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	<title>Comments on: Is Facebook Playing Favorites With App Developers?</title>
	<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/</link>
	<description>Startup and Tech News</description>
	<pubDate>Sat, 17 May 2008 09:46:56 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
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		<title>By: www.ubraniaroxy.pl &#187; Blog Archive &#187; SI Teams With MIT Blackjack Ace to Make Facebook Apps</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2299403</link>
		<dc:creator>www.ubraniaroxy.pl &#187; Blog Archive &#187; SI Teams With MIT Blackjack Ace to Make Facebook Apps</dc:creator>
		<pubDate>Thu, 15 May 2008 19:29:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2299403</guid>
		<description>[...] Illustrated for the SI Facebook March Madness app, which was completely overshadowed by CBS&#8217;s controversial Facebook-sanctioned offering. The &#8220;Official&#8221; CBS application was pretty awful, but many [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Illustrated for the SI Facebook March Madness app, which was completely overshadowed by CBS&#8217;s controversial Facebook-sanctioned offering. The &#8220;Official&#8221; CBS application was pretty awful, but many [&#8230;]</p>
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		<title>By: Facebook Revs Up New Features &#171; Next Steps in Marketing</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2054383</link>
		<dc:creator>Facebook Revs Up New Features &#171; Next Steps in Marketing</dc:creator>
		<pubDate>Thu, 27 Mar 2008 00:22:16 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2054383</guid>
		<description>[...] has a problem with the latter, but the way I see it, it&#8217;s nothing new and totally expected. The developers [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] has a problem with the latter, but the way I see it, it&#8217;s nothing new and totally expected. The developers [&#8230;]</p>
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		<title>By: CBS Sports Facing March Madness Backlash on Facebook. &#8220;This App Blows.&#8221;</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2051287</link>
		<dc:creator>CBS Sports Facing March Madness Backlash on Facebook. &#8220;This App Blows.&#8221;</dc:creator>
		<pubDate>Tue, 25 Mar 2008 21:42:45 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2051287</guid>
		<description>[...] happening over its NCAA basketball bracket application. Yes, this is the same application that was allowed to spam users&#8217; friends with more invites than other Facebook apps. The app—which lets you pick which basketball teams [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] happening over its NCAA basketball bracket application. Yes, this is the same application that was allowed to spam users&#8217; friends with more invites than other Facebook apps. The app—which lets you pick which basketball teams [&#8230;]</p>
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		<title>By: Terbaik.Net &#187; Blog Archive &#187; CBS Sports Facing March Madness Backlash on Facebook. “This App Blows.”</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2049690</link>
		<dc:creator>Terbaik.Net &#187; Blog Archive &#187; CBS Sports Facing March Madness Backlash on Facebook. “This App Blows.”</dc:creator>
		<pubDate>Mon, 24 Mar 2008 08:06:50 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2049690</guid>
		<description>[...] happening over its NCAA basketball bracket application. Yes, this is the same application that was allowed to spam users&#8217; friends with more invites than other Facebook apps. The app—which lets you pick which basketball teams [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] happening over its NCAA basketball bracket application. Yes, this is the same application that was allowed to spam users&#8217; friends with more invites than other Facebook apps. The app—which lets you pick which basketball teams [&#8230;]</p>
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		<title>By: Wal</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047113</link>
		<dc:creator>Wal</dc:creator>
		<pubDate>Fri, 21 Mar 2008 03:10:28 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047113</guid>
		<description>@Amit  

Unfortunately, you are not comparing apples with apples.   When an app is first released and is gaining lots of new users the DAU % will be higher than that of an app that has been in the directory for an extended period.  

If you wanted to compare them you would really need to pick a date towards the end of the season or several months in.  The other apps you talk about would have had similar rates in their early stages.  My own app was 50%-75% for the first week or so, but has settled to just less than 10%.  Also not all apps are 'daily use' type apps, this doesn't make them bad or unuseful just not high on that one metric.


Also, "spam-like applications" - haven't been defined to the developer community by Facebook.  How many emails would you classify as spam that were sent by your friends who knowingly hit the send button (i.e. not a script virus)? This is one of the problems, invites are user generated, other things in the news-feed are application generated (such as notifications) - however in both cases applications have quota's (well below the 100 allocated to the app in question).</description>
		<content:encoded><![CDATA[<p>@Amit  </p>
<p>Unfortunately, you are not comparing apples with apples.   When an app is first released and is gaining lots of new users the DAU % will be higher than that of an app that has been in the directory for an extended period.  </p>
<p>If you wanted to compare them you would really need to pick a date towards the end of the season or several months in.  The other apps you talk about would have had similar rates in their early stages.  My own app was 50%-75% for the first week or so, but has settled to just less than 10%.  Also not all apps are &#8216;daily use&#8217; type apps, this doesn&#8217;t make them bad or unuseful just not high on that one metric.</p>
<p>Also, &#8220;spam-like applications&#8221; - haven&#8217;t been defined to the developer community by Facebook.  How many emails would you classify as spam that were sent by your friends who knowingly hit the send button (i.e. not a script virus)? This is one of the problems, invites are user generated, other things in the news-feed are application generated (such as notifications) - however in both cases applications have quota&#8217;s (well below the 100 allocated to the app in question).</p>
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		<title>By: Wal</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047105</link>
		<dc:creator>Wal</dc:creator>
		<pubDate>Fri, 21 Mar 2008 02:56:15 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047105</guid>
		<description>@Gabe

Yes I agree there are a lot of crappy apps in the directory, but guess what Facebook approved them for the directory.   I personally wouldn't have approved many of them.

And sorry, but if its the mitigation factor, then you are saying my app is spammy which its not - its overall rating is 4 out of 5, it sends one notification to the feed when the user hits a certain page in the workflow (once), and doesn't get reported as spammy by the users when they send out invites, or blocked on notifications etc.  Yet my invites allocation was more than halved initally (with invites being directly related to user growth rate). 

As for "righteous indignation and sense of entitlement come from", well I'm actually not all that, but its my (and the other developer) time and effort that was put into develping the third-party apps, and you need to remember that out of the 19,500 apps only about 30 have been developed by Facebook themselves.  Facebook made a song and dance about spammyness, implemented a poor (IMHO) method of control and then we find an app with 100 invites - why wouldn't we be annoyed given that we've had our own allocations cut to well below this number?  

Communication by Facebook with the developer community is poor to say the least.  I am an IT professional with more than 14yrs commercial experience and with Facebbok I am astounded by some of the things they've done without any form of consultation with us.  

The attitude, that third-party developers should be honored to have access to the facebook platform will be its undoing in the longer term.  Facebook are no longer the only game in town, and whilst there is some first mover traction, don't expect a huge amount of loyalty.

As senatuskienlee  points out above your post Facebook really does need some 'gray hairs' on the team.</description>
		<content:encoded><![CDATA[<p>@Gabe</p>
<p>Yes I agree there are a lot of crappy apps in the directory, but guess what Facebook approved them for the directory.   I personally wouldn&#8217;t have approved many of them.</p>
<p>And sorry, but if its the mitigation factor, then you are saying my app is spammy which its not - its overall rating is 4 out of 5, it sends one notification to the feed when the user hits a certain page in the workflow (once), and doesn&#8217;t get reported as spammy by the users when they send out invites, or blocked on notifications etc.  Yet my invites allocation was more than halved initally (with invites being directly related to user growth rate). </p>
<p>As for &#8220;righteous indignation and sense of entitlement come from&#8221;, well I&#8217;m actually not all that, but its my (and the other developer) time and effort that was put into develping the third-party apps, and you need to remember that out of the 19,500 apps only about 30 have been developed by Facebook themselves.  Facebook made a song and dance about spammyness, implemented a poor (IMHO) method of control and then we find an app with 100 invites - why wouldn&#8217;t we be annoyed given that we&#8217;ve had our own allocations cut to well below this number?  </p>
<p>Communication by Facebook with the developer community is poor to say the least.  I am an IT professional with more than 14yrs commercial experience and with Facebbok I am astounded by some of the things they&#8217;ve done without any form of consultation with us.  </p>
<p>The attitude, that third-party developers should be honored to have access to the facebook platform will be its undoing in the longer term.  Facebook are no longer the only game in town, and whilst there is some first mover traction, don&#8217;t expect a huge amount of loyalty.</p>
<p>As senatuskienlee  points out above your post Facebook really does need some &#8216;gray hairs&#8217; on the team.</p>
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		<title>By: team ray</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047064</link>
		<dc:creator>team ray</dc:creator>
		<pubDate>Fri, 21 Mar 2008 01:52:59 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2047064</guid>
		<description>what program language makes app's  java, php, flash this thread is making me think about becoming a developer?</description>
		<content:encoded><![CDATA[<p>what program language makes app&#8217;s  java, php, flash this thread is making me think about becoming a developer?</p>
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		<title>By: Zuckerborg</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046972</link>
		<dc:creator>Zuckerborg</dc:creator>
		<pubDate>Thu, 20 Mar 2008 23:29:41 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046972</guid>
		<description>this is beginning of the end for facebook.</description>
		<content:encoded><![CDATA[<p>this is beginning of the end for facebook.</p>
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		<title>By: Amit</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046957</link>
		<dc:creator>Amit</dc:creator>
		<pubDate>Thu, 20 Mar 2008 22:51:36 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046957</guid>
		<description>It seems perfectly valid to leave the playing field uneven for the simple reason that not all apps and application developers are the same.  Try following this line of reasoning...  If you look at the number of active users relative to the number of installs across the top 100 application developers you'll see that the median retention rate is somewhere around 2%.  I don't know what that means to you, but to me it looks suspiciously like spam-like behavior. By contrast, the CBS app currently sports a 42% retention rate.  If everything else exhibits spam like characteristics and the CBS app does not, wouldn't it be in everyone's best interest (except spammers of course) to leave the playing field uneven?  

v14gr4 emails get dumped straight into my spam folder by my email provider.  I'm no more upset about that than I am about facebook limiting the invites available to spam-like applications.</description>
		<content:encoded><![CDATA[<p>It seems perfectly valid to leave the playing field uneven for the simple reason that not all apps and application developers are the same.  Try following this line of reasoning&#8230;  If you look at the number of active users relative to the number of installs across the top 100 application developers you&#8217;ll see that the median retention rate is somewhere around 2%.  I don&#8217;t know what that means to you, but to me it looks suspiciously like spam-like behavior. By contrast, the CBS app currently sports a 42% retention rate.  If everything else exhibits spam like characteristics and the CBS app does not, wouldn&#8217;t it be in everyone&#8217;s best interest (except spammers of course) to leave the playing field uneven?  </p>
<p>v14gr4 emails get dumped straight into my spam folder by my email provider.  I&#8217;m no more upset about that than I am about facebook limiting the invites available to spam-like applications.</p>
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		<title>By: FB Developer</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046899</link>
		<dc:creator>FB Developer</dc:creator>
		<pubDate>Thu, 20 Mar 2008 21:32:00 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046899</guid>
		<description>I'm a mid-level app builder on facebook and I think facebook is totally mis-treating its developers.  They are constantly changing the rules of the game and provide crappy communication about it.   They are are about as arrogant as they could possibly be and their whole livelihood is about coming up with ways to punish what they personally perceive as bad for their users by going after the drug dealers (the developers) instead of the drug users (their customers.)   Apps don't spam people, people spam people, so instead of focusing on empowering users to control their communications with friends they focus on the developers.   The big developers all have the resources to quickly figure out the new cure of the week, while the smaller developers get hosed.   

Facebook is building up a lot of ill-will amongst the development community.  They need to put someone in charge and focus their efforts on empowering their users to control their user experience.  

As for me, the minute I get a real alternative to facebook, you can bet that I'm going to be jumping ship.</description>
		<content:encoded><![CDATA[<p>I&#8217;m a mid-level app builder on facebook and I think facebook is totally mis-treating its developers.  They are constantly changing the rules of the game and provide crappy communication about it.   They are are about as arrogant as they could possibly be and their whole livelihood is about coming up with ways to punish what they personally perceive as bad for their users by going after the drug dealers (the developers) instead of the drug users (their customers.)   Apps don&#8217;t spam people, people spam people, so instead of focusing on empowering users to control their communications with friends they focus on the developers.   The big developers all have the resources to quickly figure out the new cure of the week, while the smaller developers get hosed.   </p>
<p>Facebook is building up a lot of ill-will amongst the development community.  They need to put someone in charge and focus their efforts on empowering their users to control their user experience.  </p>
<p>As for me, the minute I get a real alternative to facebook, you can bet that I&#8217;m going to be jumping ship.</p>
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		<title>By: Mike Zeuthen</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046890</link>
		<dc:creator>Mike Zeuthen</dc:creator>
		<pubDate>Thu, 20 Mar 2008 21:14:16 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046890</guid>
		<description>I think this gives app developers something to work towards.  Make a good app and maybe Facebook could buy it from you.

My worry is if Facebook doesn't want to buy your app, but make it themselves.  Change the name and remake it to call it theirs and out do yours with (and other tricks they might have) invites... that could be unfair.

I hope Facebook doesn't do anything unfair or unethical... but I really don't think they will because there is always other networks we can use.</description>
		<content:encoded><![CDATA[<p>I think this gives app developers something to work towards.  Make a good app and maybe Facebook could buy it from you.</p>
<p>My worry is if Facebook doesn&#8217;t want to buy your app, but make it themselves.  Change the name and remake it to call it theirs and out do yours with (and other tricks they might have) invites&#8230; that could be unfair.</p>
<p>I hope Facebook doesn&#8217;t do anything unfair or unethical&#8230; but I really don&#8217;t think they will because there is always other networks we can use.</p>
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		<title>By: CB</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046791</link>
		<dc:creator>CB</dc:creator>
		<pubDate>Thu, 20 Mar 2008 18:56:35 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046791</guid>
		<description>How many developers have given facebook prime time ads on national television?  I only signed up for the bracket after hearing about it during the Big Ten championship game on CBS this past Sunday.</description>
		<content:encoded><![CDATA[<p>How many developers have given facebook prime time ads on national television?  I only signed up for the bracket after hearing about it during the Big Ten championship game on CBS this past Sunday.</p>
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		<title>By: FB user</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046786</link>
		<dc:creator>FB user</dc:creator>
		<pubDate>Thu, 20 Mar 2008 18:41:52 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046786</guid>
		<description>As a facebook user I'm sick of getting invites for dozens of worthless apps.  I applaud their efforts to minimize the garbage traffic.  As soon as I start seeing glitter showing up on FB pages I'm out of there.

I see nothing wrong with what they are doing here.  Of course they are playing favorites because it's in their interests to increase revenue.</description>
		<content:encoded><![CDATA[<p>As a facebook user I&#8217;m sick of getting invites for dozens of worthless apps.  I applaud their efforts to minimize the garbage traffic.  As soon as I start seeing glitter showing up on FB pages I&#8217;m out of there.</p>
<p>I see nothing wrong with what they are doing here.  Of course they are playing favorites because it&#8217;s in their interests to increase revenue.</p>
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		<title>By: Phil</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046775</link>
		<dc:creator>Phil</dc:creator>
		<pubDate>Thu, 20 Mar 2008 18:29:33 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046775</guid>
		<description>I think your comment about penny wise but pound foolish is really on the ball. I mean, to me one of the most interesting developments is that new profiles will kill RockYou and Slide's "Wall" products. Doesn't that chop their valuations in half? Actions like these have to make things even worse.</description>
		<content:encoded><![CDATA[<p>I think your comment about penny wise but pound foolish is really on the ball. I mean, to me one of the most interesting developments is that new profiles will kill RockYou and Slide&#8217;s &#8220;Wall&#8221; products. Doesn&#8217;t that chop their valuations in half? Actions like these have to make things even worse.</p>
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		<title>By: App developer</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046749</link>
		<dc:creator>App developer</dc:creator>
		<pubDate>Thu, 20 Mar 2008 17:46:32 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046749</guid>
		<description>Mike - You're absolutely right about how developers are thinking about the FB Platform.  And as a developer, it's hard to come out and say anything publicly against Facebook for fear of retribution.</description>
		<content:encoded><![CDATA[<p>Mike - You&#8217;re absolutely right about how developers are thinking about the FB Platform.  And as a developer, it&#8217;s hard to come out and say anything publicly against Facebook for fear of retribution.</p>
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		<title>By: ask5</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046706</link>
		<dc:creator>ask5</dc:creator>
		<pubDate>Thu, 20 Mar 2008 17:12:19 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046706</guid>
		<description>If facebook calls itself a social network then it should comply with the network neutrality principle.</description>
		<content:encoded><![CDATA[<p>If facebook calls itself a social network then it should comply with the network neutrality principle.</p>
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		<title>By: Gabe</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046703</link>
		<dc:creator>Gabe</dc:creator>
		<pubDate>Thu, 20 Mar 2008 17:08:11 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046703</guid>
		<description>@Wal:

"if facebook really cared about their users and the spammyness that facebook claim they are trying to elivate, how can they justify giving an allocation of 100 to this application."

It's very simple.  They have a business relationship with this company.  They have a hands-on approach with the details of the app, or at least whatever assurances the company gives them.  They can monitor this app directly.  Obviously they don't have the resources to police 20,000 apps in this same way, the vast majority of which are half-baked gold-rush apps with very little purpose.  And honestly, the number of requests per day is not the root of spamminess... it's just a mitigation factor for apps that are already spammy.

It's understandable to be angry as a developer, but don't blow it out of proportion.  It's ridiculous to assume that now that F8 is out there, Facebook is never going to do anything outside the scope of the official API ever again.  I'm not sure where this righteous indignation and sense of entitlement come from, and I'm really curious about why Arrington is spinning this thing so sensationally.

The reality is, you still get a lot for free with F8.  If you built your business model on top of any free API then you probably shouldn't sleep well at night, but if the API is F8 then the sky isn't falling... yet.</description>
		<content:encoded><![CDATA[<p>@Wal:</p>
<p>&#8220;if facebook really cared about their users and the spammyness that facebook claim they are trying to elivate, how can they justify giving an allocation of 100 to this application.&#8221;</p>
<p>It&#8217;s very simple.  They have a business relationship with this company.  They have a hands-on approach with the details of the app, or at least whatever assurances the company gives them.  They can monitor this app directly.  Obviously they don&#8217;t have the resources to police 20,000 apps in this same way, the vast majority of which are half-baked gold-rush apps with very little purpose.  And honestly, the number of requests per day is not the root of spamminess&#8230; it&#8217;s just a mitigation factor for apps that are already spammy.</p>
<p>It&#8217;s understandable to be angry as a developer, but don&#8217;t blow it out of proportion.  It&#8217;s ridiculous to assume that now that F8 is out there, Facebook is never going to do anything outside the scope of the official API ever again.  I&#8217;m not sure where this righteous indignation and sense of entitlement come from, and I&#8217;m really curious about why Arrington is spinning this thing so sensationally.</p>
<p>The reality is, you still get a lot for free with F8.  If you built your business model on top of any free API then you probably shouldn&#8217;t sleep well at night, but if the API is F8 then the sky isn&#8217;t falling&#8230; yet.</p>
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		<title>By: senatuskienlee</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046545</link>
		<dc:creator>senatuskienlee</dc:creator>
		<pubDate>Thu, 20 Mar 2008 14:29:36 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046545</guid>
		<description>You know in reality, an OPEN API is not just referring not just to the OPENING of the technology platform, but an OPENING of the market, mindset, attitude for all with the skills and tenacity to come play and participate...
If facebook goes into exclusive arrangements with select corporates, then its backtracking to what Open Social is only starting to do! What a devolution!

You need some real grey haired folks in that organization, folks who've had some experience making sure some things are not done like in the wild west.</description>
		<content:encoded><![CDATA[<p>You know in reality, an OPEN API is not just referring not just to the OPENING of the technology platform, but an OPENING of the market, mindset, attitude for all with the skills and tenacity to come play and participate&#8230;<br />
If facebook goes into exclusive arrangements with select corporates, then its backtracking to what Open Social is only starting to do! What a devolution!</p>
<p>You need some real grey haired folks in that organization, folks who&#8217;ve had some experience making sure some things are not done like in the wild west.</p>
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		<title>By: Steve S</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046524</link>
		<dc:creator>Steve S</dc:creator>
		<pubDate>Thu, 20 Mar 2008 14:10:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046524</guid>
		<description>Developers could protest this kind of thing by getting together and suspending their apps for a day or longer. Facebook is earning their money with ads that are running alongside our app. If they really are doing this for "business reasons" then that would give them a message they couldn't ignore.

Strike! Strike! :-)</description>
		<content:encoded><![CDATA[<p>Developers could protest this kind of thing by getting together and suspending their apps for a day or longer. Facebook is earning their money with ads that are running alongside our app. If they really are doing this for &#8220;business reasons&#8221; then that would give them a message they couldn&#8217;t ignore.</p>
<p>Strike! Strike! <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /></p>
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		<title>By: Wal</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046484</link>
		<dc:creator>Wal</dc:creator>
		<pubDate>Thu, 20 Mar 2008 13:26:31 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046484</guid>
		<description>The reality is this.... Facebook made a song and dance about wanting to reduce the spammyness of applications on the platform.  They then introduced a bucket/threshold limit system for invites/requests that dropped most apps below what the current allocation of the time was (20).  

Many applications had received no spam reports from users and had healthy accept rates for invites - my own app is more than 2x the avg for applications yet sits at 15 (but has been as low as 8).

Applications developed by Facebook themselves did not have these limitations applied. 

People can make a point that Facebook can do whatever they want, but really folks, if facebook really cared about their users and the spammyness that facebook claim they are trying to elivate, how can they justify giving an allocation of 100 to this application.

For the $$$ ? if this is the case then spam now has a price on Facebook, won't the users love this.

Also, there are other avenues for applications to gain installs via a number of advertising networks including Facebook's.  While many third-party apps are paying for this type of advertising, the app in question appears to have done a deal to get a greater allocation of invites - if this is the new  Facebook model, then why wern't other apps given the opportunity to bid for this deal?

Come on Facebook, get your act together, get professional, and start to treat your users and the developer community with respect.</description>
		<content:encoded><![CDATA[<p>The reality is this&#8230;. Facebook made a song and dance about wanting to reduce the spammyness of applications on the platform.  They then introduced a bucket/threshold limit system for invites/requests that dropped most apps below what the current allocation of the time was (20).  </p>
<p>Many applications had received no spam reports from users and had healthy accept rates for invites - my own app is more than 2x the avg for applications yet sits at 15 (but has been as low as 8).</p>
<p>Applications developed by Facebook themselves did not have these limitations applied. </p>
<p>People can make a point that Facebook can do whatever they want, but really folks, if facebook really cared about their users and the spammyness that facebook claim they are trying to elivate, how can they justify giving an allocation of 100 to this application.</p>
<p>For the $$$ ? if this is the case then spam now has a price on Facebook, won&#8217;t the users love this.</p>
<p>Also, there are other avenues for applications to gain installs via a number of advertising networks including Facebook&#8217;s.  While many third-party apps are paying for this type of advertising, the app in question appears to have done a deal to get a greater allocation of invites - if this is the new  Facebook model, then why wern&#8217;t other apps given the opportunity to bid for this deal?</p>
<p>Come on Facebook, get your act together, get professional, and start to treat your users and the developer community with respect.</p>
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		<title>By: Kurt</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046470</link>
		<dc:creator>Kurt</dc:creator>
		<pubDate>Thu, 20 Mar 2008 13:06:53 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046470</guid>
		<description>Hasn't this contest been on Facebook for years? Far before the platform even launched? They had unique integration before anyone else, I see no reason why they can't continue to be treated specially by a private for-profit company.</description>
		<content:encoded><![CDATA[<p>Hasn&#8217;t this contest been on Facebook for years? Far before the platform even launched? They had unique integration before anyone else, I see no reason why they can&#8217;t continue to be treated specially by a private for-profit company.</p>
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		<title>By: Chris</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046445</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Thu, 20 Mar 2008 12:32:55 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046445</guid>
		<description>Wow, apparently I cannot type this morning.  Invitations *aren't* our primary source of users.  The other typos I can live with.</description>
		<content:encoded><![CDATA[<p>Wow, apparently I cannot type this morning.  Invitations *aren&#8217;t* our primary source of users.  The other typos I can live with.</p>
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		<title>By: Chris</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046441</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Thu, 20 Mar 2008 12:31:01 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046441</guid>
		<description>As a Facebook developer, I am annoyed.  But if I look on it from the outside, who the hell am I to get mad?  If I were in Facebook's position, I would do the same thing.  

Facebook had platform launch partners who got benefits in the beginning.  Developers got used to this (most) and ion reality, the community isn't that mad.  Sure we have on irate developer (who just registered on the forums) and Kien Lee (who loves to increase his post count).  None of the big developers are crying because we all know that the users are next to immune to invitations anymore.  If it doesn't look interesting, they ignore it.  Sure, for something like the March Madness they will accept, but for many of our applications, invitations are our primary source of users.  News Feeds and tailored notifications (rather than invites) are the real winners here.</description>
		<content:encoded><![CDATA[<p>As a Facebook developer, I am annoyed.  But if I look on it from the outside, who the hell am I to get mad?  If I were in Facebook&#8217;s position, I would do the same thing.  </p>
<p>Facebook had platform launch partners who got benefits in the beginning.  Developers got used to this (most) and ion reality, the community isn&#8217;t that mad.  Sure we have on irate developer (who just registered on the forums) and Kien Lee (who loves to increase his post count).  None of the big developers are crying because we all know that the users are next to immune to invitations anymore.  If it doesn&#8217;t look interesting, they ignore it.  Sure, for something like the March Madness they will accept, but for many of our applications, invitations are our primary source of users.  News Feeds and tailored notifications (rather than invites) are the real winners here.</p>
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		<title>By: senatuskienlee</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046439</link>
		<dc:creator>senatuskienlee</dc:creator>
		<pubDate>Thu, 20 Mar 2008 12:24:17 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046439</guid>
		<description>this business we call an Open API business is unlike any other webbased business, so there are no experts (yet)... from the groundlevel, its much observation that this is the first time the little developer gets to thrive, react and adapt the fastest, making them the real enablers and winners in such a space. Few pureplay, moveoutofdad'sgarage startup has succeeded on facebook because now they move even slower than developers.

And my point is, the day these developers move from trying to cater to the whims of FB users, to another network like Open Social because they've been abused enough by last minute code changes, user count cockups (e.g., my 1 million user app get halved, my other 6000 user app was logged in with 60,000 users... how do you do genuine business like that?) and other fb teething brouhahas, it'll be too late (for FB).</description>
		<content:encoded><![CDATA[<p>this business we call an Open API business is unlike any other webbased business, so there are no experts (yet)&#8230; from the groundlevel, its much observation that this is the first time the little developer gets to thrive, react and adapt the fastest, making them the real enablers and winners in such a space. Few pureplay, moveoutofdad&#8217;sgarage startup has succeeded on facebook because now they move even slower than developers.</p>
<p>And my point is, the day these developers move from trying to cater to the whims of FB users, to another network like Open Social because they&#8217;ve been abused enough by last minute code changes, user count cockups (e.g., my 1 million user app get halved, my other 6000 user app was logged in with 60,000 users&#8230; how do you do genuine business like that?) and other fb teething brouhahas, it&#8217;ll be too late (for FB).</p>
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		<title>By: Joshua March</title>
		<link>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046434</link>
		<dc:creator>Joshua March</dc:creator>
		<pubDate>Thu, 20 Mar 2008 12:12:27 +0000</pubDate>
		<guid>http://www.techcrunch.com/2008/03/19/facebook-playing-favorites-with-app-developers/#comment-2046434</guid>
		<description>Facebook have to monetise effectively - adverts aren't a great way to do this, but branded and interactive applications are. It's great that Facebook are allowing any developers to step up and give this service to brands, and keep the money for themselves. In return Facebook gets more engagement and advertising views. 

However, I don't see any problem with Facebook giving additional opportunities to companies willing to pay - this is the same as a company coming in with a huge advertising budget all over the site to promote their application.</description>
		<content:encoded><![CDATA[<p>Facebook have to monetise effectively - adverts aren&#8217;t a great way to do this, but branded and interactive applications are. It&#8217;s great that Facebook are allowing any developers to step up and give this service to brands, and keep the money for themselves. In return Facebook gets more engagement and advertising views. </p>
<p>However, I don&#8217;t see any problem with Facebook giving additional opportunities to companies willing to pay - this is the same as a company coming in with a huge advertising budget all over the site to promote their application.</p>
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