Social shopping service ThisNext has taken $5 million Series B in a round that included previous investors Anthem Venture Partners and Clearstone Venture Partners.
ThisNext launched in 2006 with a product that offers shopping combined with comments, tagging, social recommendations, comment ratings and a wishlist. Users can also create a website widget to show products they like to others via any website.
The company has close links to Jason Calacanis, with Calacanis sitting on the board, and CEO Gordon Gould was previously with Blogsmith (the platform behind Weblogs Inc) and Silicon Alley Reporter.
See Michael’s 2006 review of ThisNext here.
(via PEHub)





I think they are doing interesting things — I’ll be curious to see what they use the money to do, expansion-wise.
this is good. i think they should do fine….
john
dishonestrealtor.com
their business model is largely affiliate fee-based, right? would be interesting to hear how that’s working out for them.
Looking at Alexa, Compete, etc. it’s interesting that they didn’t do better during X-mas. Considering they have some decent Google-fu, you would expect their traffic to rise during the main buying season of the year. Maybe they need another year to get to the point where people actually use the site rather then just find it during search.
boring
It’s pretty good, but what is new, or what is better, comparing to:
Kaboodle.com
Stylefeeder.com?
Hello, we have a “social shopping” site in France such as ThisNext. It is called shopreflex.fr.
We are going to launch an english version soon, so stay tuned!
This space is going to only get hotter. There are other companies which are going to agressively move in such as a new venture we were told of called Gonga (www.gonga.com) which looks pretty interesting as well.
maybe these guys can suggest another iPOD to me !!! Or maybe a Yankees hat : )
Holy BUBBLE Batman.
Congrats to Gordon and the guys - showing that 2008 is definitely going to be a good year for Social shopping. Curious what they actually did with the last couple of million dollars they raised!!
Screen Name? Are you kidding me? They use Screen Name to identify users? Is this an AOL site from 1985?
studz! all the haters are would be playas who couldn’t raise 10% of what you brought in. bring it on west coast style!
Uh huh… because Gordon’s pervious ventures have worked out so well?
lolz
Here’s to failing upwards!
Welcome to America: the land where failure always buys another chance.
Grats to ThisNext
But to Anthem VC: Time to go and get that CFA degree, boys. Are there pretty colors, pie charts and fonts on your spreadsheets?
(Come on, you know it’s true)
Congrats to ThisNext! The more the merrier in this space. Don’t fear the haters. Shoppers want to learn from each other more often than not these days
-Jim, GM, http://www.buzzillions.com
fall 2008 is seeing an interesting attempt at social shopping called myfavz.
myfavz.com is a social shopping service with a magical twist “pKaboo!”, where a user can socially interact with their co-workers, friends or family, find out about their current interests, hobbies, gift ideas, etc. and learn their views on ongoing trends and popular products.
If you’re not an expert shopper, this site might just be what you need.
http://www.myfavz.com