On the left is a picture of plain old Angelina Jolie. But on the right…well we’ve got Angelina after she’s been through the Taaz virtual makeover service.
The service, which launches today, uses some of the same tricks as many of the Flash-based photo editing tools we’ve covered in the past. Taaz has added proprietary facial recognition software so that it can, for example, figure out where your lips are when you want to put on lipstick. Taaz also differs from normal photo editing tools in that it is specifically set up to help users (mostly women) see how they might look with different hair, eyes, makeup, etc. Finished makeovers can then be shared with other users, rated, commented, etc.
The tools are dead simple to use (thanks, Adobe) and I had a lot of fun testing the service. See the image below for me with cool hair and a lot of red stuff on my cheeks. They’ve also included a number of original articles on beauty and style, and helpful hints like this one: “Contrary to popular belief, matching your eye shadow to your eye color enhances your eyes, making them pop.” Good to know.
The company is based in San Diego, California. They’ve taken two rounds of financing – a seed round from UCSD vonLiebig Center and a Series A round from iSherpa Capital and Crawley Hatfield Capital. Taaz was founded by David Kriegman, Satya P. Mallick, and Kevin Barnes.










That’s a neat looking app, Michael. Of course, you do realise you inadvertently posted the “before” image of yourself and not the “after” one?
Posting Angelina Jolie pictures shouldn’t need any excuses.
I’m prettier than you are, Arrington:
http://flickr.c...ech/2343269734/
are those your ‘before’ teeth?
if so, you have a nice set of pearly white chompers
I prefer the “before” picture of Angelina Jolie.
I look forward to your next excuse for posting a picture of Angelina Jolie
Another application built with Adobe Flex.
Check out more at http://flex.org/showcase/
Mike
Adobe Flex Marketing Team
Angelina Jolie is so hot!
How old is she now?
I’m sticking to Seashore for editing pictures.
Man, People who look at picture of Mike Arrington. They find it ugly, annoying, very very annoying, scary, and extreme ugly. I want to stop visiting techcrunch.
Mike Arrington looks like Exorcist movie.
http://www.goog...G=Google+Search
The eyes look almost alike.
http://www.taaz...cf2e99f56%2Ejpg
’nuff said.
Don’t Taaz me bro!
couldn’t help it
…I don’t want my eyes to pop… sounds most unpleasant…
Who would use this anyway? I thought men liked the natural look of women without makeup on. If you want to wear makeup then apply it yourself. It takes far less time than editing a photo.
Impressive.
What were u thinking when u edited your photo?
Taaz seems a cool stuff.
@13. You could experiment on the software and come up with a nice one to be implemented on the real person.
But you can still enjoy the mazic only on http://moviemazic.com
Yeah, Lois Griffin is hot too.
I guess the best consumers are open-mouthed donkeys that would be interested in such an application.
If you can get their money, take it.
Do they have fully automatic recognition of human faces and facial features like Luxand.com? It would be great.
Is this payable application tool or free stuff can be used by bloggers to makeover our own pictures?
Another application for shameless-self-marketing online? I thought advertising from corporations was bad; when people get into it I’m completely overloaded.
damn, this is brilliant – and timely! the market sucks, so maybe before some chick (or arrington) drops like 200+ on hair coloring and restyling, she can check it out before making the investment…
That is one ugly woman being used in the demo…
Arrington’s pic = Erik Estrada
This has been done before.
What they really need is a Flex app that will let women see what they would be like with a different personality!!!
and the point is?
looking for glamour shots to buy em up?
@Mike A.: You look like Richie Cunningham meets Kosmo Kramer in that photo. Good grief!
Harry “telling it like it is” Wang
looks good. only to mess around.
I hope these Taaz guys are going to organize a drag queen contest soon… or expand the site to include makeovers for men (by default) as well.
Anyway, vote for me, the prettiest redhead around!
http://tinyurl.com/2admxx
I could only find this photo with a Creative Commons license to mix and mash:
http://farm2.st...pg?v=1188767269
The picture I used is violating copyright, but isn’t every other photo being uploaded to the site doing the same thing? What does that mean for Taaz moving forward?
@#17 This one is for you:
BEFORE: http://www.flic...ers/2344182805/
AFTER: http://www.flic...ers/2344182803/
I think she looks better before. Don’t you?
You can watch a two minute video demo of Taaz on YouTube. The creators of Taaz are from UC San Diego, and that’s where this video was made:
http://www.yout...h?v=wGE2zGQypbA
The fact that you can even THINK the words “plain old Angelina Jolie”, nevermind include them in an article, displays the shocking truth about the sad state of affairs between your ears.
- M
bella!
This is a great example of technology-meets-commerce. There are huge money making opportunities in this space. For all the women who don’t want to spend all day in the house-of-mirrors at the shopping mall, they can order these products online and see what they’d look like ahead of time. Imagine the potential affiliate revenues. Plus, you can make anybody look like a clownish whore, which is always fun too!
In the application referred (including makeup), TAZZ implements a technique known and patented. It is a factual note counterfeiting. It is doubtful. Oh !
Hasn’t MakeoverSolutions been doing this for the past 8 years or so?
HFHVGKHGJHGUGBHJ
nu mere sa fac o poza?
iskam da si obrabotia snimkata
aaaaaaaaaaa