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	<title>Comments on: Paul Graham&#8217;s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach</title>
	<atom:link href="http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Thu, 26 Nov 2009 15:27:02 -0800</lastBuildDate>
	
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		<title>By: Barclays hates tech startups &#171; Boxed Ice Blog</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2736135</link>
		<dc:creator>Barclays hates tech startups &#171; Boxed Ice Blog</dc:creator>
		<pubDate>Thu, 07 May 2009 20:07:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2736135</guid>
		<description>[...] at their new policy, particularly when the tech industry is supposedly one of the best to work through the difficult economic climate. What makes this even more annoying is they are even applying the policy to existing customers who [...]</description>
		<content:encoded><![CDATA[<p>[...] at their new policy, particularly when the tech industry is supposedly one of the best to work through the difficult economic climate. What makes this even more annoying is they are even applying the policy to existing customers who [...]</p>
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		<title>By: Certifiably Insane &#187; Finally beat Star Ocean 4</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2643467</link>
		<dc:creator>Certifiably Insane &#187; Finally beat Star Ocean 4</dc:creator>
		<pubDate>Wed, 04 Mar 2009 17:49:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2643467</guid>
		<description>[...] realize that if they keep nuking everything there&#8217;s going to be nothing left except dust and cockroaches, Amerikka and SOVIET RUSSIA (i guess lol) sign a peace treaty and look towards outer space and the [...]</description>
		<content:encoded><![CDATA[<p>[...] realize that if they keep nuking everything there&#8217;s going to be nothing left except dust and cockroaches, Amerikka and SOVIET RUSSIA (i guess lol) sign a peace treaty and look towards outer space and the [...]</p>
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	<item>
		<title>By: tinyComb &#187; Blog Archive &#187; What&#8217;s In Your Startup? It&#8217;d Better Have Revenue, Technology Or Users &#124; tinyCrunch</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2548338</link>
		<dc:creator>tinyComb &#187; Blog Archive &#187; What&#8217;s In Your Startup? It&#8217;d Better Have Revenue, Technology Or Users &#124; tinyCrunch</dc:creator>
		<pubDate>Thu, 27 Nov 2008 19:09:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2548338</guid>
		<description>[...] TC, Don Dodge on The Next, Mark Evans, Silicon Alley Insider, broadstuff, About Mobility, Furrier.org, uncov, Feld Thoughts, Startup Chatter and Gabor&#8217;s Blog    View jason&#039;s Profile &#160;&#160;&#160;&#160;  Subscribe via RSS    RelatedBookmarksTags      iPhone China... The jailbroken iPhone has been spotted all over China, but will they actually ink a deal with China Mobile for the 3G? Does this so...   Direct Line Gets You To An Operator... Direct Line is a new iPhone app that maps corporate phone trees to get you straight to the operator No more need to punch in all th...   LinkedIn Gets The Message... LinkedIn, launched their updated &#039;Groups&#039; section last week to widespread disappointment. Today, they have rolled out a few new fea...          Digg it  Stumble   del.icio.us  reddit  Yahoo  Google       Have a startup with revenue or users Paul Graham Writes An Essay Questions to ask a startup technology tinyCrunch What startups need to know [...]</description>
		<content:encoded><![CDATA[<p>[...] TC, Don Dodge on The Next, Mark Evans, Silicon Alley Insider, broadstuff, About Mobility, Furrier.org, uncov, Feld Thoughts, Startup Chatter and Gabor&#8217;s Blog    View jason&#8217;s Profile &nbsp;&nbsp;&nbsp;&nbsp;  Subscribe via RSS    RelatedBookmarksTags      iPhone China&#8230; The jailbroken iPhone has been spotted all over China, but will they actually ink a deal with China Mobile for the 3G? Does this so&#8230;   Direct Line Gets You To An Operator&#8230; Direct Line is a new iPhone app that maps corporate phone trees to get you straight to the operator No more need to punch in all th&#8230;   LinkedIn Gets The Message&#8230; LinkedIn, launched their updated &#8216;Groups&#8217; section last week to widespread disappointment. Today, they have rolled out a few new fea&#8230;          Digg it  Stumble   del.icio.us  reddit  Yahoo  Google       Have a startup with revenue or users Paul Graham Writes An Essay Questions to ask a startup technology tinyCrunch What startups need to know [...]</p>
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		<title>By: Andy Parkinson&#8217;s World &#187; Bad Times Can Be a Good Time for Start-ups</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2517919</link>
		<dc:creator>Andy Parkinson&#8217;s World &#187; Bad Times Can Be a Good Time for Start-ups</dc:creator>
		<pubDate>Thu, 30 Oct 2008 06:00:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2517919</guid>
		<description>[...] Paul Graham&#8217;s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach [via TechCrunch]. [...]</description>
		<content:encoded><![CDATA[<p>[...] Paul Graham&#8217;s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach [via TechCrunch]. [...]</p>
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		<title>By: Bad Times Can Be a Good Time for Start-ups &#124; Marketing in a Meltdown</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2517163</link>
		<dc:creator>Bad Times Can Be a Good Time for Start-ups &#124; Marketing in a Meltdown</dc:creator>
		<pubDate>Wed, 29 Oct 2008 17:31:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2517163</guid>
		<description>[...] Paul Graham&#8217;s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach [via TechCrunch]. [...]</description>
		<content:encoded><![CDATA[<p>[...] Paul Graham&#8217;s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach [via TechCrunch]. [...]</p>
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		<title>By: Sélection de liens au 20/10/2008 &#171; Le blog ExploLab</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2513203</link>
		<dc:creator>Sélection de liens au 20/10/2008 &#171; Le blog ExploLab</dc:creator>
		<pubDate>Sat, 25 Oct 2008 16:57:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2513203</guid>
		<description>[...] Paul Graham’s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach La crise vue comme une opportunité de lancer sa start-up ! (tags: Y-combinator entrepreneurship graham start-up) [...]</description>
		<content:encoded><![CDATA[<p>[...] Paul Graham’s Startup Survival Guide For The Coming Nuclear Winter: Be a Cockroach La crise vue comme une opportunité de lancer sa start-up ! (tags: Y-combinator entrepreneurship graham start-up) [...]</p>
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		<title>By: Omer Perchik</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2507107</link>
		<dc:creator>Omer Perchik</dc:creator>
		<pubDate>Sun, 19 Oct 2008 23:13:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2507107</guid>
		<description>couldn&#039;t agree more.
Times of recession is brings  gr8 opportunities for entrepreneurs. Now, when the market is under a huge panic attack its easier to gain market share, cut expenses and hire the best staff</description>
		<content:encoded><![CDATA[<p>couldn&#8217;t agree more.<br />
Times of recession is brings  gr8 opportunities for entrepreneurs. Now, when the market is under a huge panic attack its easier to gain market share, cut expenses and hire the best staff</p>
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		<title>By: taha</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505996</link>
		<dc:creator>taha</dc:creator>
		<pubDate>Sat, 18 Oct 2008 07:53:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505996</guid>
		<description>the economics downfall may very well cut off investments but is healthy for competition in a way that people would strive to run there business.</description>
		<content:encoded><![CDATA[<p>the economics downfall may very well cut off investments but is healthy for competition in a way that people would strive to run there business.</p>
]]></content:encoded>
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		<title>By: Sanjay</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505963</link>
		<dc:creator>Sanjay</dc:creator>
		<pubDate>Sat, 18 Oct 2008 07:09:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505963</guid>
		<description>How about dung beetles then?  We can learn a few lessons from them!
http://in.youtube.com/watch?v=0oQCyBAixEc</description>
		<content:encoded><![CDATA[<p>How about dung beetles then?  We can learn a few lessons from them!<br />
<a href="http://in.youtube.com/watch?v=0oQCyBAixEc" rel="nofollow"></a><a href='http://in.youtube.com/watch?v=0oQCyBAixEc'>http://in.youtu...h?v=0oQCyBAixEc</a></p>
]]></content:encoded>
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		<title>By: Sanjay</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505956</link>
		<dc:creator>Sanjay</dc:creator>
		<pubDate>Sat, 18 Oct 2008 07:00:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505956</guid>
		<description>And if you don&#039;t want to be a cockroach, why not try being a dung beetle?
Check out http://in.youtube.com/watch?v=0oQCyBAixEc</description>
		<content:encoded><![CDATA[<p>And if you don&#8217;t want to be a cockroach, why not try being a dung beetle?<br />
Check out <a href="http://in.youtube.com/watch?v=0oQCyBAixEc" rel="nofollow"></a><a href='http://in.youtube.com/watch?v=0oQCyBAixEc'>http://in.youtu...h?v=0oQCyBAixEc</a></p>
]]></content:encoded>
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		<title>By: CockroachLocator.com</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505717</link>
		<dc:creator>CockroachLocator.com</dc:creator>
		<pubDate>Fri, 17 Oct 2008 23:54:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505717</guid>
		<description>Hi.</description>
		<content:encoded><![CDATA[<p>Hi.</p>
]]></content:encoded>
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		<title>By: Web 2.0 Bubble</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505694</link>
		<dc:creator>Web 2.0 Bubble</dc:creator>
		<pubDate>Fri, 17 Oct 2008 23:19:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505694</guid>
		<description>This is nothing to do with being negative or positive. This is about being realistic and practical. This is a business model. You can keep fantasizing about startups that have no business model and no way of making money. Someday, it will turn into a nightmare.</description>
		<content:encoded><![CDATA[<p>This is nothing to do with being negative or positive. This is about being realistic and practical. This is a business model. You can keep fantasizing about startups that have no business model and no way of making money. Someday, it will turn into a nightmare.</p>
]]></content:encoded>
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		<title>By: Josh Smith</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505684</link>
		<dc:creator>Josh Smith</dc:creator>
		<pubDate>Fri, 17 Oct 2008 23:00:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505684</guid>
		<description>Perhaps will see start ups that actually make a profit on revenue versus on the sale of the company.</description>
		<content:encoded><![CDATA[<p>Perhaps will see start ups that actually make a profit on revenue versus on the sale of the company.</p>
]]></content:encoded>
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		<title>By: Wade</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505667</link>
		<dc:creator>Wade</dc:creator>
		<pubDate>Fri, 17 Oct 2008 22:42:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505667</guid>
		<description>@Jennings you&#039;re right to pound sales, but Graham&#039;s advice is really just this:

STFU about the economy and work on your startup.  if you have an real idea, build it. if you&#039;ve built something, get sales.  

the bottom line is that if buyers are scarce because of a real or perceived recession, that&#039;s outside your control.  You do control costs, so manage them down. 

if you&#039;re rocking your sales numbers, then great... spend all you like.  it&#039;s not an excuse to not focus on sales.  the name of the game is cash flow not market share.  

those who run out of cash will be sitting a bar say, &quot;yeah, I used to be in tech...  tough racket...&quot;</description>
		<content:encoded><![CDATA[<p>@Jennings you&#8217;re right to pound sales, but Graham&#8217;s advice is really just this:</p>
<p>STFU about the economy and work on your startup.  if you have an real idea, build it. if you&#8217;ve built something, get sales.  </p>
<p>the bottom line is that if buyers are scarce because of a real or perceived recession, that&#8217;s outside your control.  You do control costs, so manage them down. </p>
<p>if you&#8217;re rocking your sales numbers, then great&#8230; spend all you like.  it&#8217;s not an excuse to not focus on sales.  the name of the game is cash flow not market share.  </p>
<p>those who run out of cash will be sitting a bar say, &#8220;yeah, I used to be in tech&#8230;  tough racket&#8230;&#8221;</p>
]]></content:encoded>
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		<title>By: Joel Strellner</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505661</link>
		<dc:creator>Joel Strellner</dc:creator>
		<pubDate>Fri, 17 Oct 2008 22:37:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505661</guid>
		<description>Where&#039;s CockroachLocator.com?</description>
		<content:encoded><![CDATA[<p>Where&#8217;s CockroachLocator.com?</p>
]]></content:encoded>
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		<title>By: Neyma Jahansooz</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505622</link>
		<dc:creator>Neyma Jahansooz</dc:creator>
		<pubDate>Fri, 17 Oct 2008 22:03:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505622</guid>
		<description>Well said.</description>
		<content:encoded><![CDATA[<p>Well said.</p>
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		<title>By: Neyma Jahansooz</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505618</link>
		<dc:creator>Neyma Jahansooz</dc:creator>
		<pubDate>Fri, 17 Oct 2008 22:01:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505618</guid>
		<description>Well thats because it is a parked landing page - we have not yet opened our beta.</description>
		<content:encoded><![CDATA[<p>Well thats because it is a parked landing page &#8211; we have not yet opened our beta.</p>
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		<title>By: Gebadia Smith</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505614</link>
		<dc:creator>Gebadia Smith</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:56:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505614</guid>
		<description>It likely is not the best idea to stand on a soap box and say look at me.  I understand you are excited about your website but a lot of people who had jobs two weeks ago are faced with the harsh reality of not having a job this week.  If you have a family to feed that is hard.  

It is great you reduced your engineering cost but don&#039;t brag about it.   Remember who your market is.  Be respectful of the problems of that market.</description>
		<content:encoded><![CDATA[<p>It likely is not the best idea to stand on a soap box and say look at me.  I understand you are excited about your website but a lot of people who had jobs two weeks ago are faced with the harsh reality of not having a job this week.  If you have a family to feed that is hard.  </p>
<p>It is great you reduced your engineering cost but don&#8217;t brag about it.   Remember who your market is.  Be respectful of the problems of that market.</p>
]]></content:encoded>
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		<title>By: Charles</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505611</link>
		<dc:creator>Charles</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:52:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505611</guid>
		<description>Great article. This is what I&#039;ve been telling everyone for a while now. They tell me I&#039;m crazy for starting a mortgage company when no-one can get a mortgage right now.

But if I can make it work during the lean time, then I can make it work good when the economy turns around.

Plus, you should see the costs of AdWords right now. Prices have tumbled as all my competitors have gone out of business.

- Charles
http://www.bestmortgagedeals.co.uk/</description>
		<content:encoded><![CDATA[<p>Great article. This is what I&#8217;ve been telling everyone for a while now. They tell me I&#8217;m crazy for starting a mortgage company when no-one can get a mortgage right now.</p>
<p>But if I can make it work during the lean time, then I can make it work good when the economy turns around.</p>
<p>Plus, you should see the costs of AdWords right now. Prices have tumbled as all my competitors have gone out of business.</p>
<p>- Charles<br />
<a href="http://www.bestmortgagedeals.co.uk/" rel="nofollow"></a><a href='http://www.bestmortgagedeals.co.uk/'>http://www.best...agedeals.co.uk/</a></p>
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		<title>By: Gebadia Smith</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505598</link>
		<dc:creator>Gebadia Smith</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:43:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505598</guid>
		<description>lol I know.  Like this is news.  The world ended a couple weeks ago, lets move on.  All this does is change the rules.  You panic for 5 minutes.  You breath, maybe watch some stupid TV show and then you get back to work, adapting to the new reality.  

It not rocket science.  We are people, we survive.  It is what we do.</description>
		<content:encoded><![CDATA[<p>lol I know.  Like this is news.  The world ended a couple weeks ago, lets move on.  All this does is change the rules.  You panic for 5 minutes.  You breath, maybe watch some stupid TV show and then you get back to work, adapting to the new reality.  </p>
<p>It not rocket science.  We are people, we survive.  It is what we do.</p>
]]></content:encoded>
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		<title>By: Maximus</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505597</link>
		<dc:creator>Maximus</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:42:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505597</guid>
		<description>Hmm. Yup. Your website looks like one of those spammy parked domains. Good luck with the cheap hires.</description>
		<content:encoded><![CDATA[<p>Hmm. Yup. Your website looks like one of those spammy parked domains. Good luck with the cheap hires.</p>
]]></content:encoded>
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		<title>By: Thomas Schulze</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505571</link>
		<dc:creator>Thomas Schulze</dc:creator>
		<pubDate>Fri, 17 Oct 2008 21:12:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505571</guid>
		<description>thats true. Cut costs as much as you can and stay focused. We just reduced headcount by 50%.
Thomas from http://www.Spirofrog.de</description>
		<content:encoded><![CDATA[<p>thats true. Cut costs as much as you can and stay focused. We just reduced headcount by 50%.<br />
Thomas from <a href="http://www.Spirofrog.de" rel="nofollow"></a><a href='http://www.Spirofrog.de'>http://www.Spirofrog.de</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Justin Berry</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505547</link>
		<dc:creator>Justin Berry</dc:creator>
		<pubDate>Fri, 17 Oct 2008 20:47:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505547</guid>
		<description>Just started working for a startup e-tailer. Reassuring to know that there is still hope for us yet. ha</description>
		<content:encoded><![CDATA[<p>Just started working for a startup e-tailer. Reassuring to know that there is still hope for us yet. ha</p>
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	</item>
	<item>
		<title>By: Web2.0FD_Company</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505536</link>
		<dc:creator>Web2.0FD_Company</dc:creator>
		<pubDate>Fri, 17 Oct 2008 20:41:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505536</guid>
		<description>Great Advice...</description>
		<content:encoded><![CDATA[<p>Great Advice&#8230;</p>
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	</item>
	<item>
		<title>By: Steve Kleine</title>
		<link>http://www.techcrunch.com/2008/10/17/paul-grahams-startup-survival-guide-for-the-coming-nuclear-winter-be-a-cockroach/comment-page-1/#comment-2505502</link>
		<dc:creator>Steve Kleine</dc:creator>
		<pubDate>Fri, 17 Oct 2008 20:27:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=23460#comment-2505502</guid>
		<description>It was also the time Inktomi went bust and Sales.com was absorbed back into Siebel.  All four companies were spending money, but the superior technology won out. These days a start-up needs to be lean and mean, but also be the best product in a market with high growth potential (i.e. something people want). We are helping by offering programs that include PR, blogger relations and new media marketing strategies starting at around a couple grand a month, sometimes less. We find the most efficient way to reach your audience and focus on that.  No fluff.</description>
		<content:encoded><![CDATA[<p>It was also the time Inktomi went bust and Sales.com was absorbed back into Siebel.  All four companies were spending money, but the superior technology won out. These days a start-up needs to be lean and mean, but also be the best product in a market with high growth potential (i.e. something people want). We are helping by offering programs that include PR, blogger relations and new media marketing strategies starting at around a couple grand a month, sometimes less. We find the most efficient way to reach your audience and focus on that.  No fluff.</p>
]]></content:encoded>
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