We have a new addition to the TechCrunch senior team to announce today - Sarah Ross joins TechCrunch this week as our chief marketing officer. We’ve charged her with leveraging our brand, syndicating our content and helping us drive revenue.
Part of her job will be running our events, including the upcoming TechCrunch50 conference in San Francisco. This part of her job includes organizing events like the Crunchies, our regular meetups around the world and other events.
Sarah is also handling all marketing and communications for TechCrunch. Her previous experience includes a long tenure at Yahoo where she, among other things, worked directly with senior executives and led the company’s content marketing efforts. Prior to Yahoo she worked on Colin Powell’s communication team and has deep connections in Washington D.C. After Yahoo, Sarah spent a year in the start-up world helping to launch a handful of companies including ooma, Causes, Mixx and Intent.
Like our CEO, Heather Harde, you won’t hear much about Sarah on our blogs and other sites. But she’ll be working hard behind the scenes to help get new content on the site. She was instrumental, for example, in helping us schedule interviews with the presidential candidates earlier this year when she was just a “friend of TechCrunch.” Now that she’s on the payroll I can’t wait to see what she comes up with.
We will continue to add key member to the executive and editorial teams as we grow our business.








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Congratulations Sarah… See you in TC50 this year….
Tekin - you mean, “congratulations TechCrunch” right? We are incredibly lucky to get her.
Good score, Mike- and congratulations, Sarah!
Good to see TC growing - congratulations to both of you
Congratulations to both TC and Sarah. I hve worked with Sarah and she is nothing short of a star! What an asset for a great publication!
Smart move. Well it was fun while it lasted Mike. I can’t imagine her letting you hang out with me anymore. Oh well, I’ll always have Loic.
Congrats guys
Good move..
Nice add to the TC team, congratulations Mike and Sarah!
Sarah is awesome– great catch, TC!
Yes Michael. Congratulations to both of you:)
Excellent news! If Sarah didn’t have such busy days ahead of her, I’d love to read a blog authored by a woman at the nucleus of TechCrunch…
Good point, Jackie. Also, congrats to TC and Sarah.
Nice step Mike, connections do go a long way
Good luck Sarah…
Congrats Tech Crunch!
Sarah, it was so great to get to know you a little better at the Crunchies.
Congrats to TechCrunch - and best of luck and good wishes to Sarah!!
Does she have a twitter account? She should be on twitter leveraging the techcrunch brand
There is no @sarahross on twitter, get it before it get’s snagged
Making a huge hire at the height of the bubble! Man Arrington has balls!
Congrats to TC and best wishes to you Sarah.
sarah ross is a huge catch - congrats techcrunch!!!
Does this mean you are going to get a real office like Om :p
Hey Mike:
Smart guys recognize the advantages of adding smart women to their team and especially in key positions.
More power to you
Sarah is awesome!!!
Congratulations TechCrunch, and best wishes to Sarah!
i thought sarah was doing intent.com?
sarah is one of the most passionate and devoted people I’ve ever worked with - congrats to TC!
Welcome Sarah we look forward to working with you on the TC50 and on future TC MeetUps!
Can she hire a designer to make this site stop looking like shit?
When you hook up an Austin meetup let me know
Mike, don’t listen to Peter J.
This site looks fine.
Congrats Sarah…
Lucky TechCrunch!
I expect nothing less than world domination by the end of the year.
Sarah rocks!
Congrats to TechCrunch and Sarah! Mike, I am sure you will enjoy being able to focus on the content even more now! Keep up the great reporting.
congrats sarah. great to hear you are joining michael after our experience with him where he nearly had a nervous breakdown at your invitation. he needs your sanity & stability. hope you are able to keep him on the right path for all of us. he is INCREDIBLY LUCKY to have you.
Congrats and Welcome to Sarah
congratulations to Sarah Ross! {seesmic_video:{”url_thumbnail”:{”value”:”http://t.seesmic.com/thumbnail/CoTaVRazKh_th1.jpg”}”title”:{”value”:”congratulations to Sarah Ross! ”}”videoUri”:{”value”:”http://www.seesmic.com/video/jaJnnNMxMm”}}}
I mean to Sarah and the entire TC team of course, or Michael will be pissed.
I think my camera is broken … but at least I can SAY congrats! {seesmic_video:{”url_thumbnail”:{”value”:”http://t.seesmic.com/thumbnail/zJ2J4kGoow_th1.jpg”}”title”:{”value”:”I think my camera is broken … but at least I can SAY congrats! ”}”videoUri”:{”value”:”http://www.seesmic.com/video/32sq6YVMd0″}}}
Job no 1- Get TuneCore to acknowledge existence and importance of TC…
No 2. Total. World. Domination.
is this move make any sense to techcrunch readers. you can do what ever you want to do.
Totally great hire. Sarah is the bomb!
Congrads Sarah, keep that new boss in calm seas! Rex
Yay, Sarah! Congrats on the new role, Sarah is a total genius and Techcrunch is very lucky to have her.