Comments on: 2007 In Numbers: The Ask Mouse Squeaked A Little Louder This Year

By: Ask.com y sus tácticas de publicidad :: Tout

Ask.com y sus tácticas de publicidad :: Tout — Tue, 05 Feb 2008 16:36:31 +0000

[...] leyendo una entrada en TechCrunch sobre los números de ask.com del 2007 me encuentro con este [...]

By: DiPi

DiPi — Thu, 27 Dec 2007 13:57:28 +0000

Ask Germany over 800% growth -hmm - its huge - one of the reason could be the cooperation with a lot of german local Searchengines and Portals- so they just kicked out Google and got Ask in their Websearch-forms… and they´ve got a lot of Big-german players so -thats the answer for Growth with no Big Ad campaign

http://www.lukas119.de

By: PsicoGeek

PsicoGeek — Wed, 26 Dec 2007 12:42:59 +0000

ask.com y la publicidad engañosa…

Hace un par de meses estoy probando la red de publicidad CPX en psicofxp.com y me encontré con varios banners “eróticos” que me llamaron la atención ya que yo había seleccionado que no aparecieran banners de adultos.
Probando uno de los…

By: uploadchoice

uploadchoice — Wed, 26 Dec 2007 05:54:28 +0000

That’s interesting growth but even though Ask won’t compete google.

By: David Mackey

David Mackey — Wed, 26 Dec 2007 05:04:09 +0000

I still think Ask is pretty lame. It doesn’t have enough to make me switch over. And $100 million is a lot.

By: Ballmer

Ballmer — Wed, 26 Dec 2007 03:55:08 +0000

Nice try, but, MSInquire.com is coming out next month and will make everything else look primitive.

fakesteveballmer.blogspot.com

By: Thilo

Thilo — Wed, 26 Dec 2007 01:17:12 +0000

The German growth is surprising, I hardly know any people who have heared about ask.com in Germany and they didn’t do any advertising at least not in between January to August.

By: Ismael Briasco

Ismael Briasco — Tue, 25 Dec 2007 17:23:24 +0000

This is a very big LIE!
They are spending a lot of dollars in mileading ads in spanish!
For example they use ads with semi nude girls and when you click on it you end up in es.ask.com searching for “digital cameras” for example!!!

Ismael Briasco
http://www.psicofxp.com

By: ITrush

ITrush — Tue, 25 Dec 2007 07:10:38 +0000

That’s a very impressive growth rate, thanks for this very informative post.

Nhick
http://www.itrush.com

By: micfo.com

micfo.com — Tue, 25 Dec 2007 06:02:16 +0000

I like the innovative way for search through ask.com, they have improved significantly.

By: Printer Ink Guy

Printer Ink Guy — Tue, 25 Dec 2007 05:29:33 +0000

So, where’s the ROI?

By: scarabic

scarabic — Tue, 25 Dec 2007 01:04:21 +0000

Ask is a great crew and a great service. The ad campgain, ech… I could take it or leave it. But who cares? Good product, bad ads is much better than the other way around. We’re seeing some scrappiness from Ask which is welcome in a sphere where the only competitors are duds like Yahoo and MSN. Even Google is not innovating much on Search anymore. They have everything to lose by doing so. If I were in Ask’s shoes I’d keep taking bigger and bigger bets. Sure, Microsoft has all the market share, but everyone wants to be Apple.

By: Blake Robinson

Blake Robinson — Tue, 25 Dec 2007 00:07:58 +0000

I was in the Bay Area once in the spring and drove past that billboard proclaiming that “The Algorithm constantly finds Jesus.”

I laughed and laughed. It actually compelled me to try Ask. That lasted for about a week. Then I went back to Google.

By: Andrew

Andrew — Mon, 24 Dec 2007 23:54:01 +0000

Hold up. The traffic they received most likely did not help the ROI. This is how success needs to be measured in cases like this.

By: carl lee

carl lee — Mon, 24 Dec 2007 23:23:54 +0000

if you ask me
i think that ask.com is a joke
best,
carl

By: Ballmer

Ballmer — Mon, 24 Dec 2007 23:18:13 +0000

Try Microsoft.com!

fakesteveballmer.blogspot.com

By: Duncan Riley

Duncan Riley — Mon, 24 Dec 2007 22:47:23 +0000

Ididak
Ask isn’t paying for this: numbers don’t lie. If they’d showed a drop I would have called it the way you are, but they didn’t drop, they grew.

By: Lucy

Lucy — Mon, 24 Dec 2007 21:59:24 +0000

Thanks for the Information

By: Saim Baig

Saim Baig — Mon, 24 Dec 2007 21:50:54 +0000

It has nothing to do with the ad campaign.As it got failed.The numbers that are shown above.Nice to see ask performing well.As i have always liked it.

By: ididak

ididak — Mon, 24 Dec 2007 21:42:03 +0000

Is Ask paying for this too? IMO, the ad campaign failed miserably - the growth would be the same (probably better) if they didn’t do the stupid “Algorithm” ads.

More interesting stats would be search market share, which would validate my guess above.

Just checked Ask again with my usual queries, the results suck as usual — they should really spend the money on improve the size and freshness of their index and algorithm itself.

By: Jaime

Jaime — Mon, 24 Dec 2007 21:19:20 +0000

To me it’s always been about the product, not the ads. Their web search interface, local search and blog search are the best of any company’s. I think they’re getting used because the product is better–much of the time. (I still use google too, but Ask is a much better experience and more and more I’m tuning to them first.)

By: Antje Wilsch

Antje Wilsch — Mon, 24 Dec 2007 19:55:49 +0000

I started using Ask Germany lately and liking the results better. In English I still use Google but am still frequently frustrated with results. It’s good for consumer searches but anything else - still too many bad links, irrelevant and other issues with the results, although Google is still giving me better results than Ask in English.

By: ryan

ryan — Mon, 24 Dec 2007 18:39:18 +0000

Let me know in a couple of months what their numbers are. They get a boost now but next year it will get back to normal when they see how bad the results are.

By: dave

dave — Mon, 24 Dec 2007 18:35:03 +0000

How much did google spend on advertising? heh.

By: Everett

Everett — Mon, 24 Dec 2007 18:21:01 +0000

I like the new Ask.com format and frankly like their new ‘Eraser’ tool. Whether it really does erase all my old records to sites I’ve visited, it’s still a nice little feature.