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	<title>Comments on: AOL&#8217;s Ad Strategy Still Waiting to Kick In</title>
	<atom:link href="http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/</link>
	<description>Startup and Technology News</description>
	<pubDate>Wed, 09 Jul 2008 07:23:16 +0000</pubDate>
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		<title>By: yahoo&#8217;dan sonra listede aol mu var ? &#124; Siyaset Bilimi</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2284192</link>
		<dc:creator>yahoo&#8217;dan sonra listede aol mu var ? &#124; Siyaset Bilimi</dc:creator>
		<pubDate>Fri, 09 May 2008 01:21:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2284192</guid>
		<description>[...] Microsoft ve AOL&#8217;un kazanÃ§ hakkÄ±nda Ã¶n gÃ¶rÃ¼ÅŸmelere baÅŸlandÄ±. ve AOL esasen ÅŸu an bu gÃ¶rÃ¼ÅŸmeleri gizlemiyor. SonuÃ§ olarak bu gÃ¶rÃ¼ÅŸmelerin daha ucuz ve daha temiz bir satÄ±n alma olacaÄŸÄ± [...]</description>
		<content:encoded><![CDATA[<p>[...] Microsoft ve AOL&#8217;un kazanÃ§ hakkÄ±nda Ã¶n gÃ¶rÃ¼ÅŸmelere baÅŸlandÄ±. ve AOL esasen ÅŸu an bu gÃ¶rÃ¼ÅŸmeleri gizlemiyor. SonuÃ§ olarak bu gÃ¶rÃ¼ÅŸmelerin daha ucuz ve daha temiz bir satÄ±n alma olacaÄŸÄ± [...]</p>
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		<title>By: World car insure &#187; yahoo&#8217;dan sonra listede aol mu var ?</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2283644</link>
		<dc:creator>World car insure &#187; yahoo&#8217;dan sonra listede aol mu var ?</dc:creator>
		<pubDate>Thu, 08 May 2008 17:18:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2283644</guid>
		<description>[...] amaçları arasında. Microsoft ve AOL&#8217;un kazanç hakkında ön görüşmelere başlandı. ve AOL esasen şu an bu görüşmeleri gizlemiyor. Sonuç olarak bu görüşmelerin daha ucuz ve daha temiz bir satın alma olacağı [...]</description>
		<content:encoded><![CDATA[<p>[...] amaçları arasında. Microsoft ve AOL&#8217;un kazanç hakkında ön görüşmelere başlandı. ve AOL esasen şu an bu görüşmeleri gizlemiyor. Sonuç olarak bu görüşmelerin daha ucuz ve daha temiz bir satın alma olacağı [...]</p>
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		<title>By: www.ubraniaroxy.pl &#187; Blog Archive &#187; Could AOL Be Next on Microsoft’s List?</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2276888</link>
		<dc:creator>www.ubraniaroxy.pl &#187; Blog Archive &#187; Could AOL Be Next on Microsoft’s List?</dc:creator>
		<pubDate>Tue, 06 May 2008 18:32:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2276888</guid>
		<description>[...] reporting that Microsoft and AOL are in &#8220;preliminary talks&#8221; about an acquisition. And AOL isn&#8217;t exactly hitting on all cylinders right now, so it could be a much cheaper, cleaner [...]</description>
		<content:encoded><![CDATA[<p>[...] reporting that Microsoft and AOL are in &#8220;preliminary talks&#8221; about an acquisition. And AOL isn&#8217;t exactly hitting on all cylinders right now, so it could be a much cheaper, cleaner [...]</p>
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		<title>By: Could AOL Be Next on Microsoft&#8217;s List?</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2275946</link>
		<dc:creator>Could AOL Be Next on Microsoft&#8217;s List?</dc:creator>
		<pubDate>Tue, 06 May 2008 15:36:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2275946</guid>
		<description>[...] reporting that Microsoft and AOL are in &#8220;preliminary talks&#8221; about an acquisition. And AOL isn&#8217;t exactly hitting on all cylinders right now, so it could be a much cheaper, cleaner [...]</description>
		<content:encoded><![CDATA[<p>[...] reporting that Microsoft and AOL are in &#8220;preliminary talks&#8221; about an acquisition. And AOL isn&#8217;t exactly hitting on all cylinders right now, so it could be a much cheaper, cleaner [...]</p>
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		<title>By: ethomaz &#187; Ads By Themselves Won't Cut It</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2241120</link>
		<dc:creator>ethomaz &#187; Ads By Themselves Won't Cut It</dc:creator>
		<pubDate>Thu, 01 May 2008 03:15:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2241120</guid>
		<description>[...] analysis of AOL&#8217;s financial numbers got me thinking about advertising and online advertising networks. [...]</description>
		<content:encoded><![CDATA[<p>[...] analysis of AOL&#8217;s financial numbers got me thinking about advertising and online advertising networks. [...]</p>
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		<title>By: TechCrunch Japanese アーカイブ &#187; AOLの広告戦略、未だ機能せず</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2239759</link>
		<dc:creator>TechCrunch Japanese アーカイブ &#187; AOLの広告戦略、未だ機能せず</dc:creator>
		<pubDate>Wed, 30 Apr 2008 21:18:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2239759</guid>
		<description>[...] ［原文へ］ [...]</description>
		<content:encoded><![CDATA[<p>[...] ［原文へ］ [...]</p>
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		<title>By: Press Release Point</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238885</link>
		<dc:creator>Press Release Point</dc:creator>
		<pubDate>Wed, 30 Apr 2008 18:39:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238885</guid>
		<description>Darren Lee, There are plenty of examples to say that companies can run fast and at the same time acquire and integrate many other companies. IBM, Cisco, Google etc are some good examples. But there are more companies that mismanage acquisitions and end up in mess.</description>
		<content:encoded><![CDATA[<p>Darren Lee, There are plenty of examples to say that companies can run fast and at the same time acquire and integrate many other companies. IBM, Cisco, Google etc are some good examples. But there are more companies that mismanage acquisitions and end up in mess.</p>
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		<title>By: MathandCheeseWiz</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238832</link>
		<dc:creator>MathandCheeseWiz</dc:creator>
		<pubDate>Wed, 30 Apr 2008 18:31:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238832</guid>
		<description>The big PR push on page view growth and the pre-announcement of the complete separation of Cable last week was a classic leading indicator of prepping for a weak quarter.  Looking at the reported numbers, 18% year over year pageview growth paired with a steep decline in display revenue is not a great story, and makes it hard to trend going forward - certainly portends mediocre performance/growth at best.  What does all this mean?  Are they bulking up on low cal pages (like Bebo) to game the Comscore metrics?  That seems pretty tactical.  Certainly, nuking their high end sales force and replacing it with machine-managed inventory comes at a revenue per pageview cost, but maybe the math works in a way I am unaware.</description>
		<content:encoded><![CDATA[<p>The big PR push on page view growth and the pre-announcement of the complete separation of Cable last week was a classic leading indicator of prepping for a weak quarter.  Looking at the reported numbers, 18% year over year pageview growth paired with a steep decline in display revenue is not a great story, and makes it hard to trend going forward - certainly portends mediocre performance/growth at best.  What does all this mean?  Are they bulking up on low cal pages (like Bebo) to game the Comscore metrics?  That seems pretty tactical.  Certainly, nuking their high end sales force and replacing it with machine-managed inventory comes at a revenue per pageview cost, but maybe the math works in a way I am unaware.</p>
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		<title>By: Jay</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238574</link>
		<dc:creator>Jay</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:40:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238574</guid>
		<description>yes indeed aol has powerful advert background.. but isn't aol a daughter company of that Yahoo! &lt;a href="http://www.pccti.com" rel="nofollow"&gt;giant?&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>yes indeed aol has powerful advert background.. but isn&#8217;t aol a daughter company of that Yahoo! <a href="http://www.pccti.com" rel="nofollow" onclick="javascript:pageTracker._trackPageview ('/outbound/www.pccti.com');">giant?</a></p>
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		<title>By: Darren Lee</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238543</link>
		<dc:creator>Darren Lee</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:37:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238543</guid>
		<description>I am still trying to figure out if a company that acquires too many will become too big and slow moving... Perhaps I will know the answer one day ... :)</description>
		<content:encoded><![CDATA[<p>I am still trying to figure out if a company that acquires too many will become too big and slow moving&#8230; Perhaps I will know the answer one day &#8230; <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: Peter Urban</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238537</link>
		<dc:creator>Peter Urban</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:36:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238537</guid>
		<description>Comment on TechCrunch: AOL’s Ad Strategy Still Waiting to Kick In {seesmic_video:{"url_thumbnail":{"value":"http://t.seesmic.com/thumbnail/rqfdfJhDWX_th1.jpg"}"title":{"value":"Comment on TechCrunch: AOL’s Ad Strategy Still Waiting to Kick In&#160;"}"videoUri":{"value":"http://www.seesmic.com/video/ar8nrawL7j"}}}</description>
		<content:encoded><![CDATA[<p><span class='see_video_holder'><span id='see_ar8nrawL7j_preview'><a href='http://www.seesmic.com/video/ar8nrawL7j' target='_blank' class='see_link' >Comment on TechCrunch: AOL’s Ad Strategy Still Waiting to Kick In&nbsp;</a><br /><span class='see_video_thumb' style='background-image:url(http://t.seesmic.com/thumbnail/rqfdfJhDWX_th1.jpg)'><span onclick="see_play_video('ar8nrawL7j',true)" class='seePlayOverlay'></span></span></span><span id='see_ar8nrawL7j_content' class='see_video_content'></span></span></p>
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		<title>By: Yakov</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238532</link>
		<dc:creator>Yakov</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:35:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238532</guid>
		<description>I have got a simple solution - they have to replace their current site search with Quintura to increase page-views and clicks-through.</description>
		<content:encoded><![CDATA[<p>I have got a simple solution - they have to replace their current site search with Quintura to increase page-views and clicks-through.</p>
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		<title>By: ValleyGuy</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238525</link>
		<dc:creator>ValleyGuy</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:33:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238525</guid>
		<description>How come Ask's RPS is going up when Google's wasn't?

A decline in ISP business has direct impact on pageviews on AOL network so while its a known fact that the access revenues are declining, the impact on pageviews is perhaps a mystery</description>
		<content:encoded><![CDATA[<p>How come Ask&#8217;s RPS is going up when Google&#8217;s wasn&#8217;t?</p>
<p>A decline in ISP business has direct impact on pageviews on AOL network so while its a known fact that the access revenues are declining, the impact on pageviews is perhaps a mystery</p>
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		<title>By: Siddharth</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238497</link>
		<dc:creator>Siddharth</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:28:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238497</guid>
		<description>Not everyone can be hit in very medium. Google is the best in online advertising and search and the other web companies should understand that. Yahoo! is partnering with Google for search and ads and now AOL, may be MSN is not away. :-D</description>
		<content:encoded><![CDATA[<p>Not everyone can be hit in very medium. Google is the best in online advertising and search and the other web companies should understand that. Yahoo! is partnering with Google for search and ads and now AOL, may be MSN is not away. <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /></p>
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		<title>By: 113.com</title>
		<link>http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238484</link>
		<dc:creator>113.com</dc:creator>
		<pubDate>Wed, 30 Apr 2008 17:24:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/04/30/aols-ad-strategy-still-waiting-to-kick-in/#comment-2238484</guid>
		<description>Better than negative... :-o</description>
		<content:encoded><![CDATA[<p>Better than negative&#8230; <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_surprised.gif' alt=':-o' class='wp-smiley' /></p>
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