Comments on: Facebook – Why Not Let Sleeping Dogs Lie?

By: Facebook and your data : The New Wolfs Howl

Facebook and your data : The New Wolfs Howl — Mon, 22 Sep 2008 17:59:29 +0000

[...] to have users interests at heart when it comes to spreading data around (see the recent press about Beacon) because data is valuable – they can sell it to advertisers for big bucks. The second problem is [...]

By: Facebook Gets Slapped With Another Lawsuit Over Beacon, Wishes It Could Opt Out

Facebook Gets Slapped With Another Lawsuit Over Beacon, Wishes It Could Opt Out — Thu, 14 Aug 2008 17:04:13 +0000

[...] hasn’t been Facebook’s only privacy misstep. The social network instituted a system earlier this year that added images of a user’s friends to some advertisements, confusing and upsetting many [...]

By: Your Digital Friends: Less is More| Zoli’s Blog

Your Digital Friends: Less is More| Zoli’s Blog — Thu, 29 May 2008 21:25:18 +0000

[...] each other on FaceBook. (Not that I actively use FaceBook, which is increasingly becoming an advertising platform, and even before that I had found it somewhat of a [...]

By: www.ubraniaroxy.pl » Blog Archive » First Facebook Beacon Lawsuit Hits Blockbuster

Mon, 28 Apr 2008 17:06:04 +0000

[...] related to its Beacon ads on Facebook. And, no, the plaintiff is not Michael, although he did once point out that the way Blockbuster used the names and images of Facebook members without permission to hawk [...]

By: D.I.A Free News Online 2008 » Techcrunch: First Facebook Beacon Lawsuit Hits Blockbuster

Fri, 18 Apr 2008 06:56:35 +0000

By: D.I.A Free News Online 2008 » Techcrunch: First Facebook Beacon Lawsuit Hits Blockbuster

Fri, 18 Apr 2008 06:56:35 +0000

By: First Facebook Beacon Lawsuit Hits Blockbuster

First Facebook Beacon Lawsuit Hits Blockbuster — Thu, 17 Apr 2008 17:38:23 +0000

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Dog Breed Behavior trades Do Dog Have Feelings — Sun, 10 Feb 2008 06:31:07 +0000

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By: ShinyRed » Blog Archive » Next steps for social networks

ShinyRed » Blog Archive » Next steps for social networks — Tue, 15 Jan 2008 18:11:14 +0000

[...] been a lot of social networking news around today, and for once it has not all been surrounding Facebook and its privacy settings. BrandRepublic has an interesting post on how the progress of social networks will rise to create [...]

By: Kevin

Kevin — Mon, 14 Jan 2008 00:40:47 +0000

Hmmmm. Here’s the interview i was hoping CBS would show….

http://lairigma...ng.blogspot.com

By: Don Jones

Don Jones — Sat, 12 Jan 2008 21:40:35 +0000

The Internet has always been about pushing the edges of the envelope to see what is acceptable – Facebook is no different. Let them be.

By: Abhishek

Abhishek — Sat, 12 Jan 2008 09:40:04 +0000

Well I just became a member of Bebo and found it pretty well designed and easy to use. Facebook is becoming little spammy now a days and few of my friends still find it tough to use it. I think facebook should get a solution for that first before implementing beacons etc to generate more revenue

By: DavidEzra

DavidEzra — Sat, 12 Jan 2008 04:34:58 +0000

Sucks trying to justify a $15 Billion valuation…

They’ve had a great thing going up until now, I hope they don’t destroy it!

By: TechFaceCrunchBook

TechFaceCrunchBook — Fri, 11 Jan 2008 22:31:24 +0000

How can a “media” company be worth $15,000,000,000 yet have not one single successful advertising platform on its resume?

I wonder if Zuckerberg is going to try and sell Mike Wallace a $1 virtual teddy bear or “BFF” pendant on Sunday.

By: Shakir Razak

Shakir Razak — Fri, 11 Jan 2008 20:51:40 +0000

Hi,

Facebook isn’t the largest social network.

Any of the IM operators have the potential to be bigger.

Is it a bit rich that the same people who say that set the music free, uncompensated (against corporate interests), then also complain when it works the other way to free “your” data?

Facebook has been rapidly evolving over the last year in terms of people and technology, they are still finding their feet with privacy and beacon, these issues will be resolved.

Anyone who’s got problems with Facebook, might want to start with the whole concept of recreating Aol.com, circa 1990’s, rather then the issues that follow.

Yours kindly,

Shakir Razak

By: Srini Kumar

Srini Kumar — Fri, 11 Jan 2008 20:48:23 +0000

they’ve got millions of users and they can’t squeeze five bucks out of them a year, it is sort of an embarrassment, but think about it – that is unbelievable. they have to have a plan that isn’t Beacon. i mean any rave promoter can do better than that. facebook should start figuring out some serious WILLINGNESS TO PAY action. what is it that their users are currently buying that they can provide to them cheaper? then sell it to them. or what netflix did – re-imagine the demand for DVD watching as being FAR LARGER than the current market demand, if only the correct distribution paradigm were created, and then create that distribution paradigm.

mark, just think like this:
* here is what our users are paying for in the real world
* here is what we can provide that same service or product for, it’s cheaper
* let’s offer it to them cheaper
* let’s get millions of people to buy it and then it becomes cheaper still
* boom.

so this could apply to anything, right? how about CAR INSURANCE? how about a FACEBOOK DISCOUNT CARD? with millions of dollars in the bank, and the ability to throw millions of potential customers at any partner merchant, they could create completely new business models for themselves that aren’t just ADVERTISING. Toss Beacon in the trash, Mark, and come up with something better !!!

By: Law Student

Law Student — Fri, 11 Jan 2008 20:03:00 +0000

Publicity Rights in most states (statute or c/l) only protect “celebrities”. I doubt most Facebook users are celebrities.

By: Joel

Joel — Fri, 11 Jan 2008 19:57:27 +0000

I wish people would stop complaining every time TC posts a story about Facebook. I know people are tired of hearing about, but they have 55 million users. I’m betting half the people who commented on this thread have a facebook account, even if they don’t use it much. When they go on 60 minutes, that’s legitimate tech news. TC is good enough to put up about 10 posts a day…if 10% of them are about the biggest social networking site on the planet then I think that’s understandable. If you’re sick of hearing about facebook, then just ignore those stories.

This is like people complaining “I’m sick of hearing about the iraq war on the nightly news. That’s so 2007″. It’s relevant, get over it.

By: Pay For Privacy

Pay For Privacy — Fri, 11 Jan 2008 19:51:36 +0000

@19 David you are spot on. Beacon is not harmful if you can opt in and get rewarded for your privacy data (aka Attention). The people who decry beacon will soon sell their privacy to trusted brokers if they can make money from spamming their friends and the first people will be “A$£@-listers” Scoble and Le Meur.

Arrington will you then either decry pay per privacy like you did pay per post or give it a blind eye because Zuckerberg is your friend.

Personally selling my attention to a trusted broker like FB who then gets targeted advertisers or money off offers for me in exchange is the way I would like to see it go.

By: AC

AC — Fri, 11 Jan 2008 19:26:42 +0000

Just one step closer to having news feeds with quick updates such as “Bob is out at lunch” “Steve is in the bathroom” and “That’s not your wife Alan.”

By: Jeff the Great

Jeff the Great — Fri, 11 Jan 2008 17:32:17 +0000

beacon notified me that one of my facebook friends was searching for dates on some dating site….

If I were him, dont’ sure I’d want that sent out to my entire network….

By: I Am Not Posting To Spam My Blog

I Am Not Posting To Spam My Blog — Fri, 11 Jan 2008 16:13:13 +0000

@17: I wouldn’t be at all surprised if Facebook graphically analysed any pictures of your girlfriend on Facebook and gave her a rating out of 10, then calculated an infidelity probability based on the number of ex-partners it knows you’ve had, the prevalence of flirty banter in your messages to non-partners, and your religion or lack of it. Then it serves ads appropriately.

By: ohnopirates

ohnopirates — Fri, 11 Jan 2008 16:10:27 +0000

Mike,
I hate to do this, because it’s so nitpicky, but I hate a mixed metaphor.

And you mixed your metaphors there, badly.
You tread water, you skate on ice.

By: David Litsky

David Litsky — Fri, 11 Jan 2008 14:52:17 +0000

@Michael Arrington (King of teh tech bloggerz)
“But all of this may be in violation of publicity rights in place in many states that prohibit the commercial exploitation of a person’s image and likeness without permission or contractual compensation.”

I think this point is spot on. IMHO, if Facebook offers a revenue-share model the popularity of beacon will go through the roof. Think of it as AdSense for consumers.

By: Jonathan Trenn

Jonathan Trenn — Fri, 11 Jan 2008 14:43:58 +0000

Not only is this Social Ads thing offensive in that it uses people’s images without their permission or knowledge in an advertisement, it’s not even effective advertising to begin with. It’s not targeted.

On my Facebook page I list interests. I list activities. I list my location. The fact that so and so is a fan of say Blockbuster and then Blockbuster is promoting Jackass doesn’t mean a damn thing unless I’ve displayed on my page that I have an interest in movies.

There’s also a distinct possibility that someone may end up promoting a movie that they find offensive.

It’s amateurish, it’s offensive, and it’s ineffective.

Yet I bet Gregory will, in the end, be proven correct.