Comments on: Taking social networks abroad – Why MySpace and Facebook are failing in Japan

By: primal convoy in Japan

primal convoy in Japan — Tue, 30 Jun 2009 02:34:35 +0000

I have to agree somewhat with what the wtiter has said. However, one could argue that it is the JAPANESE who are being “arrogant” or at least ignorant about the web. Japanese technology, at least in practical applications and day-to-day use is YEARS behind other developed countries. The mobile phones produced are clumsy, badly designed clunky devices with little or no “hot” new apps, plus their are heavily castrated by the 3 fat-cat companies that monopolise the indistry. Most phones cannot view or share videos with youtube, cannot download free MP3’s or other “global” file types and cannot share files between uses via bluetooth (as only a few handsets have this function, plus phones are restricted from sending many file types). Many cannot access world-wide phone sites either.

Also, Twitter is NOT common or in any way “adoped” or popular over here. The different phones all have different internet and email standards plus there is no universal SMS meaning Twitter isnt even known to most of the general Japanese public.

In short the what the “great firewall of china” is to China, so the “Expel the Foreign IP Address!” is to Japan.

By: erinu

erinu — Tue, 23 Jun 2009 14:50:31 +0000

I found this sentence to be very interesting.

“Growth potential, especially for Facebook, also exists in the realm of connecting professionals online”

what does this means? professionals to unify and arrage the huge text?

By: Doar banii din publicitate sunt buni? » CAPSLOCK.ro

Doar banii din publicitate sunt buni? » CAPSLOCK.ro — Mon, 16 Feb 2009 21:13:35 +0000

[...] a fost prost si atunci aveti probleme cu oamenii cu care lucrati). Cititi , de exemplu, de ce marile retele sociale nu merg in Japonia. Da, stiu, japonezii sunt diferiti samd. Si romanii sunt. Depinde de noi sa gasim cu [...]

By: manu prasad » Microlives

manu prasad » Microlives — Mon, 19 Jan 2009 08:56:38 +0000

[...] defined yet, so spaces and uses and therefore users, are still debatable. In a country like Japan, Facebook and MySpace are yet to make a mark. Back home, in India, I have so many friends who just refuse to let go of Orkut. Most people I come [...]

By: perde

perde — Mon, 08 Dec 2008 19:55:06 +0000

Very rarely does an American company carry its success overseas.

By: Ner

Ner — Tue, 18 Nov 2008 07:34:32 +0000

Sorry, here is the link (they’re made by professional and aspiring web designers):

http://www.crea...myspace_layouts

By: Ner

Ner — Tue, 18 Nov 2008 07:32:41 +0000

TO mik,

well, there are sites out there providing myspace layouts codes like createblog.com that’s actually designed by web designers.

By: grqjhwnk sahyvxk

grqjhwnk sahyvxk — Thu, 09 Oct 2008 16:40:51 +0000

frtqczep mvcyhfd qrwladgf xnbder vmho ofhjqn pihcrf

By: Din Omvärld - Media v.32 « Digiton

Din Omvärld - Media v.32 « Digiton — Tue, 07 Oct 2008 08:09:29 +0000

[...] sociala nätverk kan visas vara svårt Läs här om MySpace och Facebooks erfarenheter i Japan. http://www.tech...cebook-are-fail... Wsj.com ökar antalet prenumeranter med 88% I början av året snackades det om att Wall Street [...]

By: Japanese Honey

Japanese Honey — Tue, 23 Sep 2008 15:56:28 +0000

b/c we have mixi.com and I love mixi.com just like most of us , Japanese do .

By: OMS Jumbo

OMS Jumbo — Mon, 22 Sep 2008 07:01:39 +0000

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By: Sam with Traffic Is King

Sam with Traffic Is King — Thu, 18 Sep 2008 00:16:28 +0000

You can see the subtle cutural differences of most social networks that are based in different countries. If I’m japanese and visit the Facebook front page, news flash, it’s not in japanese. Plus most of the people visiting Facebook are U.S. based. Another example is Bebo. Bebo took off in the U.K because if you visit their site, it is mostly geared toward a U.K audience. Myspace tried to appeal to international audiences by having a Myspace Latino, Myspace UK, etc. They created separte sites for these groups which is why they have a much wider user base then Facebook and the other social networks. It will be hard for social networks to appeal to everyone because you have to take into account numerous social differences and cultures between users in different parts of the world.

By: MySpace China Loses Out To Local Competition | The China Vortex

MySpace China Loses Out To Local Competition | The China Vortex — Sat, 06 Sep 2008 04:40:09 +0000

[...] When you come right down to it, there is little a global brand can bring to the table in China. Most add a burden of a faraway headquarters without empowering the local management team to be more competitive. This is not a problem which is unique to China, it is also happening in the social networking market in Japan. [...]

By: comScore: Facebook And MySpace Still Lagging In Japan · ordaso.com

comScore: Facebook And MySpace Still Lagging In Japan · ordaso.com — Sat, 23 Aug 2008 14:01:04 +0000

[...] data confirm TechCrunch contributor Serkan Toto’s post last week that described why the two networks are largely failing in Japan. Toto explains that much [...]

By: Merlin: Translation News, Services & Directory » Blog Archive » Language Translation - Facebook, MySpace trailing in Japanese social networking market

Sat, 23 Aug 2008 05:12:07 +0000

[...] to an earlier article from TechCrunch, both platforms failed to adapt culturally to the Japanese market. “One of Facebook’s [...]

By: Dwight

Dwight — Tue, 19 Aug 2008 07:39:09 +0000

Clear as mud!
Can someone explain this contradictory statement of the author:

“Mixi positioned itself as a tool for communicating at a distance through diaries and communities to meet like-minded members. It doesn’t primarily exist to make new friends (poking is restricted) or as a platform for public self-presentation.”

“Meet like-minded members” is the same as “make new friends”.
“Communicate at a distance through diaries” is the same as “platform for public self-presentation”.

Please help me to understand Mixi.

By: R.Seiji » links for 2008-08-17

R.Seiji » links for 2008-08-17 — Sun, 17 Aug 2008 21:00:42 +0000

[...] Taking social networks abroad – Why MySpace and Facebook are failing in Japan (tags: socialnetworks) [...]

By: Facebook, il più grande social network al mondo… by modernzone

Facebook, il più grande social network al mondo… by modernzone — Thu, 14 Aug 2008 13:40:28 +0000

[...] dei più grandi ostacoli alla diffusione dei social network (e non solo). Un esempio lampante è la situazione giapponese, dove il locale Mixi supera abbondantemente i 3 milioni di accessi giornalieri, surclassando [...]

By: Facebook: No. 1 Globally | SocialMedia404

Facebook: No. 1 Globally | SocialMedia404 — Wed, 13 Aug 2008 11:15:47 +0000

[...] Taking social networks abroad – Why MySpace and Facebook are failing in Japan [...]

By: World IT News » Blog Archive » Facebook Is Not Only The World’s Largest Social Network, It Is Also The Fastest Growing

Wed, 13 Aug 2008 07:52:38 +0000

[...] Much of these huge growth numbers come from the fact that Facebook had hardly no presence in many of these regions until recently when it started its major push to translate the site to other languages. A year ago, it had only one million uniques a month in all of Latin America, three million in the Middle East and Africa, and four million in all of Asia Pacific. When you look at it that way, 10,555 percent growth isn’t as amazing as the raw numbers would suggest. And within these regions, it still has a lot of work to do. For instance,it is floundering in Japan. [...]

By: Facebook Is Not Only The World’s Largest Social Network, It Is Also The Fastest Growing

Tue, 12 Aug 2008 20:20:18 +0000

By: WebbAlert - August 11, 2008 | TechTV Update

WebbAlert - August 11, 2008 | TechTV Update — Mon, 11 Aug 2008 14:29:40 +0000

[...] only had a little more than 500,000 unique visitors in June – Mixi, in comparison had 12.7 MILLION. Techcrunch thinks Mixi’s had more time to gain customer loyalty – and tailors themselves to the [...]

By: pligg.com

pligg.com — Sun, 10 Aug 2008 11:12:31 +0000

Taking social networks abroad – Why MySpace and Facebook are failing in Japan…

Sized at an estimated $5.6 billion in 2007, Japan boasts one of the biggest online advertising markets in the world – a huge potential just waiting to be tapped by foreign social networks. The world’s two largest social networks, MySpace and Facebo…

By: Growing social networks globally: Latin America vs Asia - socialatom

Growing social networks globally: Latin America vs Asia - socialatom — Sat, 09 Aug 2008 17:16:11 +0000

[...] myspace and facebook are failing in Japan, they are doing great in Latin America, and we will take Chile and Colombia as [...]

By: hedging your bets beyond LinkedIn and Mixi when building your brand

hedging your bets beyond LinkedIn and Mixi when building your brand — Sat, 09 Aug 2008 16:18:39 +0000

[...] Serkan Toto – why cultural differences make it difficult for western social networks to succeed in J… [...]