Exodus Watch: MySpace Loses A Sales Exec To Mochi Media
by Erick Schonfeld on May 20, 2008

carol-werner.jpg

With MySpace failing to meet its internal revenue targets, executives there whose compensation is tied to those targets may now be more open to job offers from startups. Mochi Media, for instance, just hired Carol Werner as its VP of sales. Previously, she was in charge of West Coast sales for MySpace.

If more MySpace execs follow her, Yahoo won’t be the only big Web company that needs to worry about a talent exodus. Incidentally, last month Mochi hired its VP of engineering, Eric Boyd, from Yahoo. It will take talent from wherever it is fleeing fastest.

Mochi Media is an ad network for Flash games. the ads appear at different stages of the games, and Mochi splits revenues with game developers. It’s ads are in games that reaches 50 million gamers a months, says the company.

Comments

If SHE can’t meet sales targets for MySpace then NOBODY can meet sales targets for MySpace.

 

Hey what happened to the really big photo you had there a minute ago?

 

must be a very s-l-o-w day!

 

MySpace is slowly starting to lose its territory….

 

Excuse me, who is clicking on adds in them middle of a game. “Oh yeah, let’s click on that add to go an look at some sneakers…”

If she thought selling add space on MySpace was hard she’s probably in for a surprise.

Peter
do you follow me @ http://twitter.com/peterurban

 

burp, wow to add to that stellar management line up at MM… this is NEWS

 

Maybe she can double the CPMs I’m getting from Mochi on my game! To $0.20!

It’s good that they’re getting someone new because what their current ad sales just isn’t working.

 

Peter, the ads appear before the game loads, not mid-game.

 

Wow, how many of this online communities are there going to be??? I’m losing track.

Myspace really is fading out…

 

So Mochi Media is hoping she can repeat her sales performance and produce dismal sales for them as well?

 

Carol Werner is a top-notch digital media salesperson and I know she’ll do a great job with Mochi Media. She’s a star networker and knows a lot of online media buyers for premium brands. Mochi is lucky to have her.

 

Seems like they aren’t just hiring sales execs

http://snaptalent.com/ads/186/

 

Please add a mass USER exodus to the list of worries for a Microsoft owned Yahoo ( Porting programs that one-click move Yahoo Mail, Flickr, etc. to Google almost ready ). “Close my account” the three sweetest words in the Yahoo ToS ;)

 
immature dickhead - May 20th, 2008 at 1:32 pm PDT

I’d show Werner my Wiener. In my pants. She’s a girl. Huzzah!

 

Carol is a rockstar of a Sales rep. She’ll take her professionalism, her great work ethic and her smarts with her to Mochi. I’m definitely interested in seeing the results.

 

three cheers for mochi media.

 

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