Comments on: SocialMedia Hires Savvian To Secure Its Series B Round

By: SocialMedia Raises $6 Million From IDG | Kawink Blog

SocialMedia Raises $6 Million From IDG | Kawink Blog — Fri, 30 Jan 2009 17:05:53 +0000

[...] from IDG Ventures. Existing investor Charles River Ventures also participated. The company was shopping around for a larger investment of around $20 million with the investment bank Savian, but decided to take [...]

By: Shoring Up The Online Advertising Biz

Shoring Up The Online Advertising Biz — Fri, 30 Jan 2009 03:31:48 +0000

[...] instance, Glam Media bought AdaptiveAds. This morning SocialMedia raised $6 million rather than the initial $20 million it was looking for and mobile ad network AdMob raised $12.5 [...]

By: Shoring Up The Online Advertising Biz | All about MICROSOFT

Shoring Up The Online Advertising Biz | All about MICROSOFT — Thu, 29 Jan 2009 18:41:19 +0000

[...] instance, Glam Media bought AdaptiveAds. This morning SocialMedia raised $6 million rather than the initial $20 million it was looking for and mobile ad network AdMob raised $12.5 [...]

By: SocialMedia Raises $6 Million From IDG

SocialMedia Raises $6 Million From IDG — Thu, 29 Jan 2009 17:11:29 +0000

By: Social Media: In the news… at Social Advertising Blog

Social Media: In the news… at Social Advertising Blog — Sun, 19 Oct 2008 04:56:48 +0000

[...] http://www.tech...series-b-round/ [...]

By: Adam

Adam — Tue, 22 Jul 2008 20:40:20 +0000

Also, while they traditionally had a 50% rev share with publishers/developers suggesting $16MM in revenues to date, I hear this is coming down with increased competition across the space.

By: Adam

Adam — Tue, 22 Jul 2008 20:33:57 +0000

No way they are getting 50 cent eCPMs on an average basis across all geographies. Must be US only.

By: Are Facebook Ads Going to Zero? Lookery Lowers Its Guarantee to 7.5-Cent CPMs.

Are Facebook Ads Going to Zero? Lookery Lowers Its Guarantee to 7.5-Cent CPMs. — Tue, 22 Jul 2008 18:19:45 +0000

[...] social app ad networks, such as Social Media, are commanding CPM ad rates of around 50 cents by focusing on higher-quality inventory. Lookery is not so picky, and thus is probably more [...]

By: Cyrus

Cyrus — Thu, 17 Jul 2008 18:15:25 +0000

Giving banner ads as an example of direct advertising is misleading. The banner is just the creative format and most internet brand advertising is done through banners as well.

Direct means the advertiser is looking for the visitor to perform some immediate action like making a purchase or filling out a lead form. Brand advertising means the advertiser is less concerned with immediate action but wants the viewer to remember the ad later.

Brand advertising generally pays better for ad networks because the media buyer is less concerned with measurable ROI on that specific placement.

By: LiviuX

LiviuX — Thu, 17 Jul 2008 17:34:38 +0000

Evan though it’s offtopic, i just want to ask something. What bug makes feedburner show 914k readers for this site ???

By: Yuce Zerey

Yuce Zerey — Thu, 17 Jul 2008 13:25:06 +0000

Thanks again

By: revenue

revenue — Thu, 17 Jul 2008 12:40:32 +0000

Wow that is a lot of $$ involved , thanks for this

By: Mike

Mike — Thu, 17 Jul 2008 01:54:11 +0000

If i was an investor I would steer clear of investments into companies dependent on Facebook’s platform until the effects of it’s platform / profile changes are known.

There’s a chance that a lot of apps who don’t integrate well with the new changes will take huge hits on traffic. That’s a huge risk.

By: TechCrunch Japanese アーカイブ » SocialMediaがSavvianにシリーズBラウンドを依頼

TechCrunch Japanese アーカイブ » SocialMediaがSavvianにシリーズBラウンドを依頼 — Thu, 17 Jul 2008 00:27:50 +0000

[...] [原文へ] [...]

By: sikantis

sikantis — Wed, 16 Jul 2008 21:27:48 +0000

Thanks for this information.

By: j.g

j.g — Wed, 16 Jul 2008 20:56:03 +0000

that´s about $1.000.000 in ads sales. Provided they get 50% cut, that´s a 500k business. Considering further restrictions on soc.net apps virility….what would be the estimated upside for this business?

By: Jason Kincaid

Jason Kincaid — Wed, 16 Jul 2008 20:34:13 +0000

Thanks Bob, got it.

By: Bob

Bob — Wed, 16 Jul 2008 20:31:58 +0000

Headline spelling for Savvian is wrong.