Comments on: The iPhone’s Been Good To AdMob. A Quarter Billion Ads Served, And Counting http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/ Startup and Technology News Thu, 04 Dec 2008 17:50:14 +0000 http://wordpress.org/?v=2.6.5 By: Free iPhone Apps - No Free Lunch Soon | One More Tap - All About Apple’s iPod, iPhone, iTunes, App Store and more! http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2538445 Free iPhone Apps - No Free Lunch Soon | One More Tap - All About Apple’s iPod, iPhone, iTunes, App Store and more! Tue, 18 Nov 2008 17:39:33 +0000 http://www.techcrunch.com/?p=19799#comment-2538445 [...] Traditionally, mobile ads tend to perform weakly, but that’s not the case when it comes to the iPhone. AdMob, another mobile ad network has seen success for their campaigns on the iPhone. [...] [...] Traditionally, mobile ads tend to perform weakly, but that’s not the case when it comes to the iPhone. AdMob, another mobile ad network has seen success for their campaigns on the iPhone. [...]

]]> By: Burak http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2431555 Burak Thu, 07 Aug 2008 21:44:34 +0000 http://www.techcrunch.com/?p=19799#comment-2431555 That's going to eat into advertising budgets for other channels in a major way - who's going to lose out? That’s going to eat into advertising budgets for other channels in a major way - who’s going to lose out?

]]> By: Kelsey Group Blogs » Entering the iPhone Era: New TKG Report http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2422228 Kelsey Group Blogs » Entering the iPhone Era: New TKG Report Mon, 28 Jul 2008 18:16:11 +0000 http://www.techcrunch.com/?p=19799#comment-2422228 [...] for years. Through this, mobile search volume should increase; advertiser interest will follow; and ad networks and mobile ad sales will develop in turn (IYP opportunity). It will take the next couple years for [...] [...] for years. Through this, mobile search volume should increase; advertiser interest will follow; and ad networks and mobile ad sales will develop in turn (IYP opportunity). It will take the next couple years for [...]

]]> By: AdMob Makes Mobile Ads Suck Less. Will Give Away One Million Dollars Worth of Ads To iPhone App Developers. http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2418637 AdMob Makes Mobile Ads Suck Less. Will Give Away One Million Dollars Worth of Ads To iPhone App Developers. Thu, 24 Jul 2008 13:32:10 +0000 http://www.techcrunch.com/?p=19799#comment-2418637 [...] already serves up 34 million mobile ads a month on the iPhone’s Safari browser. But that is a mere one percent of the total that AdMob serves [...] [...] already serves up 34 million mobile ads a month on the iPhone’s Safari browser. But that is a mere one percent of the total that AdMob serves [...]

]]> By: Greystripe Monetizing iPhone Games With Ad Platform http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2412902 Greystripe Monetizing iPhone Games With Ad Platform Sat, 19 Jul 2008 01:16:20 +0000 http://www.techcrunch.com/?p=19799#comment-2412902 [...] ad network; AdMob, a browser-based ad network with iPhone-specific advertisements that has served almost 250 million ads; and new-comer Medialets. CrunchBase Information Greystripe Gamejump iPhone 3G Information [...] [...] ad network; AdMob, a browser-based ad network with iPhone-specific advertisements that has served almost 250 million ads; and new-comer Medialets. CrunchBase Information Greystripe Gamejump iPhone 3G Information [...]

]]> By: Mobile Blogging Just Got Better (Mofuse Opens Professional Accounts For Everyone) : The Blog Herald http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2408224 Mobile Blogging Just Got Better (Mofuse Opens Professional Accounts For Everyone) : The Blog Herald Mon, 14 Jul 2008 17:41:53 +0000 http://www.techcrunch.com/?p=19799#comment-2408224 [...] mobile advertising heating up (thanks in part to the iPhone), bloggers may want to consider establishing their presence in the “mobilesphere” as it [...] [...] mobile advertising heating up (thanks in part to the iPhone), bloggers may want to consider establishing their presence in the “mobilesphere” as it [...]

]]> By: Annie http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2406136 Annie Fri, 11 Jul 2008 19:02:00 +0000 http://www.techcrunch.com/?p=19799#comment-2406136 WOW, mine says that the latest update is the 1.1.4 update Disappointing much? WOW, mine says that the latest update is the 1.1.4 update

Disappointing much?

]]> By: Jason http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2406014 Jason Fri, 11 Jul 2008 17:45:48 +0000 http://www.techcrunch.com/?p=19799#comment-2406014 Mobile advertising needed <a href="http://www.internetevolution.com/author.asp?section_id=526&doc_id=144442&f_src=flffour" rel="nofollow">innovation in order to succeed.</a> I think AdMob is a great company that has done a great job to stay on top of the ad delivery business. I love their live ad tracker on their website! Mobile advertising needed innovation in order to succeed. I think AdMob is a great company that has done a great job to stay on top of the ad delivery business.

I love their live ad tracker on their website!

]]> By: Anonymous Coward http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2405168 Anonymous Coward Thu, 10 Jul 2008 22:10:08 +0000 http://www.techcrunch.com/?p=19799#comment-2405168 @OneSkoop: the Jaguar site works perfectly on iPhone. Check it out: http://www.thevisionairegroup.com/jaguar/broadband.html Hope you have a iPhone 3G handy. ;) @OneSkoop: the Jaguar site works perfectly on iPhone. Check it out:

http://www.thevisionairegroup......dband.html

Hope you have a iPhone 3G handy. ;)

]]> By: nathhh http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2405067 nathhh Thu, 10 Jul 2008 20:11:18 +0000 http://www.techcrunch.com/?p=19799#comment-2405067 It is difficult to make people enjoy ads on their mobile phone... Nath http://www.themostpowerfulcompany.com It is difficult to make people enjoy ads on their mobile phone…

Nath
http://www.themostpowerfulcompany.com

]]> By: James http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404984 James Thu, 10 Jul 2008 19:20:58 +0000 http://www.techcrunch.com/?p=19799#comment-2404984 There is and will continue to be so much money in mobile advertising... especially while mobile phone computing is still a novelty and people aren't desensitized to ad displays. The question becomes when will mobile advertising (in mobile format) battle with desktop internet advertising? Maybe this is already happening. Anybody have insight? James www.readtheanswer.com/index.php?RTA=web2 There is and will continue to be so much money in mobile advertising… especially while mobile phone computing is still a novelty and people aren’t desensitized to ad displays. The question becomes when will mobile advertising (in mobile format) battle with desktop internet advertising? Maybe this is already happening. Anybody have insight?

James
http://www.readtheanswer.com/index.php?RTA=web2

]]> By: Grumples http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404884 Grumples Thu, 10 Jul 2008 18:04:32 +0000 http://www.techcrunch.com/?p=19799#comment-2404884 @Rob: check out AdSpeek. We are trying to do just what you describe. Location Based Advertising. @Rob: check out AdSpeek. We are trying to do just what you describe. Location Based Advertising.

]]> By: gimmeabreak http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404866 gimmeabreak Thu, 10 Jul 2008 17:55:47 +0000 http://www.techcrunch.com/?p=19799#comment-2404866 let's think about this for a second... 250m ad impressions. at a generous $3 cpm, that's $750k over the last year. not insignificant, but not a standalone business either. do you have to write a story about everything iphone and treat it as something sacred? let’s think about this for a second… 250m ad impressions. at a generous $3 cpm, that’s $750k over the last year. not insignificant, but not a standalone business either. do you have to write a story about everything iphone and treat it as something sacred?

]]> By: David Berube http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404853 David Berube Thu, 10 Jul 2008 17:50:12 +0000 http://www.techcrunch.com/?p=19799#comment-2404853 Media - advertisements, content, etc - should fit the method of delivery. In this case an iPhone. A regular desktop ad WILL work on the iPhone, but it's not optimal. Just as shrinking a roadside billboard ad into a web banner ad WILL work, just not optimally. You're also forgetting the content and context of these ads. Roadside billboard ads use their location to attract potential customers. "Turn left at the next exit". Mobile advertisements can do that in the same way. "Click here to call" or location based ads that just don't work on the desktop web. Media - advertisements, content, etc - should fit the method of delivery. In this case an iPhone.

A regular desktop ad WILL work on the iPhone, but it’s not optimal. Just as shrinking a roadside billboard ad into a web banner ad WILL work, just not optimally.

You’re also forgetting the content and context of these ads. Roadside billboard ads use their location to attract potential customers. “Turn left at the next exit”.

Mobile advertisements can do that in the same way. “Click here to call” or location based ads that just don’t work on the desktop web.

]]> By: OneSkoop http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404755 OneSkoop Thu, 10 Jul 2008 16:51:30 +0000 http://www.techcrunch.com/?p=19799#comment-2404755 interesting article, the only problem is that the jaguar example ad doesnt work on my iPhone. I guess there is a need for an iPhone specific ad network. interesting article, the only problem is that the jaguar example ad doesnt work on my iPhone. I guess there is a need for an iPhone specific ad network.

]]> By: Frank Church http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404743 Frank Church Thu, 10 Jul 2008 16:38:38 +0000 http://www.techcrunch.com/?p=19799#comment-2404743 That implies 65% of iphone users are in the US. That implies 65% of iphone users are in the US.

]]> By: Chris http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404710 Chris Thu, 10 Jul 2008 16:14:46 +0000 http://www.techcrunch.com/?p=19799#comment-2404710 How does AdMob compares with Google Mobile Ads? It is strange Google Ads reacts slowly to mobile and Youtube and is not as effective as it is online. How does AdMob compares with Google Mobile Ads? It is strange Google Ads reacts slowly to mobile and Youtube and is not as effective as it is online.

]]> By: Rajiv Singh http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404681 Rajiv Singh Thu, 10 Jul 2008 16:00:26 +0000 http://www.techcrunch.com/?p=19799#comment-2404681 Fuck mobile ads. I hope Mobile Firefox will come soon with adblocker. Fuck mobile ads. I hope Mobile Firefox will come soon with adblocker.

]]> By: LOL http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404673 LOL Thu, 10 Jul 2008 15:55:16 +0000 http://www.techcrunch.com/?p=19799#comment-2404673 @Rob: Internet Activists GO!! @Rob: Internet Activists GO!!

]]> By: Rob http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404637 Rob Thu, 10 Jul 2008 15:36:35 +0000 http://www.techcrunch.com/?p=19799#comment-2404637 To be honest unless the add is for free food/drink near my current location, I would avoid anyone's product that pestered me with ads on my mobile. We are inundated with enough marketing. It's time to take action. To be honest unless the add is for free food/drink near my current location, I would avoid anyone’s product that pestered me with ads on my mobile.

We are inundated with enough marketing. It’s time to take action.

]]> By: Jason http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404631 Jason Thu, 10 Jul 2008 15:33:02 +0000 http://www.techcrunch.com/?p=19799#comment-2404631 According to this report, <a href="http://www.internetevolution.com/author.asp?section_id=526&doc_id=144442&f_src=flffour" rel="nofollow">mobile marketing revenues</a> will increase from 1.8b in 2007 to more than 24b in 2013 so get ready to see a lot of ads! According to this report, mobile marketing revenues will increase from 1.8b in 2007 to more than 24b in 2013 so get ready to see a lot of ads!

]]> By: silicon valley dropout http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404596 silicon valley dropout Thu, 10 Jul 2008 15:08:15 +0000 http://www.techcrunch.com/?p=19799#comment-2404596 can you guys just merge all these iphone threads ionto one thread can you guys just merge all these iphone threads ionto one thread

]]> By: billy http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404572 billy Thu, 10 Jul 2008 14:55:29 +0000 http://www.techcrunch.com/?p=19799#comment-2404572 i hate ad networks.....there is now an ad network for free iphone apps. i hate ad networks…..there is now an ad network for free iphone apps.

]]> By: Chris http://www.techcrunch.com/2008/07/10/the-iphones-been-good-to-admob-a-quarter-billion-ads-served-and-counting/#comment-2404566 Chris Thu, 10 Jul 2008 14:53:45 +0000 http://www.techcrunch.com/?p=19799#comment-2404566 That's pretty good, but it is self released data. That’s pretty good, but it is self released data.

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