Comments on: Defection Watch: Google’s Director of Social Media Decides It’s More Social at Facebook

By: Is Google in Danger of Becoming AOL? | Digital Media Buzz

Is Google in Danger of Becoming AOL? | Digital Media Buzz — Wed, 13 May 2009 10:31:30 +0000

[...] has also been making talent raids on Google’s staff. In late March, Facebook tapped Ethan Beard, Google’s director of social media, to head up [...]

By: Bits and pieces on OpenTable and the new CPA « bits+thesis: kevin cabral’s blog

Mon, 04 May 2009 03:23:46 +0000

[...] for building an online-to-offline CPA model. Illustration of this in action: Facebook made much of poaching a Google executive whom I happen to know to be “Director of Business Development” then made him [...]

By: Links del día [30/03] « Bitácora personal de Pepe Flores

Links del día [30/03] « Bitácora personal de Pepe Flores — Wed, 06 Aug 2008 15:32:36 +0000

[...] Sigue la ofensiva de Microsoft. Ahora Facebook ficha al ex Director de Medios Sociales de Google. [...]

By: FRRO Blog » Blog Archive » Another Google Exec Leaves for Facebook

FRRO Blog » Blog Archive » Another Google Exec Leaves for Facebook — Tue, 06 May 2008 11:37:30 +0000

[...] Erick Schonfeld inquired Ethan Beard about his departure from Google for Facebook, this was the message that he had received [...]

By: Google and “the Facebook Problem “: are managers out for new adventures? | ciaoblog

Mon, 21 Apr 2008 13:45:52 +0000

[...] most recent one was Ethan Beard. The others are Sheryl Sandberg, Justin Rosenstein, Gideon and Benjamin Yu Ling. The Director of [...]

By: Google e “il problema Facebook”: se i dirigenti sono a caccia di nuove avventure | ciaoblog

Mon, 21 Apr 2008 13:43:38 +0000

[...] si chiama Ethan Beard. Gli altri sono Sheryl Sandberg, Justin Rosenstein, Gideon Yu e Benjamin Ling. Il direttore del [...]

By: Google’s Brain Tsunami Continues « AdViking

Google’s Brain Tsunami Continues « AdViking — Wed, 16 Apr 2008 13:01:38 +0000

[...] advertising revenues, joined Facebook as the COO. Other key-Googlers at Facebook are: Ethan Beard, Director of Social Media; former YouTube CFO Gideon Yu; GDrive developer Justin Rosenstein; [...]

By: » News For April 9, 2008 » InsideGoogle-part of the Blog News Channel

» News For April 9, 2008 » InsideGoogle-part of the Blog News Channel — Thu, 10 Apr 2008 02:24:18 +0000

[...] to be Googlers, showing that a definite shift is underway. Google’s director of social media, Ethan Beard left the company become Facebook’s new director of Business Development. Facebook’s new chief chef is [...]

By: Shaun Rosenberg

Shaun Rosenberg — Tue, 08 Apr 2008 22:23:04 +0000

People leaving google to work at facebook, Wow. Social media is becoming big. It is almost like they are trying to take over.

http://www.stoc...-simplified.com

By: Tynan on Technology (beta) » Blog Archive » Breaking News: Google Buys Facebook

Tue, 01 Apr 2008 14:50:17 +0000

[...] Facebook apps directly into Android, our new mobile operating system. And, frankly, we were losing too many of our top people to Facebook. So now they’re all back where they belong. [...]

By: Google buys Facebook | InfoWorld | News | 2008-04-01 | By InfoWorld staff

Tue, 01 Apr 2008 12:07:39 +0000

[...] Facebook apps directly into Android, our new mobile operating system. And, frankly, we were losing too many of our top people to Facebook. So now they’re all back where they belong. [...]

By: El blog de Pepe Flores » Blog Archive » Links del día [30/03]

El blog de Pepe Flores » Blog Archive » Links del día [30/03] — Sun, 30 Mar 2008 17:41:38 +0000

[...] Sigue la ofensiva de Microsoft. Ahora Facebook ficha al ex Director de Medios Sociales de Google. [...]

By: Kyle M. Brown

Kyle M. Brown — Wed, 26 Mar 2008 19:12:49 +0000

Nice theory Saldberg.

Im not sure Id say Zuckerberg is a fool though, in fact he appears to be getting the attention of industry executives who find something attractive about those principles.

Thats a large offer to turn down unless you believe your company is more valuable.

By: AdWords-Articles.com

AdWords-Articles.com — Wed, 26 Mar 2008 18:07:29 +0000

Google loses another executive to FaceBook…

Ethan Beard confirmed that he has resigned from Google as its Director of Social Media to join FaceBook as its Director of Business Development.
Says Ethan:
I think Facebook is great for a variety of reasons: the company has an innovative product with …

By: Lawrence Salberg

Lawrence Salberg — Wed, 26 Mar 2008 17:56:21 +0000

All of you are missing it. The point, that is.

Google execs are jumping over to Facebook for one simple reason. No loss. They leave Google with Google’s blessing. And they implant themselves into the bowels of Facebook and begin to change the culture of Facebook from the inside-out.

So, when Google makes a bid for Facebook this year or next, it’s minions are all in place internally to help make the case that Facebook should accept the offer. By then, Zuckerburg will have seen how “cool” and “social” all these ex-Google Guys are, and he’ll imagine that his dream will be kept alive (and even boosted) as a Google Company.

Google sees that Zuckerburg is a fool who turned down a billion dollars because of his principles. Hundreds of blogs and Wired magazine couldn’t figure out what that principle was exactly, but it sure didn’t have to do with money. So Google will absorb him and Facebook by setting the stage to deal with those silly principles of Zuckerburg. I wouldn’t be surprised to see him accept an offer from Google that is lower than Yahoo’s last offer – just because he thinks Google is his friend.

By: Google Social Media總監跳槽至Facebook | PPAUSE 全球網路趨勢頭條

Google Social Media總監跳槽至Facebook | PPAUSE 全球網路趨勢頭條 — Wed, 26 Mar 2008 06:00:42 +0000

[...] Defection Watch: Google’s Director of Social Media Decides It’s More Social at Facebook [...]

By: Web Design by Jacques Snyman

Web Design by Jacques Snyman — Wed, 26 Mar 2008 05:22:22 +0000

Was just reading about opensocial in another thread, now this news! If Google is about to embark on a similar exercise why would Ethan Beard be moving to facebook? Doesn’t make sense, but then we can’t see all the factors influencing this decision.

By: Opressed Cuban

Opressed Cuban — Wed, 26 Mar 2008 03:59:27 +0000

Are there any more defection opportunities in tech support? Have raft, will relocate.

By: Googlerintheknow

Googlerintheknow — Wed, 26 Mar 2008 03:10:15 +0000

Ethan was no superstar at Google and he only held the social media job for a couple of months. It was created to park him when he was underperforming at his business development role.

Anyone there who was having any impact was offered retention packages worth more than what Faceebook is offering director level employees. Sounds like Ethan was passed over again.

By: BuzzCritic

BuzzCritic — Wed, 26 Mar 2008 02:51:33 +0000

You would think that google would have the resources to be able to retain these people. Even if the updside of Facebook isn’t realized yet, the profitability of the company will never be what Google has. That being said, there are other factors that come in to play here.

By: techmine

techmine — Wed, 26 Mar 2008 01:38:32 +0000

“…innovative product..” huh??

By: mobilekick.com

mobilekick.com — Tue, 25 Mar 2008 23:33:41 +0000

I hate people who go wherever loyalty is valued the most… All the ex-googlers will perish at facebook (the company that has money, but creates none.)

By: Joe Hunkins

Joe Hunkins — Tue, 25 Mar 2008 22:47:44 +0000

Your title feels wrong to me – these jumps say little about how these guys feel about the company — they are all about *personal* prospects for riches.

Your last line abuot nice IPO shares is far more likely the correct reason – he’s jumping ship because Facebook is pre IPO. Google will increasingly struggle to keep talent because they can no longer offer the prospect of wealth beyond imagination. Facebook still can offer that.

By: Facebook Mirror » Facebook Stealing More Googlers (Ethan Beard)

Facebook Mirror » Facebook Stealing More Googlers (Ethan Beard) — Tue, 25 Mar 2008 22:07:41 +0000

[...] Benjamin Ling, Gideon Yu and Justin Rosenstein have all left Google to work at Facebook. In a statement released to techcrunch, Ethan had this to say: Yes, I can confirm that I have resigned from Google and will be going to [...]

By: Workpost

Workpost — Tue, 25 Mar 2008 22:05:47 +0000

“…Google isn’t known for awesome social sites.”

Isn’t Orkut owned by Google? Orkut, the social network that is huge–bigger than Facebook–in Brazil and other significant markets worldwide. And isn’t Facebook pushing to expand into Spanish-speaking markets right now? ¿Habla español, señor Beard?