According to the Brazilian news magazine Exame, Google has made Brazil the center of its Latin American operations, placing former country director Alexandre Hohagen at the helm.
Google is understood to have chosen Brazil for its superior regional performance. While the Mountain View, California-based search giant doesn’t comment on regional numbers, the article claims that Brazil is Google’s fastest growing market (hard to verify, but it’s certainly one of the fastest growing), generating an estimated $500 million per year in revenues. This is all the more impressive considering the Brazilian office was opened just three years ago and has only 200 employees.
The decision to run Latin American operations from Brazil comes soon after another decision to move all development and management of Orkut to that country, with most of the engineering in the city of Belo Horizonte. Orkut is Google’s social network, which enjoys most of its popularity in Brazil and India.
Brazil is also said to have the second largest number of Gmail accounts, perhaps because of the popularity of Orkut. Google’s biggest white labeled Gmail customer may also be in Brazil: iG, a portal with over 9 million accounts.
Google is still in the process of replacing Hohagen with a new country director for Brazil.
Let’s hope they’ll grab the attention of the region for internet advertising. If all our traffic from Brazil would monetize as well as the US traffic does, it’d be amazingly profitable to keep growing in the area, as of now clicks from there are worthless.
well, you should be looking at other ways of monetizing that traffic. The 500MM mentioned above are generated by advertisers IN Brazil.
Obviously it’ll be a much harder to sell your inventory of Brazilian users (or from any other country with large traffic, like China or India) to advertisers in the US…
Why they are doing?
I’m Brazilian.
Why do not you learn to speak and read in Portuguese?
You should read the newspapers of Brazil, watch TV in Brazil, know the culture and life of the people of Brazil.
After making it perhaps could think about Brazil.
Nós conhecemos seu idioma, e você tem cultura suficiente para entender o nosso?
Like 2Pac said:
“Do not judge me without me knowing.”
Outra coisa, clique perdido é clique na croaca da sua véia seu americano filho de uma quenga.
time to outsource google to brazil
We’ve got most of Brazil blocked on our servers. Too many 3rd world script kiddies down there keep trying to hack our shit.
With America in its glorious military and Economic shape, I wouldn’t be using the word 3rd world to describe anyone these days, brother.
brilliantly put, Alex.
Brazil has a huge market to be explored. Also, lots of Linux Dist have their products translated to pt-BR because of high demand there for FOSS. Another news that came from the same magazine months ago is that the number of millionaries in Brazil grew substantially in financial and tech field (percentage growth speaking, more than US last year).
They should have Arnold give them a tour
http://www.yout...h?v=uerFZ2Z42nc
Visitors are always welcome, specially in that strip joint.
There is a man here (http://www.yout...h?v=fJuNgBkloFE) saying that US should declare on Brazil. LOL
ooops .. declare war on Brazil.
Comic About Orkut:
http://img138.i...lgjdsdnpkn2.jpg
translation:
1) In the beginning Orkut was a temple of learning and exchanging knowledge (saber = knowledge;… In 1944 the Russians where near Berlim…)
2) Then a crowd of stupid young people destroyed the flame of knowledge (kiss or bite game…)
3) In few time spammers owned everything ( topless girl says to escaping knowledge:- “me and my friends will drive you crazy…”)
Does this mean Google isn’t planning to relaunch Orkut in the American Market? left it all to Facebook? I know Google is trying to make their Apps more social inside the Apps themselves (Gmail, Calendar, Docs) according to Rishi Chandra, product manager for Google Enterprise.
It’s strange, until now Argentina was the center of operations for Latin America:
Google goes to Argentina: Opens regional HQ in Buenos Aires
http://www.thei...es-to-argentina
And Argentina is the only Latin American country with a Google Code Jam: http://www.goog...jamwinners.html
Expecting clarifications soon…
Mark,
in Brazil there are the central of LatAm engineering not the “operations” for Latin America which are, like srw pointed out, based on Buenos Aires.. in fact in Buenos Aires are where the adsense/adwords regional temas are based.
Wrong guess mariano, Adsense/Adwords is in Sao Paulo and LatAm engineer too. Google has a small office in Bueno Aires too. The problem is that stupid americans think Buenos Aires is in Brazil. :)
Wait! Buenos Aires isn’t in Brazil???!!!
kidding…
I’d like to know if they are hiring! If only Belo Horizonte had a beach…
abraços
According to the article on Exame, the head of ops, Alexandre Hohagen is Brazilian, with a Masters from USP (University of São Paulo). He also formerly ran HBO Brasil.
It says that due to facilitation of pedophilia charges brought against Google’s Orkut, Hohagen stayed away from dealing with the issue for a year even though it was being processed in the Brazilian court system. Google’s image in Brazil became that of one which doesn’t care to follow the laws. On July 2nd, Hohagen finally signed a bill saying he would actually deal with Orkut’s legal issues…just as he was poised to take his new position. Good timing..
is Mike in Brazil :)
Expect more to come.
Hey, Galera Brazuca!
Apos ler os diversos comentarios expostos por aqui, na real, acredito que deveriamos bater palmas para o Google Brasil e abracar essa oportunidade de te-los em nosso “cercadinho do terceiro mundo”, como dizem os norte americanos sem nocao, e aproveitar essa mare de custos baixos para advertizing enquanto ainda da tempo.
Namaste!