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February 15, 2008

Consumating To Join The Deadpool

Duncan Riley

17 comments »

Tag based dating site for geeks Consumating is to shut March 15, according to a notice posted to the Consumating forums.

Consumating was acquired by CNet in December 2005 and was later relaunched in June 2006. The sites traffic remained strong in 2006 then fell away in 2007 according to Alexa (the site was too small to register on comScore). The site currently ranks at 149,238.

The code for Consumating went open source in March 2007 and is available as “clonesumating” on Google Code here for those who think they might be able to make a better go of the concept.

Consumating joins the TechCrunch Deadpool.

(via Paid Content)

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This entry was posted on Friday, February 15th, 2008 at 1:30 am and is filed under Company & Product Profiles. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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  1. car

    February 15th, 2008 at 2:35 am

    good.

  2. Emea

    February 15th, 2008 at 5:26 am

    Looking at the number of comments I see why its joining the deadpool.

  3. Jon

    February 15th, 2008 at 5:26 am

    This just proves how smart the “hot or not” guys where to cash-out. You can be doing great one year but once the novelty wears thin, you are quickly going downhill no matter how many resources are thrown in.

    Jon
    http://buzvia.com - Share Influence

  4. iguide

    February 15th, 2008 at 5:39 am

    http://www.i-guide.ro/blog/Ro/en/

  5. Jamie

    February 15th, 2008 at 7:26 am

    Thingbox - http://www.thingbox.com/ - borrowed some ideas and general vibe from Consumating when it was first written. Thingbox is for “guys who like guys and girls who like girls”, so if that’s you thing go check it out and see what you make of it.

  6. Sucking IsGood

    February 15th, 2008 at 7:29 am

    With a tagline like “a new way to find people who don’t suck” they were doomed to fail. Isn’t the whole point of dating to find someone who will suck?

  7. stefan

    February 15th, 2008 at 7:52 am

    There are lot of ideas connecting people - on jiffr.com you get a date without words, just with your own flickr photos.

  8. dave

    February 15th, 2008 at 8:37 am

    aside from the fact that the score.vote system was a mess, they never actually supported the open source release - zero documentation, no updates, nothing…it was like a joke. maybe now they’ll pay attention to it…


  9. February 15th, 2008 at 8:41 am

    We’re all the appropriate employees captured when C/Net took over? One of the most important factors in keeping a company going is recruiting the right people.

  10. JJ

    February 15th, 2008 at 9:50 am

    @6 funny

  11. Christopher Sisk

    February 15th, 2008 at 11:01 am

    Ben Brown (aka. Internet Rockstar) started Consumating and left shortly after the C/Net acquisition.

    Its a shame really, the site had a great community vibe and feel to it.

  12. UI Guy

    February 15th, 2008 at 12:49 pm

    From the get go it’s good that consumating.com explicitly states that you are able to meet new people by tagging. But it isn’t apparent at the user interface level if this is actually a good way to meet people OR if people are forming relationships by using this site. What is apparent on the interface is that there are questions thrown out to the audience and there is a digg like voting system in place for every post that you make.

    Bottom-line: Potential users need to see the benefits of a site in the first 6 seconds. I spent over 6-teen minutes and I’m still not sure if people are meeting and getting to know each other by tagging things on this site. Is it obvious to anyone else?

  13. Dave Evans

    February 15th, 2008 at 3:43 pm

    I really enjoyed talking with Ben while they were launching. He would make considerable changes to the code nightly after I would bug him to fix things or add new features. I liked to think of him sitting out in the back yard with a Powerbook, siz-pack of PBR and BBQ, hanging with the cool kids and cranking out code.

    Someone should go make a killer site based on Clonesumating.

  14. dEEPS

    February 15th, 2008 at 9:56 pm

    too bad.. it was a good site!

  15. John DeMayo

    February 17th, 2008 at 3:45 pm

    Congrats to Ben for his timing……..this story is kinda telling of CNET, huh?

    Who but the internet rockstart can sell a site, and then have the company that bought it turn it open source before they shut it down, while gracefully making his exit amidst the wreckage that is CNET? LOL.

  16. General

    February 18th, 2008 at 8:46 am

    Too bad they didn’t include the former high-tech start-up where I used to work: CyberLocator Inc. The concept involved using GPS technology in computer networks as an authentication process — thereby making passwords location-sensitive. Lack of proper funding, in-fighting between legacy investors (on the side of the founder) and newer investors (on the side of the CEO), and the lack of an adequate indoor-receptive GPS receiver (now easily found in the marketplace but absent back in 2000-2001) all contributed to the company’s demise. Oh, and the lack of a deliverable product and no customers might have had something to do with it as well.

  17. Vianden

    March 16th, 2008 at 7:25 am

    Who are you? Reply to gavyls62@msn.com. Best, GAV

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