Just in via Twitter: Pandora has registered its 20 millionth user. The three-year old music streaming service is trying to hold its own despite tough economics and recent layoffs.
Its music-recommendation engine pumps out personalized radio stations over the Web, and its iPhone app remains one the top free apps on iTunes (currently No. 21).
How many of those 20 million registered users are active? Most of its listeners are in the U.S. According to comScore, Pandora had 5 million unique U.S. visitors in November, more than CBS-owned Last.fm (2.8 million) and close to Imeem (5.5 million). (MySpace Music, in contrast, had 17. 8 million). Here is a Google Trends chart showing a similar relationship.
Update: According to the company, 40 percent of its registered users, or 8 million, have been active in the past 90 days.
I am a big fan of Pandora. Nice stats.
Nice stats
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Internet company that can’t figure out how to be profitable hits meaningless milestone. Stop the presses.
actually they have a subscription model and an ad supported model – so unlike some others they at least have a couple of options.
As a subscriber I get to use Pandora via my Slimserver network etc and don’t have ads in my interface
I am using last.fm.
me too
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I am using last.fm too
Well that’s understainable
If someone uses pandora on their computer, but also pandora on their iphone, does that count as 2 users?
I would count as two people then.
Great question. Your pandora account is a universal account across devices so you only count as 1 registered listener. As you add stations and personalize them you will see the effects on both your iphone and web experiences.
Pandora? Oh right, that’s one of those services behind the Great American Copyright Firewall…
We at the Great American Copyright Firewall (R) Company are proud of the service we provide to the rest of the world, in ridding them of the temptations of theft in an otherwise morally ambiguous world. In the new year, we hope to merge with other respected and successful institutions such as the Great American Abstinence (R) Company and the Great Australian Internet Filter (TM).
I’m using Pandora on my iPod Touch, work computer, and my Sonos stereo. I love it, and I happily paid for it before it became free. I only wish they had more music of non-US origin.
Recently, I attended Tim Westergren’s presentation at Harvard. It was inspiring. He pitched to almost 350 VCs to get funding, and even then, it was not smooth sailing.
It is great to see a hard-working, humble and brilliant person, take a difficult concept this far (in business terms). Unless new Internet radio regulation gets in their way, Pandora is music to my ears!
I’ve been using Pandora for a long time now and its is clearly a killer on line music app.
ON Pandora radio I AM KING. Yes Indeed!
I’ve never used Pandor, but I will check it out. Just goes to show you the power of social media. Any business that hasn’t jumped onboard yet should take a lesson from this.
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I’ve never used Pandora but it appears to be quite popular. I’m going to try it out, I’m currently using last.fm.
What about those users who signed up while Pandora was global? Are we included in those figures?
And for that matter, when will we get Pandora back??? C’mon!
Odd to choose Twitter over their own blog to post this news.
I agree that making the service global should be a priority. On a recent business trip to Germany, I was disappointed to find out Pandora was unavailable.
I was a big UK Pandora fan until the RIAA (or whatever they are called) stopped us listening
In terms of listenership, these are all very small numbers considering the size of the potential audience… It has to be bigger in digital to be commercially viable.
It’s a shame, I’d like to see recommendation-internet radio hit the mainstream and become a whole new industry. Until these guy’s get scale, they’re just not going to have the power to negotiate decent deals with the copyright holders.
Internet Radio, like podcasts, needs to be a default tab in music players (WMP, iTunes…) fully integrated, catalogued, peer-rated music… so you just choose and hit ‘play’. Just like the old-fashioned radio, turn it on and listen.
TWIBEO is a service for friends and family to stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?
wow , i wonder how many of them can come and book a limo hire london trip with me from my website, good stuff guys ! keep it up
Well, at least you tried to make it look like you weren’t spamming…
Can’t listen to it in the UK, who’d have thought tech crunch was so shamelessly American centric.
20 Million Registered?
I’m registered, but can’t use it any more. I bet I’m still included in that stat.
Pandora doesn’t really do it for me. It’s a recommendation engine, not a custom radio station. If you “seed” a station with a song or artist, your lucky to hear that song/artitst maybe every 6-10 plays, the rest is based on algorithmic selection based on auto-detected qualities of the seed tracks. The result is a lot of bad music, essentially, the b, c and d list for the genre or music type. The most frustrating aspect of a pandora “radio station” is that all the music is the same tempo! It becomes exasperating after awhile. I don’t have a lot of experience with last.fm, but i’ve been playing with slacker, which allows you to create custom radio stations based on the artists and tracks you select. You actually hear those artists and songs, and you can control the amount of auto-discovery, based popular vs fringe cuts, or related artists. It’s not prefect, believe me, but it’s closer to the kind of experience i’m looking for with internet radio.
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Yes, they still don’t offer access to non-US people? LAME!
Pandora can get to be a bit repetitious. Their playlists can be a bit short for certain artists, therefore songs are repeated. But hey, I’m not going to complain…it’s free.
Pandora is new to me. I will check it .
I’m gonna be 20 Mil and one! Signing up now.
useful thank you