As we speculated last month, Facebook is about to hand over its official classifieds listings to a partner, and that partner is Oodle, we have been able to confirm. An announcement may be made as early as tomorrow.
What is interesting about this deal is that Oodle already powers the classifieds on MySpace. Even though Facebook and MySpace are archrivals, this makes sense because in classifieds scale matters. The more listings and the more people seeing those listings, the better.
Classifieds so far have failed on Facebook because they have not been reengineered to be more social. Oodle should take a look at iList, which tries to make listings go viral by letting friends promote your listings for you.
By becoming the preferred classifieds partner, Oodle’s app would be promoted by Facebook in return for a cut of revenues generated by listing fees and the like. Facebook is also looking for a partner to run a preferred music service.
OOOOOh! Great job Oodle! Congrats!
say goodbye to Craigslist??
Oodle is a great site, they’ve done some really neat things with their views of price averages across their data, etc.
Perhaps this will be the deal that gets them some “escape velocity”.
I am happy for oodle and ourself (we are in the classified ads business): Facebook will not be a serious competitor for the next years….
Thanks! Here’s some more info on our blog…
http://blog.ood...ts-marketplace/
Congrats to Oodle. Erick, I think you’re absolutely right. If we’re going to bring classifieds to these large social networks, we really need to reconsider classifieds in that context (thanks for the mention, btw). It’ll be interesting to see how Oodle addresses this.
They will fund also this site
http://www.iamlittle.net
I’ve heard some people say, “But I don’t want to promote my friends’ listings on Social Networks.” So I ask you… how can you NOT promote Puppies for Sale? (http://preview....yurl.com/6xeedo)
does this mean goodbye to the marketplace api call?
As Josh, I am wondering if this means the end of the marketplace. Does anyone know?
Not sure what Oodle brings to the table. Should have done a deal with iList instead, tried it a couple of weeks ago, and liked it. As soon as they get some more momentum, will be the ones to watch.
I was hoping the guys from http://www.jicka.com would have managed to get in on time. I like using that site…oh well
the domain name oodle makes me squint. is this the site thats gonna give craigslist a runs for its money? no one uses myspac or fb as a central hub to get work done or find a bargain.
ListingLocator.com – good riddens
Wow – that’s truly fantastic. Way to go, OODLE!
YAY OODLE! (hi Scott K *waving*)
Nice work. Good things come from having a VC in common…
Can somebody explain to me why Craigslist didn’t go the Oodle route?
Oodle’s business model securely built upon scraping Craigslist. They are nothing more than a Craigslist parasite.
Way to go Oodle !!
Congratulations to Craig and the Oodle Team — Great Work!!
Kind of puzzling that they don’t just develop something better internally
This is pretty cool.
I think this is great news for facebook, though oodle has done the same for facebook’s rival Myspace we ve to klook at it in the broader perspective. Maybe oodle has done this for its benefit but we shopuld not overlook the benefit which billions of companies will have, which enables to secure valuable publicity for their promotional events. Way to go OOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOODLE
Wow!!!
Oodle classifieds is take the advantage from both hands
there seems to be so many of these classifieds search engines like vast, indeed.com, simplyhired, kayak, mobissimo, iseecars.com, sidestep, etc. i wonder how they’re all going to make money. kayak seems to be the only one that’s bringing in the dough. i guess they all make some money here and there but question at the end of the day is how much.