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	<title>Comments on: Facebook Publishes &#8220;Insider&#8217;s Guide To Viral Marketing&#8221;</title>
	<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/</link>
	<description>Startup and Tech News</description>
	<pubDate>Fri, 16 May 2008 08:18:05 +0000</pubDate>
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		<title>By: Marketinginnovatie.org &#187; Blog Archive &#187; Hoe viral marketing goed te gebruiken</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2300401</link>
		<dc:creator>Marketinginnovatie.org &#187; Blog Archive &#187; Hoe viral marketing goed te gebruiken</dc:creator>
		<pubDate>Fri, 16 May 2008 07:23:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2300401</guid>
		<description>[...] Facebook Publishes &#8220;Insider&#8217;s Guide To Viral Marketing&#8221; [via&#160;Zemanta] [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Facebook Publishes &#8220;Insider&#8217;s Guide To Viral Marketing&#8221; [via&nbsp;Zemanta] [&#8230;]</p>
]]></content:encoded>
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		<title>By: Company K Media &#187; Blog Archive &#187; links for 2008-05-15</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2298024</link>
		<dc:creator>Company K Media &#187; Blog Archive &#187; links for 2008-05-15</dc:creator>
		<pubDate>Thu, 15 May 2008 06:35:13 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2298024</guid>
		<description>[...] Facebook Publishes “Insider’s Guide To Viral Marketing” (tags: facebook marketing viral socialnetworking socialmedia advertising) [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Facebook Publishes “Insider’s Guide To Viral Marketing” (tags: facebook marketing viral socialnetworking socialmedia advertising) [&#8230;]</p>
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		<title>By: Viral Marketing sui social media: la guida di Facebook &#171; Simone Carpanese</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2233437</link>
		<dc:creator>Viral Marketing sui social media: la guida di Facebook &#171; Simone Carpanese</dc:creator>
		<pubDate>Tue, 29 Apr 2008 16:06:19 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2233437</guid>
		<description>[...] Facebook, una delle più frequentate community al mondo per numero di utenti, seconda solo a myspace.com, ha pubblicato una vera e propria guida sul viral marketing all&#8217;interno del sito, come annunciato da TechCrunch. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Facebook, una delle più frequentate community al mondo per numero di utenti, seconda solo a myspace.com, ha pubblicato una vera e propria guida sul viral marketing all&#8217;interno del sito, come annunciato da TechCrunch. [&#8230;]</p>
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		<title>By: Rosa J.C. &#187; Blog Archive &#187; Guía de facebook</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2230477</link>
		<dc:creator>Rosa J.C. &#187; Blog Archive &#187; Guía de facebook</dc:creator>
		<pubDate>Mon, 28 Apr 2008 17:12:59 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2230477</guid>
		<description>[...] Completa guía para no liarte en Facebook. ( O Todo lo contrario). Vía &#124; Pisani en soitu [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Completa guía para no liarte en Facebook. ( O Todo lo contrario). Vía | Pisani en soitu [&#8230;]</p>
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	<item>
		<title>By: Brian2</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2228305</link>
		<dc:creator>Brian2</dc:creator>
		<pubDate>Sun, 27 Apr 2008 19:32:12 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2228305</guid>
		<description>@5 - Classy? Facebook UI is tacky and ugly from a designers pov. YAY that 'classy' blue bar and stiff corporate layout fits right in with Dean and Deluca. Maybe Classy means wal-mart to some people when you've shopped at the goodwill their whole life.

@33 - Where is the networking credibility? Yeah, how about a social network that doesn't whore them self out and filters the trash? - I am not saying all facebook businesses are trash, but where's the credibility? b2b is not done this way, c2b maybe.</description>
		<content:encoded><![CDATA[<p>@5 - Classy? Facebook UI is tacky and ugly from a designers pov. YAY that &#8216;classy&#8217; blue bar and stiff corporate layout fits right in with Dean and Deluca. Maybe Classy means wal-mart to some people when you&#8217;ve shopped at the goodwill their whole life.</p>
<p>@33 - Where is the networking credibility? Yeah, how about a social network that doesn&#8217;t whore them self out and filters the trash? - I am not saying all facebook businesses are trash, but where&#8217;s the credibility? b2b is not done this way, c2b maybe.</p>
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		<title>By: Jeff</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2224693</link>
		<dc:creator>Jeff</dc:creator>
		<pubDate>Fri, 25 Apr 2008 23:50:46 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2224693</guid>
		<description>Both facebook and this website are a waste of time.</description>
		<content:encoded><![CDATA[<p>Both facebook and this website are a waste of time.</p>
]]></content:encoded>
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		<title>By: Insiderguide fra Facebook om viral markedsføring &#171; BloggingPR</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2224404</link>
		<dc:creator>Insiderguide fra Facebook om viral markedsføring &#171; BloggingPR</dc:creator>
		<pubDate>Fri, 25 Apr 2008 20:37:03 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2224404</guid>
		<description>[...] er da også blandede - ikke mindst fordi der var store problemer med overhovedet at få den at se..  Man kan læse flere kommentarer på TechCrunch - hvor jeg også spottede [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] er da også blandede - ikke mindst fordi der var store problemer med overhovedet at få den at se..  Man kan læse flere kommentarer på TechCrunch - hvor jeg også spottede [&#8230;]</p>
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		<title>By: Chroniques du web &#187; Blog Archive &#187; links for 2008-04-25</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2222254</link>
		<dc:creator>Chroniques du web &#187; Blog Archive &#187; links for 2008-04-25</dc:creator>
		<pubDate>Fri, 25 Apr 2008 01:32:05 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2222254</guid>
		<description>[...] Facebook Publishes “Insider’s Guide To Viral Marketing” (tags: livre marketing facebook viral) [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Facebook Publishes “Insider’s Guide To Viral Marketing” (tags: livre marketing facebook viral) [&#8230;]</p>
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	<item>
		<title>By: Black Web 2.0</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2221724</link>
		<dc:creator>Black Web 2.0</dc:creator>
		<pubDate>Thu, 24 Apr 2008 19:52:58 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2221724</guid>
		<description>&lt;strong&gt;Facebook “Insider’s Guide To Viral Marketing”...&lt;/strong&gt;

Interesting post on TechCrunch about Facebook publishing a guide to viral marketing on their site.  See below for a full embedded version:
Facebook Insider&#8217;s Guide to Viral Marketing - Get more documents
via TechCrunch
......</description>
		<content:encoded><![CDATA[<p><strong>Facebook “Insider’s Guide To Viral Marketing”&#8230;</strong></p>
<p>Interesting post on TechCrunch about Facebook publishing a guide to viral marketing on their site.  See below for a full embedded version:<br />
Facebook Insider&#8217;s Guide to Viral Marketing - Get more documents<br />
via TechCrunch<br />
&#8230;&#8230;</p>
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		<title>By: Facebook Publishes &#8220;Insiders Guide to Viral Marketing&#8221; &#171; Social Media + the CIA</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2220573</link>
		<dc:creator>Facebook Publishes &#8220;Insiders Guide to Viral Marketing&#8221; &#171; Social Media + the CIA</dc:creator>
		<pubDate>Thu, 24 Apr 2008 11:37:35 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2220573</guid>
		<description>[...] at Facebook publishes &#8220;Insiders Guide to Viral Marketing&#8221;        &#171; New Study Shows Impact of Social Media [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] at Facebook publishes &#8220;Insiders Guide to Viral Marketing&#8221;        &laquo; New Study Shows Impact of Social Media [&#8230;]</p>
]]></content:encoded>
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		<title>By: Mari Smith</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2219919</link>
		<dc:creator>Mari Smith</dc:creator>
		<pubDate>Thu, 24 Apr 2008 06:04:10 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2219919</guid>
		<description>Excellent primer for getting started w/ Facebook Pages. Kudos to FB - I hope to see many, many more guides like this from the horse's mouth!! :)

Facebook is *the* best website for professional networking &#38; business building, in my experience. You have to train yourself to ignore 90% of the "visual noise" and just unfriend the spammers. And if you have a Group/Page/Event where peeps are spamming, have your assistant take care of the housekeeping &#38; delete those kinds of messages.</description>
		<content:encoded><![CDATA[<p>Excellent primer for getting started w/ Facebook Pages. Kudos to FB - I hope to see many, many more guides like this from the horse&#8217;s mouth!! <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Facebook is *the* best website for professional networking &amp; business building, in my experience. You have to train yourself to ignore 90% of the &#8220;visual noise&#8221; and just unfriend the spammers. And if you have a Group/Page/Event where peeps are spamming, have your assistant take care of the housekeeping &amp; delete those kinds of messages.</p>
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		<title>By: Devnews &#187; Архив блога &#187; Facebook рекомендует пользователям рекламировать сеть при помощи вирусного маркетинга</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2218952</link>
		<dc:creator>Devnews &#187; Архив блога &#187; Facebook рекомендует пользователям рекламировать сеть при помощи вирусного маркетинга</dc:creator>
		<pubDate>Wed, 23 Apr 2008 21:08:07 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2218952</guid>
		<description>[...] по ее словам, не была поставлена в известность, сообщает [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] по ее словам, не была поставлена в известность, сообщает [&#8230;]</p>
]]></content:encoded>
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		<title>By: Facebook's Advice to Viral Growth: Buy Our Ads - The Unofficial Facebook Blog</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2212578</link>
		<dc:creator>Facebook's Advice to Viral Growth: Buy Our Ads - The Unofficial Facebook Blog</dc:creator>
		<pubDate>Tue, 22 Apr 2008 15:17:52 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2212578</guid>
		<description>[...] Mike Arrington posted about a guide that was sent out to all Facebook pages users. According to the document (which is [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Mike Arrington posted about a guide that was sent out to all Facebook pages users. According to the document (which is [&#8230;]</p>
]]></content:encoded>
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	<item>
		<title>By: Pat Gunning</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2211442</link>
		<dc:creator>Pat Gunning</dc:creator>
		<pubDate>Tue, 22 Apr 2008 12:17:36 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2211442</guid>
		<description>Many of the above comments prove why marketing is not an exact science.  Viral marketing has been responsible for the most successful marketing campaigns in history.

FaceBook has made an attempt to provide value to its members through an informative guide for new marketers.  Most Social network members are not tech savvy nor marketing sophisticated.

How brilliant was it outside of that?  Well it certainly got you critics talking.

To EH, who is another self proclaimed expert:  My spammy sounding web site is keyword rich for SEO and PPC, be happy to direct you to some basic 101 on the subject so you can make more educated marketing evaluations in the future!</description>
		<content:encoded><![CDATA[<p>Many of the above comments prove why marketing is not an exact science.  Viral marketing has been responsible for the most successful marketing campaigns in history.</p>
<p>FaceBook has made an attempt to provide value to its members through an informative guide for new marketers.  Most Social network members are not tech savvy nor marketing sophisticated.</p>
<p>How brilliant was it outside of that?  Well it certainly got you critics talking.</p>
<p>To EH, who is another self proclaimed expert:  My spammy sounding web site is keyword rich for SEO and PPC, be happy to direct you to some basic 101 on the subject so you can make more educated marketing evaluations in the future!</p>
]]></content:encoded>
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		<title>By: Transnets &#187; Blog Archive &#187; Facebook: dé-friender?</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209804</link>
		<dc:creator>Transnets &#187; Blog Archive &#187; Facebook: dé-friender?</dc:creator>
		<pubDate>Tue, 22 Apr 2008 07:41:09 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209804</guid>
		<description>[...] - Facebook vient de publier un guide du marketing viral dont vous trouverez la piste ici . Je n’en suis pas là mais cela peut intéresser certains d’entre vous.    Partager et [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] - Facebook vient de publier un guide du marketing viral dont vous trouverez la piste ici . Je n’en suis pas là mais cela peut intéresser certains d’entre vous.    Partager et [&#8230;]</p>
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	<item>
		<title>By: noobalicious</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209553</link>
		<dc:creator>noobalicious</dc:creator>
		<pubDate>Tue, 22 Apr 2008 06:58:18 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209553</guid>
		<description>Clever. How are they making money again?</description>
		<content:encoded><![CDATA[<p>Clever. How are they making money again?</p>
]]></content:encoded>
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		<title>By: First they Ban you for Spamming your Friends, Now Facebook is giving you a guide &#124; Lagahit.com</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209130</link>
		<dc:creator>First they Ban you for Spamming your Friends, Now Facebook is giving you a guide &#124; Lagahit.com</dc:creator>
		<pubDate>Tue, 22 Apr 2008 02:41:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209130</guid>
		<description>[...] giving you a guide. Facebook has just announced recently that they are releasing their new guide “Insider’s Guide To Viral Marketing” for Marketers who are using Facebook as one of their touch points. In fact, Facebook messaged [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] giving you a guide. Facebook has just announced recently that they are releasing their new guide “Insider’s Guide To Viral Marketing” for Marketers who are using Facebook as one of their touch points. In fact, Facebook messaged [&#8230;]</p>
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		<title>By: Business News Research &#187; Facebook Publishes &#8220;Insider&#8217;s Guide To Viral Marketing&#8221;</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209069</link>
		<dc:creator>Business News Research &#187; Facebook Publishes &#8220;Insider&#8217;s Guide To Viral Marketing&#8221;</dc:creator>
		<pubDate>Tue, 22 Apr 2008 02:05:57 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2209069</guid>
		<description>[...] VIEW ORIGINAL ARTICLE [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] VIEW ORIGINAL ARTICLE [&#8230;]</p>
]]></content:encoded>
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		<title>By: Jeremiah Owyang</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208956</link>
		<dc:creator>Jeremiah Owyang</dc:creator>
		<pubDate>Tue, 22 Apr 2008 01:17:47 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208956</guid>
		<description>Great find, we're going to discuss it in our Facebook panel at Web 2.0 expo</description>
		<content:encoded><![CDATA[<p>Great find, we&#8217;re going to discuss it in our Facebook panel at Web 2.0 expo</p>
]]></content:encoded>
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	<item>
		<title>By: Ryan Hupfer</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208891</link>
		<dc:creator>Ryan Hupfer</dc:creator>
		<pubDate>Tue, 22 Apr 2008 00:39:50 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208891</guid>
		<description>@Sam

Amazing insight on the topic at hand...riveting, even.</description>
		<content:encoded><![CDATA[<p>@Sam</p>
<p>Amazing insight on the topic at hand&#8230;riveting, even.</p>
]]></content:encoded>
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		<title>By: Sam Purtill</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208850</link>
		<dc:creator>Sam Purtill</dc:creator>
		<pubDate>Tue, 22 Apr 2008 00:15:13 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208850</guid>
		<description>Slow news day eh</description>
		<content:encoded><![CDATA[<p>Slow news day eh</p>
]]></content:encoded>
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		<title>By: Igor The Troll</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208820</link>
		<dc:creator>Igor The Troll</dc:creator>
		<pubDate>Tue, 22 Apr 2008 00:00:14 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208820</guid>
		<description>I think Wall Street needs to read TachCrunch, they have a lot to learn..:)</description>
		<content:encoded><![CDATA[<p>I think Wall Street needs to read TachCrunch, they have a lot to learn..:)</p>
]]></content:encoded>
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		<title>By: blackysky</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208809</link>
		<dc:creator>blackysky</dc:creator>
		<pubDate>Mon, 21 Apr 2008 23:52:46 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208809</guid>
		<description>ZZZZZZZZ boring come on any corporation can do so much more out of facebook.. Why because they will have control. They can use facebook to send people to their website that’s it… if facebook don’t give more control about the page .. they won’t be able to reach myspace.. trust me google is coming in this social world .. so give back more control</description>
		<content:encoded><![CDATA[<p>ZZZZZZZZ boring come on any corporation can do so much more out of facebook.. Why because they will have control. They can use facebook to send people to their website that’s it… if facebook don’t give more control about the page .. they won’t be able to reach myspace.. trust me google is coming in this social world .. so give back more control</p>
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		<title>By: Ryan Hupfer</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208803</link>
		<dc:creator>Ryan Hupfer</dc:creator>
		<pubDate>Mon, 21 Apr 2008 23:50:08 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208803</guid>
		<description>@jenkins 

Great point, I see what you're saying now - FB definitely hasn't perfected their model as far creating a new profit center based upon marketing and advertising efforts on their network. Their self-serve ads are actually pretty effective if used correctly, but the problem is that they require a little more social media know-how and marketing savvy than a simple Google text ad. This is probably where the disconnect begins which really hurt their ability to capitalize on their ginormous network of super-engaged users. 

Also, remember that Google was just a really good search startup that was burning through a lot of cash before they realized that they could roll out the ad programs that they have now. I think that they've done ok since then. 

I think that Facebook just needs to find a way to monetize the product ina way that doesn't directly effect the experience that their users have grown accustomed to. That's why the Google model worked, even after they added the AdWords application to their product mix, it never changed the feel of their product. Sounds simple enough, right?</description>
		<content:encoded><![CDATA[<p>@jenkins </p>
<p>Great point, I see what you&#8217;re saying now - FB definitely hasn&#8217;t perfected their model as far creating a new profit center based upon marketing and advertising efforts on their network. Their self-serve ads are actually pretty effective if used correctly, but the problem is that they require a little more social media know-how and marketing savvy than a simple Google text ad. This is probably where the disconnect begins which really hurt their ability to capitalize on their ginormous network of super-engaged users. </p>
<p>Also, remember that Google was just a really good search startup that was burning through a lot of cash before they realized that they could roll out the ad programs that they have now. I think that they&#8217;ve done ok since then. </p>
<p>I think that Facebook just needs to find a way to monetize the product ina way that doesn&#8217;t directly effect the experience that their users have grown accustomed to. That&#8217;s why the Google model worked, even after they added the AdWords application to their product mix, it never changed the feel of their product. Sounds simple enough, right?</p>
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		<title>By: Chris</title>
		<link>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208797</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Mon, 21 Apr 2008 23:42:03 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/04/21/facebook-publishes-insiders-guide-to-viral-marketing/#comment-2208797</guid>
		<description>Maybe facebook should take a strong look at #2... can we say Beacon?
  
Here is another piece of advice, try making a profit off of something or heck being good at it before you go around giving people advice that is more generic than they have become.

Boooooring.   Can we move on to an interesting company with a real profit center please?</description>
		<content:encoded><![CDATA[<p>Maybe facebook should take a strong look at #2&#8230; can we say Beacon?</p>
<p>Here is another piece of advice, try making a profit off of something or heck being good at it before you go around giving people advice that is more generic than they have become.</p>
<p>Boooooring.   Can we move on to an interesting company with a real profit center please?</p>
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