Facebook To Give Developers A New Set of Metrics
by Mark Hendrickson on August 7, 2008

Facebook will announce later today that it is adding a “Features” tab to the “Insights” area of the application management page.

The new tab will give developers a greater range of statistics on application usage, including the number of canvas page views, clicks on profile boxes, confirmations of feed forms, and additions and removals of bookmarks (which have replaced application installations). Developers will be able to graph changes to these statistics over time and compare how daily counts fluctuate within particular time periods.

The Palo Alto-based social network claims to be adding this new tab in response to developers’ requests for more insight into how users are actually using their applications.

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Comments rss icon

  • How about giving users some metrics…?

    Pageviews…Photoviews…unique visitors…

  • I’m a Glam affiliate. I can tell you that their CPM is better than any other network I’ve used. And I’ve used most of the big ones.

    In June they gave us a CPM rate of $1.56 for a net revenue of $3,000.

    Definitely better than TribalFusion, Casale et al.

    Adsdaq rivals Glam, but their fill rate is quite small at that CPM level.

  • It is live. app development just got easier or more difficult depending on you look at it. You now have lots of data to analyze. ;)

    you can also see how you compare to th “avg.” app in some areas. interesting benchmarking.

    More details here. http://facerevi...p-visualization

    Cheers!

  • silicon valley dropout - August 7th, 2008 at 3:54 pm PDT

    surprise it took them this long to implement something so basic and necessary

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