Comments on: Spot Runner Raises $51 Million To Expand To New Markets http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/ Startup and Tech News Sat, 17 May 2008 11:14:15 +0000 http://wordpress.org/?v=2.3.3 By: TV Ventures http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2283513 TV Ventures Thu, 08 May 2008 16:15:35 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2283513 Realview TV - This interactive streaming video start-up in Atlanta raised 1M focused on SMB market - better opportunity for small companies to work out the kinks on branded advertising. Realview TV - This interactive streaming video start-up in Atlanta raised 1M focused on SMB market - better opportunity for small companies to work out the kinks on branded advertising.

]]> By: Don MacAskill http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2281273 Don MacAskill Wed, 07 May 2008 16:18:17 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2281273 Crap, no wonder I'm never invited to Startup Club. I keep turning the money down! Crap, no wonder I’m never invited to Startup Club. I keep turning the money down!

]]> By: micfo.com http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2281071 micfo.com Wed, 07 May 2008 14:36:04 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2281071 Actually the model of sportrunner is pretty nice that let people to advertise in very minimal budget, I hope Google may make this market more competitive but eventually the consumers would get benefited. Actually the model of sportrunner is pretty nice that let people to advertise in very minimal budget, I hope Google may make this market more competitive but eventually the consumers would get benefited.

]]> By: Kevin Stecko http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2280841 Kevin Stecko Wed, 07 May 2008 13:12:43 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2280841 I think SpotRunner makes a ton of sense for a local business person (dentist, landscaper, home builder, etc.) who wants to spend $15,000 over the course of a year advertising in one market. But for web based companies I don't see a need for cable advertising. It's more expensive and harder to target than web advertising, and your call to action has to be good enough to get the viewer to get on their computer right now or remember your ad. We tried a campaign and got very little to show for it in the last quarter of 2007. I think SpotRunner makes a ton of sense for a local business person (dentist, landscaper, home builder, etc.) who wants to spend $15,000 over the course of a year advertising in one market. But for web based companies I don’t see a need for cable advertising. It’s more expensive and harder to target than web advertising, and your call to action has to be good enough to get the viewer to get on their computer right now or remember your ad.

We tried a campaign and got very little to show for it in the last quarter of 2007.

]]> By: jenkins http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2280576 jenkins Wed, 07 May 2008 10:49:40 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2280576 I doubt these guys have big revenues. I'd love to hear from a former employee what's really going on with this company and these giant capital raises. Ad companies don't need to raise hundreds of millions of dollars unless their model is broken. I doubt these guys have big revenues. I’d love to hear from a former employee what’s really going on with this company and these giant capital raises. Ad companies don’t need to raise hundreds of millions of dollars unless their model is broken.

]]> By: YouYap.com http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279921 YouYap.com Wed, 07 May 2008 07:29:11 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279921 very good for them very good for them

]]> By: Prashant http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279570 Prashant Wed, 07 May 2008 06:09:49 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279570 this makes sense …spot runner is in direct competition with Echostar-Google Project of Adword for TV . this project’s success in doubtful (http://tinyurl.com/6z79qe) so its possible that investors are counting on a Google Video-YouTube or BillPoint-Paypal type of deal .with Allen & CO as investor this is not a far fetched possibility . MSFT don’t ahve a dog in this fight till now AoL guy can sell this to Cable guys of its parent company .so i think its a relatively safe bet. this makes sense …spot runner is in direct competition with Echostar-Google Project of Adword for TV . this project’s success in doubtful (http://tinyurl.com/6z79qe) so its possible that investors are counting on a Google Video-YouTube or BillPoint-Paypal type of deal .with Allen & CO as investor this is not a far fetched possibility .
MSFT don’t ahve a dog in this fight till now
AoL guy can sell this to Cable guys of its parent company .so i think its a relatively safe bet.

]]> By: UtahLuxury.com http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279485 UtahLuxury.com Wed, 07 May 2008 05:50:09 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279485 I agree, I am surprised that Google hasn't sought interest in the company placing ads across traditional media like TV. I am sure that the value is there. Although I cant yet afford to advertise on Spot Runner it is a great launching point for many small to medium sized businesses. Congrats anyways guys! Dan www.UtahLuxury.com I agree, I am surprised that Google hasn’t sought interest in the company placing ads across traditional media like TV. I am sure that the value is there. Although I cant yet afford to advertise on Spot Runner it is a great launching point for many small to medium sized businesses. Congrats anyways guys!

Dan
http://www.UtahLuxury.com

]]> By: Alex http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279270 Alex Wed, 07 May 2008 04:55:12 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279270 Goof said ...."he laughed and confirmed that it was higher" Jesus! valuations by desperate old media companies continue to inflate the bubble. I just don't think that SpotRunner is doing $50M in revenues to deserve a 10x multiple. Goof said ….”he laughed and confirmed that it was higher”

Jesus! valuations by desperate old media companies continue to inflate the bubble. I just don’t think that SpotRunner is doing $50M in revenues to deserve a 10x multiple.

]]> By: Jen http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279186 Jen Wed, 07 May 2008 04:31:04 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279186 Congrats to SpotRunner. But I thought conventional wisdom was that GOOG would buy them. At $500 mil valuation, I guess that might make it a little more difficult to exit (or I guess it could mean GOOG -- or MSFT-- is one of the only ones who can now afford them). Congrats to SpotRunner. But I thought conventional wisdom was that GOOG would buy them. At $500 mil valuation, I guess that might make it a little more difficult to exit (or I guess it could mean GOOG — or MSFT– is one of the only ones who can now afford them).

]]> By: Aidan Henry http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279124 Aidan Henry Wed, 07 May 2008 04:12:43 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279124 Wow, I thought this was a fly-by-night idea when it first launched, but it's really come a long way. Congrats to the guys at Spot Runner for brilliant execution. Cheers, Aidan www.MappingTheWeb.com Wow, I thought this was a fly-by-night idea when it first launched, but it’s really come a long way. Congrats to the guys at Spot Runner for brilliant execution.

Cheers,
Aidan
http://www.MappingTheWeb.com

]]> By: YES http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279099 YES Wed, 07 May 2008 04:05:17 +0000 http://www.techcrunch.com/2008/05/06/spot-runner-raises-51-million-to-expand-to-new-markets/#comment-2279099 Nick Grouf is a smart man. Nick Grouf is a smart man.

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