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	<title>Comments on: Is Google Ad Planner Getting Its Data From The Google Toolbar?</title>
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	<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/</link>
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	<lastBuildDate>Thu, 26 Nov 2009 12:59:32 -0800</lastBuildDate>
	
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		<title>By: Google Toolbar data and the actual surfer model &#124; Locuras del web</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2632307</link>
		<dc:creator>Google Toolbar data and the actual surfer model &#124; Locuras del web</dc:creator>
		<pubDate>Sat, 21 Feb 2009 06:40:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2632307</guid>
		<description>[...] Erick Schonfeld at TechCrunch followed up with a post, &#8220;Is Google Ad Planner Getting Its Data From The Google Toolbar? [...]</description>
		<content:encoded><![CDATA[<p>[...] Erick Schonfeld at TechCrunch followed up with a post, &#8220;Is Google Ad Planner Getting Its Data From The Google Toolbar? [...]</p>
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	<item>
		<title>By: Jag SEO Follow</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2627709</link>
		<dc:creator>Jag SEO Follow</dc:creator>
		<pubDate>Tue, 17 Feb 2009 10:12:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2627709</guid>
		<description>Nothing can be used free of cost :)

We pay through our site user&#039;s data lol</description>
		<content:encoded><![CDATA[<p>Nothing can be used free of cost <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>We pay through our site user&#8217;s data lol</p>
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	<item>
		<title>By: &#160; Vysr: Not a toolbar, it’s a Lookup bar&#160;by&#160;Rajiv&#8217;s BlogPost</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2620797</link>
		<dc:creator>&#160; Vysr: Not a toolbar, it’s a Lookup bar&#160;by&#160;Rajiv&#8217;s BlogPost</dc:creator>
		<pubDate>Tue, 10 Feb 2009 05:18:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2620797</guid>
		<description>[...] I found Vysr from FastCompay.TV&#8217;s demo-cum-interview of Guda Venkatesh (Alumni of IIT,Kanpur). Vysr is new toolbar released in beta for Internet Explorer and Fire Fox. It aims to enhance browsing experience by giving easy access to popular services like Google News, Wikipedia, YouTube, MapQuest and others (called Apps) within the current view of the webpage. On the top of this, it adds a context of the selected text to these apps. What this means is that you can select &#8220;abc&#8221; on a webpage and click on the Wikipedia app on Vysr. An in-page display shows the Wikipedia page on &#8220;abc&#8221;. I like that! This acts like a lookup within the scope of my current webpage rather than opening another window or tab. Hence, I call it a Lookup bar, than a Tool bar. The position of Vysr is another difference among other toolbars. Vysr does not take away valuable real estate in your browser. It is well position in the bottom right corner. It is also easier to enable or disable which just a click, without having to through seek through the browser menus. For developers, they plan to release a developer api. I await the release to design a Vysr app to search for shopping deals in India with DealSearchMaadi.com and stock analysis with Stockoogle.   Apart from the developer api, here is my wish list:   1. Google Web search app. (How can they forget this in the first place!)   2. The bar gets longer as I choose more apps. I would like to have a Windows quick launch bar&#8217;s double-arrow styled option that on click pops up the other apps.   3. Geo-focused apps, especially for India for local weather, maps, stocks, news, search etc.   I would keenly watch out if Vysr replaces my Google toolbar over a period of time, also considering the possibility of Google using its toolbar to sketch the Google Trends! [...]</description>
		<content:encoded><![CDATA[<p>[...] I found Vysr from FastCompay.TV&#8217;s demo-cum-interview of Guda Venkatesh (Alumni of IIT,Kanpur). Vysr is new toolbar released in beta for Internet Explorer and Fire Fox. It aims to enhance browsing experience by giving easy access to popular services like Google News, Wikipedia, YouTube, MapQuest and others (called Apps) within the current view of the webpage. On the top of this, it adds a context of the selected text to these apps. What this means is that you can select &#8220;abc&#8221; on a webpage and click on the Wikipedia app on Vysr. An in-page display shows the Wikipedia page on &#8220;abc&#8221;. I like that! This acts like a lookup within the scope of my current webpage rather than opening another window or tab. Hence, I call it a Lookup bar, than a Tool bar. The position of Vysr is another difference among other toolbars. Vysr does not take away valuable real estate in your browser. It is well position in the bottom right corner. It is also easier to enable or disable which just a click, without having to through seek through the browser menus. For developers, they plan to release a developer api. I await the release to design a Vysr app to search for shopping deals in India with DealSearchMaadi.com and stock analysis with Stockoogle.   Apart from the developer api, here is my wish list:   1. Google Web search app. (How can they forget this in the first place!)   2. The bar gets longer as I choose more apps. I would like to have a Windows quick launch bar&#8217;s double-arrow styled option that on click pops up the other apps.   3. Geo-focused apps, especially for India for local weather, maps, stocks, news, search etc.   I would keenly watch out if Vysr replaces my Google toolbar over a period of time, also considering the possibility of Google using its toolbar to sketch the Google Trends! [...]</p>
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		<title>By: The data origin of Google Ad Planner : Moon Blog</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2594957</link>
		<dc:creator>The data origin of Google Ad Planner : Moon Blog</dc:creator>
		<pubDate>Thu, 15 Jan 2009 19:32:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2594957</guid>
		<description>[...] TechCrunchGuessThese data originate Google tool column, because the outfit machine of Google tool column leads column of tool of far outclass Alexa, and may gather the information of computer of user this locality pass its a Google, but I feel this not quite rely on chart, it is female that how Google tool column can know the person of use computer is male, or a dog? [...]</description>
		<content:encoded><![CDATA[<p>[...] TechCrunchGuessThese data originate Google tool column, because the outfit machine of Google tool column leads column of tool of far outclass Alexa, and may gather the information of computer of user this locality pass its a Google, but I feel this not quite rely on chart, it is female that how Google tool column can know the person of use computer is male, or a dog? [...]</p>
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		<title>By: Anil</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2590196</link>
		<dc:creator>Anil</dc:creator>
		<pubDate>Sat, 10 Jan 2009 06:14:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2590196</guid>
		<description>The defination they are using for privacy, &quot;limited to personally identifiable information&quot; does not cover these kind of usage. Surely google is making some use of google toolbar, analytics across different sites as well. I doubt if they are playing with the google search queries as well.
Cheers !!</description>
		<content:encoded><![CDATA[<p>The defination they are using for privacy, &#8220;limited to personally identifiable information&#8221; does not cover these kind of usage. Surely google is making some use of google toolbar, analytics across different sites as well. I doubt if they are playing with the google search queries as well.<br />
Cheers !!</p>
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		<title>By: The VultureKraft Filter &#187; Blog Archive &#187; Google Ad Planner Opens Up To Everyone With Fresh Features</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2542295</link>
		<dc:creator>The VultureKraft Filter &#187; Blog Archive &#187; Google Ad Planner Opens Up To Everyone With Fresh Features</dc:creator>
		<pubDate>Fri, 21 Nov 2008 11:28:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2542295</guid>
		<description>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</description>
		<content:encoded><![CDATA[<p>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</p>
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	<item>
		<title>By: Google Ad Planner Opens Up To Everyone With Fresh Features &#124; getsupersales</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2530500</link>
		<dc:creator>Google Ad Planner Opens Up To Everyone With Fresh Features &#124; getsupersales</dc:creator>
		<pubDate>Tue, 11 Nov 2008 17:15:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2530500</guid>
		<description>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</description>
		<content:encoded><![CDATA[<p>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Google Ad Planner Opens Up To Everyone With Fresh Features</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2530441</link>
		<dc:creator>Google Ad Planner Opens Up To Everyone With Fresh Features</dc:creator>
		<pubDate>Tue, 11 Nov 2008 15:53:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2530441</guid>
		<description>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</description>
		<content:encoded><![CDATA[<p>[...] Google introduced a new research and media measurement tool dubbed Ad Planner which we suspected uses the Google Toolbar to collect data. Today, the company is opening up Ad Planner for anyone with a Google account and adding a bunch of [...]</p>
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		<title>By: Google Ad Planner的数据来源</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2494458</link>
		<dc:creator>Google Ad Planner的数据来源</dc:creator>
		<pubDate>Wed, 08 Oct 2008 03:16:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2494458</guid>
		<description>[...] 　　TechCrunch猜测这些数据来源于Google工具栏，因为Google工具栏的装机率远远高于Alexa工具栏，并且可能会收集用户本地电脑的信息将其传回Google，但我觉得这不太靠谱，Google工具栏怎么能知道使用电脑的人是男是女，或者是一条狗？ [...]</description>
		<content:encoded><![CDATA[<p>[...] 　　TechCrunch猜测这些数据来源于Google工具栏，因为Google工具栏的装机率远远高于Alexa工具栏，并且可能会收集用户本地电脑的信息将其传回Google，但我觉得这不太靠谱，Google工具栏怎么能知道使用电脑的人是男是女，或者是一条狗？ [...]</p>
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		<title>By: Alfabetic :: Chinese &#187; Blog Archive &#187; Google ，可以隨時處理我的Cookie</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2484798</link>
		<dc:creator>Alfabetic :: Chinese &#187; Blog Archive &#187; Google ，可以隨時處理我的Cookie</dc:creator>
		<pubDate>Sun, 28 Sep 2008 14:07:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2484798</guid>
		<description>[...] Google已經剛剛公佈了一項冗長的博客後宣佈，該公司終於把它的隱私政策放上了公司主頁。搜索巨頭在過去數月已多次質疑其缺乏一個現成的隱私權政策，直至現在還淹沒在網站 “關於Google ”的部分中。，隨著Google一再呼籲盡可能保證首頁以來，這些解釋一直是模糊的（並且荒謬的）。 Google並未說明它最終屈服了，但它很有可能是因為一直面臨來自於政府的壓力，需要作出的更實用隱私政策-Saul Hansell發帖指出，缺乏一個明顯的政策根據加州法律其實是非法的。 公告是在對Google的“網頁重量”的一個輕鬆的描述之後發佈的-明白的寥寥幾句話。顯然神奇數字是28個單詞，該公司被迫在版權聲明中去掉一個單詞來騰出空間給新的鏈結。 這是一個有趣的小故事，但語氣卻很奇怪的。隱私權在Google是一個很大的業務，可它怎麼會如此輕率？我們最近也得到些消息，消息是關於Google正在網站使用的資料源，而且不管在法院判令下是否是YouTube用戶資料事實。如果它是即將到來了，甚至以奇特故事為代價，這也不錯。 儘管有這些關切，我們應該給Google一些在相當複雜的隱私處理埠的信任（即使它之前是很難找到） 。這裏他們是對Cookie精彩介紹。 [...]</description>
		<content:encoded><![CDATA[<p>[...] Google已經剛剛公佈了一項冗長的博客後宣佈，該公司終於把它的隱私政策放上了公司主頁。搜索巨頭在過去數月已多次質疑其缺乏一個現成的隱私權政策，直至現在還淹沒在網站 “關於Google ”的部分中。，隨著Google一再呼籲盡可能保證首頁以來，這些解釋一直是模糊的（並且荒謬的）。 Google並未說明它最終屈服了，但它很有可能是因為一直面臨來自於政府的壓力，需要作出的更實用隱私政策-Saul Hansell發帖指出，缺乏一個明顯的政策根據加州法律其實是非法的。 公告是在對Google的“網頁重量”的一個輕鬆的描述之後發佈的-明白的寥寥幾句話。顯然神奇數字是28個單詞，該公司被迫在版權聲明中去掉一個單詞來騰出空間給新的鏈結。 這是一個有趣的小故事，但語氣卻很奇怪的。隱私權在Google是一個很大的業務，可它怎麼會如此輕率？我們最近也得到些消息，消息是關於Google正在網站使用的資料源，而且不管在法院判令下是否是YouTube用戶資料事實。如果它是即將到來了，甚至以奇特故事為代價，這也不錯。 儘管有這些關切，我們應該給Google一些在相當複雜的隱私處理埠的信任（即使它之前是很難找到） 。這裏他們是對Cookie精彩介紹。 [...]</p>
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		<title>By: Unit Structures &#8211; Google&#8217;s Ad Planner, TechReview on Web 2.0 and Facebook&#8217;s Business Network</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2444004</link>
		<dc:creator>Unit Structures &#8211; Google&#8217;s Ad Planner, TechReview on Web 2.0 and Facebook&#8217;s Business Network</dc:creator>
		<pubDate>Fri, 22 Aug 2008 16:49:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2444004</guid>
		<description>[...] York Times reports on Google&#8217;s new Ad Planner, a streamlined analytics client for ad buyers. TechCrunch&#8217;s Erick Schonfeld and SearchEngineWatch ask if Google Toolbar data is being used in these new aggregate data. [...]</description>
		<content:encoded><![CDATA[<p>[...] York Times reports on Google&#8217;s new Ad Planner, a streamlined analytics client for ad buyers. TechCrunch&#8217;s Erick Schonfeld and SearchEngineWatch ask if Google Toolbar data is being used in these new aggregate data. [...]</p>
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		<title>By: &#187; update market news XXII&#187; Blog Archive &#187; nugg.ad blog</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2439681</link>
		<dc:creator>&#187; update market news XXII&#187; Blog Archive &#187; nugg.ad blog</dc:creator>
		<pubDate>Mon, 18 Aug 2008 06:28:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2439681</guid>
		<description>[...] new Ad Planning Tool &#8220;AdPlanner&#8221; for Agencies, Media Buyers at no cost. The unanswered question is whether Google is using its widely deployed toolbar to collect the traffic data that it now [...]</description>
		<content:encoded><![CDATA[<p>[...] new Ad Planning Tool &#8220;AdPlanner&#8221; for Agencies, Media Buyers at no cost. The unanswered question is whether Google is using its widely deployed toolbar to collect the traffic data that it now [...]</p>
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	<item>
		<title>By: פרסום חכם באינטרנט עם אדפלנר, אד פלאנר. מצא את האתרים האטקרטיביים בעיניך עם Adplanner &#124; גוגל-ספרה</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2432925</link>
		<dc:creator>פרסום חכם באינטרנט עם אדפלנר, אד פלאנר. מצא את האתרים האטקרטיביים בעיניך עם Adplanner &#124; גוגל-ספרה</dc:creator>
		<pubDate>Sat, 09 Aug 2008 23:54:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2432925</guid>
		<description>[...] את נפחי הגלישה באתרים שחלקם כלל לא מספקים לה אותם? האם יתכן והם משתמשים ב Toolbar לצרכי מעקב וסוטים מכללי ה Don&#039;t be evil? [...]</description>
		<content:encoded><![CDATA[<p>[...] את נפחי הגלישה באתרים שחלקם כלל לא מספקים לה אותם? האם יתכן והם משתמשים ב Toolbar לצרכי מעקב וסוטים מכללי ה Don&#8217;t be evil? [...]</p>
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		<title>By: OMB &#187; Google Ad Planner ovvero &#8220;Dove va il nostro target audience?&#8221;</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2422869</link>
		<dc:creator>OMB &#187; Google Ad Planner ovvero &#8220;Dove va il nostro target audience?&#8221;</dc:creator>
		<pubDate>Tue, 29 Jul 2008 05:09:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2422869</guid>
		<description>[...] Is Google Ad Planner Getting Its Data From The Google Toolbar? - (Tech Crunch) [...]</description>
		<content:encoded><![CDATA[<p>[...] Is Google Ad Planner Getting Its Data From The Google Toolbar? &#8211; (Tech Crunch) [...]</p>
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		<title>By: Google Ad Planner = zabójca Megapanelu? : WebAudit Blog</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2409504</link>
		<dc:creator>Google Ad Planner = zabójca Megapanelu? : WebAudit Blog</dc:creator>
		<pubDate>Tue, 15 Jul 2008 20:16:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2409504</guid>
		<description>[...] anglojęzycznej blogosferze huczy od przypuszczeń, jakoby wykorzystywane były też  anonimowe dane z&#160;Google Toolbar, na których wysyłanie zgadzamy się (lub nie) przy instalacji paska. Jest to bardzo możliwe, [...]</description>
		<content:encoded><![CDATA[<p>[...] anglojęzycznej blogosferze huczy od przypuszczeń, jakoby wykorzystywane były też  anonimowe dane z&nbsp;Google Toolbar, na których wysyłanie zgadzamy się (lub nie) przy instalacji paska. Jest to bardzo możliwe, [...]</p>
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		<title>By: Google Ad Planner &#171; Nataliafh&#8217;s Weblog</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2408202</link>
		<dc:creator>Google Ad Planner &#171; Nataliafh&#8217;s Weblog</dc:creator>
		<pubDate>Mon, 14 Jul 2008 17:22:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2408202</guid>
		<description>[...] bar. When Google was asked if this was the case, their response was that they would prefer to “not disclose the elements of our secret sauce.”  If this is indeed true, then Google should have to reveal this fact to people who download [...]</description>
		<content:encoded><![CDATA[<p>[...] bar. When Google was asked if this was the case, their response was that they would prefer to “not disclose the elements of our secret sauce.”  If this is indeed true, then Google should have to reveal this fact to people who download [...]</p>
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	<item>
		<title>By: Google, You Can Eat My Cookies Anytime &#124; NewsMeToday</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2399948</link>
		<dc:creator>Google, You Can Eat My Cookies Anytime &#124; NewsMeToday</dc:creator>
		<pubDate>Mon, 07 Jul 2008 15:52:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2399948</guid>
		<description>[...] is sort of strange. Privacy is a big deal at Google, so why the levity? We&#8217;ve had some recent concerns over where Google is getting its website usage data from, nevermind the fact that it may soon hand [...]</description>
		<content:encoded><![CDATA[<p>[...] is sort of strange. Privacy is a big deal at Google, so why the levity? We&#8217;ve had some recent concerns over where Google is getting its website usage data from, nevermind the fact that it may soon hand [...]</p>
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	</item>
	<item>
		<title>By: Improvements in Web Visibility Empower Startup Sites : Techinnoventure</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2399569</link>
		<dc:creator>Improvements in Web Visibility Empower Startup Sites : Techinnoventure</dc:creator>
		<pubDate>Mon, 07 Jul 2008 04:01:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2399569</guid>
		<description>[...] The Google Toolbar (more discussion about this is on TechCrunch) [...]</description>
		<content:encoded><![CDATA[<p>[...] The Google Toolbar (more discussion about this is on TechCrunch) [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Soups Ranjan</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-2/#comment-2397482</link>
		<dc:creator>Soups Ranjan</dc:creator>
		<pubDate>Fri, 04 Jul 2008 06:58:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2397482</guid>
		<description>I think Google already has enough information from their search engine to develop an ad planner.

First, 70% of people use Google as their main search engine today. Add to that the fact that Google also knows the search results you clicked on. Thus, Google would know how many people visited each site via searches conducted through them. After that, it is a matter of them using some statistical techniques to enrich the information from say, Adsense (for which they anyways keep track of which of their Adsense participating sites were visited by whom in order to serve them), Google Analytics and so on. Then they just have to extrapolate via statistical techniques to get a fair idea of user demographics that visit a site.</description>
		<content:encoded><![CDATA[<p>I think Google already has enough information from their search engine to develop an ad planner.</p>
<p>First, 70% of people use Google as their main search engine today. Add to that the fact that Google also knows the search results you clicked on. Thus, Google would know how many people visited each site via searches conducted through them. After that, it is a matter of them using some statistical techniques to enrich the information from say, Adsense (for which they anyways keep track of which of their Adsense participating sites were visited by whom in order to serve them), Google Analytics and so on. Then they just have to extrapolate via statistical techniques to get a fair idea of user demographics that visit a site.</p>
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	</item>
	<item>
		<title>By: Google, You Can Eat My Cookies Anytime</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2397129</link>
		<dc:creator>Google, You Can Eat My Cookies Anytime</dc:creator>
		<pubDate>Thu, 03 Jul 2008 23:45:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2397129</guid>
		<description>[...] is sort of strange. Privacy is a big deal at Google, so why the levity? We&#8217;ve had some recent concerns over where Google is getting its website usage data from. It would be nice if they were a little [...]</description>
		<content:encoded><![CDATA[<p>[...] is sort of strange. Privacy is a big deal at Google, so why the levity? We&#8217;ve had some recent concerns over where Google is getting its website usage data from. It would be nice if they were a little [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: How Google&#8217;s Ad Planner May Affect User Privacy &#171; Hiring The Internet</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2396321</link>
		<dc:creator>How Google&#8217;s Ad Planner May Affect User Privacy &#171; Hiring The Internet</dc:creator>
		<pubDate>Thu, 03 Jul 2008 13:04:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2396321</guid>
		<description>[...] They&#8217;re a little bit secretive and vague about how they will retrieve stats, which is feeding speculation that user data will be collected wherever someone downloads Google Toolbar. But as long as Google [...]</description>
		<content:encoded><![CDATA[<p>[...] They&#8217;re a little bit secretive and vague about how they will retrieve stats, which is feeding speculation that user data will be collected wherever someone downloads Google Toolbar. But as long as Google [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: james</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2393543</link>
		<dc:creator>james</dc:creator>
		<pubDate>Tue, 01 Jul 2008 13:44:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2393543</guid>
		<description>&quot;Because most people who download the toolbar are probably not aware that the data it collects about their surfing habits can be used to target ads back at them.&quot;

This isn&#039;t about targeting ads to individuals.  It&#039;s about creating profiles of SITES for running ads on them.</description>
		<content:encoded><![CDATA[<p>&#8220;Because most people who download the toolbar are probably not aware that the data it collects about their surfing habits can be used to target ads back at them.&#8221;</p>
<p>This isn&#8217;t about targeting ads to individuals.  It&#8217;s about creating profiles of SITES for running ads on them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Google's New Robot Writes Blogs; Bloggers Cry Foul &#124; Oodami</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2393124</link>
		<dc:creator>Google's New Robot Writes Blogs; Bloggers Cry Foul &#124; Oodami</dc:creator>
		<pubDate>Tue, 01 Jul 2008 04:11:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2393124</guid>
		<description>[...] world&#8217;s information for many years now. WriteBot complies all the information and refers the goldmine of Google user&#8217;s online behaviour and generates unique content for each user. Yes WriteBot [...]</description>
		<content:encoded><![CDATA[<p>[...] world&#8217;s information for many years now. WriteBot complies all the information and refers the goldmine of Google user&#8217;s online behaviour and generates unique content for each user. Yes WriteBot [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Google Ad Planner spells trouble for media planners &#124; Aizlewood 2.0 - Email and Online Marketing</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2392215</link>
		<dc:creator>Google Ad Planner spells trouble for media planners &#124; Aizlewood 2.0 - Email and Online Marketing</dc:creator>
		<pubDate>Mon, 30 Jun 2008 14:41:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2392215</guid>
		<description>[...] where’s the data coming from?  SearchEnglineLand &amp; TechCrunch are pretty sure it’s the ubiquitous Google toolbar, whereas Google themselves reveal that the data [...]</description>
		<content:encoded><![CDATA[<p>[...] where’s the data coming from?  SearchEnglineLand &amp; TechCrunch are pretty sure it’s the ubiquitous Google toolbar, whereas Google themselves reveal that the data [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: (-multitag-) &#124; Sobre el Google Ad Planner y sus posibles implicancias</title>
		<link>http://www.techcrunch.com/2008/06/24/is-google-ad-planner-getting-its-data-from-the-google-toolbar/comment-page-1/#comment-2391699</link>
		<dc:creator>(-multitag-) &#124; Sobre el Google Ad Planner y sus posibles implicancias</dc:creator>
		<pubDate>Mon, 30 Jun 2008 00:59:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/?p=19281#comment-2391699</guid>
		<description>[...] Por otro lado, Erick Schonfeld planteó &#8220;suspicazmente&#8221; sus dudas respecto del origen de la información provista tanto en Ad Planner como en Trends, reclamándole a Google trasparencia al respecto (Is Google Ad Planner Getting Its Data From The Google Toolbar?). [...]</description>
		<content:encoded><![CDATA[<p>[...] Por otro lado, Erick Schonfeld planteó &#8220;suspicazmente&#8221; sus dudas respecto del origen de la información provista tanto en Ad Planner como en Trends, reclamándole a Google trasparencia al respecto (Is Google Ad Planner Getting Its Data From The Google Toolbar?). [...]</p>
]]></content:encoded>
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