with some comments from MOG CEO David Hyman, MOG Head of Sales Alex Brough, and [...]

By: B42

B42 — Mon, 22 Dec 2008 02:34:19 +0000

There are ads associated with Mog and MMN? I’ve never seen them (adblock rulz, FF 4eva!)

“if you get confused just listen to the music play”

By: not an angry mogger

not an angry mogger — Mon, 22 Dec 2008 01:18:54 +0000

Actually, we MOGgers are the ones who call him that. He just recently started to acknowledge it.

By: Mikemog

Mikemog — Sun, 21 Dec 2008 23:12:06 +0000

90% of the Mog networks ads are dada.net banners. WTF is that garbage? Good luck getting paid.

By: Ron

Ron — Sun, 21 Dec 2008 23:08:30 +0000

It is smart of MOG to exploit naive music bloggers who wouldn’t get accepted by any other ad network. MOG gets to run its house ads and widgets all over these bloggers’ sites and then not pay for 4+ months if at all.

All the MMN affiliates I spoke with only get around $1 CPM, btw, and are less than 30% sold.

By: craig

craig — Sun, 21 Dec 2008 22:35:38 +0000

seems almost irresponsible to make such claims when most industries including online advertising is shrinking to the point of freezing 401 k contributions and laying off employees left and right

By: Alex Brough

Alex Brough — Sun, 21 Dec 2008 21:51:06 +0000

We don’t use google syndicated ads or any other networks on MOG.com or across the MOG Music Network.
We focus on selling out our network before out own site to ensure that we deliver for our partners. Our blog partners can choose which campaigns they accept and which they reject to ensure they are maximizing their own revenue.
We’ve got strong demand already in Q1 and that will grow significantly after the new year. We look forward to working with the sites who understand and stay on board.

By: James

James — Sun, 21 Dec 2008 20:24:38 +0000

Personally, 120 days is unacceptable. Tribal Fusion, Burst and others will do 90 days and remain consistent.

MOG should decide to not pay their employees first if it’s that big of an issue.

Remember, the sites in your network are paying YOUR bills and payroll, why should they suffer first?

P.S. It’s ironic to see Google syndicated ads on MOG.com….Seems like you would have your own ads there if you were doing so well.

By: Rick Rubin's Fired Ass

Rick Rubin's Fired Ass — Sun, 21 Dec 2008 20:05:28 +0000

“Were doing great.” Typo or Freudian slip? Time will tell. Btw, Hyman ain’t used to threads where his butt’s not bein’ covered in lip prints (how else would a guy grow the cojonas to call himself “The Mogfather”?)…but even so… AngryMogger69 (aka MogBlogger), I read your mog page and it sucked the fat one. You da sham, Sham!

By: Clark Benson

Clark Benson — Sun, 21 Dec 2008 19:00:19 +0000

curious – is the $5.50 an eCPM for average of 2 ads/page or is that an average rate per ad?

By: Robin Wauters

Robin Wauters — Sun, 21 Dec 2008 10:06:19 +0000

Thanks for responding. What happens if these advertisers don’t pay, or extend it to say, 180 days ‘because of the recession’?

By: Read contract

Read contract — Sun, 21 Dec 2008 05:17:22 +0000

Read the contract. Depending on the contract term, you pay according to those terms.

By: Michael Kimsal

Michael Kimsal — Sun, 21 Dec 2008 03:35:39 +0000

@David:

I understand they don’t pay up front. Without sounding like a back-seat driver here (sorry!) these aren’t good customers. You’ve got something valuable, and I bet there’s more people that would like to target your network, but perhaps don’t have a Sony budget. Targetting them might make more sense.

I say this as someone who’s run small businesses with too many eggs in one (or a few) baskets before, and have also dealt with late paying clients (sometimes successfully, sometimes not).

BTW, that fact that you’ve been doing this for three years means you’re doing *something* right. Don’t take this as a blanket shot against mog specifically. In general though, extending credit to clients who feel it’s fine to take 4-6 months (or more) to pay isn’t a great position to be in for yourself – it’s worth when you’ve got other people to pay as well (affiliates or employees). Companies that take 4 months to pay now are likely only ever going to stretch that out to longer terms – 5 months and more.

Best of luck in getting this all sorted out long term.

By: Verti

Verti — Sun, 21 Dec 2008 01:52:51 +0000

Mog Number One

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