MySpace launched MySpace Russia today without any immediate fanfare - it simply appeared on its international map. And according to this job listing at LinkedIn, they’re getting ready to launch in Turkey soon as well.
MySpace likes to put a team on the ground before launching a localized site, Travis Katz told me today (MySpace’s Managing Director of International). The key to a successful launch isn’t just localizing the site’s language. It’s also about figuring out what local bands and artists are hot, and integrating them into the service. He confirmed that Turkey is on their short list of new launches, although he won’t say when the site will launch.
Turkey is attractive, Katz says, because 30% of the population is under 18 years old - giving them a huge pool of potential users.
Korea, apparently, is also on that short list. But MySpace is taking their time to get it right before launching. Korean users want a somewhat different experience than U.S. and European users, Katz says. MySpace continues to learn from their Japanese property, and evolve it. They want to get Korea just right as well.
MySpace is now localized and translated in 23 international territories, and the company has offices in London, Paris, Berlin, Madrid, Milan, Stockholm, Helsinki, Oslo, Copenhagen, Sydney, Mexico City, Sao Palo, Buenos Aires, Toronto, Tokyo, and Beijing. Offices will be opening up soon in Mumbai, Moscow, and Istanbul.
I wish, facebook had a turkish web site too:D
I am more surprised that it took them this long to get something “international” in Russia. You would have thought they could have done this YEARS ago… I would love to find out why there was such a big delay in deploying the obvious?
Jon
http://woodmarvels.com - Create Unique Memories
This is exactly what I mentioned in Webrazzi.com yesterday (Turkish post). MySpace Turkey will be launched so soon and the office is ready in Istanbul. They have more job openings and interviews are going on.
Turkey is a great market for new international startups. It has a growing internet population and also really active users. European VC firms are so interested with the market, too. For example: European Founders Fund had more than one deal in Turkey.
By the way there is a rumour that Fox has a close relationships with a Turkish portal for a possible acquisition (related Turkish post). This is just a rumour for now, but MySpace Turkey move makes a great match with this rumour.
Also, I must admit that it feels so good to post before Mike
Thanks.
Global village, thanks for that
This is exactly what I mentioned in Webrazzi.com yesterday (Turkish post). MySpace Turkey will be launched so soon and the office is ready in Istanbul. They have more job openings and interviews are going on.
Turkey is a great market for new international startups. It has a growing internet population and also really active users. European VC firms are so interested with the market, too. For example: European Founders Fund had more than one deal in Turkey.
By the way there is a rumour that Fox has a close relationships with a Turkish portal for a possible acquisition (related Turkish post). This is just a rumour for now, but MySpace Turkey move makes a great match with this rumour.
Also, I must admit that it feels so good to post before Mike
Thanks.
Turkey is one of the most rapidly growing and most exciting internet markets, with approx. 4 million broadband internet users, steadily increasing internet penetration and plenty of investments and startups with new products each month.
Facebook has had an unbelievable growth in Turkey in only 4 months, and Facebook took the #2 slot in traffic rankings in Turkey ( http://www.alexa.com/site/ds/t.....;lang=none ). We should that facebook was not even in the first 50 popular web sites in Turkey six months ago. (Alexa stats can be considered to be very reliable for the first 50 spots in Turkey)
This is certainly an important sign for Myspace and others.
“Myspace Turkey.” The jokes will write themselves.
gosh, EH, I swear you beat me to it by 4 minutes.
Facebook is now sooo big in Turkey, MySpace is too late.
I think myspace is falling behide facebook.
My goodness, I wish Myspace would just dissapear. I can see it’s advantages but hearing the word “Myspace” everywhere I go is so annoying. I do see a decline in overall popularity and Facebook is just a grownup version of Myspace.
Facebook looks too clean, most of the users are polite, qualified and love simplicity.
Oh, everyone in Russia Internet business knew long ago that MySpace is looking for a manager with music and TV connections. The recruiting ads were around since last November. Not sure who was eventually hired.
MySpace has to deal with the ruling censorship culture in Turkey. As you may know Turkish court has just banned YouTube.com yesterday (second time). Wordpress.com is not accessible since August 2007, see also Matt Mullenweg’s blog post. I guess Facebook will be a victim sooner or later. In fact, the victim is the Turkish speaking people.
1. There must now be at least one Russian federal security mole already, forget a music manager!
2. Not being registered, I get “I seek women 18-35″ filter set for me when I navigate to the Search page. Wow. That either proves my #1 or something entirely else, and more profound. Like MySpace is onmiscient.
3. t.A.T.u lovers and DOM-2 discussers, jump onboard. There’s even more space for you now, your space. ))
MySpace has to deal with the ruling censorship culture in Turkey.
Hi,
MySpace will soon launch in Poland. They are opening office in Warsaw: http://www.pracuj.pl/oferty/1137244.html