Comments on: Slide Caught Posting Fake Positive Reviews For Their Own App

By: China looking for PR firm « PR Research

China looking for PR firm « PR Research — Tue, 20 May 2008 19:29:17 +0000

[...] post another example of needing to be authentic and honest when dealing in social media. Slide was caught posting fake positive reviews for their Facebook app - these fake reviews came from [...]

By: Dean Landolt » Blog Archive » The Slide astroturf…

Dean Landolt » Blog Archive » The Slide astroturf… — Sun, 06 Apr 2008 18:30:01 +0000

[...] My Prof emailed the class list a little TechCrunch writeup on the Slide controversy — they were caught with their pants down posting fake reviews. [...]

By: Internet Review Sites Are Broken « These two cents

Internet Review Sites Are Broken « These two cents — Sat, 05 Apr 2008 23:56:40 +0000

[...] 3, 2008 · No Comments Today, in Techcrunch, the over hyped widget maker Slide has been caught doing the ultimate no-no, their employees were [...]

By: Lina De Martinez

Lina De Martinez — Sat, 05 Apr 2008 23:34:12 +0000

“The Adora Slidexxx names are a particularly classy touch: not only is Slide spamming Facebook with fake reviews, they’re also using fake accounts with fake names and more staggeringly adding the fake accounts to the company only Facebook group (The name Adora comes from Slides Sr. Product Manager Adora Cheung). A full list of the fake accounts on Slide Inc here; there are pages upon pages of fake accounts, which also breach Facebook’s TOS.”

This is a joke, right?

ANTI-SPAM SQUAD - Adora Cheung (creator)
http://www.facebook.com/group.php?gid=11737790158

By: Lance Smith

Lance Smith — Sat, 05 Apr 2008 16:40:56 +0000

WAIT…WAIT…What if: someone wants to destroy the reputation of a company, and purposely post promotion that are so obviously not well-done promotion-reviews. I’m not talking about Slide here, I’m talking about possibilities. You never know if there are such people exist.

By: Arc Tangent

Arc Tangent — Fri, 04 Apr 2008 20:48:45 +0000

Self promotion is the hallmark of wise startups. The only difference here is, these guys got caught. You wouldn’t have heard of many sites, had it not been for their “unethical” guerilla tactics. Get over it: Everyone is out for a buck, the really smart ones just cover their tracks.

By: senatuskienlee

senatuskienlee — Fri, 04 Apr 2008 11:59:04 +0000

slide(number) is slide’s family last name
appdev is rockyou’s family last name

By: senatuskienlee

senatuskienlee — Fri, 04 Apr 2008 11:56:06 +0000

Click forward to see what happens next.

[slide's other low-brow activity generating tactic]

By: Albert

Albert — Fri, 04 Apr 2008 06:41:38 +0000

Not surprised. There are a lot of slimy people on Facebook who self-promote themselves. I admit that I’ve done it before, but just don’t bother anymore. Just let it organically and virally grow - what’s the point in making all these accounts?

Slide… tsk tsk.

By: joe

joe — Fri, 04 Apr 2008 05:13:12 +0000

The fish rots at the head..

By: Web 2.0 News » The Application Review Problem

Web 2.0 News » The Application Review Problem — Fri, 04 Apr 2008 02:42:57 +0000

[...] Riley wrote a post earlier today about Slide posting fake positive reviews on their own application. This has become a standard practice nowadays by companies. This problem [...]

By: Faramir

Faramir — Fri, 04 Apr 2008 01:10:29 +0000

Yah. Hard to trust these new reviews coming up. It looks fake, this confirms it. Slide should really watch their ass. From where I’m at, do anything but don’t get caught. Slide should really take on some stealth training (or stupidity, if that applies).

Fara- http://www.pickmeuptoday.com

By: Fabian Schonholz

Fabian Schonholz — Fri, 04 Apr 2008 00:37:28 +0000

One word: Hilarious!!

By: Facebook Mirror » Slide - worth 500 million - still needs to post fake reviews

Fri, 04 Apr 2008 00:02:02 +0000

[...] looks like even Slide isn’t above posting fake reviews of their own apps. Tech Crunch reported, “Multiple fake reviews for the Funwall App on Facebook have been deleted after it was [...]

By: Roman

Roman — Thu, 03 Apr 2008 23:32:13 +0000

Facebook group to boycott Slide & RockYou for the hell of it..created 1 min ago
join if you want
http://www.facebook.com/group.php?gid=7728654996

By: Lina De Martinez

Lina De Martinez — Thu, 03 Apr 2008 23:17:31 +0000

Wonder what the New York Times is doing research on right now?

Slide slides into some cash
http://bits.blogs.nytimes.com/.....some-cash/

Perhaps they are watching this video from You Tube…

Rich Media, Poor Democracy
http://www.youtube.com/watch?v.....re=related

By: Lina De Martinez

Lina De Martinez — Thu, 03 Apr 2008 23:11:50 +0000

Perhaps a good starting point for all would be to realize that there are literally THOUSANDS of fake profiles out there on Facebook. This idea that “if they don´t have friends proves they are fake” is not always the case.

We have had access to all the evidence… enough to prove you are wrong.

Just take a look at this topic, posted at the Developers´ Forum some days back:

http://forum.developers.facebo.....01&p=3

Goes to show people knew this was going on… or did they?

By: Yuri Ammosov

Yuri Ammosov — Thu, 03 Apr 2008 22:59:14 +0000

Since when NOT HIDING your identity is called DISHONESTY ? Did I miss something? Did I fall asleep for 100 years? Am I called Rip Van Winkle?

Would you actually prefer stupid and open people over smart and deceptive?

GIVE ME ANOTHER SILICON VALLEY !

By: Elliott Ng

Elliott Ng — Thu, 03 Apr 2008 22:19:26 +0000

They did use real names and the company name in the account name.

By: johns

johns — Thu, 03 Apr 2008 22:14:18 +0000

This is so common and makes it hard to believe many reviews for anything.

When some kind of voting poll or award comes up, EVERY company I have worked for has told the employees to help tip the balance by voting multiple times.

By: Duncan Riley

Duncan Riley — Thu, 03 Apr 2008 22:08:34 +0000

Average TC reader #52
I thought so as well. Much better catalog at Seeqpod than Last.fm who only had 30 seconds of Bad Idea.

Andrew #38
happy to oblige

By: Cyndy Aleo-Carreira

Cyndy Aleo-Carreira — Thu, 03 Apr 2008 21:32:17 +0000

It kills me that people get all up in arms about this. It’s been done since the dawn of the Internet, and it will continue to happen. Take a look at JBoss… four years ago they were busted with folks from the CEO on down astroturfing on Slashdot as well as sites like The Server Side. Didn’t seem to hurt them when it came time for Red Hat to purchase. Whole Foods’ CEO did it so successfully on Yahoo Finance boards for years that he may likely have been able to buy the competitor he bashed. Some companies like the subtler approach of pumping themselves up and trashing competitors.

By: Fidel Cast

Fidel Cast — Thu, 03 Apr 2008 20:43:27 +0000

Who uses FoolBook anymore??

By: Eric Dewhirst

Eric Dewhirst — Thu, 03 Apr 2008 20:35:49 +0000

It is bad karma for sure.

The thing about FB reviews is that you really can’t control that stuff and it makes it honest. I think you gotta roll with what you got and let people say what they want. We get some great reviews and then some seriously nasty ones - that is the name of the game.

http://www.facebook.com/apps/a.....7507616578

What I like is that at least with FB when someone gives a review you can see if their legit - if they don’t have friends then they are fake. I think it is pretty hard to fake a bunch of real profiles - sure you can do it but it is not an easy thing to do. Like I said this is bad karma!

Cheers - Eric

By: Lynn

Lynn — Thu, 03 Apr 2008 20:35:31 +0000