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	<title>Comments on: MOG Launches Ad Network, Rick Rubin Joins Board</title>
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	<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/</link>
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	<lastBuildDate>Thu, 26 Nov 2009 15:33:26 -0800</lastBuildDate>
	
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		<title>By: MOG Music Network Pushes Back Affiliate Payments, Are They In Trouble? &#124; Fidicaro.net</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2574040</link>
		<dc:creator>MOG Music Network Pushes Back Affiliate Payments, Are They In Trouble? &#124; Fidicaro.net</dc:creator>
		<pubDate>Sun, 21 Dec 2008 16:27:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2574040</guid>
		<description>[...] 2008&#160;&#124;&#160;Author: admin  When music blog network and discovery platform MOG launched an advertising network last August, CEO David Hyman described it as a “Federated Media for music sites” (note: we [...]</description>
		<content:encoded><![CDATA[<p>[...] 2008&nbsp;|&nbsp;Author: admin  When music blog network and discovery platform MOG launched an advertising network last August, CEO David Hyman described it as a “Federated Media for music sites” (note: we [...]</p>
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		<title>By: MOG Music Network Pushes Back Affiliate Payments, Are They In Trouble?</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2573476</link>
		<dc:creator>MOG Music Network Pushes Back Affiliate Payments, Are They In Trouble?</dc:creator>
		<pubDate>Sat, 20 Dec 2008 14:37:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2573476</guid>
		<description>[...] music blog network and discovery platform MOG launched an advertising network last August, CEO David Hyman described it as a “Federated Media for music sites” (note: we [...]</description>
		<content:encoded><![CDATA[<p>[...] music blog network and discovery platform MOG launched an advertising network last August, CEO David Hyman described it as a “Federated Media for music sites” (note: we [...]</p>
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	<item>
		<title>By: dzvq neglfx</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2450386</link>
		<dc:creator>dzvq neglfx</dc:creator>
		<pubDate>Fri, 29 Aug 2008 08:44:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2450386</guid>
		<description>scmand yvdmhpaec ciqp skgfez jkpyxwuqh jhbcenk kclohu</description>
		<content:encoded><![CDATA[<p>scmand yvdmhpaec ciqp skgfez jkpyxwuqh jhbcenk kclohu</p>
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		<title>By: 中文版 Mandarin：MOG音乐网, iPhone强制关闭后门, MiGthyDocs, Fuelly, Salon.com Tips Bloggers - Free Line Report for 8.14.08</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2441684</link>
		<dc:creator>中文版 Mandarin：MOG音乐网, iPhone强制关闭后门, MiGthyDocs, Fuelly, Salon.com Tips Bloggers - Free Line Report for 8.14.08</dc:creator>
		<pubDate>Wed, 20 Aug 2008 06:15:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2441684</guid>
		<description>[...] 在线广告游戏又有新玩家加入，MOG，即是以音乐人为核心的博客平台，宣布了他们最新的广告发布格式，MOG音乐网。这种广告更多的是鼓励自定制广告、Widgets、以及更多的站长分成，而有别于传统的如Google AdSense。新服务不久上线，午餐帮会为您跟踪报道。 [...]</description>
		<content:encoded><![CDATA[<p>[...] 在线广告游戏又有新玩家加入，MOG，即是以音乐人为核心的博客平台，宣布了他们最新的广告发布格式，MOG音乐网。这种广告更多的是鼓励自定制广告、Widgets、以及更多的站长分成，而有别于传统的如Google AdSense。新服务不久上线，午餐帮会为您跟踪报道。 [...]</p>
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	<item>
		<title>By: MOG Music Network, iPhone Kill Switch, MiGthyDocs, Fuelly, Salon.com Tips Bloggers - Free Line Report for 8.14.08</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2436943</link>
		<dc:creator>MOG Music Network, iPhone Kill Switch, MiGthyDocs, Fuelly, Salon.com Tips Bloggers - Free Line Report for 8.14.08</dc:creator>
		<pubDate>Thu, 14 Aug 2008 11:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2436943</guid>
		<description>[...] online advertising game has yet another player. MOG, best known for its musician-centric blogging platform, announced the formation of their new [...]</description>
		<content:encoded><![CDATA[<p>[...] online advertising game has yet another player. MOG, best known for its musician-centric blogging platform, announced the formation of their new [...]</p>
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		<title>By: Andrew</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2435893</link>
		<dc:creator>Andrew</dc:creator>
		<pubDate>Wed, 13 Aug 2008 12:15:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2435893</guid>
		<description>MOG is doing well - and they do a great job of keeping the site very &quot;real&quot; and authentic. keep it up dave!</description>
		<content:encoded><![CDATA[<p>MOG is doing well &#8211; and they do a great job of keeping the site very &#8220;real&#8221; and authentic. keep it up dave!</p>
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		<title>By: ONLINE SERVICES/INTERACTIVE MEDIA &#171; Daily Marauder</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2435249</link>
		<dc:creator>ONLINE SERVICES/INTERACTIVE MEDIA &#171; Daily Marauder</dc:creator>
		<pubDate>Tue, 12 Aug 2008 20:47:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2435249</guid>
		<description>[...] AdSense. Partners will be able to participate in a 50/50 rev share agreement on a CPM basis. (http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board [...]</description>
		<content:encoded><![CDATA[<p>[...] AdSense. Partners will be able to participate in a 50/50 rev share agreement on a CPM basis. (<a href="http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board" rel="nofollow"></a><a href='http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board'>http://www.tech...xec-joins-board</a> [...]</p>
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		<title>By: neil</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434863</link>
		<dc:creator>neil</dc:creator>
		<pubDate>Tue, 12 Aug 2008 17:52:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434863</guid>
		<description>good move well done i say</description>
		<content:encoded><![CDATA[<p>good move well done i say</p>
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		<title>By: Ziff</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434811</link>
		<dc:creator>Ziff</dc:creator>
		<pubDate>Tue, 12 Aug 2008 17:03:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434811</guid>
		<description>utter fail. the only way to make money in music is to call yourself apple and sell ipods or cover beatles tunes for target ads. 
deadpool count down starts...now.</description>
		<content:encoded><![CDATA[<p>utter fail. the only way to make money in music is to call yourself apple and sell ipods or cover beatles tunes for target ads.<br />
deadpool count down starts&#8230;now.</p>
]]></content:encoded>
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		<title>By: Matt</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434792</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Tue, 12 Aug 2008 16:44:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434792</guid>
		<description>Buzznet seems to have started down this path as well, they have gobbled up all the big guns like Stereogum, Absolute Punk, Idolator (formerly a Gawker site), The Gauntlet and I know they are working on more. I can only assume forming an ad network is their plan like MOG, as it certainly hasn&#039;t helped Buzznet&#039;s traffic so far, in fact their corporate like behavior might have conversely hurt their traffic... http://siteanalytics.compete.com/buzznet.com+MOG.com/?metric=uv</description>
		<content:encoded><![CDATA[<p>Buzznet seems to have started down this path as well, they have gobbled up all the big guns like Stereogum, Absolute Punk, Idolator (formerly a Gawker site), The Gauntlet and I know they are working on more. I can only assume forming an ad network is their plan like MOG, as it certainly hasn&#8217;t helped Buzznet&#8217;s traffic so far, in fact their corporate like behavior might have conversely hurt their traffic&#8230; <a href="http://siteanalytics.compete.com/buzznet.com+MOG.com/?metric=uv" rel="nofollow"></a><a href='http://siteanalytics.compete.com/buzznet.com+MOG.com/?metric=uv'>http://siteanal....com/?metric=uv</a></p>
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		<title>By: Sam</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434659</link>
		<dc:creator>Sam</dc:creator>
		<pubDate>Tue, 12 Aug 2008 14:05:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434659</guid>
		<description>Scratch that, I was wrong. Can&#039;t see the screen in the sun. Sorry Fabricating conspiracy theories on the fly...</description>
		<content:encoded><![CDATA[<p>Scratch that, I was wrong. Can&#8217;t see the screen in the sun. Sorry Fabricating conspiracy theories on the fly&#8230;</p>
]]></content:encoded>
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		<title>By: Sam</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434657</link>
		<dc:creator>Sam</dc:creator>
		<pubDate>Tue, 12 Aug 2008 14:03:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434657</guid>
		<description>I have a screen shot with the erased shill comments and me calling them out on the shilling. 

What happened to TC integrity? Was it a deal with the PR firm? 

Time to start screen shotting everything on TC. I will make a blog all about noting TC comment removal.

Surprised and disappointed</description>
		<content:encoded><![CDATA[<p>I have a screen shot with the erased shill comments and me calling them out on the shilling. </p>
<p>What happened to TC integrity? Was it a deal with the PR firm? </p>
<p>Time to start screen shotting everything on TC. I will make a blog all about noting TC comment removal.</p>
<p>Surprised and disappointed</p>
]]></content:encoded>
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		<title>By: JamConnect</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434640</link>
		<dc:creator>JamConnect</dc:creator>
		<pubDate>Tue, 12 Aug 2008 13:41:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434640</guid>
		<description>OK- Rick Rubin, the man who brough Gangsta rap into middle class neighborhoods is fronting an ad network? If they&#039;re really smart they&#039;ll sign Dee Snider as a front man and Ringo Starr to provide the backbeat. Maybe they can get Milli Manilli to lip sync their overture and Slayer can dissect it for Bono from U2 to give it a humanitarian agenda.</description>
		<content:encoded><![CDATA[<p>OK- Rick Rubin, the man who brough Gangsta rap into middle class neighborhoods is fronting an ad network? If they&#8217;re really smart they&#8217;ll sign Dee Snider as a front man and Ringo Starr to provide the backbeat. Maybe they can get Milli Manilli to lip sync their overture and Slayer can dissect it for Bono from U2 to give it a humanitarian agenda.</p>
]]></content:encoded>
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		<title>By: :: RADIOGLUE :: Video, Print and Web Design for the Radio Industry</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434623</link>
		<dc:creator>:: RADIOGLUE :: Video, Print and Web Design for the Radio Industry</dc:creator>
		<pubDate>Tue, 12 Aug 2008 13:22:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434623</guid>
		<description>[...] Mog, a platform for music blogs with backing from Universal and Sony BMG, is launching an ad network dubbed MOG Music Network. In conjunction with the announcement, MOG is also adding experienced record producer Rick Rubin to its Board of Directors. [MORE] [...]</description>
		<content:encoded><![CDATA[<p>[...] Mog, a platform for music blogs with backing from Universal and Sony BMG, is launching an ad network dubbed MOG Music Network. In conjunction with the announcement, MOG is also adding experienced record producer Rick Rubin to its Board of Directors. [MORE] [...]</p>
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		<title>By: Ian Livingstone</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434572</link>
		<dc:creator>Ian Livingstone</dc:creator>
		<pubDate>Tue, 12 Aug 2008 11:34:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434572</guid>
		<description>If ad networks were not so terrible I&#039;m sure a lot less companies would opt to create their own :&#124;</description>
		<content:encoded><![CDATA[<p>If ad networks were not so terrible I&#8217;m sure a lot less companies would opt to create their own <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_neutral.gif' alt=':|' class='wp-smiley' /> </p>
]]></content:encoded>
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		<title>By: arunai</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434497</link>
		<dc:creator>arunai</dc:creator>
		<pubDate>Tue, 12 Aug 2008 08:53:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434497</guid>
		<description>How to use internet</description>
		<content:encoded><![CDATA[<p>How to use internet</p>
]]></content:encoded>
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		<title>By: NaldzGraphics</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434485</link>
		<dc:creator>NaldzGraphics</dc:creator>
		<pubDate>Tue, 12 Aug 2008 08:10:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434485</guid>
		<description>that could be a nice site.i love music too other than designing:)</description>
		<content:encoded><![CDATA[<p>that could be a nice site.i love music too other than designing:)</p>
]]></content:encoded>
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		<title>By: indiatvads</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434471</link>
		<dc:creator>indiatvads</dc:creator>
		<pubDate>Tue, 12 Aug 2008 07:35:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434471</guid>
		<description>There is nothing wrong in trying I suppose. If all we are left is google ads for CPM revenue, that makes it less fun. I am all with MOG on this one.</description>
		<content:encoded><![CDATA[<p>There is nothing wrong in trying I suppose. If all we are left is google ads for CPM revenue, that makes it less fun. I am all with MOG on this one.</p>
]]></content:encoded>
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		<title>By: BuzzCritic</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434431</link>
		<dc:creator>BuzzCritic</dc:creator>
		<pubDate>Tue, 12 Aug 2008 06:02:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434431</guid>
		<description>Smart move...good for them.</description>
		<content:encoded><![CDATA[<p>Smart move&#8230;good for them.</p>
]]></content:encoded>
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		<title>By: Mardix</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434429</link>
		<dc:creator>Mardix</dc:creator>
		<pubDate>Tue, 12 Aug 2008 06:01:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434429</guid>
		<description>Finally, music related blogs will have ads related to music. And 50/50 revenues, sweet :)

http://www.givemebeats.com</description>
		<content:encoded><![CDATA[<p>Finally, music related blogs will have ads related to music. And 50/50 revenues, sweet <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p><a href="http://www.givemebeats.com" rel="nofollow"></a><a href='http://www.givemebeats.com'>http://www.givemebeats.com</a></p>
]]></content:encoded>
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	<item>
		<title>By: mark</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434424</link>
		<dc:creator>mark</dc:creator>
		<pubDate>Tue, 12 Aug 2008 05:53:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434424</guid>
		<description>I&#039;ll tell you one thing, it makes looking at the aggregated posts a lot nicer, more input/info from more sources.</description>
		<content:encoded><![CDATA[<p>I&#8217;ll tell you one thing, it makes looking at the aggregated posts a lot nicer, more input/info from more sources.</p>
]]></content:encoded>
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		<title>By: dangerdot</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434407</link>
		<dc:creator>dangerdot</dc:creator>
		<pubDate>Tue, 12 Aug 2008 05:16:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434407</guid>
		<description>the mog music network will give lots of the smaller guys a chance to build a following and be heard...I think part of  the mission of MMN is about giving people a place where they can have a voice, and be presented in a good way. these guys are smart.</description>
		<content:encoded><![CDATA[<p>the mog music network will give lots of the smaller guys a chance to build a following and be heard&#8230;I think part of  the mission of MMN is about giving people a place where they can have a voice, and be presented in a good way. these guys are smart.</p>
]]></content:encoded>
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	<item>
		<title>By: Jared</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434405</link>
		<dc:creator>Jared</dc:creator>
		<pubDate>Tue, 12 Aug 2008 05:14:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434405</guid>
		<description>To have Rick Rubin on your board is major...think Johnny Cash, Run DMC, the Beastie Boys -- that to me is news enough. Looking at their site, they seem to have more of a pure, musical edge than Imeem or the other major music sites.</description>
		<content:encoded><![CDATA[<p>To have Rick Rubin on your board is major&#8230;think Johnny Cash, Run DMC, the Beastie Boys &#8212; that to me is news enough. Looking at their site, they seem to have more of a pure, musical edge than Imeem or the other major music sites.</p>
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		<title>By: grey matter</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434399</link>
		<dc:creator>grey matter</dc:creator>
		<pubDate>Tue, 12 Aug 2008 05:05:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434399</guid>
		<description>imeem and ilike are more hanna montana/jonas brothers. mog is way more credibile.</description>
		<content:encoded><![CDATA[<p>imeem and ilike are more hanna montana/jonas brothers. mog is way more credibile.</p>
]]></content:encoded>
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	<item>
		<title>By: whoopie</title>
		<link>http://www.techcrunch.com/2008/08/11/mog-launches-ad-network-columbia-records-exec-joins-board/comment-page-1/#comment-2434393</link>
		<dc:creator>whoopie</dc:creator>
		<pubDate>Tue, 12 Aug 2008 04:55:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=20966#comment-2434393</guid>
		<description>yet-another.

there are more people sellikng ads these days than buying them. the implosion of this market is going to be hilarious.</description>
		<content:encoded><![CDATA[<p>yet-another.</p>
<p>there are more people sellikng ads these days than buying them. the implosion of this market is going to be hilarious.</p>
]]></content:encoded>
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