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	<title>Comments on: The UADA: Biggest Facebook App Co. or Marketing Scam?</title>
	<atom:link href="http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Tue, 10 Nov 2009 06:46:05 -0800</lastBuildDate>
	
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		<title>By: Adonomics Folds Into Adknowledge. How Much Are Those Facebook Apps Worth Now? : VCsAndAngels - Venture Capital / VCs, Angel Investors, Startup News, Etc</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2522651</link>
		<dc:creator>Adonomics Folds Into Adknowledge. How Much Are Those Facebook Apps Worth Now? : VCsAndAngels - Venture Capital / VCs, Angel Investors, Startup News, Etc</dc:creator>
		<pubDate>Mon, 03 Nov 2008 21:59:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2522651</guid>
		<description>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</description>
		<content:encoded><![CDATA[<p>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: My Blog Channel &#187; Blog Archive &#187; Adonomics Folds Into Adknowledge. How Much Are Those Facebook Apps Worth Now?</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2522634</link>
		<dc:creator>My Blog Channel &#187; Blog Archive &#187; Adonomics Folds Into Adknowledge. How Much Are Those Facebook Apps Worth Now?</dc:creator>
		<pubDate>Mon, 03 Nov 2008 21:51:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2522634</guid>
		<description>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</description>
		<content:encoded><![CDATA[<p>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Adonomics Folds Into Adknowledge</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2522584</link>
		<dc:creator>Adonomics Folds Into Adknowledge</dc:creator>
		<pubDate>Mon, 03 Nov 2008 21:26:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2522584</guid>
		<description>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</description>
		<content:encoded><![CDATA[<p>[...] Adonomics (formerly Appaholic), the fishy analytics directory website for Facebook applications that we uncovered was used to pimp a service (the UADA, dead and buried [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Adonomics Blog &#187; Blog Archive &#187; Building the Social Suite of Category Killer Apps for Facebook</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2199194</link>
		<dc:creator>Adonomics Blog &#187; Blog Archive &#187; Building the Social Suite of Category Killer Apps for Facebook</dc:creator>
		<pubDate>Sat, 19 Apr 2008 17:48:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2199194</guid>
		<description>[...] has begun about TheUADA (see TechCrunch.com&#8217;s article TheUADA: Biggest Facebook App Co or Marketing Scam, AllFacebook.com&#8217;s article TheUADA: A United Front For App Developers, see [...]</description>
		<content:encoded><![CDATA[<p>[...] has begun about TheUADA (see TechCrunch.com&#8217;s article TheUADA: Biggest Facebook App Co or Marketing Scam, AllFacebook.com&#8217;s article TheUADA: A United Front For App Developers, see [...]</p>
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	<item>
		<title>By: Top Friends mest populær på Facebook &#171; Colt Kommunikasjon</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2056272</link>
		<dc:creator>Top Friends mest populær på Facebook &#171; Colt Kommunikasjon</dc:creator>
		<pubDate>Thu, 27 Mar 2008 15:11:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2056272</guid>
		<description>[...] Erick Schonfield har kanskje koden og tror forkortelsen kan stå for: United Application Developers Association og [...]</description>
		<content:encoded><![CDATA[<p>[...] Erick Schonfield har kanskje koden og tror forkortelsen kan stå for: United Application Developers Association og [...]</p>
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	<item>
		<title>By: Aziz</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2005456</link>
		<dc:creator>Aziz</dc:creator>
		<pubDate>Mon, 25 Feb 2008 20:58:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2005456</guid>
		<description>Oh yeah, I forgot to mention that Facebook Developers and Adonomics have an ongoing discussion, linked to below, and I think its a good sign that you&#039;re (Lee) on to something when Facebook starts scraping your stuff. You decide.

http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981</description>
		<content:encoded><![CDATA[<p>Oh yeah, I forgot to mention that Facebook Developers and Adonomics have an ongoing discussion, linked to below, and I think its a good sign that you&#8217;re (Lee) on to something when Facebook starts scraping your stuff. You decide.</p>
<p><a href="http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981" rel="nofollow"></a><a href='http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981'>http://forum.de...id=51981#p51981</a></p>
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		<title>By: Aziz</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2005438</link>
		<dc:creator>Aziz</dc:creator>
		<pubDate>Mon, 25 Feb 2008 20:25:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2005438</guid>
		<description>I think that Lee is a smart guy, and here is why; if you read his Adonomics blog entry about building the social suite here, http://blog.adonomics.com/, you&#039;ll find this line at the bottom of the first paragraph: &quot;All of these speculations by the press and the blogosphere are actually a healthy part of the process.&quot; 

Read further down to the 9th paragraph, and you&#039;ll find this line: &quot;However, I think that it was really the Windows app developer community that missed the boat.&quot;

Why do I think he&#039;s smart? Well, if you own a PC today, you most likely use a version of the Office Suite for one application, or more. As a matter of fact, &quot;Excel and Powerpoint make the world go&#039;round&quot; for just about every major US industry, and it&#039;s only a small community of highly technical folks that use alternative apps, open source stuff like Google dabbles with, and of course, the Apple religious cult. Mind you, I don&#039;t actually think MS software is the best, not at all, but they effectively determine the mass market.

My observation is only that the rants, heard above, sound so similar to the Apple enthusiasts that love farting on moron AOL, PC &amp; Microsoft users: basically, the same &#039;ol story. But guess what? He hasn&#039;t even said what it really is yet, but only hinted at it with an analogy, which may or may not actually mean that he is pre-empting a move that he predicts Microsoft, or some other big player will make in the future, and doing it in a much more inviting and favorable manner to the developer community, most of you.

I, for one, am just happy to see a VC who, for once, is willing to take a risk and break from the long-standing industry tradition of feeding off of other people&#039;s smart ideas and hard work, by co-investing with you all, the entrepreneur. My god, even if he&#039;s dead wrong with whatever plans that we don&#039;t know for certain, I think we should at the very least admire the fact that his plans involve some level of co-inventing and risk-sharing with other startups, something you&#039;ll never ever ever ever get from an entity like Microsoft. 

Where is all the hate coming from? It&#039;s like watching Americans answer questions about political issues they have never even heard of before: everyone has something to say for, or against!</description>
		<content:encoded><![CDATA[<p>I think that Lee is a smart guy, and here is why; if you read his Adonomics blog entry about building the social suite here, <a href="http://blog.adonomics.com/" rel="nofollow"></a><a href='http://blog.adonomics.com/'>http://blog.adonomics.com/</a>, you&#8217;ll find this line at the bottom of the first paragraph: &#8220;All of these speculations by the press and the blogosphere are actually a healthy part of the process.&#8221; </p>
<p>Read further down to the 9th paragraph, and you&#8217;ll find this line: &#8220;However, I think that it was really the Windows app developer community that missed the boat.&#8221;</p>
<p>Why do I think he&#8217;s smart? Well, if you own a PC today, you most likely use a version of the Office Suite for one application, or more. As a matter of fact, &#8220;Excel and Powerpoint make the world go&#8217;round&#8221; for just about every major US industry, and it&#8217;s only a small community of highly technical folks that use alternative apps, open source stuff like Google dabbles with, and of course, the Apple religious cult. Mind you, I don&#8217;t actually think MS software is the best, not at all, but they effectively determine the mass market.</p>
<p>My observation is only that the rants, heard above, sound so similar to the Apple enthusiasts that love farting on moron AOL, PC &amp; Microsoft users: basically, the same &#8216;ol story. But guess what? He hasn&#8217;t even said what it really is yet, but only hinted at it with an analogy, which may or may not actually mean that he is pre-empting a move that he predicts Microsoft, or some other big player will make in the future, and doing it in a much more inviting and favorable manner to the developer community, most of you.</p>
<p>I, for one, am just happy to see a VC who, for once, is willing to take a risk and break from the long-standing industry tradition of feeding off of other people&#8217;s smart ideas and hard work, by co-investing with you all, the entrepreneur. My god, even if he&#8217;s dead wrong with whatever plans that we don&#8217;t know for certain, I think we should at the very least admire the fact that his plans involve some level of co-inventing and risk-sharing with other startups, something you&#8217;ll never ever ever ever get from an entity like Microsoft. </p>
<p>Where is all the hate coming from? It&#8217;s like watching Americans answer questions about political issues they have never even heard of before: everyone has something to say for, or against!</p>
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		<title>By: Marc Burch</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2004477</link>
		<dc:creator>Marc Burch</dc:creator>
		<pubDate>Sun, 24 Feb 2008 23:47:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2004477</guid>
		<description>Another interesting play on Facebook. It makes sense to own a platform of apps to increase the CPM.</description>
		<content:encoded><![CDATA[<p>Another interesting play on Facebook. It makes sense to own a platform of apps to increase the CPM.</p>
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		<title>By: App Guy</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-2001974</link>
		<dc:creator>App Guy</dc:creator>
		<pubDate>Thu, 21 Feb 2008 19:19:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-2001974</guid>
		<description>80% of app&#039;s currently have incorrect metrics due to a bug this week that Facebook hasn&#039;t fixed yet.  One of my apps with 50,000 users is showing 278,000 and one of my apps with 249,000 users is showing -1,328,139.    This is probably resulting in numbers on their system being way off as they&#039;re just scraping the metrics from facebook.</description>
		<content:encoded><![CDATA[<p>80% of app&#8217;s currently have incorrect metrics due to a bug this week that Facebook hasn&#8217;t fixed yet.  One of my apps with 50,000 users is showing 278,000 and one of my apps with 249,000 users is showing -1,328,139.    This is probably resulting in numbers on their system being way off as they&#8217;re just scraping the metrics from facebook.</p>
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		<title>By: Tal Keinan</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1999579</link>
		<dc:creator>Tal Keinan</dc:creator>
		<pubDate>Tue, 19 Feb 2008 20:16:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1999579</guid>
		<description>Interesting. Another one of those posts where the talkbacks are better than the post.</description>
		<content:encoded><![CDATA[<p>Interesting. Another one of those posts where the talkbacks are better than the post.</p>
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		<title>By: Jim</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1999279</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Tue, 19 Feb 2008 16:43:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1999279</guid>
		<description>@Patrick:

ROFL, get off it.  Those guys downloaded all the data en masse from Adonomics and then used it to launch a competing site.  It&#039;s hardly original, let alone a technical marvel.</description>
		<content:encoded><![CDATA[<p>@Patrick:</p>
<p>ROFL, get off it.  Those guys downloaded all the data en masse from Adonomics and then used it to launch a competing site.  It&#8217;s hardly original, let alone a technical marvel.</p>
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		<title>By: Patrick</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998718</link>
		<dc:creator>Patrick</dc:creator>
		<pubDate>Tue, 19 Feb 2008 08:55:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998718</guid>
		<description>On the bright side, they give a clear list of Slide&#039;s and Rock You&#039;s apps so I can go and block all of theirs that I hadn&#039;t found yet (I got more spammy notices from their apps than any others, so I&#039;ll be damned if I&#039;m going to use their crap).</description>
		<content:encoded><![CDATA[<p>On the bright side, they give a clear list of Slide&#8217;s and Rock You&#8217;s apps so I can go and block all of theirs that I hadn&#8217;t found yet (I got more spammy notices from their apps than any others, so I&#8217;ll be damned if I&#8217;m going to use their crap).</p>
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		<title>By: Ricky Bobby</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998621</link>
		<dc:creator>Ricky Bobby</dc:creator>
		<pubDate>Tue, 19 Feb 2008 06:47:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998621</guid>
		<description>Not sure how one can try and build a relationship with developers or they with them when a little more business savvy person seems to be taking advantage of the engineering/tech focused developers working away at building great code that would be used by millions.
See this discussion on the forum by a developer against the same guys:
http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981</description>
		<content:encoded><![CDATA[<p>Not sure how one can try and build a relationship with developers or they with them when a little more business savvy person seems to be taking advantage of the engineering/tech focused developers working away at building great code that would be used by millions.<br />
See this discussion on the forum by a developer against the same guys:<br />
<a href="http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981" rel="nofollow"></a><a href='http://forum.developers.facebook.com/viewtopic.php?pid=51981#p51981'>http://forum.de...id=51981#p51981</a></p>
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		<title>By: germain</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998575</link>
		<dc:creator>germain</dc:creator>
		<pubDate>Tue, 19 Feb 2008 06:00:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998575</guid>
		<description>I can tell you with 100% certainty that this is a huge crock of $H^!.  Lee (the guy who put together the UADA) uses questionable tactics and the Adonomics stats actually also include people he just reached out to but didn&#039;t actually agree to join the UADA.  He plans to go public with the group of apps...there is a small equity share with the developers of the apps...and yes he is planning on running his own internal advertising/cross promotion network as he heads towards his &quot;Facebook is worth $100B&quot; goal.   Its all a huge load of marketing BS and if you knew Lee you would also know he is so full of it.</description>
		<content:encoded><![CDATA[<p>I can tell you with 100% certainty that this is a huge crock of $H^!.  Lee (the guy who put together the UADA) uses questionable tactics and the Adonomics stats actually also include people he just reached out to but didn&#8217;t actually agree to join the UADA.  He plans to go public with the group of apps&#8230;there is a small equity share with the developers of the apps&#8230;and yes he is planning on running his own internal advertising/cross promotion network as he heads towards his &#8220;Facebook is worth $100B&#8221; goal.   Its all a huge load of marketing BS and if you knew Lee you would also know he is so full of it.</p>
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		<title>By: germain</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998574</link>
		<dc:creator>germain</dc:creator>
		<pubDate>Tue, 19 Feb 2008 06:00:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998574</guid>
		<description>I can tell you with 100% certainty that this is a huge crock of $H^!.  Lee (the guy who put together the UADA) uses questionable tactics and the Adonomics stats actually also include people he just reached out to but didn&#039;t actually agree to join the UADA.  He plans to go public with the group of apps...there is a small equity share with the developers of the apps...and yes he is planning on running his own internal advertising/cross promotion network as he heads towards his &quot;Facebook is worth $100B&quot; goal.   Its all a huge load of marketing BS and if you knew Lee you would also know he is so full of it.</description>
		<content:encoded><![CDATA[<p>I can tell you with 100% certainty that this is a huge crock of $H^!.  Lee (the guy who put together the UADA) uses questionable tactics and the Adonomics stats actually also include people he just reached out to but didn&#8217;t actually agree to join the UADA.  He plans to go public with the group of apps&#8230;there is a small equity share with the developers of the apps&#8230;and yes he is planning on running his own internal advertising/cross promotion network as he heads towards his &#8220;Facebook is worth $100B&#8221; goal.   Its all a huge load of marketing BS and if you knew Lee you would also know he is so full of it.</p>
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		<title>By: Dave</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998379</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Tue, 19 Feb 2008 02:44:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998379</guid>
		<description>@25, today must be your first day reading Techcrunch :)</description>
		<content:encoded><![CDATA[<p>@25, today must be your first day reading Techcrunch <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: drew olanoff</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998298</link>
		<dc:creator>drew olanoff</dc:creator>
		<pubDate>Tue, 19 Feb 2008 01:11:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998298</guid>
		<description>what&#039;s facebook?</description>
		<content:encoded><![CDATA[<p>what&#8217;s facebook?</p>
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		<title>By: tien</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998163</link>
		<dc:creator>tien</dc:creator>
		<pubDate>Mon, 18 Feb 2008 23:28:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998163</guid>
		<description>I always felt there was a lot of fishy business going on with Adonomics, it&#039;s interesting to read the comments here.  After hearing him talk at the Snap chat in PA, it all felt like it was the mid-late 90s all over again, where the only number that was important was the user base/active user #--regardless of who they were (regardless if they were targetable/marketable), or if they even had any sort of ability to make money..</description>
		<content:encoded><![CDATA[<p>I always felt there was a lot of fishy business going on with Adonomics, it&#8217;s interesting to read the comments here.  After hearing him talk at the Snap chat in PA, it all felt like it was the mid-late 90s all over again, where the only number that was important was the user base/active user #&#8211;regardless of who they were (regardless if they were targetable/marketable), or if they even had any sort of ability to make money..</p>
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		<title>By: Aaron</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998055</link>
		<dc:creator>Aaron</dc:creator>
		<pubDate>Mon, 18 Feb 2008 21:44:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998055</guid>
		<description>This is exactly what Lee was talking about at the last SNAP Chat down in Palo Alto.  Opinions aside, as far as I know he wants to use the collective bargaining power of all the apps he can get under one tent to get better ad deals and better sponsorship deals than Slide or RockYou can get via their top spots.  

I think it&#039;s too early to determine if, as some have said, this is a joke or not.  Lee has been pretty clear about what he thinks is good about FB apps and why he wants to be involved.  If he can pull this off, it&#039;ll be very useful.  Of course, there&#039;s also a huge risk of collecting too many poor quality apps and alienating advertisers and users by claiming quality where none exists.

If it works, however, we&#039;ll all be looking back in five years talking about how brilliant it was.  Lee jumped on a new platform and is trying to control it from as many angles as possible - funding, determining valuation, collecting metrics, ad views, etc. etc.  From a business perspective it&#039;s a great idea.

If it doesn&#039;t work, all these TC commenters (not a word) will be pointing to their comments right here and saying &quot;I told you so!&quot;</description>
		<content:encoded><![CDATA[<p>This is exactly what Lee was talking about at the last SNAP Chat down in Palo Alto.  Opinions aside, as far as I know he wants to use the collective bargaining power of all the apps he can get under one tent to get better ad deals and better sponsorship deals than Slide or RockYou can get via their top spots.  </p>
<p>I think it&#8217;s too early to determine if, as some have said, this is a joke or not.  Lee has been pretty clear about what he thinks is good about FB apps and why he wants to be involved.  If he can pull this off, it&#8217;ll be very useful.  Of course, there&#8217;s also a huge risk of collecting too many poor quality apps and alienating advertisers and users by claiming quality where none exists.</p>
<p>If it works, however, we&#8217;ll all be looking back in five years talking about how brilliant it was.  Lee jumped on a new platform and is trying to control it from as many angles as possible &#8211; funding, determining valuation, collecting metrics, ad views, etc. etc.  From a business perspective it&#8217;s a great idea.</p>
<p>If it doesn&#8217;t work, all these TC commenters (not a word) will be pointing to their comments right here and saying &#8220;I told you so!&#8221;</p>
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		<title>By: Amy</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998016</link>
		<dc:creator>Amy</dc:creator>
		<pubDate>Mon, 18 Feb 2008 21:12:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998016</guid>
		<description>I haven&#039;t seen anything on the UADA but I don&#039;t regularly check in on facebook apps, nor am I a world reknowned anything but I am curious to see what comes up on February 29th.</description>
		<content:encoded><![CDATA[<p>I haven&#8217;t seen anything on the UADA but I don&#8217;t regularly check in on facebook apps, nor am I a world reknowned anything but I am curious to see what comes up on February 29th.</p>
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		<title>By: Billy</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998014</link>
		<dc:creator>Billy</dc:creator>
		<pubDate>Mon, 18 Feb 2008 21:11:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998014</guid>
		<description>&quot;the Facebook app industry&quot;

Hahahahahahahahahahahahahah!

....

Hahahahahahahahahahahahaha!</description>
		<content:encoded><![CDATA[<p>&#8220;the Facebook app industry&#8221;</p>
<p>Hahahahahahahahahahahahahah!</p>
<p>&#8230;.</p>
<p>Hahahahahahahahahahahahaha!</p>
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		<title>By: Jackson</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1998006</link>
		<dc:creator>Jackson</dc:creator>
		<pubDate>Mon, 18 Feb 2008 21:06:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1998006</guid>
		<description>Isn&#039;t this the equivalent of CBS also owning and publishing Neilsens data? 

There is a need for a 3rd party to publish audit-able FB app metrics, but it should be a truly independent organization.</description>
		<content:encoded><![CDATA[<p>Isn&#8217;t this the equivalent of CBS also owning and publishing Neilsens data? </p>
<p>There is a need for a 3rd party to publish audit-able FB app metrics, but it should be a truly independent organization.</p>
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		<title>By: Paul</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1997999</link>
		<dc:creator>Paul</dc:creator>
		<pubDate>Mon, 18 Feb 2008 20:59:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1997999</guid>
		<description>@Jim, thanks for the clarification, monthly numbers might give us something to compare against website unique user stats...however, given the compulsive  nature of Facebook usage I&#039;d guess users use an app either every day or very rarely if at all, so I still say thats a huge proportion of users who didn&#039;t like the apps...I actually think that is shabby...</description>
		<content:encoded><![CDATA[<p>@Jim, thanks for the clarification, monthly numbers might give us something to compare against website unique user stats&#8230;however, given the compulsive  nature of Facebook usage I&#8217;d guess users use an app either every day or very rarely if at all, so I still say thats a huge proportion of users who didn&#8217;t like the apps&#8230;I actually think that is shabby&#8230;</p>
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		<title>By: Marzipan from Toledo</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1997996</link>
		<dc:creator>Marzipan from Toledo</dc:creator>
		<pubDate>Mon, 18 Feb 2008 20:58:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1997996</guid>
		<description>Perhaps we should just simplify things and use profit as a metric for valuation.

...good grief.</description>
		<content:encoded><![CDATA[<p>Perhaps we should just simplify things and use profit as a metric for valuation.</p>
<p>&#8230;good grief.</p>
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		<title>By: Jim</title>
		<link>http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/comment-page-1/#comment-1997983</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Mon, 18 Feb 2008 20:51:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2008/02/18/the-uada-biggest-facebook-app-co-or-marketing-scam/#comment-1997983</guid>
		<description>@Paul:

Facebook measures active users on a daily scale, so that means 4% of the userbase uses the application every day.  Since there&#039;s overlap from day-to-day there&#039;s no easy way to extrapolate this number into the more sensible &quot;weekly&quot; or &quot;monthly&quot; numbers.

Still, 4% every day isn&#039;t too shabby.</description>
		<content:encoded><![CDATA[<p>@Paul:</p>
<p>Facebook measures active users on a daily scale, so that means 4% of the userbase uses the application every day.  Since there&#8217;s overlap from day-to-day there&#8217;s no easy way to extrapolate this number into the more sensible &#8220;weekly&#8221; or &#8220;monthly&#8221; numbers.</p>
<p>Still, 4% every day isn&#8217;t too shabby.</p>
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